Chapter 245 Huh? Why not? (Laughs)(1/2)
Sincerity is the most respectable of all qualities.
Because it seems to appear only literally.
Human beings are never sincere when facing themselves, let alone facing other people?
It is not easy to be relatively honest.
Just like the entertainment industry, almost nothing in this circle is real.
Whether it is the artist's acting skills, appearance, or character.
All this is to cater to the products packaged in the market.
But at the same time, the deception that this circle shows to the outside world is real.
It just depends on the length of time the lie was exposed.
Once you enter the world, as deep as the sea, there are so many things in this world of fame and fortune that you can’t help but do.
There are sorrows in front of and behind the mountains, and there is no freedom without wind.
Yan Zhi is a good girl, so Wang Shifeng only needs to magnify the shining points on her body countless times, and he will gain a lot of attention.
The first point that needs to be amplified is that it is not material.
In this deformed environment where laughing at the poor but not at prostitutes, money is the first priority, a beautiful girl who can clearly make money while lying down and has to rely on her own hands to fight.
It should arouse the recognition and distress of netizens.
It is also because of its incompetence, and it will attract countless straight men directly.
When the attention accumulates to a certain level, she will amplify other advantages little by little, just like digging for treasures. The process of excavation is also a process of cultivating fan filters.
Even if the fans cultivated in this way finally find that Yan Zhi is in trouble with his professional skills, he will choose to forgive him because of the filter.
On the contrary, as long as she makes a little progress, she will bring all fans the illusion of a "treasure girl".
Participating in Yan Zhi's growth and progress will also become a special bond and memory between artists and fans.
This is the special development path that Wang Shifeng designed for Yan Zhi.
Development system.
To be honest, although most top stars in the circle are deformed products of capital puppets that are not worthy of their position.
For example, Wu Zhuqian, Zheng Youyun and Xia Mengyao.
But at least they have received professional training, either they are serious industry insiders who graduated from related majors.
But Yan Zhi is a completely amateur, and she is also the kind with extremely poor talent.
Even if you want to hype marketing, it is difficult to find a suitable angle.
Therefore, we can only save the country in a straight line and use another illusion of "cross-border" to market Yan Zhi.
But the returns are definitely considerable.
As for how far Yan Zhi can reach in the future, it can only depend on her luck.
After designing Yan Zhi’s preliminary operation script, the next step is [Chopstick Brothers].
Wei Zhisheng’s previous suggestion was to let them go abroad to pack and come back through export to domestic sales.
Although this method is very effective, the cost is a bit high.
It’s not that Wang Shifeng is reluctant to give up money, it’s mainly because there is no need.
"I believe it, it has nothing to do with the budget, so how do you plan to promote them in China? I have calculated all the fields, and it is difficult for them to be out of the circle."
Wei Zhisheng said with a smile.
"You can't find a breakthrough from the perspective of the current circle. If we want to jump out and think about the problem, we can see infinite possibilities." Wang Shifeng coughed lightly, "I ask you, who are the mainstream star-chasing people on the Internet now?"
"Students, middle school students, college students, and fresh graduates." Wei Zhisheng counted with his fingers.
What a guy, where are you putting the dolls here?
But this is indeed true. 90% of all fan circles are composed of these idle students. The remaining minority groups are composed of dead houses who ignore their age and still have a girlish heart, a slutty disease, and a perverted mentality.
Because you can find things to do in reality and you won’t be able to chase stars on the Internet.
Of course, this is only aimed at star-chasing groups, not including those consumers of entertainment works.
"Is there a possibility that middle-aged people can chase stars?" Wang Shifeng asked with a smile.
Wei Zhisheng stopped writing and began to calculate, "Do you want to tell me that middle-aged people are also students before? Boss, I think there is still a bottom line in life. You can cut leeks, but isn't it a bit too much to cut weeds and roots?"
It is OK to clean it, but you can’t clean it on the first day of this year, clean it on the second day of next year, and clean it on the third day of next year.
These middle-aged people in their forties and fifties have been going back for twenty years. They are the group of leeks that have been harvested and squeezed by the previous entertainment industry model.
