Chapter 74 Apple Push

Author: Trojanrw

Chapter 74 Apple Push

"Please take pictures ... Don't take pictures, thank you!"

At the end of the workshop today, there were only two street distances from the main campus. Naturally, there is no need to drive to the Bogad Administrative Building in the center of the school to meet with the principal of Nikias. Andrei Yang and Xu Yiru talked in a low voice, Jimmy

-Ken and Han Yi walked side by side, and there were four bodyguards around him.

In class, Han Yi will never take Fayamu Delvih or Ki'an Griffin. Remember the classroom notes, and also take a retired special forces next to Malaysia, but not the Los Angeles City Dragon King.

There is no need to be so exaggerated. These four bodyguards are the defenders of Andre and Jimmy's long -term cooperation.

In most cases, celebrities can't encounter any extremely dangerous situations. After all, in the world's entertainment capital of Los Angeles, especially in the core teaching and research base of cultural industries such as USC

Anti -antibody. You can meet the Oscar winner to buy a coffee in line. Maybe the parking lot to grab you to the parking space may be a member of the Rock Hall of Fame.

Han Yi still remembers that when Mali Sales and Patrick Schwarzenegger fell in love, they would appear on the campus of South China almost every day.

Can see that they are Qingqing, my figure.

Will anyone disturb them? Of course, few, rarely. Famous school students have a pride and are unwilling to be regarded as a fanatic chaser, especially for the freshmen who float up and down with the report of TMZ.

After all, as the students are ridiculed by themselves, 50%of USC students are celebrities, whether it is now or the future.

Take out the phone and secretly take a section of Snapchat, telling the circle of friends that the circle of friends met Miley today, it is already the biggest respect for her acting career.

However, the attitude of Nanda University's attitude towards celebrities will have exceptions in a small number of people. Those who have become famous, they will be a lifelong achievement award, or the legendary superstar that has been won is a memory of an era, and all Americans are all Americans.

The spiritual totems that are all rushing. When they meet them, no matter how excited they are, no one will treat you another look.

Because they are really worth it.

Who?

Tom Hanks, Jackie Chan, George Lucas, and Dr. Dre.

Looking at the entire hip-hop music industry, who dares to say that the status is above Dr. Dre? N.W.A. When the middle finger was erected on the stage on the stage, Jay-Z still drove a pirated CD in Brooklyn.

Therefore, Andrey Yang has just appeared on the streets of South Philippines, and was surrounded by the crowd. If there was no bodyguard to kill a blood road from the crowd, can they get out of the world of University Gateway this afternoon?

When you sneak shot the stars, everyone also knows that put your mobile phone on your waist or chest, pretend to check the message, and then press the shutter inadvertently. When Dr. Dre is here, no one still cares about those etiquette. If

It is not a bodyguard to stop it in time, and a few mobile phones are even the festivals in Andre's mouth.

However, Dr. Dre, who has been debuting for thirty years, has been accustomed to this small scene. He is screaming outside the protection circle, and the sound of cheers and shooting keys continues. Andrei Yang did not change the color.

Smile, talk to Xu Yiru's soul food.

Don't underestimate Xu Yiru's affinity, no matter what you are, you are expensive, and he will also remove the noble mask to make people like Mu Chunfeng and become talkative.

"So, what do you want Apple Music to help you do it? Easy?"

Xiaoru is responsible for talking about Dr. Dre the relationship, while the business of the music group is negotiated with Jimmy-Jimin. Looking at the more handsome Asian man around him, Jimmy-Jiwen asked.

"If you want to say very large ... I hope that its music company can be deeply binded with Apple Music, all of which are copyright distribution and record sections."

"If it is possible, I am also interested in doing some extension projects for streaming media platforms, such as live concerts or music festivals led by Apple Music ... There are also some interesting online music programs, James Corden's

Carpool karaoke. "

"How do you know?" Jimmy-Jiwen raised his eyebrows and looked at Han Yi's eyes. A trace of surprise.

"What do you know?"

"We are negotiating with Kodon, split separately from the late-night talk show of the carpool karaoke, and make a separate online program on the Apple Music."

Just wait for the officials, Jimmy-Jonwen has nothing to hide in front of Han Yi.

"Oh, sorry, inadvertently revealed the commercial secrets." Han Yi shrugged, showing a smile with apologies, "But I really don’t know how to negotiate between you. I just think it is really suitable for your promotion.

Tune. "

"It seems that you have done a deep research on us, easy." Jimmy was clear, nodded.

"This is something that any music industry will do. Apple Music is about to become a streaming platform that surpasses Spotify. This is an indisputable fact."

How can I not be optimistic about Apple Music? Back to the entire ecological chain of Apple, from mobile phones, tablets, watches to laptops and Appletv, it is about to replace iTunes.

After less than a year, the king has been revealed.

The strength of the Apple Music is that the entire business sector is directly under Apple, without separating separately, and does not need to be negatively profitable, so even if there is loss in the early expansion of the early period

The huge profit is flattened.

And Spotify, this unicorn company from Sweden, has only one product that it can take. If you want to expand, you must rely on the secondary market financing and large -scale debt.

Continuous losses will also greatly reduce the company's valuation.

