Chapter 1062 The terrifying value of fame
Enter the venue to find the location.
After Han Xuan saw the faces of more than 300 people at the scene, he roughly estimated it in his mind.
Good guy! So many people manage at least $4 trillion in huge assets, and the total assets managed by Citigroup, Morgan, and Bank of America alone are more than $2 trillion.
Compared with these old banks, Huamei Bank has acquired many banks, but it is still considered an inconspicuous little ant.
They represent the backbone of the three major consortiums in the United States, Morgan, Citi, and California. They are undoubtedly strong and are also important members who have the right to speak in the Federal Reserve.
However, Han Xuan is still qualified to sit in the first row of the scene with their representatives today.
After searching for a circle, he found a sign with his name written on it. On the left is JP Morgan's chief financial officer and on the right is Citi's CEO, which made him very uncomfortable.
After listening to what Soros said just now, I thought I could hide in the back row and spend today with my phone. Now it seems useless, and reporters are staring at me.
Just like during class, Han Xuan instinctively didn't like to sit in front, and the poor student had developed this bad habit, and even asked Soros in a low voice: "Can I change my seat?"
“Change position?”
Soros was stunned, as if he saw Han Xuan's little thoughts. He shook his head in a funny way and said, "I want to sit in that position. Look at who are the people in the same row as you.
But the Fed cannot arrange me there, and maybe even the news will not have my footage.
You are only aged so much, and you can have such a status. Be content.
I think the Fed wants to use your fame to attract the attention of the public for this hearing.
You are worth $4 billion worth of a face. Look at these reporters, so excited. All the shots are facing you..."
Han Xuan secretly rolled his eyes to the old man, turned his head and glanced to the side, and found that the photographers were really photographing themselves, waved their hands and greeted them with a smile on their faces.
There was a boring British economics professor who estimated the commercial value Han Xuan himself could create.
Recently, that guy has changed his previous remarks again boredly, believing that Han Xuan could use his fame to create 4 billion US dollars in commercial value and bring him more than 1.5 billion US dollars in revenue before he was thirty.
The British professor asserted that this number would continue to increase with his reputation, which simply put Han Xuan on the storm. The commercial value he gave Prince William was only 500 million US dollars.
This has led to countless advertisers coming to visit and let Han Xuan shoot advertisements. Coca-Cola Company is even willing to give a high price of 20 million US dollars a year!
This made Han Xuan so annoyed that he wanted to beat the professor in the UK. What was even more annoying was that he had no choice but to refute the other party's remarks.
His fame is indeed worth so much money, and he has made a lot of profits because of it. The professor did not talk nonsense.
Unable to resist the major shareholder who owns 7% of Coke Coke, Buffett, the old stock god of Berkshire Hathaway, begged him for a sky-high endorsement condition of $30 million a year, preparing to scare Buffett away.
What happened next made Han Xuan want to vomit blood.
Buffett agreed on the spot without thinking, and it would take ten years to sign it. He brought the CEO of Coca-Cola company and brought the contract with him, for fear that he would go back on his word.
This kind of good thing can't be asked for by others, but Han Xuan desperately refused.
He only promised Buffett to endorse Coca-Cola for five years because he did not want to see his avatar printed on the can, and he also proposed to use Coca-Cola stock instead of cash.
Then... KFC and McDonald's also came to him one after another, one holding a ten-year contract of $350 million and the other holding a ten-year contract of $370 million, as if money was not money, and they rushed to give it to him.
Han Xuan was very moved, but he declined all of them.
There is no way. Nike, which was recently acquired by his grandmother, also asked him to endorse him. He couldn't get his own advertisements everywhere.
I walked around the table and sat down at the table with my own brand. When I heard the staff ask what I wanted to drink, I said thank you, and told him to bring him a cup of coffee.
He turned his head and greeted the executives sitting on both sides. There were often intersections in business, so he knew them.
At this time, he noticed someone was patting his back. Han Xuan turned around and saw clearly that it was the CEO of Morgan Stanley, and shook hands with him with a smile.
Chairman Greenspan had not arrived yet, and they formed a small circle to chat.
Mr. John Reed, Citibank, said to Han Xuan: "Huamei Bank has added more than 20,000 automatic deposit and withdrawal machines at once. The number of depositors in your company's recent growth is fast, right?"
What he mentioned is "more than 20,000 ATMs" refers to the Huamei Bank ATMs that have been spread across all 24-hour convenience stores across the country in the past two years.
This idea was proposed by Han Xuan a few years ago and told the old man that it has truly come true.
With these ATMs, it can reduce the establishment of physical bank stores. Even if the initial investment is quite large, it is still very cost-effective.
Americans use cash less often, but not completely use it. Those Atm machines can facilitate depositors to deposit and withdraw money anytime and anywhere. The machines have a big "Huamei Bank" written on them, which subtly influences customers and promotes the company to increase their reputation...
Han Xuan felt a little moved, and understood that the "whale" had finally taken the bait. He nodded and replied: "Last time, the bank manager told me that the number of accounts opened in the first quarter of this year increased by about 465% compared with last year.
Part of this is because of the increase in physical bank stores.
However, those Atm machines have indeed made great efforts. Depositors like this fast withdrawal method. They don’t have to look for banks on purpose. Just go to the sos convenience stores that can be seen everywhere..."
Hearing this terrifying growth rate, the top officials of the two major banks were gasping for breath and expressions were surprised.
They understand how difficult it is to attract depositors. For banks, the more depositors, the more people come to the bank to deposit. Such a high growth rate was something they dared not think of before.
Executive John Reed continued: "Your ATMs can only be used by Huamei Bank and other banks in Holdings. This is a shameful approach.
You should know that the money of China Bank depositors can also be mentioned on our Citibank ATM. This is the correct way to do it.
Chapter completed!