On the first day of May, the 19th year of Yongtai.
The calendar says: The year is in the north, eight places are broken, five are rich and the heavens are successful, avoid breaking the ground, and burying, and opening the door and opening the business.
Obviously, this is an auspicious day for opening a business.
Sun Yixi's "Elegant West Lake" chose to open its doors on that day.
In those days, there were no TV advertisements or online media. Apart from shouting, the best way to promote and distribute was leaflets.
Of course... the cost of printing leaflets is not low.
Although the printing technology of Dashi was already quite prosperous, the efficiency of printing things at that time was completely different from that of modern printing factories. At that time, not only was paper expensive, but the manpower required for printing was also large, and the shipment speed... In our modern printing factory, as long as the order was placed, the quantity of tens of thousands or tens of thousands was released in one or two days, but if you had to print thousands of leaflets at the time, you would not be able to put them in less than half a month.
Fortunately, Sun Yixie was prepared and was already handling this matter more than a month in advance. Therefore, the news of "The opening of West Lake Elegant Seal" had flown all over Hangzhou City seven days ago, and even the surrounding counties spread.
On the first day of May, there were gongs and drums in Hangzhou, and firecrackers were roaring. Although there were no red flags, there were still crowds of people.
The other owners and madams in the city who opened restaurants and brothels also tactfully chose to close their doors for a day today, and they all brought Sun Yixie to the pier with congratulations.
If they were a little suspicious of the rumors left by Sun Yixi in the world before the incident triggered by the "Red Plum Bird", then after that incident, they had no other thoughts except "recognizing their elder brother" - after all, they didn't want to be fucked to death.
Sun Yixie is also good at being a human being. Before the opening, he had already greeted these people in the industry: I would just eat this bowl of rice, but I wouldn't even lose your bowl.
So how did he do it?
The main thing is to start from the business hours and market positioning.
The elegant West Lake building of the Sun family is not open all year round like other high-end restaurants and brothels in Hangzhou. Instead, it adopts the business schedule of "three days, one small break" and "seven days, one big break".
For example, if the first day of May opens, then the first day of the first day of the second day of the lunar month is the day of normal business. The so-called "normal business" means to make the Wu and the evening market: the Wu and the two hours around noon, only open the two floors downstairs, with a moderate price, and facing the public, you will make a profit and make a shout; the evening market starts at the Xu hour in the evening and ends at the latest, and only opens two floors upstairs, and only provide private rooms, and the dishes on the menu are guaranteed that you cannot see or eat in other stores... The pricing is also extremely high, and it is to make money from those high-ranking officials.
Then, on the third day of the junior high school, I would rest for a long time, that is, there was no lunch market on this day, only the evening market.
On the fourth day of the lunar month, the fifth day of the lunar month, the sixth day of the lunar month is open for three more days, and then on the seventh day of the lunar month, they will be off for a whole day, that is, on the seventh day of the lunar month, all the staff in the restaurant are on holiday.
Starting from the eighth day of the lunar month, I will have another cycle like this.
Everyone, that's the Chaozhou. Do you know how Chaozhou went to work at that time?
At this time, Zhang said that the actor was about to reply: "I don't know", then I'll tell you.
Since Taizu himself was a hard-working person and a real working people, he was extremely strict with himself, let alone to others. At that time, the whole country only had three days off in the next year, namely the Spring Festival, the Winter Solstice, and the Emperor's birthday, and the other 362 days were working days.
This approach is obviously contrary to human nature and science. So... After Taizu died, after a few years, the policy seriously "rebounded". The new emperor actually announced that it could be kept for more than a month around the Spring Festival, from the 20th day of the 12th lunar month to the 25th day of the first lunar month, but this was a bit too much.
It was not until the middle and late period of the dynasty that holiday distribution became stable. In addition to having a fixed three-day holiday every month, various festivals can also be spent all year round... Anyway, all the 0,000 days are added up, and there are about fifty days.
What is this concept? It is equivalent to working in a 996 job now, only taking the prescribed day every week, and you have to go to work on all national holidays.
Otherwise, why would people at that time live a short life span? You would be shorter if you do this.
However, the specific situation must be specifically stated. Most officials in the 996s will not work twelve hours a day like those in the 996s. Especially local officials, there are not so many official duties for them to do. Besides, they can allocate their office hours themselves, and it is not particularly urgent to delay ten or a half months.
As for ordinary people, there are those who stop their hands and mouths for 365 days and dare not rest for a day, and they are the ones who do physical labor; there are also those who occupy the house and lie down on the ground, lie there every day to collect rent and have no worries about food and clothing... But overall, most of them are still working people.
