Lu Heng walked to the door, and Liao Fan stood upright inside. When Lu Heng walked in, he immediately stepped forward and extended his right hand to greet him.

“Welcome to Hengcheng Chery!”

Lu Heng nodded, didn't answer, and walked inside with his head down.

Liao Fan was already prepared for Lu Heng's silence. He majored in automotive engineering and was very familiar with this simulation process. In the past, those tutors often simulated tricky customers, so Lu Heng was doing well.

, Sometimes, the instructor will turn around and leave during the simulation, leaving all the students behind stunned.

After entering, Lu Heng walked around the Chery Tiggo in the middle, clasping his hands, silently looking at the new car.

Liao Fan kept a safe distance of one meter from him, so that the customer would not rush to resist, nor could he not hear the customer's voice.

"Sir, is this your first time in the store?"

Lu Heng nodded, still didn't speak, just walked around the car.

Obviously, Lu Heng plays a taciturn customer, and this kind of customer is also considered the most annoying type of customer for sales consultants.

If you don't speak, or speak less, there will be less natural conversation and communication. It will be more difficult for the sales consultant to understand the customer's needs, and it will be difficult for the sales consultant to recommend the right car model.

Wang Guoqiang had already left after get off work. As for the others, except for Tian Xiaobing and Qi Baixiong who lived here, only Zhao Gen and Wang Xue stayed.

Seeing this scene, Wang Xue felt nervous subconsciously. Lu Heng would test her later. If this was the pattern, it would not be easy to handle.

Although Lu Heng didn't say what would happen if he didn't pass the pre-opening assessment, but failing in front of so many people made his face burn just thinking about it.

Liao Fan's method of dealing with Lu Heng's indifference was simple.

"Sir, I am Xiao Liao, the sales consultant of our store. If you have any questions, you can ask me and I will stand by to serve you."

Lu Heng glanced at him appreciatively. In a situation like this, if you come up to talk with a shameless face, it will easily arouse the customer's resentment.

The reason is very simple. As long as the customer enters the store and looks at the car, he definitely wants to know the condition of the car. If you stand aside, he will definitely ask you if he doesn't understand.

Lu Heng didn't show any pretense and said, "How much does your car cost?"

Liao Fan opened his face and said with a smile: "It depends on what configuration you want. Different configurations of models have different prices. If you want to ask about this one, then I can introduce the performance of the car to you in detail.

and configuration, you are satisfied. Let’s talk about the price, okay?”

The response was appropriate and cleverly avoided the customer's price inquiry when they were not familiar with the advantages of the car. It also provided a closed question for further conversation.

Lu Heng gave Liao Fan a boost in his heart, took two steps back and said, "Then please introduce to me the configuration of this car!"

Liao Fan smiled even more enthusiastically, came to the front of the car, pointed at the front and said: "Sir, look. This Tiggo is Chery's latest model this year. The front face of the car is an abstract X-shaped, with headlights and

The integrated design of the air grille makes the whole vehicle look more three-dimensional and fashionable. Moreover, our car lights also use LED light sources. The LED light source effect is one of the best on the market, with strong penetration and responsiveness.

Fast and easy to maintain, it is the mainstream light source choice..."

45 degrees from the front of the car to the side of the car, then the rear, then the rear seats, then the most important introduction to the cab configuration, and finally the engine room, which customers are more concerned about.

That’s right. Lu Heng’s assessment of Hengcheng’s sales consultants was the introduction of the six-way car circling.

As an old sales consultant, I have always scorned the rigid sales process of introducing a car in six directions, because no customer will obediently follow the sales consultant to look at the car from every direction.

But as a company manager, the textbook-like sales process of six-directional cars is the easiest way to assess employees' knowledge of the car's condition.

The six-dimensional car involves almost all the advantages of a car, and the sales consultant must find the advantages in every place.

Even if it is a cast-iron engine with a much-criticized engine room, a qualified sales consultant must turn its faults into advantages and exaggerate them.

Liao Fan, who was born in a major and had received pre-opening training in Guangyuan and had great sales after the opening, handled Lu Heng's assessment very well, even much better than Qi Baixiong, and was no weaker than Wang Guoqiang.

This is an old sales consultant who has been immersed in the automobile market for two or three years.

Lu Heng gave him a score of ninety-nine in his heart, and the reason for missing one point was because he was afraid that he would be proud.

After the assessment of Liao Fan, it was the last assessment of the day, and it was time for the king to take the next step.

Liao Fan gave Wang Xue a thumbs up to encourage her. Wang Xue nodded and stood at the door with a natural expression.

Lu Heng shook his head, and then said to Zhao Gen: "Brother Zhao, you go and take her test, and I will just watch from the side."

Zhao Gen didn't think much, and acted as a customer of a mature boss. With his hands in his bags, he walked into the store at a fast pace.

