Masao Ishihara made such a decision, not because he was hot and impulsive, but because he had already thought about it carefully. At the beginning, he held the stock of the Maru Group in a heavy position to adapt to the current situation.

Now, he closed his stocks of Zhenlu Group in a similar situation. In 1999, the Asian financial crisis completely ended in this year.

In the same year, the South Korean government will vigorously support the entertainment industry and export culturally, which will create a "Korean wave" that will affect East Asia, Southeast Asia, Asia, and even the world in the next few decades.

I can take advantage of this best time to buy stocks of the five major entertainment companies in South Korea. However, Hit Brewery is more attractive to him.

Masao Ishihara knows that Hit Beer will occupy 60% of the Korean beer market in the future and become the best-selling beer brand, no doubt about it.

Not only that, it can also be exported to neighboring countries. These include mainland China, Hong Kong, Macao and Taiwan, as well as Japan and other countries.

Hitt Beer does not fall into the category of craft beer, but also industrial lager beer. This will not cause any internal brand conflicts with the market positioning of craft beer.

After the concept of "beer and fried chicken are very good" has been deeply rooted in many people's minds through Korean dramas, beer, to be precise, will make another rapid progress in sales.

In the future, Hit Beer will inevitably become another chicken that can lay golden eggs in Karuizawa Group. As for Malu Soup, it is not within its future considerations.

Masao Ishihara was very clear. He couldn't control the Malu Group at all. Even if he had enough financial strength, he could not complete the transaction.

South Korea's Ministry of Commerce and even the president will directly deny this transaction due to national sentiment. In fact, the reason is very simple.

This is like if mainland Chinese accept that Moutai or Wuliangye is sold to foreign capital? The answer is absolutely no.

Masao Ishihara believes that the stocks of the Maru Group he held had already completed their mission. The rest is to exchange for what he wanted.

At the same time, Lee Kwang-soo, the president of South Korea Jinlu Group, also fell into deep thought. He didn't care about the new beer brand of Hit Beer at all.

What he cares about is whether Masao Ishihara made this request an excuse or really took a fancy to Hit Beer? If it were the latter, why didn’t he buy it directly? He had to go around a big circle and let the Malu Group come forward to deal with this matter for him?

Lee Kwang-soo is willing to successfully buy back the shares of the Maru Group from Masao Ishihara and Japanese capital, even if he sacrifices a friendly army in China.

He asked tentatively: "Since President Ishihara is so optimistic about Hit Beer, why not acquire it on his own? Since the South Korean government and Imf signed an agreement, foreign capital can completely achieve absolute control of Korean local enterprises."

Masao Ishihara calmly said: "If we, Karuizawa Group, directly acquires Hit Beer, the biggest resistance is not the acquisition price issue, but it is very likely to encounter collective protests and opposition from Masan City, Gyeongsang Province.

Hit Beer is not only not a loss-making company, but also a profitable company. This will naturally be denied the hat of Japanese investors to maliciously acquire high-quality Korean companies. If Zhenlu Group can handle this for us, it will be much easier."

After hearing what he said, Lee Kwang-soo suddenly realized. Now all the Koreans at the moment have become quite sensitive.

Their sensitivity is caused by the Asian financial crisis. They have more or less known that many high-quality assets and enterprises in South Korea have been harvested by foreign capital.

They all survived the most difficult time. At present, foreign capital is still coming to acquire their local high-quality companies. How can it be done?

Therefore, Masao Ishihara had such a concern that made it completely understandable. He also made it clear that the other party had a mind that was prepared for the future.

Lee Kwang-soo smiled and said, "President Ishihara, if you do this, let our Maru Group attract and bear the scolding of Masan City, Gyeongsang-do, and even the Chinese people for you."

Masao Ishihara knew that these words were all high-sounding words from the other party. What the other party really wanted was to make greater concessions. Or was he testing whether he really wanted to acquire Hit Beer?

Masao Ishihara smiled slightly and said, "It's not as exaggerated as President Li, you said. This is a simple commercial acquisition case.

However, the timing is not right. Nowadays, Koreans have become scared when they hear about foreign capital's acquisition of local enterprises.

Of course, if Malu Group is not in a hurry to repurchase shares from our Karuizawa Group, then we can talk about this matter in the future.

If Zhenlu Group wants those shares to be repurchased, my small request is to realize an absolute holding of Hit Beer.”

Seeing that the other party was determined in such a firm attitude, Lee Kwang-soo understood that he had not found an excuse to make excuses. Since the other party intends to sell shares of Jinlu Group, he must take it down.

I can successfully repurchase shares of the Minor Group from Japanese investors as a news hype of national sentiment, thus achieving a big promotion for Minor Soup.

The copy here is nothing more than that Zhenlu Soup is a national brand of real Koreans. Koreans’ national wine must naturally be protected by Koreans. If you want to drink Zhenlu Soup...

"Is other beer brands not good? We can use another international brand beer shares to exchange it with you for an equivalent replacement." Lee Kwang-soo really doesn't understand why Masao Ishihara has a special liking for Hit Beer.

"I don't like flying around, South Korea's Masan City is closer to Japan." Masao Ishihara understates.

Lee Kwang-soo would not believe it, but would only think that it was the other party's tactful rejection. Ishihara Masao's attitude was clear and firm. He only had the controlling stake of Hit Beer not less than 60%.

"I really can't answer you for a while. Let me think about it again." Lee Kwang-soo said without saying a word.

"Yes, you think about it slowly. I will need to stay in Korea for a few days. Even if I leave, I can still contact our Karuizawa Group office in Korea.

The person in charge is Shota Nakano. You should have known him long ago and have dealt with him." Masao Ishihara said in no hurry at all.
Chapter completed!