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Chapter 457 I want to buy an apartment(1/2)

"These are two new beers brewed by the brewer in the factory!"

"One is low in alcohol content and the other is high in malt content."

"A friend happened to be here, so I asked him to bring some over."

"You guys have a try~ If it's suitable, you can sell it in the tavern later."

Chen Li opened two bottles of beer and poured two and a half glasses for Lucas and Old Neil.

He just went outside the pub to receive and deliver the beer. Naturally, it was from Shennong Logistics.

Chen Li has asked before that Shennong Company's delivery is centered on Chen Li himself, with a surrounding diameter of 100 kilometers.

If it exceeds this distance, then you need to add money!

But the better thing is that even if you add money, the logistics price of Shennong Company is far higher than the current logistics price on the market.

Chen Li once even planned to start a logistics company. If he really got involved in this industry, other logistics companies would probably go bankrupt.

The reason why it didn't work out later was because Shennong Company only provided logistics services for the companies run by Chen Li, so it was actually impossible to grow bigger and stronger simply by relying on logistics.

However, in the future, Chen Li can use Shennong Logistics for his own business, which can save Chen Li a lot of costs.

Domestic logistics is actually not bad. With the development of the logistics industry, logistics will be more convenient and faster in the future.

But international logistics is more troublesome, and the biggest trouble is that logistics prices remain high.

Even the cheapest sea freight can increase the cost of the product by a large margin.

And not to mention the time aspect!

And this Shennong Logistics has the meaning of a certain mission. After all, it uses black technology.

Less than half an hour after Chen Li placed his order, he received the beer delivered by the logistics staff.

This is almost the same as when Chen Li ordered Shennong beer when he was in Yanjing.

Shennong Company had not set up an office in Munich before, so this level of logistics was considered cheating.

Of course~ This is mainly because Chen Li is currently in Munich.

If he is in China and Munich needs a large amount of beer, he still needs to go through some procedures and make some preparations.

For example, the customs side, or the warehouse where goods are stored, etc.

And these things must be solved by Chen Li himself.

Of course, these procedures are not difficult. When the time comes, you can ask Lucas to help register a company in Munich.

"Gu~ha~!"

When it comes to beer, Lucas is always the most positive person. Before Chen Li could finish speaking, Lucas had already finished two glasses of beer.

"Tsk~!"

Lucas smacked his mouth, but did not speak. Instead, he picked up the high-alcoholic Shennong beer that Old Neil had poured before and took a big sip.

"Hmm~ Both of these beers are very good."

“But I still like this one better!”

Okay~ Although Lucas is very young, this guy is definitely a veteran in drinking.

Because he drinks it often, Lucas is very adaptable to Shennong beer with a high alcohol content.

On the other hand, although Old Neil often drinks beer, he does not blindly pursue the feeling brought by alcohol like Lucas.

"Hmm~ I think this wine is great!"

"Of course~ the other one is also very good, but personally, I still like this one better."

Old Neil was talking about the one with higher malt concentration, which is the one named NO.3 by Chen Li!

In order to distinguish them, Chen Li named the three Shennong beers NO.1~NO.2 and NO.3 respectively.

Hmm~ This name is a bit too simple and crude.

Fortunately, this name is only used temporarily. We will decide whether we want to change the name in the future!

These three beers all belong to the future Shennong beer family, among which NO.2 is the sales king among all Shennong beers.

Because this beer is the cheapest among all Shennong beers and also has the lowest alcohol content.

NO.2 and NO.3 are beers that Chen Li specially redeemed from the system based on the lessons he learned this time.

I believe that with these three beers as the base, Shennong Beer should be able to occupy a place in the market.

Of course, with the introduction of this new type of beer, Shennong Beer also needs to make some changes in its operating methods.

For example, opening up the domestic market.

In fact, Chen Li had no idea about the domestic beer market before, because he knew very well that the domestic beer market was not very mature yet.

This immaturity does not simply refer to the beer consumer market, but with the cost of Shennong Beer, it is difficult to do anything in the domestic beer market at this time.

To put it bluntly, people don’t have much money in their pockets these days.

You must know that even for the Shennong NO.2 beer that Chen Lixin redeemed, the price given to him by the system was as high as five yuan a bottle.

In the current domestic beer market, most of the regular green stick beers cost no more than two yuan!

As for this NO.2, even if a domestic brewery is established, if it is produced according to the cost price given by the system, its production cost will reach 60% of the system selling price, which is about three yuan.

The cost is three yuan. Chen Li has to sell it for four yuan, right?

And this selling price is destined to make it difficult for Shennong NO.2 to compete with other breweries in the short term.

Although the quality of Shennong NO.2 is far better than the cheap beers in China at the moment.

But the price is there. And price advantage is always the biggest competitive weapon.

Of course, since all the beer has been redeemed, it is naturally impossible for Chen Li to really give up on the domestic market.

Since we can't compete with other breweries in the low-end market, we should occupy the mid-to-high-end beer market in advance.

But in this case, the investment in the brewery will need to be increased.

It's not even something that can be solved by "some". It is estimated that the investment on the brewery's side should not be small.

But what can I say, once some things have a beginning, they will not end so well.

In fact, if Chen Li is ruthless now, he can simply give up and enter the beer industry.

If it were stopped in time, although Chen Li would suffer some losses, the losses would actually not be huge.

Anyway, the money that Chen Li originally invested in the brewery was a loan from the bank. Chen Li only needed to invest the remaining money into Ideal Fried Chicken, and the losses would be recouped in no time.

But if this happens, then Chen Li will feel sorry for Deng Weimin.

Chen Li worked hard to dig him up, but after giving him a shot of chicken blood, he threw him into the brewery. In the end, Chen Li said he didn't want to do it and quit. This was a bit unkind.

So I stopped. It was basically impossible, and Chen Li didn’t want to be that kind of person.

So Chen Li simply exchanged two more beers and prepared to start up the brewery.

However, in this way, Shennong Beer will sooner or later conflict with several major domestic beer giants.

Of course ~ that should be a long time later.

Although Chen Li feels like his head hurts when he thinks about these things, it doesn't matter if he doesn't want to.

Let’s talk about it later when you need a headache!

"Then let's decide like this~ If the beer hall only sells the No. 1 beer, it will indeed have some impact on the business."

"The existence of NO.2 and NO.3 should make the beer hall's business better."

Regarding the operation of the beer hall, Chen Li had no involvement.

Even if strictly speaking, he is the owner of this beer hall now, but originally it was Old Neil who was in charge of the business of this beer hall.

Lucas' original idea was that if Chen Li found a suitable person to take over the old tavern, he would give Old Neil a new job.

But where can Chen Li find people? This is Munich, not China. If we recruit new people, we might as well let Old Neil continue to be in charge.

To put it bluntly, this tavern is completely dispensable to Chen Li at present.

Even though this tavern can make money, Chen Li really doesn't like that little money.

After entrusting the affairs of the tavern to Old Neil, Chen Li's trip in Germany was already facing a countdown.

Of course ~ according to the original itinerary plan, Chen Li would rush to Heidelberg tomorrow, then have a meal with Zhou Xiaoli, and then return to China the day after tomorrow.

However, there are still things that need to be dealt with before Chen Li leaves.

And this matter is exactly the task Chen Li accepted from System Xiaomeng.

"Lucas~ I guess I will come to Munich often in the future."

"So I'm going to buy a house here."

"Do you have any suitable options?"

"Buy a house?"
To be continued...
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