Shanghai Shen Market, Dasheng Network Headquarters.

"Legend" game operation officer Zhang Xiangdong knocked on the door of Chen Da Nian's office and walked in. Reported: "Mr. Chen, starting at 1:00 pm, many small entries rushed into the game to promote a virtual item trading website. We have online users.

There was a little increase, but our profits were cut in half.”

Upon hearing this, Chen Danian frowned and asked unhappily: "What virtual item trading website can actually cut our profits in half? And does this have an impact on our game ecology?"

Zhang Xiangdong nodded and said anxiously: "The impact is not small. Many krypton gold players were limited to trading risks, so they were more cautious in trading with players. Many rare equipment rely on team-building dungeons to brush

Lord, this not only increases their interest in games and duration, but also drives their game recharge. Our income in this regard is quite high. Now, many krypton gold players go directly to the virtual trading platform to buy other players' equipment, so

This makes it easier to obtain rare equipment, but the interest in the game is slightly weakened and the duration of the game is significantly reduced."

"Is the impact so great?" Chen Danian asked.

Zhang Xiangdong shook his head and said again: "Not only that, the gap between krypton gold players and ordinary players has further widened, and the emotions of ordinary players' games will also be affected, and their game duration will be significantly reduced. According to the background data,

Although the number of online users has increased, the number of recharge users has decreased, and the sales of items in the mall has also declined. Overall, the disadvantages outweigh the benefits."

Hearing that the harm outweighs the benefits and affects the company's revenue, Chen Danian also became anxious and asked quickly: "Did you take measures?"

"Not yet?" Zhang Xiangdong said.

Chen Danian did not blame Zhang Xiangdong. After all, he was just an operation officer. He could find out at the first time and report to himself in time, which proved that Zhang Xiangdong, the operation officer, was qualified. So he immediately made a decision and ordered: "You let me go."

The operation department seizes the time to block all the small advertisements, and then organizes a group of petty bourgeois players to block the account and announces it on the public frequency. Offline transactions are strictly prohibited, and all violators will be blocked."

Hearing this, Zhang Xiangdong felt that this was inappropriate, but for a moment he could not think of what was wrong, so he suggested: "Mr. Chen, should you report this matter to the president and ask for his opinion.

.”

Chen Danian waved his hand and said a little unhappy: "No need, there is no need to bother my brother with this little thing. Just do what I said!"

"Okay, Mr. Chen." Zhang Xiangdong could only nod helplessly, and then returned to the "Legend" operation department.

With a feeling of not knowing whether it is good or bad, Zhang Xiangdong quickly blocked the small account that appeared, and then asked the operation department to grab data in the background for analysis, and crawled a batch of involved servers in each server.

Offline trading of petty bourgeois players is blocked.

After all this, Zhang Xiangdong asked the operation department staff to issue a rolling announcement to expose the player accounts involved in offline transactions that were banned, in order to play a deterrent role.

At the same time, in Yangcheng, eastern Guangdong Province, Yiwang Technology Headquarters.

Ding Sanshi frowned at the operation report of the game business unit. He devoted too much effort to "American Journey 2". After experiencing a failure, he could no longer withstand the tossing and troubles, regardless of his spirit or money.

If he fails this time, he probably will never want to enter the field of online games again.

Dong Ruilong rushed into the president's office as he walked quickly and said to Ding Sanshi excitedly: "Mr. Ding, report to you an important thing."

Looking up at Dong Ruilong, he looked up at this usually steady CEO of the game business unit, and he ran in so recklessly. Ding Sanshi felt a little nervous, thinking whether it was "

Have you encountered any difficulties in "American Journey 2"? Even Dong Ruilong, who has always been steady, has become so helpless.

"What's going on?" Ding Sanshi sighed and asked helplessly.

Ding Sanshi thought that he had seen Mr. Chen of Dasheng Technology make a lot of money in the field of online games, and was very moved. He immediately invested a lot of manpower and material resources to enter the field of online games and developed the original Chinese-style online game "A Chinese Odyssey"

, but reality gave him a severe lesson, and he failed at the beginning. Although he later took remedial measures to rebuild "A Chinese Odyssey" and timely launched "A Chinese Odyssey 2", which is completely different from "A Chinese Odyssey"

, barely gained a foothold, but it is still lukewarm and is still a bit far from turning losses into profits.

"Mr. Ding, our "American Journey to the West 2" suddenly became popular. The number of registered users has exceeded 500,000, and the number of online users has also exceeded 50,000." Dong Ruilong reported very excitedly.

"What?" Ding Sanshi suddenly stood up, no longer had the gentleness of the past, and asked excitedly: "What are you doing recently? Why did you suddenly exceed 50,000?"

50,000 people are synchronized online, and one hour is 200,000. If you calculate the average of ten hours a day, it is 200,000, and more than 6 million a month. This is no wonder Ding Sanshi loses his composure.

