Liu Ligan has determined to build a group of "Jinxiu Jiangnan" buildings at the former site of the Hangzhou Spring Factory next to Zhongshan North Road. Even the top team of Hong Kong's designers have arrived in Hangzhou and moved to the project location to start work. This news is in Liu Ligan and his company, which makes everyone feel happy and everyone feels light on their faces.

You should know that this is the tallest building in Hangzhou, which is taller than the Hangzhou Building, and there are three buildings at the same time.

Liu Ligan told them that your next task is to sell sales and sell, and use your brain to find ways to sell these commercial and residential buildings for me.

Liu Ligan called Ying Ying to the office and asked her to touch the market again to see how attractive their buildings are to these companies in Hangzhou, and to measure the market potential of commercial and residential buildings in Hangzhou.

He asked Ying Ying to design a survey form. Ying Ying ran to the spring factory and found Jason. She stayed there for an afternoon. In the evening, she handed over the form. This time the form was different from the last time, which surprised Liu Ligan again.

He saw that the table she designed was divided into two parts. The first part was to introduce the designer team of their property in detail, their successful cases around the world and the design concepts this time, and also list the block advantages of their group of commercial and residential buildings, and draw a schematic diagram.

The second part is the content of this survey, which is all a single choice question. The first option is whether to buy it or not, the second option is whether to buy it or not, and the third option is the price you think is acceptable.

Ying Ying and Liu Ligan explained that she said whether she wanted to buy depends on whether they had this demand or whether they had this ability. Our survey can only target companies in Hangzhou, but when we actually sell, it will radiate to all companies in the province and even the whole country. As long as the proportion of buying is high, it means that our project is done correctly and the market will have this demand.

In this way, even if the proportion of buying is not high, it doesn't matter. It just means that these companies in Hangzhou do not have the ability at the moment, but it does not mean that companies in Wenzhou, Shaoxing, Ningbo and other places do not have the ability. When they actually sell, their joining will greatly increase the proportion of buying.

When Ying Ying was talking, Liu Ligan kept nodding. He felt that her idea was right. As long as it was this group of real estate projects, everyone thought it was good and had high expectations for it. You don’t have to worry about its sales. Commercial and residential buildings, office buildings and residential buildings are different from residential buildings. Its openness is higher than that of residential buildings. Companies that have settled in will bring many potential customers.

What's more, for companies in the province with such a large base, even if the survey results come out, only 10% of companies choose to buy it. If it expands to the province, it is a large number. After all, this is the highest-end office building in the provincial capital and is irreplaceable.

In the third item, the price you think is acceptable, Ying Ying divided it into four options, namely 1000-1900 yuan square meters, 2000-2900 yuan square meters, 3000-3900 yuan square meters, and 4000-4900 yuan square meters. Ying Ying and Liu Ligan said that this can provide reference for us when we final pricing.

Liu Ligan smiled and said, "What else can I investigate? I must choose between 1,000 and 1,900. Who doesn't want it? The cheaper this house, the better."

"Not necessarily." Ying Ying said, "Our investigation this time is aimed at companies, and companies will be more rational than individuals."

Liu Ligan didn't argue, thinking to himself, what do you know, what rationality and irrationality do you know, you don't understand human nature, human nature is hope, the cheaper the better.

Anyway, the specific cost has not been released yet, and the final price has not been determined. You just need to investigate it, it doesn’t matter.

Like last time, Liu Ligan also printed out the renderings drawn by Zhang Chen and asked Ying Ying and the others to distribute them together with the questionnaire, which was also considered an advertisement.

Ying Ying and the others ran for three days and shuttled through the writing rooms of every hotel in Hangzhou. The results of the investigation made Liu Ligan feel very pleased. Although he chose to buy only 5.3%, he chose to buy as high as 62.4%, which means that his judgment was correct and the demand in this market was there.

Liu Ligan also felt the rationality of Ying Ying's design. Otherwise, the statistics would only be 5.3% and the huge 62.4% not seen. Such a survey result will not only hurt one's confidence, but also will be difficult to reflect the market's real expectations and needs.

Liu Ligan even considered whether it was their "Jinxiu Xiangting" and that he would divide the purchasing behavior into "will or not" and "will do it" and conduct another investigation.

"Next, the proportion of this 'will' will increase," said Ying Ying and Liu Ligan.

"Why?" Liu Ligan asked strangely.

"Because we focused on the companies scattered in ordinary hotels a few days ago, starting tomorrow, we will investigate companies in high-end hotels such as Hangzhou Building, International Building, Friendly Hotel, and Xinqiao Hotel."

Liu Ligan understood and nodded.

"And, this option will also change." Ying Ying pointed to the option of price and said to Liu Ligan.

The numbers presented here have surprised Liu Ligan. He found that choosing 1,000-1,900 square meters and 2,000-2,900 square meters were almost the same, both of which were about 40%, and some of them chose 3,000-3,900 square meters. There were actually 1.26 investigators who chose 4,000 to 4,900 square meters.

Liu Ligan was puzzled by this, but he didn't expect that on this point, this little girl was more accurate than her own judgment. Liu Ligan asked, what is the reason for this?

