Chapter 371: Douyin Hierarchy
Zhou Meng came over to Qianqian's place to play today. Qianqian was broadcasting live at night, while Zhou Meng was lying on the sofa in the living room watching TV series.
"Tian Tian Ji" will be released in early February. In the past few days, when I turn on the TV or surf the Internet, there are recommendations about this movie everywhere.
In addition to the movie Swallowing the Sky, a series of movies and TV series produced last year will be released in the near future.
As the boss of Starlight Media, he has also been busy with these things recently.
Of course, this is just a small start, and the bigger one is preparing to inject capital into Starlight Media to further expand the company.
He has already prepared 100 billion. As long as a series of procedures under Starlight Media are completed, the process can be started immediately.
But Zhou Meng was watching TV when he heard a snapping sound from the bedroom.
I turned around and saw Qianqian walking out.
"Why is there no live broadcast?"
Seeing Qianqian approaching, Zhou Meng looked over curiously.
Qianqian has changed the clothes she wore during the live broadcast and changed into a pair of pajamas.
Generally speaking, Qianqian's live broadcast is from 8pm to 11pm, a total of three hours, but it's only just 9pm now.
"Something happened. Orange and I both downloaded the broadcast, pushing all the traffic to Taoshang."
Qianqian smiled and sat next to Zhou Meng, and briefly told Zhou Meng what had just happened.
Zhou Meng couldn't help but be a little shocked.
"You mean, that guy named Dagang Ma is playing tricks on me?"
He naturally remembered Dagang Ma, the one who was talking nonsense on Douyin a few days ago, and he didn't pay much attention to it at the time.
In the past few days, he didn't pay much attention to the Douyin hot list. He really didn't expect that things would develop like this.
"This person's previous videos were all about gaining traffic, but I didn't expect that this time he would get traffic from you, Brother Meng."
Qianqian smiled and shook her head.
She didn't know whether to say that the anchor was ignorant or fearless.
It doesn't matter if you use the traffic of big anchors or the traffic of celebrities.
But with a super-powerful traffic like Brother Meng, do you really not know what the consequences will be, or are you really not afraid of death?
The Bodhisattva and Fake Broken Dreams on Douyu before are probably still engraved with job numbers on lighters now.
However, Zhou Meng became a little interested in this matter, and then said with a smile:
"Now that the injuries are over, let's go and join in the fun. I just heard a few days ago that Douyin Live has been revamped. Many big guilds and big brothers Shenhao have settled in. We haven't had time to go and take a look."
Zhou Meng laughed, then turned off the TV screen projection on his mobile phone, turned on Douyin and cast the screen directly to the TV.
Then search for the word "broken" in the search bar.
Suddenly, a live broadcast room showing that the broadcast had just started for two minutes came into view.
Qianqian also came over with great interest.
Zhou Meng Douyin's ID is called Po Meng, and he got this ID a long time ago.
He has a habit of using different nicknames on different platforms.
Tiger Shark is called Broken Dream, Douyin is called Broken Dream, and Meituan is called Brother’s Big Baby, and Are You Hungry is called Brother Wants to Eat.
This actually comes from some of his bad tastes, which have no real meaning.81zw.??m
But sometimes, when people call a screen name too many people, they will take the initiative to give the screen name meaning.
Just like his screen name of Husha, Broken Dreams, it is actually a name he picked up at random, but it has been given various meanings by Husha's vast number of netizens. There are even many bloggers on the Internet who are analyzing the potential of his screen name.
The meaning, I even want to break down each word and say it, is a bit like the spirit of studying red science.
Of course, Zhou Meng never bought any gifts on Douyin before or after the revision of Douyin, and all his purchases were only about 100 yuan.
In front of Zhou Meng's ID, there is a level sign, which shows level 15.
"What does level fifteen mean?"
Zhou Meng looked at Qianqian with some curiosity.
"This is the aristocratic system newly developed by Douyin. It is actually very similar to Tiger Shark. It is also somewhat similar to Douyu's level model, which is linked to the total consumption."
"Level 15 brands mean that the consumption on Douyin Live is less than 130 yuan, but within the range of more than 100 yuan."
Qianqian had studied this before, so she quickly explained it to Zhou Meng.
Qianqian explained it like this, and Zhou Meng understood immediately.
This thing is actually similar to the hierarchy system at Douyu.
Douyu started out as a 100-level brand, which could be maxed out after spending around 5 million. It was later expanded to 120-level and 150-level brands, corresponding to different consumption levels.
As for Douyin, the aristocratic system of Husha and Douyu has been removed, which means that there are no titles such as emperor and emperor, and nobility is directly represented by rank.
But in general, the models are all similar and can highlight the privileges of the elder brother.
"What is the approximate consumption level of one thousand yuan?"
Zhou Meng asked.
"If it costs one thousand yuan, it will probably be a grade 23 brand."
Qianqian thought for a while and said.
"This is actually just like a game. It's easy to upgrade in the early stage, but it's difficult to upgrade later."
"If you spend 10,000 yuan, the brand can be upgraded to level 32."
"If you spend 110,000 yuan, your brand can probably reach level 40."
"But to reach level 50, the consumption will be over 1.3 million."
"For now, the most advanced brand is the 60-level brand, which requires spending more than 20 million to get it."
Qianqian gave Zhou Meng a rough explanation.
"Twenty million for the top brand?"
"This hierarchical system is much more numerous than the tiger shark."
Zhou Meng laughed.
On Tiger Shark's side, the Super God Emperor only has 15 million.
This is still because of Zhou Meng.
Vice President Gu originally planned to settle for 1.5 million, but at the last moment he increased the amount tenfold.
Of course, to maintain the Super God Emperor brand, you have to spend more than five million per month, and Douyin's brand seems to not fall off as long as you consume it.
Comparing the two with each other, they are almost the same.
In other words, Douyu’s first step in launching live broadcasts has actually begun to match Tiger Shark’s consumption power.
"Douyin's ambitions are very big. After all, the user base is here. It has only been a month, and its strength is almost the same as that of Tiger Shark. If it takes a few more months, I am afraid that it will be able to directly compete with its size."
Crush Tiger Shark and become the number one live streaming platform in China."
Qianqian nodded with emotion.
There is an essential difference in size between Tiger Shark and Douyin.
The user base alone is ten times worse.
One has 80 million, the other has 800 million. It is normal for someone to be overtaken in a corner.
A few years ago, Vice President Gu vowed to build Hushak into the number one live streaming platform in the country. However, after the rise of Douyin later in the year, he never said this again. Instead, he only considered the listing of Hushak.
Chapter completed!