Spring Festival stall!

This schedule only started in 2010 and was pioneered by Uncle Long.

Before 2010, the period from the end of November to the fifteenth month of the first month of the next year was called the Lunar New Year period.

With the improvement of the national economy, the establishment of theater chains across the country and the prosperity of commercial movies, more and more movies are released at the end of each year.

In order to avoid the fiercely competitive Lunar New Year slot, many small and medium-budget films have no choice but to choose to release around New Year's Eve.

At this point, the Lunar New Year stall is divided into two.

The period from the end of November to the twelfth lunar month is called the Lunar New Year period, and the twenty days from the Lunar New Year to the Lantern Festival on the 15th day of the first month of next year are called the Spring Festival period.

People have more and more money in their pockets, and the slightly dull Spring Festival stalls are also full of vitality, becoming the third largest stall after the summer stalls and the Lunar New Year stalls, and even more popular than the National Day stalls.

There is no doubt that the biggest winner in this year’s Lunar New Year festival belongs to Hengyu Media.

Several big-cast movies directed by Hua Yi in 2011 are still in production. "1942" by Feng Pants and "Zodiac" by Uncle Long will not be released this year.

Xingye's "Journey to the West: Conquer the Demons" will be postponed to 13 years.

Guangxian has been in small business for many years, and it made a splash last year when it went public. It has directed three costume movies with investments worth hundreds of millions, but none of them made any big splash.

Bona's U.S. stock market has fallen into quagmire again after rebounding from "Edge of Tomorrow."

Although several of the movies he has directed, such as "Overheard 2", "The God of Wealth Inn" and "The Magician", have made money, they have done little to boost the stock price.

On the morning of January 16th.

Hengyu's team went to the United States for promotion, and Yu Dong also came to see him off. Bona sent two executives to fly to North America to cooperate with Andy in negotiating the copyright for "Flying Swords of Dragon Gate".

In the airport waiting hall, Fang Ziheng and Yu Dong were chatting in the smoking room.

With a smile on his face, Yu Dong smoked a cigarette and sighed: "Director Fang, you are still the best, Hengyu is the expert in making movies!"

In all the years since its establishment, Bona has never managed a movie worth over RMB 500 million. The two blockbuster movies it participated in were all riding the coattails of Hengyu Media.

"You're welcome, Dong."

Fang Ziheng smiled modestly, flicked the ashes of his cigarette and said, "Fang is not a solitary person. Let's have a good chat after the New Year. Bona Pictures will not be forgotten about Hengyu's projects."

"That's a good relationship. I would like to thank Director Fang in advance."

Upon hearing this, Yu Dong quickly handed over his hands and thanked him, and looked at Fang Ziheng with eyes full of goodwill.

"Don't worry, Director Fang, I have no other advantages than being loyal. Bona and Hengyu will be brother companies from now on, and I will never hold Hengyu back."

Yu Dong patted his chest and expressed his stance, vowing to become a closer partner with Hengyu Media.

What Fang Ziheng wanted was his words.

The three companies, Huayi, Guangxian, and Bona, must both unite and divide. They must form an offensive and defensive alliance on a large scale.

Privately, I also have to communicate more with Wang Zhongjun, Wang Changtian and Yu Dong.

Hua Yi pays attention to stocks. He only needs to give Wang Zhongjun a 20% investment share in a blockbuster movie every year, so that this guy can welcome him with a smile and not make small moves behind his back.

Wang Changtian is very scheming, and small favors are of no use to him.

Fang Ziheng used Hengyu Interactive Entertainment to pull him onto the chariot, and called him to join Xingmei Cinemas. Together with Baoli Cinemas, they established Wuzhou Distribution, and gained Lao Wang's friendship.

There is only one left among the three, Yi Dong. Although this guy is not a good guy, after all, he is a film and television company CEO who sincerely makes movies. He is not much better than the three gangsters who engage in capital.

Bona has no good projects next year and has money but no place to spend it, which gives Fang Ziheng an opportunity to take advantage of.

Paying a share of one or two medium-budget film projects can definitely bring Bona to Hengyu's side.

In Fang Ziheng's prediction, the three major listed companies are in the front, and Hengyu Media is in the rear, forming a three-way structure to firmly control the film market.

Build a defense circle for entertainment giants to prepare against the invasion of the three gangsters in the next two years.

The effects of this strategy are already showing.

The most obvious thing is that Huayi’s real-life entertainment project was not completed in this life.

On the one hand, Wang Zhongjun had no intention of paying any cash, but at the annual film work meeting the year before last, Zhang Weiping pointed it out in front of the leaders of the propaganda department.

In addition to last year's "Four Famous", "Earthquake", and "Edge of Tomorrow" which were very popular, Wang Zhongjun watched Huayi's stock rise steadily, and he became less interested in real estate projects.

However, this is only the initial result. In the future, we will have to call Wang Zhongjun, Wang Changtian and Yu Dong to have tea and unify their thoughts.