Ying Ying smiled and told him, "Simple, many people will think that there is no good product for cheapness. When he buys things, he will not buy the cheapest ones. When he buys office buildings, he will certainly not buy the cheapest ones. They will think that if it is too cheap, the quality of this building will definitely not be good, and they do not want to move the company to such a building.

"Of course, investigation is one thing, and actual purchase will be one thing. When the actual purchase is, the price will still have an impact, but at least it means that between two thousand and two thousand nine, this is acceptable to them. As long as they have the ability, they will buy it."

As Ying Ying spoke, she couldn't help laughing again. She said, "But at least, the company that will buy our building has come out. We want to use this group of people as our key marketing targets."

"Oh, which group of people?" Liu Ligan became interested.

"It is this one.26% that chooses the price of 4,000 to 4,000, and in the first two items, they choose "think" and "will" again. These companies show that they are very rich and have high requirements for the quality of the office. No matter how high their requirements are, we are already the best in Hangzhou, and our price cannot reach 4,000, which will make them feel worth the money."

Liu Ligan suddenly realized and couldn't help laughing. He asked, "Ying Ying, how did your brain work, how could you think of these problems."

Ying Ying looked at him and asked timidly: "Mr. Liu, are you saying I'm okay or not?"

"Of course it's good." Liu Ligan said, "When you are studying, will your teachers not encourage students who can think, but instead encourage those students who are idle?"

Ying Ying scratched her head and said embarrassedly: "When I was in school, I was always scolded by the teacher, saying that I didn't know what you were thinking in your mind."

Liu Ligan laughed loudly, he said yes, when you arrive at the company, there is no teacher anymore, so you will continue to think like this, don’t be serious for me, do you understand?

"I understand, Mr. Liu." Ying Ying nodded.

At noon the next day, Ying Ying walked into Liu Ligan's office. Liu Ligan said strangely: "Why are you here? Shouldn't you be outside now?"

Ying Ying and Liu Ligan said: "Mr. Liu, you were scolded, and the man said, "I'll run back to talk to you."

"He knows me? Then why didn't he call me directly and scold me?" Liu Ligan was curious.

"I think she is too angry. When people are angry, they don't want to call the person who angers her."

Liu Ligan laughed: "Are you angry that you won't take the initiative to reconcile with your boyfriend?"

Ying Ying's face suddenly flushed. She said no, I don't have a boyfriend, but if that's the case, of course I'm too lazy to call him.

Liu Ligan smiled and said, "Okay, who is this person who is so angry?"

"There is a woman from Hangzhou Building, her surname is Qu, and her name is Qu..."

Ying Ying was still thinking, and Liu Ligan laughed. It turned out that they had gone to Qu Tianlin's office. He immediately picked up the phone and said to Ying Ying, I understand, I will call her immediately.

The phone was connected, and Liu Ligan called out Sister Tianlin, and Qu Tianlin asked, Where are you?

“I’m in the company.”

“Do you have time now?”

"Yes, Sister Tianlin."

"Then come to me, I don't have any customers here."

"Okay, I'll come here right away, Sister Tianlin."

After hanging up the phone, Liu Ligan and Ying Ying said, "Did you hear that she is angry?" She called me over and maybe she would treat me to dinner.

Ying Ying was also puzzled, what was going on?

Liu Ligan stood up and asked Ying Ying, are you in the company or are you going out?

"I have to go back to Hangzhou Building, it's not finished yet," Ying Ying said.

"Let's go, then take my car."

Liu Ligan walked into Qu Tianlin's office. Qu Tianlin and Xiao An were sitting face to face, eating noodles. When he saw Liu Ligan coming in, Qu Tianlin asked, "Have you eaten?"

"No, how dare you eat? As soon as I heard that Sister Tianlin was looking for me, I rushed over immediately."

Qu Tianlin laughed: "I'm so slick and said, what do you want to eat?"

"That's all." Liu Ligan pointed to the noodles Qu Tianlin was eating.

Qu Tianlin and Xiao An opposite said, "You go and buy a noodles for Tanzi."

Liu Ligan hurriedly shouted: "It's so spicy, thank you!"

Xiao An stood up and said, "Okay, I'll pour out all the boss's hot sauce, it's so spicy that you'll be so spicy."

Xiao An walked out while holding the noodles.

Qu Tianlin looked up at Liu Ligan and asked, "Why don't you tell me about it if you want to build an office building?"

Liu Ligan chuckled and said, "It's not that the design draft has not been released yet, and the eight characters have not been written yet. If you really want to start construction, you have to invite Sister Tianlin to attend the construction ceremony."

"If you don't have a single word of your horoscope, your people will run away all over the world?" Qu Tianlin asked.

"It's okay if you're idle, just let them understand the market." Liu Ligan said.

"Huohuo, not bad, where did Qian Fang learn it?"

“Yes, very inspired.”

"What is this, designed by Zhang Chen?"

Liu Ligan saw the renderings designed by Zhang Chen, and Liu Ligan nodded.

"It's really good. I'll make a reservation first. You will give me a discount when the time comes." Qu Tianlin said.

"real?"
Chapter completed!