Lu Heng watched from the sidelines, carefully observing Wang Xue's every reaction, and made a judgment on his facial expressions, speaking methods, gestures and posture, and the content of the conversation.

When Wang Xue and Zhao Gen were sitting at the negotiation table, preparing to negotiate, Lu Heng shouted stop.

"That's about it. You don't have to go out to negotiate and keep the price. Brother Zhao knows the market very well. Sister Xue, you can't continue the negotiation. Okay, let me make a judgment on your assessment this time!"

Zhao Gen stood up and pulled a chair for Lu Heng, and the three of them sat at the negotiation table. Wang Xue was a little nervous. She was not from a major like Liao Fan, nor did she have Wang Guoqiang's many years of experience. She even absorbed knowledge because of her age.

Her speed was not as fast as that of young people like Qi Baixiong. Even though she studied hard, she still felt a little unsatisfactory.

Lu Heng thought for a moment, and then said slowly: "Sister Xue, you are not familiar with the product configuration of qq3. I was listening to you just now. You said the trunk volume, tire specifications, and maximum power and speed were all wrong.

Of these three things, let’s not talk about the trunk volume and maximum power, but the tire specifications can be discovered by customers just by looking down. Incomplete knowledge of the product is a problem, and there is also a problem with your way of expression.

For example, when it comes to the fuel consumption issue that customers are most concerned about, you just talk about the fuel consumption per 100 kilometers, but do you think if someone gives you a flat fuel consumption per 100 kilometers, can you tell whether it is a waste of fuel or a fuel saving? "

Wang Xue wrung her fingers. The problem Lu Heng mentioned did exist, and she also discovered it. Zhao Gen frowned several times when she was simulating a customer just now, indicating that there was something wrong with her way of describing it.

She asked softly: "Then what should I say?"

Lu Heng smiled and said: "Actually, it's very simple. You know the current gasoline price, and you also know the fuel consumption per 100 kilometers of QQ3. You can convert it! Convert it into fuel consumption per kilometer, and then multiply it by the gasoline price. Don't you get it?

Our qq3 only costs less than 30 cents per kilometer. Think about it, for those big-spending office workers, it only costs 30 cents per kilometer. This is how fuel-efficient it is. Even those veteran drivers

We have to admit that our car is very fuel efficient."

Wang Xue suddenly realized that this could still be done. After realizing it, she felt that this method was much better than the one she had used before.

Next, Lu Henglu asked several more questions one after another, which made Wang Xue blush and unable to raise her head.

When Lu Heng stopped, Wang Xue's eyes were a little red, and she said weakly, "I'm sorry, Mr. Lu, I let you down."

Lu Heng waved his hand nonchalantly and asked, "Do you know the reason for these problems of yours?"

Wang Xue hesitated for a moment, then said tentatively: "I think it's because I'm not familiar with cars and have too little practical experience, which leads to a lot of mistakes!"

"Yes, it is indeed the case, so you don't have to blame yourself too much. I am not too harsh. You can speed up the pace of familiarizing yourself with the car model appropriately, cooperate with the next work, and become a person who can take charge of your role as quickly as possible.

sales consultant."

"What about my opening ceremony tomorrow?"

Lu Heng was stunned for a moment, "You still have to attend the opening ceremony! Although you are not familiar with it, isn't there Brother Zhao in the company? He will help you when the time comes. And as a woman, it is easy for you to attract customers.

Closely. I suggest you start talking to customers tomorrow. As for the car configuration, just pick what you are good at. When it comes to specific prices and gifts, Brother Zhao will help you check. I have only one request.

You will work hard to pick up clients tomorrow, and ask for their phone numbers regardless of whether the negotiation is successful or not."

Wang Xue nodded solemnly, "Don't worry, Mr. Lu, I will definitely get twenty valid phone numbers tomorrow."

Lu Heng shook his head, "It's best to be able to sell cars. In view of your situation, I will give you a task of one car tomorrow. You may not know yet, Wang Guoqiang and Liao Fan, their tasks tomorrow are three cars.

, Qi Baixiong also has at least two. If it can't be completed, I will deduct your salary. Okay, you can get off work, I have something to discuss with Brother Zhao."

When Wang Xue left, she felt very mixed. She felt relieved that she had barely passed the exam, but also felt the urgency of having to sell the car tomorrow.

She is short of money now. Her child will enter high school at the end of the second semester next year. At that time, the nine-year compulsory teaching system will no longer be in place, and the tuition fees will be much more expensive than now. It is precisely for this reason that she decided to study in Guangzhou.

Yuan resigned, and the three-month internship period was time she could not delay.

In the past, when Su Lun was in Guangyuan, Su Lun gave orders to the entire sales department, saying how much you must sell to me. But there are many people in the sales department, and there will always be people who think, "I can't sell, others can always sell, it doesn't matter."

of."
Chapter completed!