Summer and Li Saifeng had an affair, which immediately made Hong Kong media excited.

Dating late at night, eating egg tarts together, talking and laughing, this is really a matter of writing.

While they were about to follow up, these media received a press release from Tianxia Film, pointing out that the so-called scandal was a complete misunderstanding. Xia Tian met Li Saifeng late at night, just talking about a new film. Xia Tian will invite Li Saifeng to star in a new action film and plan to praise her as Hu Huizhong's successor.

The press release was taken into hand, and for a moment, the media was even more excited.

Xia Tian actually wanted to invite Li Saifeng to film a new movie, and also wanted to make her the "second best in Hu Hui". This news is even more explosive than the scandal between the two of them.

Since "The King of War" starring Hu Huizhong has been released last year to earn more than 20 million yuan, the theme of women's action films has become popular immediately.

Then, "The Royal Sister" starring Debao and Yang Ziqiong once again achieved a box office of more than 10 million yuan, which made this theme "add fuel to the fire" and became very popular!!

Nowadays, major film companies in Hong Kong are following the trend, but the initiator Xia Tian has never touched similar themes since "The King of Flower".

Now he finally took action, but he wanted to invite Li Saifeng to shoot a new film and make her the "second best in Hu Hui". Naturally, there is a lot of articles to dig out!!

For a time, the media followed up and reported the matter, making Li Saifeng, a third-tier actress, become popular overnight and becoming one of the most topical actresses recently.

The movie she is going to star in has been in full swing before it started filming. People are looking forward to it and don’t know what good movies there are to be dedicated to everyone in summer.

...

"What does it mean?! If you invite her to film, just ask her to film. What egg tarts to eat, what time to make her appointment? She also said she would be my successor! Am I very old and am about to retire?!" After seeing the news, Hu Huizhong questioned Xia Tian angrily.

"Don't be so angry. Who are you and who are she? Is it worth jealous of her?" Xia Tian advised with a smile, "It's true that she is an action actress, but she is noble in front of others and suffers from others. When you filmed "The Legend of Lucky Stars" and "The King of Kings", you never had any injuries and pain that you couldn't even sleep. Do you think I didn't feel sorry for you?"

After hearing what he said, Hu Huizhong's face was a little relieved, not as angry as before.

"You have already established the title of Hong Kong's No. 1 action actress, so you don't have to work so hard anymore. At most, you can make an action movie a year, carefully crafted, well-known and popular, and you can maintain your leading position. As for Li Saifeng, you just pick up the movie you don't want to shoot, why do you have to be angry with her?" Xia Tian said again.

When Hu Huizhong heard this, he nodded with a smile. If this is the case, she would not be angry.

"Don't worry, I'm already preparing your new film "Battle Flower 2". I guess it will start filming some days. In addition, the "Love Letter" you starred in is now being screened in Japan. I will let it be released in Hong Kong in a few days. At that time, every literature and martial arts will ensure that your status as a first-line actress is unbreakable. How can you worry about Li Saifeng!" Xia Tian said with a smile again.

"Well, I know you are the best for me." Hu Huizhong nodded, "I'm sorry, A Tian, ​​I misunderstood you."

"It's okay. Actually, it's my fault. I should say hello to you in advance." Xia Tian also smiled.

"Then you and that Miss Li are really nothing?" Hu Huizhong asked suspiciously again.

"Of course it's nothing. If you don't believe it, I'll swear to you. After I talked to her, I drove home." Xia Tian shook his head and said.

"Then why are you so late and you still asked her to have a meal?" Hu Huizhong complained.

"I actually didn't want to meet her at night, but she was so active. You know that this drama may be related to her future and destiny, so people are naturally anxious. Since that's the case, we have to meet at night." Xia Tian complained.

"Okay, I'm forgiven you. By the way, what are you busy with these few days?" Hu Huizhong asked curiously again.

"I'm busy. I just handed over "Saw" to Jiahe, and I'm still waiting for news. "Midnight Bell" is about to be released, and I don't know what the box office is. I'm going to buy a company recently. If it succeeds, I'll be almost on the same level as Li Jiacheng. Your "Battle Flower 2", Xiaoxian's "A Chinese Ghost Story", Andy Lau's "People's Prince", Fa Ge's "Heroic Reality 2"... I have to worry about so many things." Xia Tian said helplessly.

Sometimes, he really wants to learn from Bill Gates, retire early, give up the company's management power, and just concentrate on filming alone.

