After returning from Meituan, Fang Li convened a meeting of senior management of Dianshi.com.

"From now on, Dianshi.com has entered a state of full combat readiness. Once all regional managers find that other companies have entered the takeaway field, they must understand the other party's strategy as soon as possible. The company's management must also study the plan as soon as possible and must kill the opponent in the cradle!"

Facing Fang Li's murderous statement, the executives looked at each other. Before, Manzuo.com was so aggressive, Fang Li looked calm and calm, so why did he suddenly make a big turn of 180 degrees?

However, it can also be seen from Fang Li's attitude that he values ​​the takeaway field. Obviously, Fang Li has received the news that someone has touched his negative scale.

"I understand!" A group of executives expressed their opinions.

Fang Li nodded, his face eased: "The construction of branches of the other three first-tier cities cannot be delayed."

"Mr. Fang, do you suppress these cities whenever someone makes takeaway?" asked an executive.

"certainly."

"The demons have an outside platform called Ele.me, which has almost monopolized the takeaway market in the Magic City. It may not be easy to defeat them. I need to apply for additional resource investment."

Fang Li thought for a while: "No problem, I want money to give it to others!"

Although Ele.me has a part of Fang Li's shares, this does not mean that Ele.me is a friend. At the same time, it is also a good opportunity to train troops. Dianshi.com has not yet encountered a decent competitor, so it just happened to try the blade with Ele.me.

I just don’t know if Zhang Xuhao, who has not had four years of secret development, can withstand the impact of Dian Food Network. If he can’t withstand it, it means that Ele.me’s success is more accidental than inevitable. Fang Li doesn’t mind strangling Ele.me in the cradle.

After the meeting, the regional manager of Dianshi.com began to increase the frequency of patrolling regional stores. The stores that were visited once a week have become once every three days, and some stores with the highest sales have even become once a day. Even the salesmen of Manzuo.com felt the strong murderous intent, which made Feng Xiaohai of Manzuo.com nervous for several days. At one time, Dianshi.com finally had to deal with Manzuo.com.

On the other hand, Wang Xing naturally received the news and couldn't help but smile bitterly. In fact, he didn't even convince the investors, and it was still early to build the takeaway module. However, Fang Li's nervous reaction also made Wang Xing more determined to enter the takeaway market.

In mid-January, the branches of Dianshi.com Yangcheng, Pengcheng and Magic City opened at the same time, and the group purchase turnover exceeded 2.8 million in just one day.

Such a strong performance immediately made the already hot group buying market even more crazy. Many capitals shouted and waved their checks to send olive branches to Dianshi.com. However, the reply was that the tutoring website's A round financing quota has been settled.

In the face of disappointment, countless capitals naturally began to look for similar group buying websites. So in the following period, more and more group buying websites emerged like mushrooms after a rain. Capitals waved their money in their hands to join the carnival. Countless entrepreneurs with dreams rushed into the market. For a time, group buying became the hottest topic in the domestic Internet circle.

Under the influence of this trend, if you know nothing about group buying, you will be embarrassed to say that you have been in the venture capital circle and the Internet circle. There are many entrepreneurs and even scammers who have not even built a website and can get millions of investments with a ppt. What rationality and principle are just a joke in such a general environment. To apply a famous saying from a real estate boom in the south of the south of the country: Busy buy, crazy sell, and crazy people are waiting.

To a certain extent, the group buying craze is not much inferior to the real estate craze back then.

Of course, compared with the real estate boom, the group buying boom still has certain data support. At least the group buying business of these websites is basically profitable, and even some newly established small companies are no exception. This makes countless people feel that they have encountered a rare opportunity in a century, and everyone is rushing to become the pig on the opportunity.

At the end of January, Alibaba announced the launch of "Juhuasuan", which completely ignited the group buying boom in China. For a time, "Have you bought a group buying?" became the most popular word at the moment.

In addition, the international market was in a slump after the subprime mortgage crisis, and the top issued the "Four trillion plan" to expand domestic demand. Group buying also received considerable support at the policy level. Under the dual reports of the Internet and TV, more and more Internet talents began to plunge into the wave of group buying era.

For merchants, group buying is indeed a model to reduce inventory pressure. As long as you give a certain discount, you can ship in large quantities. It is nothing more than selling retail as wholesale. They also make a lot of money. For example, wine priced at 100 yuan was originally placed in the store without anyone caring about it, but as long as you go to the group buying platform, it will be 70 yuan or 200 bottles in an hour. How can the store be unhappy? Even many physical store owners are not willing to do physical sales. The shipment is too slow, so how can group buying come quickly?

For consumers, things that usually sell 100 yuan can be bought for only 70 or even 60 or 50 yuan. If you don’t buy them, you feel like you’re losing money. Especially when you hesitate, you suddenly find that the product has been sold out, which is like losing a lot of money.

In such a general environment, the group buying websites performed quite well in the early stage, so they were naturally favored by more capital.

In early February, Wu Bo, a veteran of the entrepreneur, founded Lashou.com and received a $10 million investment in the creative workshop in the first round, which caused a sensation in the entire industry.

This is not over. Just three days later, Huang Zhihua, a native of Jinxi, founded the "Ayatuan". The Jinxi Consortium immediately stated that it would inject capital into the "Ayatuan" with RMB 1.1.

No one would doubt the financial resources of the Jinxi Consortium. In 2010, when the Jinxi Consortium was rectified and the storm of the private small coal mines was banned, the coal bosses all made a lot of money and began to seek a way out for themselves. Is there anything that is most worth investing in than the Internet industry at the moment? Huang Zhihua and the Jinxi Consortium hit it off.

Just when the outside world was in full swing, Dianshi.com seemed to be invisible. It did not spend money to promote it like other group buying websites, but instead focused on maintaining the existing market and doing ground promotion.
Chapter completed!