Chapter 981 Naming Right
In fact, Feng Yu had no intention of establishing a joint venture with Staples at all. He was not interested in the sales of office supplies. He might make money, but how much profit could it be? When his online mall debuts, such a store will be hit the biggest impact.
Feng Yu just threw out a bait and let Schmitz take the bait. After Schmitz acted, Feng Yu proposed his conditions before he could achieve the purpose of buying the naming rights.
Ralph even looked angry: "Schmitz, pay attention to who you are working with. Your company is good, but in the eyes of my boss, it is not worth mentioning at all. To be honest, if my boss wants to, your company will definitely not be able to enter the Chinese market, and even in the entire Asian market, it will be difficult, or even include the Eastern European market!"
"Mr. Ralph, our company's brand is really good and well-known. We can definitely make money when we work together."
Schmitz was a little anxious. He kept saying that their company was in the Americas. In fact, those companies in North America and South America couldn't make much money at all. Some countries there were poorer than those in Asia.
If they lose the Asian market and Eastern European market, then they will only have two markets: North America and Western Europe. Although they are very large, they will seriously limit their development. After all, there are more than one competitor in Western Europe.
Their goal is to enter the Fortune 500 world. If there are only two markets, it will be too difficult to achieve the goal.
"Your company is well-known? Don't joke. It may be a little famous in North America, but in Asia, I dare say that there are not many people in your company, and that little popularity is equal to zero. Do you think my boss has taken away your company's cooperation, brand and management, and we just need to pay for it? What should I do if I lose? This is actually not impossible. Just let us invest in your Staple Company."
"This... we are preparing to raise funds and go public, but we don't plan to accept other people's capital injections." They raise funds just to develop the market overseas. Promotion and listing can not only increase the company's market value, but also not let the company's shareholders lose their power. What if others inject capital and others inject capital into major shareholders?
Feng Yu crossed his legs: "Schmitz, it seems you don't plan to cooperate. Then forget it, I won't do this office supplies retail yet."
"Boss, we can set up our own company. With the boss's connections in China, Asia, Eastern Europe, and strong funds, we can develop in three years. As long as we form a scale, the profit will not be too small in the future." Ralph said in a timely manner.
Schmitz was panicked. If he not only did not negotiate a cooperation but also created such a strong competitor for the company, he would be the sinner of the company. What's more, he also has shares in the company, and the company's losses also represent his losses.
"Okay, then there's nothing to talk about. Go and contact the Los Angeles Stadium Company and talk about buying a stake in this new stadium." Feng Yu said deliberately.
When Schmitz heard that the Los Angeles Stadium Company and the new stadium were the Staples Stadium, which was named by their company, right? Mr. Feng planned to invest in this stadium, so I can recommend it to them.
"Mr. Feng, are you planning to invest in Staples Arena?"
"It seems to be called this name?" Feng Yu looked at Ralph.
Ralph nodded: "I remember this name, the stapler, is easy to remember. Schmitz, what do you want to say?"
"In fact, this stadium is named by our company. I am quite familiar with the owners of those two owners. If you want to invest, I can recommend it." Schmitz said actively.
"The name of your company is called a stapler. This name is not nice. Do you sell this naming right?" Feng Yu seemed to be really dissatisfied with the naming right and asked casually.
Naming rights are nothing more than a long-term brand advertising. Advertising is for publicity and profitability. If there is a better way to make a profit, then selling the naming rights is not impossible.
"Mr. Feng wants to buy the naming rights of this stadium? We don't plan to sell it."
Feng Yu looked impatient: "What are you planning to sell? Sell it to me. I will help you distribute the office supplies that your company is agent in China. Is this the condition full of sincerity?"
"This, Mr. Feng, can you guarantee the distribution of all the products?"
"Schmitz, who can guarantee this? If you make any inferior products, how can you sell them?" Ralph said loudly.
"Uh~~ Can I think about it? I still have to discuss this with other directors of the company."
"It's really troublesome. Go quickly and give me a reply as soon as possible. If it's too slow, then forget it. I heard that Houston is also planning to build a new gym."
After Schmitz left, Feng Yu looked at Ralph: "Do you think they can agree? If they agree, what conditions will be put forward?"
"They will definitely agree. Without this naming right, they can enter the Chinese market and then use China as a springboard to enter the entire Asian market. They should know how to choose. What's important is that your identity will have a great impact on them."
Feng Yu discovered that although his identity as the second richest person in the world would bring him some troubles, it would also bring him many conveniences in his business.
At least more and more people know Feng Yu. As long as Feng Yu’s name is mentioned, they will be much weaker in momentum. To a certain amount of money, it can also have a great effect.
"The conditions they can put forward are nothing more than to ensure the strength of distribution in China or to assist them in establishing their own stores. I think this is not difficult for the boss, and he can make some money."
Feng Yu nodded: "Yes, if that's the case, it's really a win-win situation."
Just rent them a venue at Taihua Super Hypermarket and let them open stores. This will allow them to open hundreds of stores, and their financial strength may not be enough.
...
On the morning of the third day, Ralph received a call from Schmitz, saying that their company had decided to sell the naming rights of the Los Angeles stadium to Feng Yu in exchange for Feng Yu's support for their development in China. For specific details, Feng Yu asked to appoint a representative to their company to negotiate.
Feng Yu also smiled when he heard Ralph telling the good news, and the naming rights were about to be obtained.
In the future, this stadium in Los Angeles will be called the Fengyu Center Arena. Everyone who watches the ball will notice that the Fengyu Card will continue to stand in Los Angeles, which complements the Fengyu Empire Building in New York!
The rest was left to Ralph. Feng Yu and two other people planned to go to San Francisco. Those two geniuses should have developed the prototype of the search engine.
Chapter completed!