Chapter 101 The surprise of the chairman and Mrs. Song
"No! I want to go to China Songhu to meet this Haifeisi Group!"
"Such a big financial owner must communicate well, and you must not let the distribution managers and distributors in Songhu be messed up!"
"In addition, I need to speed up the production of more ChanelNo 5 perfumes immediately!"
"150,000 bottles, this is a super big order!"
"Even if I sell all my inventory to HiPhase Group, I can't get enough 30,000 bottles!"
When Gabriel Chanel was shocked, she thought quickly.
Especially after she had watched Xu Lang's deposit of one-third, she paid more attention to Xu Lang's order.
Therefore, she quickly assigned the production rhythm of overtime to her production workshop, and drove out 150,000 bottles of Chanel Chanel No 5 perfume as soon as possible and delivered it to Xu Lang.
At the same time, she also booked a ship ticket to Songhu and prepared to discuss a more in-depth cooperative relationship with Xu Lang.
At least we should look at why Xu Lang ordered such a huge perfume order at one time for the sake of the reason.
This matter was a big mystery in Gabriel Chanel, which made her feel very itchy.
Of course she would not go to Songhu alone, so she would also bring some confidant employees with her.
And the same thing, the same amazing big order also appeared at the same time in Louis Vuitton, Gucci, Cartier, Ferragamo, Fendi, Hermes.
Xu Lang also placed a super large order of 200,000 pieces for brand luggage, diary and small leather goods, horse harness, silk products, women's clothing, men's clothing, jewelry, watches, belts, gloves, footwear, hats, enamel jewelry and accessories, perfume, dining porcelain, life art and furniture, and decorative fabrics and wallpaper series.
The Louis Vuitton brand also received a large order of 200,000 pieces, including handbags, travel supplies, small leather goods, accessories, shoes, ready-to-wear, watches, high-end jewelry and personalized customization services.
The Italian big women's shoes brand Ferragamo also received a large order of 200,000 pieces, leather shoes, leather products, accessories, clothing, shoes and bags, accessories, glasses and fragrances.
The main products of the famous Italian luxury brand Fendi include: fur, women's shoes, accessories, watches, perfumes, etc., which also received 200,000 large orders.
As for Gucci, Cartier also received 200,000 large orders, which means that the supplier with the least order is Chanel Perfume.
However, Xu Lang will add orders later, and the brand he wants to build most is Dior, a famous French fashion consumer brand.
Because the famous French fashion consumer brand Dior has not yet been established, Dior's founder Christine Dior is still constantly floating in the fashion field.
It was not until 1937 that Christine Dior achieved his wish to become a fashion designer for "Piguet".
For Christine Dior, who has experienced the time of sleeping in the streets, hungry and full meals, and has obtained tuberculosis, Xu Lang has great confidence that he can achieve in-depth brand cooperation with the other party. Even if Christine Dior now can rely on his ability to draw some fashion designs to gain survivability in Normandy and Paris in France, facing the temptation of big money, Xu Lang really feels that it is not difficult to buy Christine Dior as his partner.
However, before going to Paris to buy Kristen Dior, he still needs to convene a meeting of all employees, meet his employees, and encourage them. Of course, the most important thing is to comprehensively comprehensively carry out the development of the new industrial chain.
In addition, not only will the opening of retail chain stores be started in Chengdu and Chongqing tomorrow, but even in Shanghai, it will open at the same time.
As for the first batch of goods, they were special industrial products from all over China, as well as products from major foreign brands, and were sold according to Walmart's always low-price sales strategy.
As for the salted fish turning over, isn’t it still a salted fish?
Maybe it will be saltier,
It does not exist for Xu Lang, who has Golden Finger and later business practical experience.
Promotion, publicity!
Multi-channel publicity and hype.
When Xu Lang decided to open tomorrow, in less than half an hour, all newspapers and radio stations in Songhu, Chengdu and Chongqing were shocked by Xu Lang's large-scale publicity expenses.
Because Xu Lang takes more than 10,000 yuan, or even more than one million yuan in publicity costs at one move.
In this regard, newspapers, news organizations, and radio stations, both large, medium and small, have been sensational.
"What is the origin of Hippodrome Group?"
"You actually take action so generously?"
"One move is either 80,000,000 oceans, or hundreds of thousands, or even more than one million oceans' publicity costs!"
"This is the first time I have seen such a great merchant!"
"It's so generous, is there any!"
However, the most exciting topics of the people from all newspapers and news organizations are the hottest topics to talk about going long.
Of course, while these media were talking, their actions were also very quick, and they enthusiastically promoted Xu Lang’s retail chain store opening.
"Shocked! The latest Songhu retail chain store opening photos are exposed, what is this?
"The newly opened Walmart chain store in Chengdu will be distributed to 5 perfumes from the world's famous brand Chanel No 5 for free on the opening day. In addition, foreign power brands such as Louis Vuitton, Gucci, Cartier, Ferragamo, Fendi, Hermes are also 20% off for the whole audience!"
