Chapter 1420 Difficulties and countermeasures!
"The popularity is really high. When the broadcast starts, there will be at least tens of thousands of people in the live broadcast room. This is equivalent to tens of thousands of people entering a large shopping mall. This is incredible, and this is a very targeted live broadcast to bring goods.
I believe the sales will be very good." I nodded slightly and then said.
"That's what I said. Let's talk about it then. At least the price must be negotiated before we can cooperate." Jiang Fang continued.
"Yeah." I nodded.
"The main thing is to increase the popularity of online sales. Pay attention to the store and you will get discounts. And our online brand is temporarily called Boya Online Shopping. What we Boya Online Shopping needs now is to accumulate popularity, so we invite Internet celebrities to bring goods.
, I hope that the store can get more people's attention. Of course, on the platform, we have also talked about several recommendations for exposing the store. I hope it will be useful." Jiang Fang continued.
"Yeah, I hope it goes well." I nodded.
While we were chatting, Jiang Fang's cell phone rang, and she picked up the phone. After a few words, her face turned ugly.
"Secretary Xu, come here now, I'm at the coffee shop." After Jiang Fang said this, she hung up the phone.
Jiang Fang and I were chatting quite happily at first, but suddenly her face turned so bad, which made me feel a little bit in my heart. Could it be that something happened?
"Sister Jiang, what happened?" I asked curiously.
"It's that internet celebrity who had already booked a time, but suddenly told Secretary Xu that she couldn't come," Jiang Fang said hurriedly.
"Ah? Is there such a thing?" I frowned.
"Maybe they don't bother to cooperate with us. After all, we don't seem to be a big company here." Jiang Fang sighed slightly.
"Are Internet celebrities very picky about the companies that carry goods now? Or is it because we are a third-party distributor, so she doesn't want to do it and wants to talk directly to the original manufacturer?" I asked doubtfully.
"There is a possibility, but it is unlikely. The main reason should be that she thinks that what we can provide here is less than other places, or that other places allow her to live-stream the goods and offer conditions.
It's so high that she can't refuse." Jiang Fang continued.
Hearing what Jiang Fang said, I sighed slightly. To be honest, doing business is indeed difficult. I originally made a good deal with an Internet celebrity, but then they just gave up.
"Xiao Chen, the problem now is no longer that simple. The supply of goods we have prepared here is very sufficient. We just have to wait for the negotiation with Internet celebrities to live broadcast and sell it. But if it is not available now, then we will have to wait for it.
Returning goods is a very troublesome matter and my reputation cannot be guaranteed. So why do people want to do business with me? You must know that third-party sales and dealers are not ours. If you want to get goods in the future, there will be certain restrictions.
." Jiang Fang continued.
"Then we can only contact another internet celebrity and talk about it, right? If it's finalized, then there will be no problem." I said.
"Yes, but nowadays Internet celebrities, especially big Internet celebrities, are hard to find. How can it be so easy to find an Internet celebrity with tens of millions of fans to help us bring goods? This Little Pepper Secretary Xu
I contacted her many times and promised a lot of benefits. I didn’t expect that she would suddenly change her mind today because we had agreed to discuss cooperation in the hotel tonight. I booked the rooms for her and her team.
Yes, but she actually said she wouldn't be coming at the moment." Jiang Fang said.
"This is indeed very difficult. We had already discussed it, but now it doesn't come." I sighed slightly.
"This is the first time I invite an internet celebrity to bring goods. Could it be that I haven't done enough here? It's really hard to understand." Jiang Fang said helplessly.
"Sister Jiang, don't worry, let's see what Secretary Xu has to say when he comes over later." I quickly comforted her.
About ten minutes later, I met Secretary Xu.
Secretary Xu has been following Jiang Fang for many years. She has been helping Jiang Fang handle some important matters in the company. Jiang Fang is also a customer of Zhenmei Underwear. She wholesales Zhenmei Company's underwear and then sells it.
Every time I place an order, there is a lot of goods, but these are basically sold domestically.
, in this area, Jiang Fang has actually accumulated enough experience in online sales, but this time, the situation is different. In fact, it is equivalent to starting a new store and then slowly expanding it. In this area, online sales
The customers can actually be shared, but they are not completely synchronized.
Secretary Xu is 1.7 meters tall and very beautiful. She has a curvy figure and is wearing a professional suit. However, when she came to us, her expression was rather ugly.
"Mr. Jiang, Mr. Chen." Secretary Xu forced a smile, then shook my hand and sat down in front of me.
"Hello Secretary Xu." I responded.
"What's going on?" Jiang Fang asked.
Following Jiang Fang's words, Secretary Xu said: "Mr. Jiang, this Internet celebrity Xiaojiao said that it costs five million to bring goods, and then the sales will be divided into this piece, which requires 50%. In other words, if we make a profit
If it is 10 million, she will get 5 million, but Mr. Jiang, how do you calculate it? We still have a lot of costs to calculate. If it is a net profit, how many goods must be sold to earn back her 5 million appearance fee?
,this
A live broadcast only lasts twelve hours, but five million for twelve hours is too high. We say two million is acceptable, and it depends on the ability to carry goods. If we can't sell for one hundred million, then we
There is definitely going to be a loss here. This money is not that easy to make. Besides, she always sets the price at the lowest price on the entire network, which is not far from the wholesale price. What we do is no different from spending money to buy traffic.
.”
"Have you ever asked how other Internet celebrities operate?" Jiang Fang asked.
"Other Internet celebrities, the appearance fees are not so high, but they are basically small Internet celebrities, and the appearance fees of tens of millions of Internet celebrities are two to three million, but those are all those with more than 20 million fans. There are several Internet celebrities
Hong is very good at this. They only charge a commission and no appearance fee. They can buy out three people in one game.
Four hundred million, this is their ability, but it is basically impossible to hire such Internet celebrities. After this live broadcast, the store fans of our client platform can increase by hundreds of thousands of fans. Such big celebrities,
It's difficult to negotiate, after all, we are not a well-known brand." Secretary Xu continued.
"So did Little Pepper call and refuse?" Jiang Fang asked.
"I said I wanted to discuss it with you before making a decision, and then she suddenly said forget it and won't come tonight. It seems she doesn't like us at all." Secretary Xu spread her hands.
"I never thought it would be so difficult to hire an Internet celebrity to bring goods." Jiang Fang showed a trace of bitterness on her face.
Seeing Jiang Fang's appearance at this moment, I felt uncomfortable. At this moment, I took out my mobile phone, flipped through the address book, and then saw Xigua's phone contact information.
Xigua, a big internet celebrity with more than 20 million fans. There are usually hundreds of thousands of people online in the live broadcast room. I haven’t seen him for a long time. When I opened the software, I was surprised to find that the number of Xigua’s fans has exceeded 30 million.
, which surprised me quite a bit.
"Maybe I can ask." I said.
"Mr. Chen, do you have any idea?" Secretary Xu quickly looked at me and said.
"Brother Xigua and I know each other. We had dinner together before. He is a nice guy and I want to give it a try." I explained.
"Wha, what, do you mean Brother Xigua? This, this is a well-known Internet celebrity. Not only is he handsome, but he is also very popular. If we can invite him, then our problem will be solved." Secretary Xu said in surprise.
"Will a big shot of this level take a fancy to a company like ours?" Jiang Fang showed a hint of worry.
Chapter completed!