Chapter 331 The Ironic Reality

"Hey~!"

"The main thing is that I didn't think it through!"

"I only paid attention to the internal struggle, but ignored the external competitors."

"And this time, the other party taught me a profound lesson."

"Business competition doesn't only exist in shopping malls."

In the living room, Deng Weimin shook out the ashes from his cigarette, with a hint of frustration in his tone.

This failure really made Deng Weimin a little depressed!

This frustration does not come from the suspension of this marketing campaign.

It's just an event, and the stall itself hasn't been opened yet. Even if it is stopped, the losses will actually be very limited.

This loss is affordable for the person in charge of the Yanjing branch.

What makes Deng Weimin depressed is himself!

This marketing campaign could have gone smoothly.

As early as when Chen Li came up with this marketing plan, he was actually reminded to communicate with the relevant government departments and file a record to obtain the authority to hold the event.

This is actually a small thing, but also a good thing.

Basically, as long as Deng Weimin follows normal procedures, he will definitely not be rejected.

But precisely because this matter was not a big one, Deng Weimin paid very little attention to it.

How low is it?

Deng Weimin just consulted with the relevant departments and got started immediately after receiving confirmation.

But because this matter went relatively smoothly, and even before the formalities were completed, Deng Weimin had already publicized it.

As soon as he publicizes it and his competitors see that Xuehua is going to cause trouble, they will definitely not be able to let you get what you want.

So the event was stopped!

Of course ~ with the background of snowflakes, this kind of thing can naturally be solved.

Even if someone is in trouble, the worst case scenario is just to follow the normal procedure. But following the normal procedure will naturally take a certain amount of time.

The problem occurs at this time!

The activities on Snowflake's side need to go through procedures, but a new round of marketing activities on the competitors' side has already begun.

What made Deng Weimin speechless was that the opponent directly copied Snowflake's strategy and also held a three-on-three street basketball game.

This is equivalent to competitors directly taking away Snowflake's path, so now Snowflake can no longer take this path.

It seems that the damage suffered by Snowflake in this incident was not big, but the impact was somewhat bad.

Mainly because this time, Deng Weimin's defeat was somewhat inexplicable.

He had always been wary of his old boss's faction, but in the end, his home was directly stolen by his competitors.

To be honest, this is harder to accept than Deng Weimin losing to his old boss. Especially this time, the failure was caused by Deng Weimin himself.

He is too impatient!

He wanted to take complete control of the Yanjing branch and make some achievements, but in the end he accidentally let others take advantage of him because of his impatience.

The most terrible thing is that the people taking advantage of this loophole are industry competitors.

This caused his new backer to begin to question his ability.

After all, his new backer valued Deng Weimin's ability to expand territory for Snowflake.

As a result, the marketing campaign launched by Deng Weimin was so easily dismantled by his competitors, and he even gave the opponent a wave of assists.

This was completely unacceptable in the eyes of Deng Weimin's new backers.

Fortunately, Deng Weimin's past "achievements" were relatively good, and one setback was not enough to bring him any serious consequences.

Therefore, even if this marketing campaign fails, Deng Weimin's identity as the person in charge of Yanjing Branch has not changed.

However, Deng Weimin himself knew very well that he had left a bad impression in the eyes of his new backer.

This impression seems meaningless on the surface, but it is actually quite important.

To put it more seriously, if Deng Weimin cannot change this impression, it will probably be difficult for him to climb up in the future.

Because at his current position, if he wants to climb up, he has to rely on more than just "achievements".

Snowflake is not a private company after all!

Of course, this actually has nothing to do with whether it is a private enterprise. Even if it is a private enterprise, this problem also exists.

It's just that among private enterprises, the proportion of "achievements" is more important.

So after this incident, Deng Weimin began to feel a little irritable.

He regretted his "carelessness" and was irritated because of the unsatisfactory work.

Although Deng Weimin messed up this matter himself, it is certainly not the fault of others.

But in fact, the biggest reason why Deng Weimin made such mistakes was because he focused too much energy on dealing with internal conflicts.

This is not about passing the blame, because there is no blame to blame!

Because all this was already doomed when he made the decision to "resist".

Chen Li told him before that he should either give up this idea or make himself stronger.

It is naturally impossible to give up, so Deng Weimin chose to make himself stronger.

Then, in fact, not everyone can get rid of the helplessness in reality as they wish.

Deng Weimin actually has some abilities! But his abilities are not as high as he imagined. At least they are not suitable for his current status.

Even though the Yanjing branch was previously one of the unpopular branches in the company, no matter how unpopular it was, it was still a big market.

Especially since Yanjing is the capital, the meaning of the market in this place is always different.

On the other hand, Deng Weimin was just the head of the Nancheng Branch in Sichuan Province two years ago.

Although Deng Weimin was taken advantage of by others, his promotion speed was not slow at all.

Uh~ Okay! It’s actually very fast!

After all, both his old boss and his new backer actually had some expectations for Deng Weimin.

But precisely because of the speed, Deng Weimin today has less accumulation.

Originally, Deng Weimin was only responsible for marketing work. Deng Weimin had little experience in coordinating the company's overall situation.

To put it simply, in terms of Deng Weimin's job, he is actually a very qualified manager.

But now that his position forces him to put a lot of thought into other management.

In addition, he had listened to Chen Li's advice and directly changed his job to gain some support, but in the end he still offended his old boss.

This forced Deng Weimin to face "retaliation" from his old boss at some point!

There are also local breweries in Yanjing, which are also strong competitors.

For many reasons, Deng Weimin, who was originally unable to cope with the entire Yanjing market, felt a little powerless.

People are like that sometimes!

When things are going smoothly, you feel that the whole world is on your side.

But when you encounter some setbacks, even if these setbacks are not as serious as imagined, it may make people lose confidence in themselves.

This is the state of Deng Weimin now!

Because Deng Weimin knew very well that the reason why he was able to reach his current position was actually because of Chen Li.

If he hadn't met Chen Li two years ago, he might still be staying in that small place in Nancheng.

Without the marketing plans Chen Li provided him, Snowflake would not have been able to occupy the beer market in Sichuan Province so quickly.

Therefore, at this moment Deng Weimin had great doubts about his ability.

He suspected that if Chen Li hadn't helped him, he might still be useless now.

Anyway, at this moment, Deng Weimin felt that he really had no ability and could only rely on his "noble man" Chen Li to guide him.

Especially this time, his "elegant man" Chen Li had clearly given him an idea, but he didn't do it as well as he did before.

This made Deng Weimin a little "frustrated"!

It seemed that without Chen Li, Deng Weimin became like an ordinary person, unable to do anything!

Deng Weimin’s idea must be quite extreme!

Because even if Deng Weimin didn't meet Chen Li, he was already ahead of most people simply by virtue of his status as the head of the Nancheng branch.

But as a person, once you stand taller, your standards for yourself will also increase accordingly.
To be continued...