How can a group of sheep fleece be able to get the wool?
Then don't you just pull it off?
"That's right, that's the reason. Now, the middle-aged group of people who are in the same era as Zhao and others or smaller, were seriously affected by the Hong Kong and Taiwan epidemic when they were young. They actually have memories of chasing stars.
Moreover, in that era when supplies were relatively barren, artists like the Eight Heavenly Kings could sell tickets for hundreds of dollars for a concert, and an album cost more than ten dollars, and the sales volume was even more terrifying than now.
Song Shenguang is a platinum album with millions of sales, and there are three. Now, the sales have exceeded 100 million. Now the traffic star, dares to say that he sells digital records and his sales exceed 100 million?" Wang Shifeng chuckled.
Wei Zhisheng blinked and said, "You?"
???
This will not be done to Wang Shifeng.
"Do you Taoism have no verbal karma when it comes to flattery?" Wang Shifeng twitched.
"?I am sincere, why not make a bet?" Wei Zhisheng felt that he was humiliated and a little annoyed when he heard this.
"Stop gambling." Wang Shifeng waved his hand. "So, these middle-aged brothers and sisters have not poor consumption power, or even stronger, just because of their age and there are no star-chasing targets promoted on the market."
"No, do you think that chasing stars in your forties and fifties will not make people laugh at me if you tell this? You also have to consider the influence of social relations." Wei Zhisheng opposed it.
"When they were kids, they were also sneaky in chasing stars. What do you think has this impact?" Wang Shifeng sneered.
Wei Zhisheng was stunned.
Damn, it seems to make sense.
How did Wang Shifeng know this group so well?
It seems like I have studied it specifically?
Nowadays, except for phone fraud and health products and insurance industries, almost no one in the market will focus on middle-aged groups.
Ah this...
Facing Wei Zhisheng's complicated gaze, Wang Shifeng felt offended, "Why do you look at me with this kind of gaze? Are you without a mother?"
"Just chat, why did you suddenly start to rooster me?" Wei Zhisheng was a little angry.
"?I don't have a rooster, I mean, if you have a mother, you will know if you go back and have an interview with her." Wang Shifeng corrected.
"..." Wei Zhisheng was speechless.
"From the background of the times, physical fitness and overall style, these five brothers, Chopstick Brothers, can be portrayed as idol positioning specifically for middle-aged and elderly people.
Music and art exist to serve human beings. I think we cannot favor one and the other. We cannot only focus on the young people. Middle-aged and elderly people also have spiritual consumption needs.
Nowadays, not only music is available on the market, but also fewer and fewer film and television works are serving middle-aged and elderly people. As the industry’s conscience, we must shoulder this responsibility.” Wang Shifeng’s tone was heartbroken and his eyes were firm.
Wei Zhisheng seemed to feel the light of the right path for a moment, shining on his shoulders.
There was a sense of responsibility inexplicably.
But after the passion was over, I thought about it.
Just now... Did Wang Shifeng mention the middle-aged and elderly market?
You won’t even think about other people’s pension money!
"Using the 'country' as the bones and the 'time' as the skin, we must write chapters of memories for their generation, use "remembering youth" as the drum, and use "commemorating ideals" as the horn, we must arouse a craze for their generation to their new life.
We want our elder brothers and sisters to understand that they also have the freedom to listen to music and they also have the need to watch dramas. Why are all songs and film and television dramas filmed for young people?
I am in the Daxia entertainment industry. There is a song that is sung for them and a drama that is shot for them!
I just want to tell them that they are not abandoned children of the times, they are the pride of the times! They deserve the best!"
Wang Shifeng's tone was shaking and his voice was soothing.
It made Wei Zhisheng seem to have opened the Xinwen Broadcast.
Inexplicably, there was a sourness spreading in the corners of my eyes.
"Old, boss, we don't have to take that big step. Let's do it step by step, after all, it's a market to be developed."
Wei Zhisheng swallowed his saliva and persuaded him with a little nervousness.
To be honest, if this group is really caught in one go.
Let the trend of star-chasing sweep over these backbone forces in society.
To be continued...