You should know that since "American Journey 2" entered the charging mode in August, although registered users have continued to rise, the number of online users has been declining at the same time, from more than 40,000 at its peak to more than 10,000, and almost fell to the bottom.

.

Now the game business department is no longer able to make ends meet, and the entire game team has thought of countless methods, but has not improved at all.

The first expansion pack that everyone has high hopes for resurrection with it is still under development. This should be lukewarm, and how could the number of online users suddenly explode?

Dong Ruilong never does anything unprepared. After discovering the abnormal game data, he immediately asked the operation department to understand in depth, and then came to report to Mr. Ding. So he calmly asked: "I asked the operation department to analyze in depth.

After a while, it should be influenced by the 51178 website that was launched online at 1:00 pm and its promotional copy, their promotional copy was accompanied by "A Chinese Odyssey 2" and "Legend" of its competitors. The content is very novel and very eye-catching.

”

"What type of website is 51178? Is it a game portal?" Ding Sanshi did not lose his keen judgment because of good news, and he asked immediately.

"No." Dong Ruilong shook his head, and then said with admiration: "This website is located in the online game virtual item transaction to provide guarantee services. This is the current market gap and has great future development prospects. The founder of this website

You should have keen market insight and have a very good understanding of the psychology of players. It has only been more than three hours since it was launched, and the relevant hot searches have entered the top ten of the search hot list."

Ding Sanshi frowned and asked, "Virtual item trading? Does this have any impact on the ecological balance of our game?"

"The impact is definitely there, but as of now, the benefits are definitely greater than the disadvantages." Dong Ruilong nodded. He also considered this aspect and specially convened the operation department to discuss it collectively, and concluded that the benefits are greater than the disadvantages.

Ding Sanshi was not very satisfied with Dong Ruilong's answer. He had high requirements for team executives. First of all, he had to have a long-term strategic vision and should not only focus on the present.

However, Ding Sanshi thought about the current situation of his own game, and stopped when he said that when he said that, the premise of a long-term strategy is that his game must survive. He pondered for a while and ordered Dong Ruilong: "Contact the other party immediately."

Let’s see if we can reach strategic cooperation.”

"Okay, I'll contact the other party now and discuss specific cooperation plans." Dong Ruilong couldn't help but admire Ding Sanshi more and more. Mr. Ding can always find a favorable breakthrough point in an emergency and add it.

use.

Ding Sanshi thought about it again, and then said: "We can take out the important advertising space of the portal game channel as sincerity, so that their website can launch discount activities and divert traffic to our games."

Of course, Dong Ruilong did not object to using his own resources to cooperate with the other party, but he felt that Ding Sanshi's decision should be more cautious. After all, he suffered too many losses, so he said: "Mr. Ding, will you give too much? We

Advertising spaces cost at least one million per month. Their website has indeed brought us a wave of increase in the number of online users, but this is our potential customers. It is still unknown how big their influencing factors are.

We don’t know the potential of their website, and whether they can divert traffic to us is still unknown. And even if diverting traffic comes, it is still unknown how much benefits it will have."

"You, the pattern has not been opened. Think about it. If you don't talk about it, just this wave of user growth. As long as we keep it, we can bring us four or five million in revenue in one month, and it will be a long-term

Do you still feel that you have a loss if you give an income of one million yuan?" Ding Sanshi still attaches great importance to the chief Dong Ruilong, and he usually gives advice to him. When he hears his words, he says earnestly.

Dong Ruilong's face turned red with shame and quickly expressed his opinion: "It's true that I'm too short-sighted, I will definitely pay attention in the future."

"Our first expansion pack is about to be launched. As soon as it is launched, there are more gameplay, are you still afraid that you can't keep players?" Ding Sanshi said again.

Dong Ruilong blushed even more. He realized that he was indeed too immature and considered many things too one-sidedly, so he humbly accepted Ding Sanshi's criticism and advice, and said respectfully: "I'll contact the other party now and strive for an early time.

Achieve strategic cooperation.”

"Yeah, go!" Ding Sanshi nodded.

Dong Ruilong bowed slightly, then turned around and walked out the door. He was a little anxious.

Just as he was about to reach the door, Ding Sanshi said again: "By the way, when you contact the other party, ask by the way, are they doing promotions themselves or asking a third party to promote them to see if they can ask for it.

The other party planned a promotional event for us.”

"Okay, Mr. Ding." Dong Ruilong quickly turned around and nodded in response.

Ding Sanshi waved his hand at Dong Ruilong, signaling that Dong Ruilong could go out for work, and he continued to look through the operation report.

Dong Ruilong returned to the game business department and immediately locked himself in the office. Then he checked Baidu's 51178 website, clicked on the official website of 51178, found the contact information for business cooperation on it, and then called, and the phone was answered as soon as possible.

, a sweet voice came.
Chapter completed!