Ke Yanxin also has some evaluations about "how much you are worth" and "how much your business value is worth".

First of all, if you analyze Ke Yan's value, you must not simply regard him as a coach; it is equivalent to the peak Yao Ming's strength is probably the level of a second-team center, but if the Rockets say they want to trade Yao Ming, you may not agree to the Rockets when you use a team center to quote the Rockets, because Yao Ming contains huge commercial value:

His presence will allow local Chinese to fill your stadium; his presence will make the home billboards never lack advertisers to rent; his presence will allow all the players in the team to obtain endorsement contracts from the Chinese sneaker brand.

Similarly, Ke Yan also has such magic. Since he coached the Hawks, the team's home attendance rate has never been lower than 97%; the Hawks have four sponsorship contracts from China at home; Joe Johnson, Bathir, Anderson, and Barrea have all endorsed China's sports brands, among which Joe Johnson even launched his own combat boot series.

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In the United States, if your business value is supported by data, you won’t have to worry about no one investing in you!

Secondly, returning to Ke Yan's core value, that is, his performance as a coach, including the games that have been held this season, he has won the most regular season and the most playoff games in the past three seasons, and even included a championship trophy! This is based on his poor and careless status when he took over the Hawks.

Looking at the entire sports world, there is only that "magic bird" that can compete with Ke Yan, right?

With record support and popularity, Ke Yan lacks nothing except "qualification". Why is it limited by the coach salary ceiling of "Phil Jackson $10 million per year"?

Ke Yan didn't say anything, but just delayed the contract renewal negotiations; but subconsciously, he already felt Anthony Reisler's idea of ​​"reducing expenditures and reducing costs", including Ke Yan's "money printing machine", and he didn't plan to spend money to maintain it.

Some relationships can only share hardships, but not wealth. Ke Yan can't become a person like Ferguson after all.

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In the last two games in February, the Eagles defeated the Bobcats and the Kings one after another, improving the record to 47 wins and 12 losses.

After losing to the Hawks, the unbearable leader of the Joe made the decision to "change coach" and fired Quinn Snyder, who came to Atlanta in person a year and a half ago.

Objectively speaking, it is indeed not unfair to Snyder be fired by Joe's gang leader. "The big bet" Iverson is a gamble of "for the future to the present" for the Bobcats. Although Iverson's performance is acceptable, the team failed to make the playoffs for two consecutive seasons. The deal was ultimately declared a failure, so naturally someone needs to take the blame.

Since Atkins left, the Hawks coaching team has been missing one person. If Snyder is willing, he will return to Ke Yan's coaching team. Ke Yan arranged for Hornersek to test Snyder's meaning, and the reply he received was "Plan to take a break and then find a job!"

Indeed, returning to your comfort zone immediately after a "failed" attempt is not the right move. What Snyder should do more now is to summarize the experience of failure, so that he can accumulate strength and prepare for his next team!

On March 1, the Hawks came to Phoenix to challenge the Suns away.

Because it crossed the Spurs' mountain last season and reached the finals, the Suns did not complete the "Marion for O'Neal" deal in the offseason and strive to transform. It is precisely because of this that the Suns, which seem to be harmonious on the surface, still have first-class combat power.

At least in the regular season, when everyone's targeted defense is not full, the Suns' attack power can match any team.

In the finals last season, the Hawks defeated the Suns, and the "grudge" between the two teams has emerged. Fans at the American and Western Center have created a strong home atmosphere to target the Hawks. This is reflected in the game that every time the Suns score a goal, the fans on the scene will cheer loudly; and the Hawks' scores will be booed.

This was a scene that only appeared in the playoffs or even the finals, but it appeared in a regular season where the importance was not so critical, which shows the "hate" of Suns fans for the Hawks.

The Hawks were obviously not "difficult preparation" for this game from top to bottom, which also made them passive in the game for a long time; Stoudemire suffered a daily loss in his career, but he was "proud" in this game, scoring 31 points and 13 rebounds in a large double-double, and even dunked Garnett in an offense.

Although Garnett's decline in data this season is mostly due to his own "restraint", it is inevitable that the decline in physical functions will be caused by age; perhaps because of this, it is more necessary to "maintenance".

Facing the "aggressive" snatching the first point guard, Nash also taught the opponent a lesson with his performance. In the whole game, Nash scored 23 points and 11 assists. When the Hawks counterattacked for a while in the fourth quarter, it was Nash who scored 7 points in a row, which helped the Suns finally "harvest" the victory of the game.

123:111, the Suns defeated the Hawks at home. (47-13)

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The game against the Suns was suppressed, and the Eagles were full of anger. A day later, facing the weak Supersonics, the Eagles used their lives to the three armies at the beginning, and the supersonics became abandoned. The 27:3 start directly made Durant on the field not know what to do.

During Hurricane Katerina, the New Orleans Hornets once "stayed" in Oklahoma and played there for half a season. The market was very good, which also made local businessman Bennett have the idea of ​​bringing an NBA team to his hometown.

After a series of operations, the Supersonics, which had a lot of conflicts with the Seattle city government, became a team to move to "Goose City"; and the Supersonics fans were unacceptable to this, and even the Thunder hated it. In the 12-year finals, only Florida, where the Heat are located, and Washington State, where Seattle is located, supported the Heat.

If the Suns fans created the most terrifying home atmosphere in the last game, then the fans in Key Stadium were almost "against the fight". The only thing they couldn't care about was Durant.

If the Supersonics had not moved to Goose City, the team's market and the city's attractiveness to players might be more or less. Maybe Durant doesn't need to surrender to the enemy, and maybe it might be.

