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Chapter 343: Simplified version of easy chat.

However, after entering the main block of Abuja, Fang Li saw another scene, and the feeling here finally gave him a bit of what a modern city in the 21st century should look like.

"This is the main urban area, which is relatively strict in management, but Abuja is not the largest city in Nigeria, with a population of only more than 2 million. The real largest city in Nigeria is Lagos, where 20 million people live, and the industry is well developed, and there are more employment opportunities than here."

After a few days, Fang Li and his party came to Lagos. He finally saw what the city with a population of 20 million mentioned in the mouth of Zhu Zhaojiang was like. There were many high-rise buildings here. However, looking at the logos on the exterior walls, they were obviously office buildings of some large international companies. The rest of the houses were still low-rise houses, and they were densely stacked together. If people with dense phobia were numb to see it, they would probably have a scalp.

Zhu Zhaojiang explained: "In fact, Nigeria's original capital was in Lagos. It was because the city was too dense and there was no spare land for expansion that the capital was moved to Abuja."

Then, Zhu Zhaojiang brought Fang Li to various retail outlets of Transsion Mobile: "Some of these retail outlets are our own and some are franchised, but we don't have many competitors now. Before, it was Nokia and Samsung. Since Nokia fell, the African market has been mainly due to the competition between us and Samsung."

"Currently, Transsion Mobile has established three brands in Africa: o, itel and infinix, which are positioned as mid-to-high-end, Volkswagen and Fashion Technology respectively. Itel has the best sales volume, but they are all low-end feature phones, with low profits and can only increase volume. Of course, it is mainly based on export tax rebate subsidies, which is the smart phone, but the sales volume is not high. We are still far from Samsung in terms of fame."

"Of course, in Africa, only networks that live in wealthy areas can meet the needs of smartphones, and the shipment volume is not large. Samsung has not invested much energy in this market, and Samsung cannot do us with feature phones, and it has been a stalemate for many years."

Fang Li nodded: "Have you ever thought about breaking this balance from the perspective of publicity?"

Zhu Zhaojiang said helplessly: "We invest a lot of advertising promotion costs every year, mainly on TV stations, radio stations, newspapers and offline billboards. However, the basic communications in Africa are too poor, and the income from advertising is not as high as expected."

Fang Li thought for a while: "Does Mr. Zhu remember the promotional strategies of some home appliance brands in the rural areas in the 1980s and 1990s?"

Zhu Zhaojiang was obviously stunned for a moment, and then slapped his thigh in surprise: "Yes, why didn't I expect such a good method?"

In fact, this method is also very simple. It is to paint your own advertisements outside the houses of the roadside people. In this way, as long as someone passes by, you can see advertisements on the wall. This publicity method is very low. If it is in China, no one is willing to paint the exterior walls of their houses without paying a large price. However, this is Africa. As long as you give money, let alone paint, it is not a problem to pour gasoline.

Zhu Zhaojiang wanted to go back to the headquarters and convene all the senior executives of voice transmission mobile phones for a meeting and implement the promotion plan immediately. However, he quickly suppressed the surprise and began to continue introducing the situation of voice transmission mobile phones to Fang Li, hoping that Fang Li could "awaken the dreamer" again.

"We have been working hard to localize the African market over the years. For example, our camera sensors are customized and can effectively capture dark light. You also know that these black buddies can easily take pictures of themselves when taking pictures, but the cameras of the voice transmission phone can take them very clearly."

Fang Li took out his Black Shark phone and tried it, and found that there was a big difference, especially when they were backlit, they could only see their teeth when they were illuminated, while the effect of the voice transmission phone was much better, and they even had a certain beauty effect.

Fang Li couldn't help but nodded. Although this was just a small change, it was actually very practical. The reason why Transsion phones can gain a foothold in Africa is not just because of the low price.

"Huh." Fang Li changed to a feature phone. This thing seemed to him a bit old, but when he took off the battery of the rear cover, he found that this feature phone actually had four SIM slots.