Do a lot of publicity on the harmfulness of the three gangsters to the film and television industry and their ambitions towards traditional film and television companies.

Fang Ziheng is now very confident. Hengyu currently has the IP source of Qidian, Tudou Video online channel, Tiangong Yicai Special Effects Company, and Hengyu Game Fund Replenishment.

As long as the Hengyu cinema chain is further improved, the threat of the three gangsters will be fulfilled. Not to mention the positive side, at least in the entertainment industry, the film and television industry can not scorn them.

It will take Hengyu two to three years to complete the theater chain plan. During this period, the alliance of the four giants must be solid and there can be no problems.

While thinking about it, Fang Ziheng put out his cigarette and said, "Has Director Yu ever thought about withdrawing Bona to the mainland and re-listing it?"

"Why haven't I thought about it? It's easy to get on the U.S. stock market, but it's hard to get out of the U.S. stock market!"

Yu Dong smiled bitterly, took several puffs of cigarette, pressed the cigarette butt into the ashtray, and cursed: "Damn it, if I had known that Nakdas was so difficult to get along with, I might as well have listed the company in the mainland.

You won’t be angry with the gringos!”

In the previous life, Bona officially bid farewell to Nasdaq in 2016, and Bona's US stock market was delisted.

It then took another five years until August 1, 2021, to return to mainland A-shares and ring the bell for listing again.

The journey was long and arduous, and Yu Dong changed from a 39-year-old in his prime to an old man in his early 50s.

In the years since Bona's return, he has been working on shooting big-cast blockbusters with Chinese characteristics.

This chapter is not over, please click on the next page to continue reading! "Operation Mekong", "Operation Red Sea", "Taking Tiger Mountain Outsmart", "Captain of China", "Heroes of Fire", "Decisive Moment", "Hua

"Chinese Doctor", "Changjin Lake", "Water Gate Bridge".

These movies are all movies produced by Bona.

In the thirty years of Chinese film and television, hundreds of film and television companies have been established in the entertainment industry, but only Bona Pictures can be considered a company that truly produces movies.

Yu Dong can be regarded as a real filmmaker!

This guy really loves movies. Although the means of his rise are not very glorious, since the establishment of Bona, he has been committed to releasing acclaimed and blockbuster films.

Compared with the glamorous and trivial drama, Hua Yi, which started but ended, and the three gangsters playing with capital flow, Bona is much more pure and has made greater contributions to Chinese-language films.

Fang Ziheng sighed and suggested: "Dr. Yu, don't care about the stock price. Just let it go and come back as soon as possible."

"The mainland market is growing day by day, and the development of the film and television industry will continue to grow in the next few years. If Bona returns to A-shares as soon as possible, it can reap the dividends sooner."

"Director Fang doesn't know anything. Why don't I want to return to A-shares as soon as possible, but the capital on Wall Street is unwilling to let go."

Yu Dong shook his head and said, his expression gloomy and his heart extremely angry.

North America welcomes any company to invest, spend money to build North America, and serve the so-called upper-class elite society.

But if you want to leave, sorry, it's not that easy.

Fortunately for a limited company, it can reasonably avoid withdrawing assets through multi-party operations. Listed companies can't even think about it without peeling off their skin.

Hearing this, Fang Ziheng smiled and said nothing.

He has already reminded those who should be reminded, it just depends on Yu Dong's courage.

At this time, the smoking room door was pushed open.

Liu Qianqian poked her little head in, took a look and said, "Director, Yu Dong, it's almost time."

"It's Miss Liu, oh, blame me for taking up Director Fang's time."

Yu Dong was stunned, slapped his forehead suddenly, and smiled at Liu Qianqian with a look of shame.

With that said, he stood up and strode out, saying as he walked: "Director Fang, I won't disturb you anymore. I'll go and explain a few words to them."

"Yu Dong, you are busy with your business."

Fang Ziheng waved, then stood up and came to the door, smiling at the young lady who stepped aside.

Liu Qianqian glared at him angrily, still worried about him not going to North America.

Fang Ziheng took her little hand, straightened her hat, and said softly: "Come in and talk."

"I don't, it's full of smoke."

Liu Qianqian said no, but her body was very honest. She walked to Fang Ziheng in one step and closed the door behind her back.

"Sissi..."

Fang Ziheng held her in his arms and kissed her forehead to express his reluctance.

"Oh, others will see it."

The young lady was shy and shook her head, paying attention to the flow of people outside the smoking room.

"It's okay. If you see it, you will see it. No one can care about me kissing my wife."

"Bah, who is your wife, you big bad guy."

The young lady Danfeng narrowed her eyes, showed a slight smile, put her arms around his neck and kissed him actively.

This time the separation will take another ten days. They and their group will have to spend the Chinese New Year in North America and will not be able to come back until the first month of the year.
To be continued...