You know, even in 2023, which was born in Han Yi, Spotify is still in an embarrassing state of losing 4-5 billion euros per year.

Secondly, the business model selected by Apple Music has stronger competitiveness than Spotify in the path of exploration .spotify users are divided into three groups, free, advertising support and paid. Free users can listen to songs on Spotify on Spotify

, But there are great restrictions, including listening sound quality, will be worse than advertising support users and paid users. Advertising supports users well understand, that is, use the way to watch advertisements in exchange for longer and higher quality streaming media

Service, and paid users are paid monthly in the form of personal, family, or student packages.

In contrast, Apple Music, the wise Apple has directly cut off the entire free audition sector from the beginning. If you want to use Apple Music, you must pay for a monthly basis. Of course, in the preliminary promotion, Apple Music will distribute 1-6 to the potential consumer group 1-6

Free trial rights that are ranging for a month to expand users quickly. This is the terrible feature of Apple. The first company in human history can burn money to promote in a way that ordinary people can't imagine.

And cultivate the music payment habits of Apple ecological chain users in the subtle way.

Emphasizing the business model of paid, let Apple Music's ARPU is many times higher than Spotify. In 2022, Spotify's global paid users worldwide were 205 million, creating an operating income of 10.25 billion euros for the company, accounting for 87.4%of the total revenue.

100 million free users contributed the advertising revenue of 1.47 billion euros, accounting for only 12.6%of the total revenue. In 2022, the average income of each user was only 4.52 euros.

On the other hand, in 2022, the total number of Apple Music users is 88 million, creating 8.3 billion US dollars, which is equivalent to 7.7 billion euros in revenue. That is to say, the average income of Apple Music is an amazing 87.5 euro, which is the amazing 87.5 euro.

Spotify's 19.35 times.

The scale of 88 million users means that compared to Spotify, Apple Music has a potential of more than twice more than twice more in the future. The high paid conversion rate also allows Apple to have more sufficient funds to artists entering the resource library.

The version of Spotify to the artist is to listen to $ 0.004 each time, while Apple can give the price of $ 0.0076.

Therefore, no matter from the enterprise scale, business model, and future development, the tax rate is still a better choice with the Apple Music in depth, especially at the time in early 2016.

In the stage of burning money, high -quality resources from all levels are required to enter.

What Han Yi owns is not just ahead. He is not the bottom of the vault, so that he can establish an equal and reciprocal partnership with Apple Music on many projects.

The music level is given priority to cooperate to eat a higher tax rate. Sign an exclusive strategic agreement at the artist level, so that Han Music's music people get the strong promotion of the Apple ecological chain.

His big hand has its own help.

This is Han Yi's cooperation plan for Apple Music.

In contrast, the donation of 10 million US dollars can only be regarded as a knock on the door.

"Not everyone thinks like you ... Many industry critics say that free play and advertising revenue are the future trend of the future."

"So these critics may soon be unemployed." Han Yi sighed exaggeratedly, "Like a movie, no matter which medium, music must be paid to reflect value."

"You sound like a record company owner, easy." Jimmy-Yuewen's eyes had a few more folds.

"That's the goal of my hard work." Han Yi owed himself and laughed.

"So, what resources do you have currently do you currently do you have?" Seeing the green lights on the sidewalk on the Avenue of West Jejerzon, Jimmy-John placed Han Yi to keep up. After the two passed through the busy fast track, he

Then continue to supplement the entire sentence. "Apple Music welcomes any content suppliers, and Andre will also ensure that your promotion effect is. However, in the end, what kind of copyright agreement and tax rate we can get you will get you. In fact

It still depends on the status of the copyright library over your side. "

"I just talked about Mad Decent, and I will acquire 55%of its equity."

"MAD Decent?" Jimmy-Yuewen frowned slightly. He felt that the name was a bit familiar, but he couldn't think of specific information for a while.

"Diplo's label." Seeing Jimmy's eyes still blank, Han Yi added a sentence, "It's the label of the release of the song" Lean On "... DJ Snake has worked with them."

"Oh, it's them."

Of course, the signing artist of his own, plus "Lean On" is originally a single streaming media in the music industry in the past six months. Jimmy-Jimin finally connected the fragmented memory in his mind into a line.

"Have you acquired Thomas's label? When is it?"

Jimmy-Yuewen suddenly discovered that when talking to Han Yi, he was always easy to be in a surprised mood. For him, it was not an easy experience for him who was over sixty years old.

It is as novel as Andre was the first time in 1988.

"Two weeks ago, to be precise, it was reached the acquisition." Han Yi glanced at the time on the standby screen of the mobile phone. "The agreement probably can be drafted in two days.

At that time, we can talk about the entire label to enter the Apple Music. "

"We welcome this high -quality brand, including the rest of your record company."

Jimmy-Jiwen patted Han Yi's back. He originally thought that the young man was just a moment of hard work. He wanted to hold one or two of his own. Use UTA's influence to touch the fish in the muddy water of the music circle.

What he needs to do is to give him some traffic, so that he has a little face in front of the little girlfriend.

Unexpectedly, this young Chinese rich man came to prepare.

And the green eye from Jimmy-John is actually the first time Han Yi met with Jordan Bromley, and he spared no effort to promote one of the key factors of the acquisition plan in the following month.
To be continued...