Zhu Zhaojiang explained proudly: "The communication fee in Africa is relatively expensive, and there are many operators, and the coverage area is not that wide. Therefore, people here usually have two or more SIM cards to ensure communication, so dual-stop dual-standby is the basic requirement. In order to meet the additional needs of some users, we have also developed a four-card four-standby mobile phone, which is one of them."

Fang Li smiled and said, "It is true that Transsion can achieve its current scale, but it is not a false reputation."

Zhu Zhaojiang also smiled: "Actually, it was a helpless move when we first entered the African market. The competition for domestic smartphones was too fierce. With our technical capabilities at that time, we could not compete with Huawei and Xiaomi. Fortunately, Samsung and Nokia were all arrogant at that time and did not take us seriously. When they reacted, we had already gained a foothold."

Yes, Samsung's arrogance is not only in the African market, but also in the Chinese market. However, it is precisely because of their arrogance that many local companies have room for growth, and Nokia has also paid the price of bankruptcy for its arrogance.

In this extremely commercial market, a little mistake may ruin a great situation, which also sounded the alarm for Fang Li.

The next month, Zhu Zhaojiang and Fang Li took Fang Li to other African countries. As he said before, the situation was not optimistic. Many regions could not even supply electricity, let alone the Internet.

What made Fang Li even more motivated was that these areas had no intention of developing in a changing direction, just like a dead pool of water, without any slight waves, and the local residents had no motivation to change their destiny and accepted all this numbly.

Before returning to China, Zhu Zhaojiang found Fang Li.

"Mr. Fang, it may be difficult for Transsion Mobile to grow much in the African market in a short period of time. We plan to enter the Indian market in the next step, but with our technical strength, it is difficult to compete with companies like Huawei and Xiaomi in this area..."

Fang Li was silent for a moment: "Mr. Zhu meant to join forces with Tianshun Technology?"

Zhu Zhaojiang nodded and said, "That's right, we can jointly establish a new brand and specialize in the Indian market."

Fang Li suddenly smiled: "Black Shark mobile phones have enough ability to develop and manufacture them separately, and I have the acquired LeTV on hand, so why do I need to build a new brand with Transsion?"

"Because we have enough overseas experience, our voice transmission mobile phone team has never been convinced by anyone in the localization field." Zhu Zhaojiang decisively.

Fang Li pondered for a moment: "I hold 51% of the shares. If Mr. Zhu agrees, I wish us a happy cooperation."

Zhu Zhaojiang thought for a long time, but finally gritted his teeth and said, "Okay, that's it, it's a good cooperation."

After returning to China, Fang Li called Huang Jiangji to the office as soon as possible.

"You draw a team from Yijie and rebuild a relatively simple Yijie app."

Huang Jiangji couldn't understand it, and said, "Mr. Fang, how simple should you be?"

"You can be as simple as QQ in the non-smartphone era." Fang Li said.

"ah?"

Of course, Fang Li did not give up the African market. On the contrary, in his opinion, this is a huge incremental market. It is like QQ was the well-deserved overlord in the era of Mobile Dream Network. At that time, even Mobile was jealous and developed a Fexin to compete with QQ for the market. Unfortunately, with Mobile's rigid system, even if it has the home advantage, it is not a match for QQ.

The research and development of the simple version of Yidao is not difficult. For Yidao's technical strength, a test version was created in less than half a month.

After using it, Fang Li shook his head: "It's still too bloated and takes up too much memory. The mobile phones in Africa generally only have 6g of memory. It's good if you can have 1g of virtual memory. According to this version, it won't work at all. Let's push it back and start over."

Huang Jiangji looked at Fang Li in surprise. In his impression, his mobile phone with 6g memory had long been swept into the historical garbage dump. Unexpectedly, not everyone can afford it in Africa.

There is no way, so I can only continue to simplify it. In the end, many of the functions of Yidao were castrated and I got a software that only had 65mb, which also did not take up much virtual memory. Even if I kept hanging in the background, it would not affect the running speed of the phone. Of course, this is the result of optimizing the voice transmission mobile phone system.

