Liu Yan asked: "What will you two do after you return to the city? Aren't you looking for a job?"

Lu Tianhai smiled bitterly and shook his head: "It's been almost a year and I still haven't found a job.

In Ningcheng, there are countless educated youths like us who have returned to the city, and most of them are just like me. Many families have to seek medical treatment in advance and let their children take their place."

Huang Xiaoyang continued: "To be honest, I have been struggling for almost a year, and I have given up and don't want to look for it anymore.

Last summer, we thought about it and went to the southern coast to buy some clothes. Unexpectedly, the sales were quite good in Ningcheng. So we started this business."

Lu Tianhai said: "In the first few months when I returned to Ningcheng, I really regretted it. I thought, why did I go back to the city in the first place? I might as well continue to join the queue in the countryside.

Although the conditions are more difficult, at least I can support myself.

However, the production team that joined the team at that time no longer accepted educated youth, saying that they would only accept young people if they married a girl from the village and settled down.

I wanted to see a grand welcome scene when I came back, just like when I left Ningcheng.

Unexpectedly, what greeted us was such a situation..."

Huang Xiaoyang looked at Liu Yan: "Although the adults in Tianhai's family and I have implemented the policy, the family does not expect us to work immediately to support our family.

But it feels really bad to be raised by my family."

…

In the past ten years, more than 200,000 educated youths in Ningcheng have gone to the mountains and countryside.

During this period, in addition to those who went to college, joined the army, recruited workers and returned to the city in various forms, including those who sacrificed their lives for the country, were buried in a foreign land, and those who had taken root in the countryside, got married and had children, in the past two years, nearly ten people returned to the city.

Thousands of educated youths returned to the city.

For a time, it brought huge employment pressure to Ningcheng, an ancient city with a population of several million.

Lu Tianhai said with a smile: "You know Xiaoyang and I, although we didn't do well in school and liked to fight, we are not the kind of people who open their mouths and eat idle food.

In this way, although I have to be on guard against interrogations by relevant departments and personnel every day, I can at least support myself.

If you're lucky, the two of you can earn a little over a hundred yuan in a month."

Listening to the conversation between the two, Liu Yan suddenly remembered that on October 17 next year, the document "Several Decisions on Broadening Open Roads, Revitalizing the Economy, and Solving Urban Employment Issues" will be released.

In the decision, it was stated that in the future, we must focus on opening up employment channels in the collective economy and the individual economy.

He immediately told two old classmates: "China is now gradually developing in the direction of reform and opening up, especially in terms of institutional reform, and the country is also actively thinking of ways.

I believe that the employment problem of educated youth returning to the city will be solved soon. Don’t be discouraged, good times won’t be too far away.”

"Liu Yan, when you say this, we both become more confident. We also often think that now that the country is determined to develop, we can't just go on like this?!"

Liu Yan suggested: "It's hard for the three of us to meet each other. It's lunch time. Let's find a place and have a good chat."

After finishing speaking, Liu Yan then remembered that he had just been chatting with his classmates and had left his family in the cold.

Immediately, the two classmates were introduced to their families, and Liu Ning was asked to take his parents back first.

The three of them came to a state-owned hotel near the park.

"Liu Yan, to be honest, relying on changing clothes like this is not a long-term solution.

The two of us did some calculations. After deducting travel expenses, all expenses and fees, and not counting fines, each of us would only earn less than 500 yuan in a year.

We both don't even dare to find a girlfriend now. If you want to get married these days, you need all three major things. Earning five hundred a year and one thousand and fifty in three years is simply not enough."

"But neither of us wants to rely on our family. To be honest, the adults have had a harder time than us in the past ten years.

After finally having a good life in their old age, we can’t add any more obstacles to them and let them worry about their children, don’t you think so?!”

"When you were in school, you were smarter than the two of us. Help us think about it. Is there any way that we can make our brothers become households worth ten thousand yuan in three years? It will also solve the problem of the elderly in the family who are looking forward to having grandchildren.

wish."

…

"Isn't this easy?" Liu Yan listened to what the two said, pondered for a moment, and then said in a deep voice: "First of all, you have to continue to do this, and don't give up now.

In today's era, this is a business that can quickly turn over limited funds.

In any business, as long as funds can be rolled out quickly, it means there is market demand and it can reach a certain scale.

But it should be noted that the funds and customer resources in your hands are limited, so you must give yourself an accurate market positioning.

In other words, we must seize a certain type of consumer group, specialize in it, do it deeply and do it thoroughly.

For example, you can choose clothing for young people, women, and children, or clothing for government agencies, and school consumer groups, or you can choose among high, medium, and low-end clothing.

For example, if you sell jeans now, just stick to selling jeans. This kind of denim clothing will never go out of style no matter how many years it takes."

"You mean, you have to have your own characteristics and don't do everything?"

"Yes! You must not follow the trend, but decide what to do and how to do it based on your own analysis and judgment of market demand.

In this way, we can gradually establish our own unique characteristics and gain recognition from consumers.

Once consumers see you, they will know what you mainly sell.

When consumers want to buy this thing, they will naturally think of you.

Only in this way can you steadily grasp your customer base and build customer awareness and trust in you."

Lu Tianhai thought for a moment and said, "Well... this is a good suggestion. We can consider targeting middle-aged women specifically.

Because women of this age group have lost the opportunity to dress up in the past ten years, and now they all want to make up for and restore the loss of youth."

Liu Yan continued: "However, you must also consider that although women of this age group like to dress up, they usually have families or have just established families.

I am more careful about spending money, and even because I have been used to a frugal life, I am reluctant to spend money."

Lu Tianhai said: "We can choose more fashionable patterns when choosing products, but the grade of the fabric cannot be too high."

Huang Xiaoyang nodded: "Mainly low-end, with a small amount of mid-range."

Lu Tianhai went on to say: "Mid-range clothing is mainly aimed at educated and educated people and can be sold in parks or in front of schools. Low-end clothing can be sold to passers-by on the side of the road."

…

[Author's digression]: "1002889 Rebirth 1976 Begins as an Educated Youth" is a long serial officialdom novel that is completely different from the promotion of children from poor families...

Through the encounters of the protagonist's family in historical periods, the experience of going to the mountains and countryside, and the personal growth process, the work shapes the political character of a generation of people who love the motherland, understand the national conditions, sympathize with the people, care about the fate of the nation, and hope for the steady development of the country.

The author uses a different thinking and vision from previous officialdom works and uses personal experience to take you from a new perspective to understand and recognize the other side of the positive energy of officialdom from the 1970s to the 21st century, as well as

The mind and pattern of a generation...

I hope to continue to receive criticism, guidance, encouragement and support from all readers in various ways!

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Chapter completed!