from bondage

Author: Banlou Yaofeng

from bondage

Qu Li left Yanjing for a road show in the second week after the release of "Comet". Before leaving, he released his third and fourth videos on YouTube, which were self-introduction and three routes to defeat Winter. It was amazing to be able to do it so quickly. Thanks to the help of Zhang Yiwen and Lin Bing, otherwise I would not know how to translate and pronounce many nouns.

I met Han Han when I was doing a roadshow in Shanghai, and we got to know each other. Han Han in 2006 was very immature, but he had the vigor and sharpness of a young man. Their personalities seemed very similar, so they should have a good relationship. .

After leaving the magical city and coming to Hangzhou, Qu Li, a star who grew up relying on Taobao, actually had many fans in Hangzhou, and then he met Ma Yun again.

"I heard from Xiong Ge that you are in trouble with something?"

"Well, no~~"

"Hahaha, it's actually nothing. From the time you said you wanted to build a brand on the show, I know you will definitely set up your own website. Sooner or later, it doesn't matter. You have to believe in yourself and me. You can grow up, right? There are also benefits to raccoons." Ma Yun said directly without hiding it.

"But I just feel bad about it."

"You didn't charge money for the "Taobao Body" promotion plan, which shows that we are friends." Ma Yun admires Qu Li very much. At his age and with his conditions, he can achieve this level. Very rare in Greater China.

Seeing what Ma Yun said, Qu Li didn't show any pretense and directly asked about venture capital financing. He also met Ahri's second-in-command, Cai Chongxing, so he had first-hand information about venture capital and financing.

Qu Li, who later returned to Yangcheng, was not far away from the center of right and wrong. The essays he posted on his blog were widely reprinted, and the title of literary tycoon aroused dissatisfaction among many people. Then many voices accused Qu Li of being a red soldier in the new era.

But because of "Comet" and "Chasing Dreams", Qu Li's influence even surpassed that of Han Han Guo Jinming, and many fans helped him stand up. Things seemed to be getting worse, and Bai, Lu and others seemed to be accused by thousands of people.

"Brother-in-law, you are so awesome. You beat those people to pieces." Chen Danni ran over excitedly to report the good news.

"Oh, I got it."

"I joined your fan group on Tieba, and someone suggested that they be driven out and killed."

"Uh, what did you say?"

"Just use more intensity to scold them."

Qu Li felt something was wrong as soon as he heard it. Why did he sound like a crazy fan? Could it be that there were crazy fans in China in 2006? It shouldn't be, he is just ordinary and not a handsome guy.

"Tell them to stop and stop making trouble." Qu Li was still very conscious.

"Why?"

"You had a fight with your neighbors, are you going to destroy their vegetable plot?"

"How can that be possible? I'm not so wicked."

"So, things are the same."

"Oh, I understand, you have to be merciful and be merciful."

"You are so clever!" Qu Li said, influencing public opinion requires money!

The team of Wanheihei Company has nearly 50 people, mainly in the supply chain. The monthly labor cost exceeds 200,000. Some employees have already received five insurances and one housing fund, so even if he is not here, the work of the two online stores can be Expand normally.

Although Xu Xiaoqin, who is in charge of human resources administration, is competent, she is a mother, and Chen Danlin is very young and may not be able to convince others. So after returning to the company, Qu Li has been observing his employees, so he often finds people to chat with, and is planning to chat with her in a few days.

Tan Lijun went to visit the foundry together. Anyway, he needed to have a clear understanding of the company's entire line.

"Brother-in-law, they don't listen to me, they must defeat those old monsters." Chen Danni came to him again

"Really?" Qu Li walked to her computer and looked at what she said in the group. After a few minutes, Qu Li understood that the profession of keyboard warrior has a legacy.

"What are you going to do?" Chen Danni said as if she had done something wrong.

"Work hard during working hours." Chen Danni has several beautiful and fashionable little girls under her, and the purchase of cosmetics and women's clothing relies heavily on their vision.

At the beginning, Wanheihei ordered based on sales. Later, when it got rich, it stocked up on goods. Now it mainly adopts the OEM model. Because the output is small and the profit margin has declined, it will purchase some white brand products for OEM. The purpose is not

The main thing is to control the quantity of leftover goods. Clothes that cannot be sold are the cost and cannot be given to employees, so we must control the last goods.

When they were in the company, Qu Li and Chen Danlin didn't have much close contact. Work was work, and both of them needed to maintain the image of the management.

Chen Ke received a scholarship at school and came to Yangcheng during the summer vacation. At this time, he helped the company, doing some physical work, and followed the supply chain department to OEM companies to understand the situation. Chen Danlin made progress and gradually understood that core departments need to have their own people.

Qu Li is not worried that the company is out of control. Their team has just been formed, and it is difficult for even veterans to form a tacit understanding. The company's rules and regulations will be quickly formalized after the venture capital enters the market, and the venture capital investment is not a black company, but a black company.

It’s Qu Li. The entry of venture capital will inevitably bring high-end talents, which can quickly transform Qu Li’s team from stragglers to a regular army.

IDG and Sequoia China are interested in investing in Qu Li. They have made an appointment to formally start negotiations after "Comet" is offline. As long as the price is right, there is a high probability that the negotiation can be completed. So Qu Li arranged for Chen Danlin to do statistics with the company's financial staff. This is

Basis for business valuation.

However, there is more to Wan Hei Hei. Women's clothing is a comprehensive pursuit of the latest global and domestic fashion, while Xiangyun men's clothing is sportswear. The 2008 Olympic Games has a huge promotion effect on the sports category. Another good thing is that Qu Li registered Xiangyun last year.

Brand, and this year the relevant departments disclosed the torch plan: Xiangyun Torch.

This is really god-like luck. I obviously wanted to ride on the popularity of "Westward Journey", but ended up riding on the popularity of the Olympic Games. It seems that the valuation will increase again.

"It's difficult for us to compete with Adidas Nike at the moment, but it doesn't matter. We do sports fashion and sports leisure, which means one has a high price and the other has high cost performance..." Qu Li convened their small team to discuss the future. Participants included Chen Danlin,

Tan Lijun and Xu Xiaoqin.

"As a start-up brand, how can we sell it at a high price and how can consumers accept it?"

"I don't know. Just keep trying. Inflation rises once a year. If we cooperate with artists to launch joint products, it will rise again..." Qu Li said irresponsibly. No business model is mature from the beginning. Of course, we must keep trying.

wrong.

"We also have advantages. So far, our pricing and clothing quality are relatively high on Taobao. With a certain degree of user awareness, as long as we insist on high quality, consumers should be able to accept that we are a high-end brand." Xu Xiaoqin said Clothing retail e-commerce companies are very interested and feel that Qu Li is going in the right direction.

"But don't forget, we not only want the image of a high-end brand, but also sales. Continuing to increase prices will inevitably reduce sales..." Tan Lijun was not to be outdone.

"How about we launch a new brand..."

"No, if we succeed and have the strength, we can promote dual brands. Now we might as well concentrate on building these two brands."

"There are multiple series under that brand. As I said before, sports fashion is high-end, and sports and leisure series are mid-to-high-end. Classic models are not considered sports categories. We implement the hot-selling strategy and are considered mid- to low-end."

When one plan fails, another one emerges. Qu Li's imagination is still very rich, so many of his decisions are emotional. Only ByteDance's Zhang Yiming can say: There is a difference in computing power between people. When your computing power reaches a high enough level, even art can be precise, but you only seek fuzzy solutions because your computing power is not high enough.

An additional chapter will be added during the National Day, I hope you can get more votes
Chapter completed!