Therefore, for those who work in the "Elegant Point of West Lake", Sun Yixi's "three days a small break and seven days a big break" is simply a earth-shaking benefit.
After a rough calculation, they have at least 12 days of "main vacation" a year than others, and they can take "half-day vacation" every week; don't underestimate this half-day vacation. This is completely different from our modern "half-day vacation". At that time, people didn't have to get up one and a half hours early to work, and then squeezed into the subway, squeezed the bus, or drove for about an hour on the road by themselves, and didn't have to spend another time like this when they got off work... In ancient times, people were really "going to work nearby". They walked back and walked back, and the commuting time was no more than half an hour, and the evening market in the restaurant started at 7 pm. For people at that time, it was equivalent to the day being put on until dinner. In a year, such a "small break" was also 52 days... With the same salary, the capable guys in the city must be rushing to come here to work.
With such business hours, and only Wushi does business, the number of people can be received at night is limited, so it will not form a monopoly; at most, it is scraping some of the businesses of other restaurants in Wushi, and the evening market competes for a small number of top-end customers.
Moreover, Sun Yixie's restaurant does not provide accommodation and brothels to sell laughter, so overall it does not have that much impact on the business of peers.
Brother Sun calculated the accounts clearly. When he talked to the bosses and the madams, those people were at ease after thinking about it. Since the young master of the Sun family was willing to leave a way out for everyone, everyone would come to give a gift today. It is also necessary to be polite.
In addition to these "capitalists", today's scenes are definitely indispensable.
Look, the new Hangzhou magistrate, Lu Wenlu, who had just been transferred to the position after the New Year, also "condescend to come".
Speaking of this Lord Lu, we have to grind a few more words.
Lu Wen, whose courtesy name is Yancheng, is 48 years old this year. The top scholar appointed by the late emperor. He was still a Beijing official three years ago. Unfortunately... he was not lucky. Just when he was in a prosperous officialdom, his father suddenly died of illness.
There was no way. According to the dynasty's mourning system, Lu Wende immediately returned to his hometown to stay in mourning for three years (actually twenty-seven months to be precise).
The matter of "filial piety" is similar to the military service system in South Korea today. No one who is an official can escape it. For them, it is equivalent to "passing the tribulation"; as for whether you can return to the center of the political stage after the tribulation... it depends on some luck.
Some people have bad luck and are just waiting for mourning when they have a prosperous career. After that, they are unable to regain their posts immediately for various reasons, but instead of being demoted. Some people have good luck and may have average abilities, but their elders die early and have been slowly enduring, but they have never stopped being promoted.
Lu Wen undoubtedly belongs to the former...
The officialdom in the capital was so dangerous. After he finished filial piety, his original position had long been occupied. Fortunately, he had a good relationship with the adults of the Ministry of Personnel. After some turnover and management, he was arranged to come to Hangzhou Prefecture.
Although his official position was demoted and he was only a local prefect, he was very rich in fish and rice in the Jiangnan country. Lu Wen guessed that he had been in full force for a term and used the harvested oil and water to "walking around" and it would not be difficult to return to the capital.
However, he was still on the way to take office and heard something that made him very upset - "Red Plum Bird" was arrested in Hangzhou.
The news was so annoying that he slapped his thighs. Lord Lu said in his heart: "Who did this? You said you would do it three or five days later? When I take office, you will deal with this thief. Isn't this achievement mine? Now, let my ex get a big advantage."
Then how could he know when you will take office? Besides, it would take three or five days to delay Hong Wei, even if he hasn't run away yet, how much harm he will have to harm many good women?
But from Lu Wen's perspective, he didn't think so. Therefore, after he took office, he understood the causes and consequences of the matter, and he felt a little confused about Sun Yixie.
In fact, Lu Wen had heard of Sun Yixi's name before coming here - recently, Mr. Zhang, who was transferred from Zhoukou to the capital, was telling people everywhere that he had met two "young heroes" when he was in office, one was Sun Yixi and the other was Huang Donglai. That method, that virtue... is amazing! Especially the young hero named Huang, who is the master of killing people in the cesspool. Who can afford to offend him?
In addition, there are some rumors that these two people have a relationship with the Jinyiwei, but they don’t know whether it is true or false...
As a person who is quite ambitious in the officialdom, Lu Wen is very diligent in inquiring about various news, and he naturally hears about these things. Therefore, even if he was a little dissatisfied with Sun Yixie, he would not dare to turn against him openly before he could test the other party how much he was.
Chapter completed!