"The news is that the Walmart chain store will open tomorrow, and the world's famous brands of perfumes and items will be distributed for free. In addition, if you shop for 10 yuan, you can get a lottery. The highest prize is a Ford V8 sedan, or the latest Ford Mercury car. The most prize can also get a bottle of Chanel Chanel No 5 perfume!"
"Surprising news, Walmart chain stores and 7-11 convenience stores are open, with a discount of 10% discount on the lowest discount on mainland goods in the venue! You can also get a bottle of Chanel No 5 perfume for free! You can own the top 300 people!"
"Distribute money! Distribute money! Walmart retail chain and 7-11 convenience store under Songhuhai Feisi Group will be offered free gifts from famous domestic and foreign brands. There are also various large lottery draws and free food tastings. Only the top 200 people can have it. There are fast hands, but slow hands are not there!"
So soon, all kinds of title parties appeared in major best-selling newspapers and radio stations for overwhelming advertising.
There are even a large number of small and medium-sized newspapers that have promoted the front page headlines, as well as many bustling streets, and even trams, advertising slogans and billboards about Xu Lang’s Walmart chain stores and 7-11 convenience stores.
For such a high and comprehensive publicity, whether it is Chengdu, Chongqing, or the most prosperous and lively Shanghai recognized by the world, the world also focuses on the eyes and concerns of all the people and people of all walks of life.
For the new employees of Hippodrome Group, who work, they are also excited to pay attention to the latest news of their company's chain stores. Many people, especially those women, are determined to go to the store early to receive the free Chanel No 5 perfume, other gifts, and want to get the opportunity to have a big lottery.
The highest reward is the latest Ford V8 and the latest Ford Mercury car, which makes many men and women dream of it.
Whether it is ordinary people, the working class, even the senior officials who are military officers, the wealthy classes, especially those rich wives, they are also very moved by Chanel Chanel No 5 perfume, famous brands from various powers, including Ford's latest Mercury, the highest prize in the lottery.
He also took the initiative to make this topic noise the entire Songhu, the entire Chengdu and Chongqing rich circles, celebrities circles, and high-ranking official circles.
For a time, Xu Lang's Haifeisi Group, the Walmart chain store that will open tomorrow, and the 7-11 convenience store have also become the focus of the powerful class in Songhu and the surrounding major cities, as well as the people.
When the publicity reached its peak, Guan Shulin, who had successfully interviewed the Haifeisi Group as a clerk, also noticed these overwhelming marketing news.
"Haha! It seems that this Haifeisi Group is getting more and more interesting!"
"I am really looking forward to meeting the big boss of this group!"
After reading the news, Guan Shulin also smiled with a rare naughty and expectant smile.
And while she was smiling, Boss Dai, who was far away in Nanjing, also saw these news.
"Haifeisi Group?"
"What is your origin?"
Boss Dai murmured to himself with a deep frown.
At the same time, he also wanted to investigate Xu Lang's details in his heart.
As for the Chairman and Mrs. Song, they also received news advertisements and radio advertisements from Xu Lang's propaganda offensive at the same time.
"Haifeisi Group?"
"When did Songhu have such a wealthy and powerful group?"
“Who started it?”
"Of the great powers, or the local ones?"
"It shouldn't be our local one! I don't know when there was such a rich rich man in China. Even Song Ziwen and Du Yuesheng were not so generous!"
"It seems that I have to meet with the founder of the Hippodrome Group. I will never allow large commercial forces that do not know the details to appear in the countries I manage, especially the Red Party members, which is even more unavailable!"
This is some thoughts that the Chairman secretly thought of after the first time he saw Xu Lang’s news and promotional advertisement.
"Well! Is it Mr. Xu's Haifeisi Group again?"
"He is so proud that he is out of reach. He gives away free Chanel Chanel No 5 perfume and products from famous brands of various powers?"
"There are also free big draws, the highest prize for Ford's latest Mercury car?"
"How much property does he own to make him squander like this?"
"I have really seen a prodigal family, and I have never seen such a prodigal family!"
"It seems that I will contact him more in the future and ask him to donate more to our Air Force and Army!"
"Fortunately, I was given a job as an Air Force Advisor at that time. Such a stupid and generous financial backer must not give up at will!"
However, Mrs. Song, who had a different idea from the Chairman's idea, made up her mind with a smile.
No matter what, many waves of great efforts that have never been seen before and present, and all-round and unique publicity techniques have also surprised and surprised the Chairman and Mrs. Song.
As for the remaining Japanese intelligence organizations, the intelligence agencies of various powers, and businessmen in the business circles, including Songhu and Sichuan Province, and even large merchants from all over the country, they have gradually focused all their attention on Xulang's Haifeisi Group, the Walmart chain stores that will be opened, and the 7-11 convenience stores. Because of a big commercial war that swept across Songhu and Sichuan Province, the spy war is about to begin.
Chapter completed!