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Chapter 230 Endorsement

Zhao Qiang returned to his home after discussing with head coach Brown.

Tang Xiaowan also returned home from playing early today. When she saw Zhao Qiang coming back, she was so excited that she hugged Zhao Qiang.

"Dear, do you know? You are famous now, and you have already been approached by an advertising contract."

Zhao Qiang was quite confused. He originally thought that the first person who approached him would be a sneaker endorsement contract, but he didn't expect it to be an advertisement.

But it’s too early, isn’t it? I’ve only played two games and a businessman has taken notice of me so quickly? I always feel a little unreliable.

"What ad is it?"

Tang Xiaowan said excitedly: "It's an advertisement for a burger restaurant. They want you to be their spokesperson and shoot an advertisement for them."

This is outrageous for a burger restaurant. I live a very healthy life, and yet I actually endorse a burger restaurant advertisement.

For an athlete to endorse a burger restaurant is too magical and completely unconvincing.

Zhao Qiang quickly said: "Let's forget about the endorsement of the burger restaurant. As a player myself, the endorsement of the burger restaurant is indeed not very convincing, and I feel that this will not have a good impact on my career."

Burgers themselves are not suitable for the status of players. Have you ever seen any players or athletes who lacked these foods during their careers? If you endorse a burger restaurant, you will inevitably come into contact with their products.

.

In addition, there are many fat people in this beautiful country, and the reason why these people gain weight is because of high-calorie and sweet food.

As a player, you naturally have to maintain a good body fat rate and make plans for the future of your career, so being in a foreign burger restaurant is really not a good endorsement.

"Xiao Wan, just reject this endorsement. You said that I am endorsing a burger restaurant. This is indeed a bit inappropriate."

Tang Xiaowan said with some disappointment: "This is your first endorsement. It's not easy to get your first endorsement."

Zhao Qiang comforted: "Don't worry, Xiaowan. I've only played two regular season games, and endorsements have come to me. So, if I play for one season, will other endorsements come to me? So, do you think there will be other endorsements coming to me?

Don’t worry, gold will always shine.”

"Besides, I still have a long way to go in my career. Accepting an endorsement from a burger restaurant like this will indeed have a certain impact on my image as a player. I don't think it's necessary. Besides, I'm not short of money."

"I know you think this is my first endorsement, so I should take it seriously, but I think careful selection is more important to me. Even if there are no suitable endorsements in the future, the worst is that I won't endorse it. I will pass

Other industries can still generate good income."

Tang Xiaowan nodded after listening. It was indeed true. The image of a player was too important. Otherwise, what would his parents have to say? It was true that he didn't think carefully at the beginning.

"Okay, this is my first time as an agent, and I really didn't take this into consideration. You can remind me more next time, so I won't make such a mistake again."

Zhao Qiang smiled and said: "No matter how big a deal it is, we are all normal people, so why can't we make mistakes? We just need to know the mistakes and correct them."

As a result, on the second day, Tang Xiaowan brought good news to Zhao Qiang.

"Dear, there is a sports brand that wants to make exclusive boots for you."

Zhao Qiang didn't expect it to happen. In fact, he had been worrying about his basketball shoes for the past two days.

In his current game, basketball shoes are really expensive. In addition, other basketball shoes are also a bit uncomfortable to wear, and he always feels like something is wrong.

"Which sports brand is it?"

Tang Xiaowan smiled and said: "Converse."

According to memories from previous lives, Converse is also a sports brand with a long history.

It's just that in various athletes' circles, it is not as famous as Adidas and Nike, and the brand is quite low-key.

Initially, Zhao Qiang thought it would be Nike or Adidas looking for him, but he didn't expect it to be Converse. It seemed that he was not able to catch the eye of Nike or Adidas.

I remember at the beginning, the entire NBA was dominated by Nike and Adidas, or rather Adidas, it should be said that it was dominated by Nike. Basically, all the big-name stars signed contracts with Nike.

And there was a saying in the NBA at that time that the league would support Nike stars. To put it bluntly, capital was at work.

But as more and more brands enter the market, Nike can no longer maintain its dominance.

Arrogance will eventually be countered, and Nike is the best example.

Zhao Qiang asked: "What conditions did they offer?"

Tang Xiaowan read out the conditions, "Make yourself a pair of exclusive boots, and then sign a three-year, 6 million contract."

Obviously, this contract is a bit underestimated, and it tastes very strong of testing the waters.

During this period in 1996, Converse was really one step away from entering the NBA market, so he found another way to open up the market with such a Dragon Nation look.

And through the face of Longguo, they can also develop the Longguo market.

As for exclusive football boots, Zhao Qiang felt that they must be available, but the length of the contract he signed and the conditions he raised were unacceptable to Zhao Qiang.

"Xiao Wan, look at this. Let them change the contract to 2 million per year. I will only sign for one year. After one year, my worth will increase more than ten times. I want to take advantage of this while I am a rookie.

, I don’t accept it.”

Tang Xiaowan thought about it. It is true that according to Zhao Qiang's current performance, he will definitely become a superstar in the future. So the previous three-year contract was, to be honest, taking advantage of him.

"Since they want to test the water, I will give them a year to test the water. If I can do it, I will do my best."

Tang Xiaowan immediately replied to Converse management what Zhao Qiang said.

Originally, there were different opinions within the Converse management, because whether he should sign for three years or one year? If it was for three years, some people in the Converse management felt that he did not have the talent. To put it bluntly, they were not very optimistic about Zhao Qiang.

.

Some people think that Zhao Qiang's performance will be very good, so the two parties are not harmonious internally.

That's fine, Zhao Qiang gave a perfect answer.

After getting Zhao Qiang's answer, Converse immediately confirmed it.

The two parties agreed on a time to sign the contract.

Zhao Qiang came to Converse on the day he signed the contract. Converse is still very popular in the United States.
Chapter completed!
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