Hu Huizhong stuck out his tongue, but he didn't expect Xia Tian to do so much. She thought he was just sitting in the office every day and was just idle.

"Okay, I won't bother you anymore, I'll leave first." She said embarrassedly.

Xia Tian nodded and stood up to send Hu Huizhong away.

...

After Hu Huizhong left, Xia Tian’s twenty assistants gathered in the conference room to discuss the release of "Midnight Bell".

"Let's discuss it and come up with a promotional plan." Xia Tian knocked on the table and said.

One person has a short plan, two people have a long plan.

There are so many people here, each with one idea, which is better than thinking about it alone.

"Boss, "Midnight Bell" once achieved billions of yen box office, proving that it is a very outstanding movie with a very strong box office appeal. Since that's the case, I think we have enough confidence to promote it." Assistant Tan Guolun, "Stations, subways, newspapers, magazines, radio stations, TV stations...all-round, three-dimensional, and multiple channels are used together. I think under the call of such a big publicity, this movie will definitely be popular again."

"Boss, "Midnight Bell" was very popular when it was released in Japan last year. Its name has already started, making many Hong Kong citizens look forward to it, so I don't have to spend too much money to speculate on its popularity. We just need to choose a few newspapers with the highest sales volume to publish the advertisement and tell Hong Kong citizens that our movie will be released. I think fans who are curious about it will definitely watch it when they see the advertisement." Assistant Wang Huanzhi suggested.

"Only large-scale publicity can attract more audiences," Tan Guolun opposed.

"Yes, I also think I can't bear to leave my children and can't get a wolf. I have to be willing to spend money when doing promotion, especially movies like "Midnight Bell" with box office guarantees, and I need to be willing to put the book on it." Assistant Zhou Ruicong also said.

"Midnight Bell" is a horror film with a narrow audience. People who like it don't need to make too much publicity and will watch it. People who don't like it, even if you say that the sky comes, they won't go to the theater." Wang Huanzhi retorted.

"It's right, even if the box office of "Midnight Bell" is guaranteed, we have to consider the issue of yield. If the box office does not increase much after large-scale publicity, isn't that a waste of money?" Assistant Jiang Zengxian also agreed.

"Enough." Xia Tian waved his hand, "No need to argue about the promotional cost. I am already planning to invest one million Hong Kong dollars to promote. What you need to do is how to use this million Hong Kong dollars to achieve the best publicity effect."

The publicity fee of one million Hong Kong dollars is not much. If you buy a few large newspaper advertisements, buy a few dozen seconds to buy a TV station, buy a few popular magazine covers, and basically use up. But if you say it is not much, almost half of the movies in Hong Kong make less than one million Hong Kong dollars.

After listening, the assistants began to express their opinions and suggested how to spend the money.

"Okay, we will divide it into two groups of discussions, each group of ten people. I will give me the answer before getting off work. The group with poor publicity plan is today's defeat, and I will treat everyone to dinner." Xia Tian clapped his hands and said.

After hearing what he said, the twenty assistants immediately divided into two gangs and began to discuss enthusiastically. From time to time, disputes came out, and from time to time, people spoke out to comfort them...

Xia Tian watched quietly from the side. The reason why he acted like this was mainly because of his survival of the fittest, and selecting the most capable and capable talents.

Whoever has leadership ability, who has the ability to do things, who has the worst temper, who is versatile, who is scheming, who is diligent, can be screened out through a series of investigations.

After some discussion, two publicity plans were delivered to Xia Tian before getting off work.

Xia Tian then looked over one by one and finally made a judgment, "Chen Sihan, you are better than Chu Leshan on your side, I am more satisfied."

"Yeah!" Hearing Xia Tian say this, ten people on Chen Sihan immediately cheered.

Thinking about it, the ten people on Chu Leshan's side looked dissatisfied.

"Boss, can I see their plan?" Chu Leshan couldn't help asking.

"What, can't I trust my eyes?" Xia Tian asked with a deep look on his face.

"No, let's learn and see where you lose." Assistant Chen Anbang said quickly.

Xia Tian nodded and handed the promotional plan to Chen Anbang, "Don't underestimate the movie promotion. A successful marketing can greatly increase the box office of the movie. On the contrary, an unsuccessful marketing will ruin an otherwise good movie. With great knowledge in it, you all have to be careful."

In previous lives, like "The Witch Blair" and "The Ghost Record", the cost was only tens of thousands of dollars, but because of the good publicity and marketing, they finally gained tens of millions or even over 100 million dollars in box office.
Chapter completed!