In the last game, Garnett was suppressed by Stodmeier. In this game, he faced Jason Collins. Garnett made a heavy blow and made 8 of 12 shots in the first half, shooting 18 points, helping the team firmly consolidate the lead of more than 20 points.

Varick, who has just joined the team, performed well. After a period of running-in with the team, Varick has found his way to "establish a foothold" in the Hawks, which is to make more pick-and-rolls for Paul, and then cut into the basket to "eat cake". Faced with teams like Supersonics, there are many opportunities to "eat cake".

The Supersonics have no demand for the team's record. They just hope to draw a good draw in the 2008 draft. If they can choose Ross with the No. 1 pick, the team will be able to "sky" at most for another season.

However, objectively speaking, the league generally does not give the same team a high pick for several consecutive seasons, unless.

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They lost a top 3 player in the league in vain, and the team owners are particularly good at making trouble.

112:93, the Hawks defeated the Thunder away. (48-13)

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On March 4, the Hawks, who had been on rest for a day, faced the challenge of playing badly at home.

Considering the opponent's strength and fighting spirit, Ke Yan arranged a large rest in this game. Garnett and Battier were both absent, led by Paul and Joe Johnson's backcourt double guns. The team's hard strength should still be above the Kings.

However, in this game, the Kings relied on their outstanding performance to make the Hawks "turn over". As Bathil rested, Seifrosa entered the starter, and Joe Johnson was pushed to the third position to face Artest's defense. Under the continuous impact of the "Beast", Joe Johnson lost his shooting touch, and made 4 of 16 shots in the game, which was so iron-clad!

Dior, Garnett is not here, Joe Johnson performs abnormally, and the Hawks' offense can only rely on Paul to support it alone. Paul, who has more ball rights, still gave him 25 points and 12 assists, and he is as stable as a dead dog; but it has to be said that in this game, Ke Yan is really a bit arrogant!

Apart from Paul and Joe Johnson, the Hawks only Barrea scored 11 points and barely scored in double digits. The team eventually lost to the Kings 91:103, causing a big upset. (48-14)

"It is my responsibility to underestimate the strength of the Kings. But in my opinion, it is quite necessary to let players stay healthy through more reasonable rest! If kg cannot produce 80% of its state today, I would rather let 100% devoted Warrick appear on the stage!" During the interview after the game, Ke Yan insisted on his rotation rest strategy without any problem.

"kimi. We got the news that the Eagles intend to complete the contract renewal with you in the summer. Will your negotiation go smoothly?" Soon, a reporter gave a rather explosive news to ask Ke Yan what he meant.

Needless to say, this news was flowing out of the management to put pressure on Ke Yan!

"Ke Yansang, you don't want this off-court news to affect the team's locker room atmosphere and cause the team to lose the championship.

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Then, please!"

Ke Yan shook his head and smiled: "Since I came to Atlanta, basically every summer, the management will ask me to renew my contract. No one will give up a championship coach, right?"

"My contract will not expire until 2009, and fulfilling this contract is something I must do. As for what will happen a year later, I won't think about it for the time being. As long as I'm with the Hawks for a day, I will give all my money for the Hawks."

Compared to the past, people who would mention "living happily in Atlanta" from time to time, "because never chooses to live in Atlanta", "not paying much attention to the prosperity of the city, but more importantly, comfort." These obvious confessions to this city, Ke Yan's reply this time was quite "official", which was somewhat unusual.

So much so that after the press conference, Larry Sand called to explain, "I don't know who leaked the content of the conversation, but I will definitely investigate it thoroughly."

At home at night, Wang Lifan also asked Ke Yan about his true thoughts. According to her idea, Ke Yan was not enough to save enough money in a short period of time, and saved enough reputation to buy a team, and at least stayed in Atlanta for some time.

"At least, at least I have to wait until my doctoral degree is completed!" Wang Lifan said.

In the 0506 season, the two of them had a long-distance relationship for a year, but they were not married yet, right?

It’s time and time, now both of them are getting married, and their relationship is different!

"The only thing that remains unchanged in this world is constantly changing!" Ke Yan shook his head and said, "After winning the championship last season, the Eagles are different!"

Before winning the championship, whether it is a "superstar" like Garnett, a "super giant seedling" like Paul, or other players, the goal is the championship. For this purpose, the boss Anthony Reisler and the management led by general manager Larry Sander try their best to meet the needs of the team;

But after winning the championship, many people's mentality also changed. Paul moved towards personal honors, "Assist King", "Steal King", "One Fight", and "One Defense" were all embellishments, he wanted mvp and fmvp; the management was carrying the "cost reduction" KPI, which had to consider the players' contracts, and also played the wrong thoughts on Ke Yan's side, and even played the "emotional card" and played the "moral kidnapping".

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So are you really thinking about it?" Wang Lifan was silent for a moment, a little disappointed.

"I had a brief discussion with the management before, and then I had some ideas." Ke Yan did not hide it from Wang Lifan, "But don't worry, my first choice must be the Eagle! If I have to leave, I will not be too far from Atlanta."

"e=('o'*)))Oh!" Wang Lifan sighed. Life is like a chocolate, you will never know whether the next one is bitter or sweet.

"Don't worry, marrying a chicken will go with it. It's not the first time I've moved!" Wang Lifan clenched his fists and exhilarated himself, "You have to choose a good place. It's too cold or too boring. I don't want to stay!"

Wang Lifan is from Guangdong Province and has been accustomed to the warm climate since childhood. What about Milwaukee, Minnesota, Salt Lake City, and Cleveland. She is really a little resistant.

"It's not that fast, it's not time to do psychological construction~" Ke Yan reached out and took Wang Lifan into his arms, "Maybe our boss will give me a high salary, so I won't leave."

I go out to work just for money. As long as the salary is right, everything is easy to say!
Chapter completed!