However, Fang Li was still not very satisfied with this version: "You have castrated this time too hard. You have castrated the functions of sending pictures, chat groups, and voice. Isn't this the same function as the function of text messages? The traffic costs in Africa are not cheap, and maybe using text messages is more affordable. What are our advantages?"

Huang Jiangji was a little depressed: "Mr. Fang, these functions can be added, but you said that the memory capacity of mainstream mobile phones in Africa is not large. I am worried that these pictures and voice will soon fill up their memory."

Fang Li thought about it: "Two methods, first, set up a one-click memory cleaning function, which allows users to choose to delete pictures and voice caches from the past few days. Second, establish a data center in Africa and store all the users' chat records to the cloud."

"This method is good. I will add these functions and make an optimization to minimize the memory usage." Huang Jiangji was overjoyed.

Afterwards, Fang Li called Zhao Lei to the office: "This project is of great significance to the entire Tianyuan Technology. You have experience abroad..."

Before he could finish his words, Zhao Lei made a statement first: "Mr. Fang, I understand what you mean, I obey your arrangement."

Fang Li patted his shoulder: "Don't worry, you won't be too long. At most, three years will I transfer you back to China with the right candidate. After that, I will give you a portion of Yidao's dry stocks."

Soon, Zhao Lei set out for Africa and contacted the Nigerian government with the help of Transsion Mobile Africa headquarters. He heard that Zhao Lei was going to build a data center in Nigeria. He was very happy. He was still very welcome to this high-tech industry, but there was a problem in the actual operation process.

The local departments started to argue and beat each other. Zhao Lei's shoes were almost worn out and he couldn't get a copy of the approval documents. Later, he tentatively gave some "gifts" to those parts, and the work went smoothly.

Finally, Zhao Lei received all the approval documents and the groundbreaking ceremony was held, but he encountered a scene that made him laugh and cry. Since Tianyuan Technology itself did not have a construction team, it could only invite a local construction company to build the data center.

As a result, when Zhao Lei inspected the construction site, he found that the way these workers work hard was shocking. Moreover, local workers also go to and from get off work every day. Even if you give him money and ask him to work overtime, they are too lazy to pay attention to you. Every time when the salary is paid, a large number of workers will ask for leave or even skip work directly.

Zhao Lei found the person in charge of the construction company, and the other party said helplessly: "This is how the workers here are. Who knows whether they will die in the next racial conflict? They will spend money when they have money. After spending the money, they will naturally come back to work."

Zhao Lei was amused and laughed at this. The wages of these workers were very low, and he was not afraid of these people working hard. The key was to delay the construction period. Zhao Lei had no choice but to call Fang Li to report the situation.

Fang Li was also a little scratched at this. When he encountered such people who were unwilling to work overtime when he paid money, the capitalists could not do anything to them.

"Why don't you contact China Construction Fifth Bureau and China Construction Eighth Bureau through the local embassy?"

Zhao Lei's eyes lit up. After hanging up the phone, he hurried to the embassy. However, the embassy stated that since he had hired a local construction company in advance, in order to avoid arousing the locals' hatred towards the Chinese, China Construction Corporation would not accept their orders.

There was no choice but to find another construction company and provide them with part of the project so that the progress could barely keep up with the plan.

The simplified version of Yidao has also passed the real-machine test, and the effect is quite good. It can greatly reduce the memory usage when there is cloud storage.

Soon, the simplified version of Yidao began to be pre-installed into the system program of Transsion phone. Even feature phones can use this software. Although the pixels that send pictures will be limited, it is enough for users to use them on a daily basis.

Zhu Zhaojiang said with emotion: "Mr. Fang, you are well developed in this simplified version of Yidao. Our Transmission phone has another selling point."

Fang Li smiled and said, "For mutual benefit, we are both prosperous and both prosperous and losers now."

There is no airtight wall in the world. The news that Yidao began to enter Africa through voice transmission mobile phones soon spread in the circle. As Yidao's most direct competitor, Penguin was naturally anxious.
Chapter completed!
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