Chapter 1535 Mobile phone price standard
Feng Yu sat in the office, looking at a report in his hand, and the corner of his mouth curled up.
The cost has dropped again, so the price of this phone has also come to a time to lower.
Originally, the market for low-priced mobile phones was only Fengyu mobile phones, and no other manufacturers did. However, since the sales of Fengyu mobile phones exploded and were paid attention to by the world, other manufacturers have entered the low-priced mobile phone market.
However, even though other manufacturers have launched cheaper phones, Fengyu phones still maintain their original price and have not reduced the price.
Feng Yu once told Jiang Wanmeng that Fengyu mobile phones cannot be reduced in price, but the price reduction is no power. If you want to reduce the price at once, it will make other manufacturers desperate.
Boiling frogs in warm water will not drag down these big manufacturers, but will instead give them the opportunity to continue to expand their sales.
We will have to have a crazy price cut that will make any manufacturer desperate and make them have no hope of competing for prices, so that they can truly occupy this market.
And now, the opportunity has come.
Find a document from the table, Feng Yu flipped through it, signed it, asked the secretary to come in, and handed the document to Liu Chuanzhi.
When Liu Chuanzhi saw Feng Yu's secretary sending the documents in person, he knew that Feng Yu had decided what Feng Yu had. He looked through the documents and his face showed an excited look.
Finally we can start. This market was developed by us, and it will eventually continue to belong to us!
Liu Chuanzhi grabbed the phone on the table: "Lao Jiang, the plan to reduce the price can be implemented!"
...
【The price of Fengyu Super Prices suddenly dropped sharply】
[The price reduction rate exceeds 25%. Does Fengyu Super Check-in really have such a high profit?]
[The price of Fengyu Super Price Machines has been greatly reduced, and other mobile phone manufacturers are unbelievable]
[Dumping? Fengyu Electronics has been sued by many countries]
[Mobile mobile phone manufacturers jointly complained to Huaxia Business Network, demanding that Huaxia impose severe penalties on the dumping of Fengyu mobile phones and compensate them for their losses]
...
Feng Yu browsed the news online. Today, the news from Fengyu mobile phones occupied almost all the front pages of news media, and the commercial version occupied a large area.
Some reporters either went to Fengyu Electronics for interviews, or went to Taihua Holdings Group for interviews, or even some foreign media went to Business Network for interviews, wanting to see if China wants to protect Fengyu mobile phones locally despite the WTO treaty!
At this time, Zong Qingxian, Liu Chuanzhi, Kameda Masao and others were sitting in Feng Yu's office drinking tea. They had long expected that things would turn out like this.
If others accused them, let them sue them. Without explanation, let this matter continue to ferment, so that Fengyu mobile phones appear more frequently in media headlines and in front of more consumers.
Perhaps many people did not intend to buy Fengyu mobile phones before, but when they wanted to buy a mobile phone or change a mobile phone, the first brand that emerged in their minds was likely the Fengyu brand.
Feng Yu couldn't be happy about this kind of good thing that can get extremely high publicity density without spending money.
Now Jiang Wanmeng is in front of this matter, and other executives do not accept interviews from reporters about this matter at all.
"Mr. Feng, our sales of super-check-in have skyrocketed again, and many countries seem to be intentionally guiding consumers to buy." Zong Qingxian said with a smile.
"They wanted to help us increase sales and then sue us for dumping, and they could give us greater fines and higher compensation to enterprises in their country."
Masao Kameda sneered, those countries have made good plans. This is not the first time he has seen this situation.
"They must have never imagined that our costs are really so low, right? They didn't expect that we had not cut prices before. It was not because our costs could not be reduced, but because we deliberately showed them the illusion, right?" Liu Chuanzhi was holding a cigar in his mouth, and while talking, he sprayed a cigarette column out.
"Let this happen. When the trial begins, they can't say anything after seeing our costs. Who let us have the cheapest electronic components? Who made our assembly line so efficient?" Zong Qing first gave Feng Yu a thumbs up, "When Fengyu Electronics first signed a long-term supply agreement with Taihua Crystal Silicon, there was such a deep meaning."
When the price of crystalline silicon did not rise, Feng Yu Electronics signed a long-term supply agreement with Taihua Crystal Silicon, which could ensure the lowest cost of their materials used to produce electronic components.
Of course, this agreement does not mean that the price will never rise, but a three-year protection price that is more common in the market. That is to say, if the deposit is paid in advance, the annual price increase of no more than 5% within three years and cannot exceed the market average price. Of course, if the market average drops significantly, then Taihua crystal silicon can in turn be price protected.
Fengyu Electronics has calculated that the factory's production capacity will increase, labor and machinery costs will actually continue to decline, while the cost of main raw materials will increase, but the cost of batteries, shells and other materials will continue to decline, so the cost will definitely not increase, but will continue to decline.
The selling prices of other manufacturers are almost gross profit, and they will never dare to lower the price anymore, otherwise they will discount the cost and violate the dumping law. At that time, they will be sued by Fengyu Electronics and many government and trade organizations!
The price of 299rmb in China and 39 US dollars abroad is beyond the reach of other manufacturers.
In addition, with so many media promotions nowadays, and intentionally guiding consumers to purchase, the sales volume of this Fengyu Super Check-in made Zong Qingxian and the others laughed from ear to ear.
Although it lowered the selling price and reduced the profits of their single products, it expelled other competitors and expanded the market share of Fengyu mobile phones.
Moreover, due to the increase in sales, their profits have not been reduced much. However, other mobile phone manufacturers are not good. In order to pursue cheapness, the low-priced phones they produce are not very good, and their appearance design is even more incomparable to Fengyu mobile phones. They originally had the advantage of price, but now this biggest advantage is gone.
All the low-priced phones of other mobile phone manufacturers are in a sluggish sales. As for high-end models, they are not as good as Fengyu mobile phones. They are all behind in terms of technology and product design concepts.
When they fall a little behind, they feel that they can catch up, but when they fall so much, they are desperate.
They are desperate in this low-priced machine market. It’s not that their sales are gone at all, but they have too little sales and can’t even make money back on the publicity costs. What’s the point?
Without publicity, how can we compete? They do not have the secret advocacy of purchasing in the country, nor do they have the name of the first low-priced machine.
Moreover, the decline in sales also brings about the impact of production cuts. If the production cuts, the cost of single products will increase. This is a vicious cycle.
Could it be that the price of mobile phones in the future can only be based on Fengyu’s mobile phone’s face?
They have set a standard for mobile phones with various performances?
Chapter completed!