The morning sun shone through the office window. Hu Xiaoyue, Wang Fang and Xu Dongdong knocked on Mu Cheng's office door, hoping to ask for instructions on the plan to open a milk tea shop. Xu Dongdong had been focusing on researching warehouse management and was preparing to report to Mu Cheng about opening a milk tea shop.

idea.

Mu Cheng raised his head and looked at the door, smiling to welcome the arrival of Hu Xiaoyue, Wang Fang and Xu Dongdong.

"Good morning, Xiaoyue, Fangfang, Dongdong. What can I do?" Mu Cheng asked.

Hu Xiaoyue said slightly nervously: "Mr. Mu, in our recent discussion, we considered a new business project, that is, opening a milk tea shop. This is what you mentioned before. Wang Fang and I are very excited about this idea.

Interested, but we would like your input and guidance."

Mu Cheng nodded after hearing this and said encouragingly: "Very good, opening a milk tea shop is a business project full of potential. Xu Dongdong, you have been studying warehouse management recently, do you have any thoughts or suggestions for this project?"

Xu Dongdong stood up, took out a detailed report from the folder, and began to show his research results on opening a milk tea shop to Mu Cheng and two other colleagues. He explained in depth the market demand, product positioning, supply chain management and

Strategies and considerations for warehousing.

Xu Dongdong's report made Mu Cheng happy. He expressed his appreciation for Xu Dongdong's efforts and professional knowledge: "Xu Dongdong, your research on warehouse management is very in-depth, and your report is detailed and organized. I believe in your ideas and suggestions when opening a milk tea shop."

It will play an important role in the process. Hu Xiaoyue and Wang Fang, what are your thoughts and plans for this project?"

Hu Xiaoyue and Wang Fang looked at Xu Dongdong's report with excitement. Hu Xiaoyue said: "We plan to build a fashionable and comfortable milk tea shop in the city center, providing diversified tastes and services. We have started market research and established preliminary cooperation

Contact partners and suppliers. We hope to get your support and guidance to ensure the success of the project."

Mu Cheng nodded and said encouragingly: "Excellent, I appreciate your plan and efforts. I will fully support your milk tea shop plan and provide necessary resources and guidance. We can further discuss the details and develop a plan."

A sound business plan."

Hu Xiaoyue, Wang Fang and Xu Dongdong were filled with joy and confidence when they heard Mu Cheng's encouragement and support. They understood that with Mu Cheng's support and guidance, their milk tea shop plan would have a greater chance of success.

Mu Cheng continued: "I don't think there is anything wrong with Xu Dongdong's plan, but I have to add some ingredients to it."

Hu Xiaoyue, Wang Fang and Xu Dongdong were all looking forward to Mu Cheng's guidance, and they listened quietly.

Mu Cheng continued: "Jiuwu Catering has made full preparations for brand positioning before, and Yichaya is a brand of Jiuwu Catering. The establishment of Yichaya stems from the insistence on 'original taste, fresh cooking, and health'

Relentless pursuit. In order to allow more people to enjoy this delicious food, we will combine the taste differences between the northern and southern regions of Longguo through a variety of formulas and production methods. We will successfully integrate traditional techniques and modern technology to ensure that the products are healthy.

On the basis of achieving the best taste and achieving excellence in beverage quality. One tea in one house, all in the cup. We take 'pay attention to details, do not give choices, follow the wise rather than follow the crowd, employees first, customers second' as our guiding ideology.

Giving partners more protection enables the team to continue to grow and the brand image to be unique. What we want to show is that although the cup is small, its capacity is unlimited."

Hu Xiaoyue and others were a little confused after listening to Mu Cheng's words. They had never considered the concept of health through milk tea. And the sayings of "not giving a choice" and "following the virtuous rather than following the crowd" made them even more confused.

Mu Cheng noticed the confusion of Hu Xiaoyue and others. He did not explain directly, but continued to share the actual content of the product: "Original flavor means that we carefully make tea drinks, allowing the product to return to the taste of the ingredients themselves; freshly made not only refers to the taste of milk tea

Fresh production also includes instant production of many materials; in terms of health, our ingredient formulas avoid unhealthy elements; and in terms of details, we pay attention to every aspect. Our product series include milk tea, dirty tea, fruit tea

, yogurt with many probiotics, milk cap series and coffee. I will provide you with recipes, there are about 200 kinds, but there will not be more than 20 choices on the menu each time. This is the so-called not giving choices, we completely follow

The company's customization is carried out. This preparation method requires relatively less materials and helps reduce costs."

Hu Xiaoyue and others were a little shocked when Mu Cheng mentioned that there were more than 200 milk tea recipes, and they had never heard of the terms Zangzang Tea and Milk Cap Series before. Although they had been studying the operation of milk tea shops recently,

A lot of market research was conducted, but at this moment they realized that they still had a lot to learn. They began to realize that a lot of supplementary learning was needed to better understand what Mu Cheng said.

Mu Cheng didn't care what they thought now, he continued: "Although we have limited choices for customers, it doesn't mean that we really have few products. In addition to the formulas I gave you, I require that new ones be researched every month.

products and make them more professional. One of the details is to ask the customer about the concentration ratio when ordering a drink and adjust the amount of ice cubes according to the customer's requirements. The waiter will increase the amount of seasoning when making the drink to avoid affecting the flavor of the drink.

Sweetness and concentration. I hope you can draw inferences and apply this detail control to other aspects. In addition, quality is also very important. When making tea, you need to adjust the temperature and time of tea extraction according to the characteristics of different tea varieties.

Awakening tea requires oxidation of the tea soup and air to enhance the aroma of the tea and reduce the bitterness. These are the details we need to grasp."

Xu Dongdong suddenly felt confused and asked: "Does milk tea still need to be boiled? I have researched many milk tea shops, don't they all brew directly with powder?"

Mu Cheng replied with a smile: "You can discuss the formula I gave you. We are not simply following the trend and opening a milk tea shop. I hope that this milk tea shop can quickly expand to the whole country or even the world. As I just said, we

It is made freshly, and the formula I gave you even has a launch schedule. We will not put all the products on the market at once. I hope you can understand the secrets during this process."

Hu Xiaoyue, Wang Fang and Xu Dongdong once again had their eyes opened. Every time they heard Mu Cheng talk about business, it was a treat. So they went all out to further improve the business plan and be fully prepared to open a milk tea shop. They realized that in this
Chapter completed!