The idea of ​​a lottery was proposed by Huo Dechuan. However, the specific implementation plan and lottery rules were discussed by Tan Tianming, Huo Dechuan and the heads of the five major dental shops.

Tan Tianming had little business experience and mainly relied on these professionals to perfect the plan. Although the final rules were not perfect, they were able to avoid most possible loopholes in advance.

Set up multiple rounds of draws in order of rewards from small to large, so as to maintain the popularity of this event for a period of time. The further you go, the higher the public's attention will be.

The purpose of requiring five signatures as a registration condition to participate in the lottery is to save publicity costs and allow more people to pay attention to the event spontaneously.

Of course, the most critical thing is the setting of the awards. If it is not attractive enough to make people interested, then no matter how perfect the plan is, it will be in vain.

Huo Dechuan's plan requires Xingdao to devote a large amount of land resources to carry out this activity, and this is only the first step in a series of activity plans. More resources will need to be invested in the follow-up. This has far exceeded Tan Tianming's plan.

He had no authority to act, so he needed to send a long telegram back to Xingdao to explain the situation and apply for support.

Fortunately, Tan Juren was also very optimistic about the publicity effect that this big move would bring to Sing Tao, and he quickly responded, allowing Tan Tianming to implement relevant activity plans in the official name of Sing Tao, and would provide everything needed

support.

After Tan Tianming got Shang Fang's sword, he authorized Huo Dechuan to organize and implement it. He contacted the five major dental shops to agree on cooperation, posted advertisements all over Sanya, and used public opinion to build momentum for the event. Almost all Huo Dechuan was running.

Run down and coordinate around.

Of course, the amount of money required for such a large-scale preliminary preparation work is really not a small amount. Just printing the registration form for the lottery event has already cost Tan Tianming a lot of money.

They were worried that the event would not be influential enough, so they only printed 3,000 registration forms at the beginning. Each of the five major dental stores received 600 and carried out the registration work separately. Unexpectedly, the first day after the news was released, the 3,000 registration forms were enthusiastically received.

All the people were wiped out, so they had no choice but to contact the printing factory immediately and work overtime to catch up.

Someone who can give lectures in a place like Jingsi Pavilion is not an ordinary person. Mr. Zhan is obviously not just a talker. Tan Tianming listens to his conversation and is quite insightful, and he obviously also has some ink in his belly.

Huo Dechuan rushed to coordinate with several tabloid newspapers and made temporary adjustments to the content of the soft articles that were originally to be published. The upper limit of the number of winners in the first round was directly changed from thirty to one hundred.

He believed that the event held by Xingdao was of far-reaching significance and was not simply to attract immigrants. This view was also recognized by most of the onlookers.

But this is only the first step of this plan. After the popularity really picks up, there will be other follow-up activities. Tan Tianming began to believe in the pie that Huo Dechuan drew for him at that time - as long as he can bring him forward

If all the plans are implemented in place, Xingdao will be able to solve the old problem of poor publicity in one fell swoop, and there will be no need to worry about the negative impact of public opinion in the future.

Someone broke the news: "The biggest advertising sign in the port area costs a month to cover, and it would take hundreds of people to farm the land for a year. If Star Island is just to attract immigrants, there is no need to be so extravagant."

Fortunately, the parties responsible for this matter are very capable. The actual impact of the current publicity has actually exceeded Tan Tianming's expectation. During his study abroad in Sanya, he had never seen such a high level of discussion on Xingdao.

, it has even far exceeded the time when the good news of Xingdao was transmitted back to Sanya some time ago.

Someone questioned: "But that's where the war just ended. It's hard to say whether it's peaceful or not. It's too risky to rush to invest money."

What Tan Tianming was most worried about before was that he advocated this plan, but after pouring real money into it, it did not achieve the expected results. Then he really couldn't explain it to Xingdao. He couldn't eat well or sleep well the past few days.

Okay, I've been worried about this.

Another person continued what he said: "Didn't Star Island just send troops to occupy a few islands not long ago? They happened to be empty. There is a large area of ​​unowned land, which is perfect for a lottery. The land price is cheap at this time, I think it will still happen

Some people are investing in these lands to develop and build farms. I think what Xingdao wants to attract is not ordinary immigrants, but big landowners who are willing to spend money."

Storytellers like Mr. Zhan, who openly discussed the event held by Sing Tao in the teahouse, were not completely spontaneous. They also had to spend money at the beginning before they were willing to put down their business to advertise for Sing Tao.

Another person said: "Just taking these fields out for lottery, if used to resettle immigrants, would be enough for at least several villages. Xingdao is really willing to spend money!"

Most of the people who spend money in Jingsi Pavilion belong to a group with money and leisure. And the views they express also represent the views of the upper class of local society in Sanya on this matter to a certain extent. That’s why Tan Tianming went out of his way to

Stay here, drink tea and kill time while gathering information.

However, Tan Tianming believes that the money is well spent. The ability of these storytellers to spread information is no worse than advertisements posted on the streets, and they will have a very good cascading effect. So much so that high-end places like Jingsi Pavilion,

Even though we did not receive any advice from Xingdao, in order to keep up with the hot topics of public opinion, we arranged for the storyteller to temporarily change the content of the performance.

If it is done well, it is even more likely to set off a wave of attention to the development of Xingdao and make domestic public opinion spontaneously support Xingdao's external expansion.

When Tan Tianming heard this, he couldn't help but interjected: "Brother, what you said is wrong. The troops of General Qian Tiandun are stationed on the newly occupied islands, as well as the warships of the South China Sea Fleet. They are nearby.

Who dares to make a mistake?"

Instead of being angry when he retorted, the man asked politely: "My little brother seems to know something about the situation over there. Can you elaborate on it?"

Tan Tianming was inconvenient to reveal his identity, so he could only say vaguely: "I happen to have relatives who are serving in the army on Xingdao, so I have some knowledge of the local situation. There are few people on Xingdao, so it is best to enclose large areas for long-term operations.

The three newly occupied islands this time are all on important waterways. Once the port is built, the transportation of local products will be very convenient."

The man asked: "Do you know whether the local area is suitable for developing a farm?"

Tan Tianming himself had never been there, so he didn't dare to make it up, so he had to evade: "I have never been there, and I don't know what the land conditions are like there. If my brother is interested, I can contact the local government on my behalf and arrange an inspection in advance.
Chapter completed!