Chapter 636: Pricing twenty-eight, donation
Facing reporters' questions, Zhang Xiao replied: "We have just confirmed the summer vacation schedule, but the specific time has not yet been determined."
"Xiao Shen, if nothing else happens, "Battle of Red Cliff" may be released in the summer vacation. Will you become rivals, or, in other words, will you snipe "Battle of Red Cliff"?"
"No, "The Battle of Red Cliff" is a costume war drama that can be released globally. This is a very big progress for our domestic films. I hope this film can achieve good results globally and thus drive China's
The rise of similar Chinese themes in the global film market."
"Xiao Shen, don't forget, the main investor of "Battle of Red Cliff" is Huayi Entertainment, and the director is Chen Gang."
"Mr. Reporter, please don't forget that there are dozens of actors in "The Battle of Red Cliff" who come from across the Taiwan Strait and three places. This movie does not belong to Chen Gang alone, but to the entire Chinese entertainment industry.
"
"Everyone knows that you are a shareholder of Disney Cinema, Warner Cinema and Universal Cinema, and you have great rights. Will you increase the film schedule for "Red Cliff Battle"?"
"As long as "Battle of Red Cliff" has a high enough attendance rate, I will never let the number of films be a factor affecting its high box office. This is my promise, not only for "Battle of Red Cliff", but also for all other domestic films.
The same is true for movies.”
"Bah bang bang!" After hearing Zhang Xiao's words, the audience burst into warm applause.
"atmosphere!"
"This is the heart of a filmmaker!"
"As expected of my idol!"
"It can be seen from this that Xiao Shen really hopes that domestic films can go global."
"In comparison, Chen Gang is really not worthy of carrying Xiao Shen's shoes!"
“···”
After the interview, Zhang Xiao returned home and never showed up again. Apart from spending time with his wife and children at home, he went to Taishan Special Effects Company to see the later progress of "Zhu Xian" and occasionally went to Uncle Qian'er's zoo to play.
It wasn't until April 12th, when "Twelve Angry Men" was about to be released, that Zhang Xiao came out to promote it.
The first is to release the trailer, as before, there is only one version.
Since the movie mainly relies on lines to drive the plot, Zhang Xiao only intercepted the highlights of twelve actors and composed a trailer of only 58 seconds without any context.
Fans were stunned when they saw the trailer, which only contained the actors' appearance and acting skills, and the plot was vague, but at the same time they also saw the actors' strong acting skills.
"Wow, Teacher Chen's explosive power is so powerful!"
"Teacher Li is as motionless as a mountain. He seems to be playing the role of a frail old man!"
"Xiao Shen's hand is so handsome!"
"Gao Weiguang's performance seems to be pretty good."
"Not to mention the plot, just watching the performances of these great actors makes it worth the ticket."
“I don’t know how much the ticket price will be for a ninety-minute movie.”
"I think thirty at most."
“···”
Yang Mi in the villa was also asking Zhang Xiao about the pricing of "Twelve Angry Men".
Zhang Xiao thought for a while and replied: "What do you think of twenty yuan?"
"No!" Yang Mi rolled her eyes angrily and said, "You are disrupting the market order. In the past five years, the theater has not sold a 20-yuan movie ticket. What's more, even if you agree, the theater chain
I won’t agree either!”
"That's true!" Zhang Xiao nodded and said, "But if it's too expensive, I'd really feel bad about it. After all, this film only lasts ninety minutes."
When we were on Earth, "Twelve Citizens" lasted a total of 108 minutes, and scored 8.4 points on a certain website. Zhang Xiao felt that this remake of "Twelve Angry Men" had a big problem, that is, it used too much force.
.
Since China does not adopt a jury system, the film itself has a virtual Morrowind, and it is not easy to convince movie fans.
It is obviously unreasonable for these people who had never known each other before to quarrel with each other because of one or two inappropriate sentences.
Therefore, Zhang Xiao directly removed these things, but added conflicts between them.
At this time, Reba came to see Xiao Xinxin and said, "Brother-in-law, if you feel bad about it, why don't you donate the extra money?"
Hearing what Reba said, Yang Mi quickly said: "The ticket price is set at twenty-eight yuan. How about donating two yuan for every ticket sold?"
Zhang Xiao shook his head and said: "Two yuan? This is too petty. No matter what, it still costs five yuan!"
Yang Mi widened her eyes and said: "For a ticket price of twenty-eight yuan, you can only get ten yuan in profit. If you donate another five yuan, it is equivalent to donating 50% of the profit."
Already."
Zhang Xiao shrugged and said, "So what, is our family short of money now?"
When Yang Mi heard this question, she was speechless for a while and said: "Okay, do whatever you like!"
Reba was even more speechless. It's really annoying to compare people to others. How many people dare to say such things?
But Zhang Xiao’s family is indeed not short of money.
···
Three days later, the pre-sale channel for the movie was opened. Zhang Xiao posted a message on his Weibo, writing: "Brothers and sisters, the pre-sale channel for "Twelve Angry Men" has been opened, and the ticket price is set."
The price is 28 yuan, but for every ticket sold, 5 yuan will be used for charity, so please support me."
As a superstar who rarely appears on Weibo almost all year round, Zhang Xiao immediately received responses from movie fans as soon as this Weibo post came out.
"Xiao Shen is grand!"
"If nothing else, just for Xiao Shen's kindness, I have to go to the cinema to support him."
"For the ticket price of twenty-eight yuan, Xiao Shen, as the producer, can get up to ten yuan. If he donates another five yuan, it is equivalent to donating 50% of the profit."
"I just want to know how many schools this money can build."
"Love has no boundaries, why do I love Xiao Shen so much? This is the reason."
“···”
Not only movie fans, but the actors of "12 Angry Men" also liked Zhang Xiao.
Chen Daoming: Well done, all my salary will be donated.
Li Xuejian: Keep up, then the movie "12 Angry Men" will become more meaningful.
Gao Weiguang: Keep up. I am proud to have participated in "Twelve Angry Men" and donated all my salary.
Han Tongsheng: Keep up and donate all your salary!
Li Guangfu: Keep up and donate all your salary!
···
The actors of "12 Angry Men" expressed that they would donate their salary for charity. Seeing this, Zhang Xiao immediately responded.
"The kindness has been received, but the donations will not be accepted. We cannot let everyone's efforts go in vain. The donations that each teacher should contribute have been covered by the "12 Angry Men" crew. I hope "12 Angry Men" can be a box office hit.
"
The interaction between Zhang Xiao and the actors was highly praised by movie fans, who expressed their support with practical actions.
As of 11pm on April 27, the pre-sale box office of "12 Angry Men" has reached 458 million. Although there is still a gap compared with Zhang Xiao's previous movies, this result is among the same genres.
It is already very remarkable.
Chapter completed!