Author: Qing Xiyuan

Proposals for public service announcements are still very new in this era.

Especially the actors who appear in the commercials are all well-known stars nowadays.

It is conceivable that after the advertisement is broadcast, it will definitely attract a lot of people's attention!

The most rare thing for TV stations is that such ads that consume so much manpower and resources are actually provided to them for free!

Of course, the leaders of the TV station happily accepted this good thing that came to their doorsteps.

…

Langu Group Film and Television Department.

Nowadays, the group's film and television department has signed contracts with many artists, including people of all ages.

Because the public service announcements are free, the participating actors do not receive any salary.

The head of the department asked the artists to make their own decisions. Those who want to shoot public service advertisements can register first, and then the actors will be selected based on the registration status.

Although we knew that this filming was for free, there were still many people who signed up to participate.

Because they know that public service advertisements are advertisements for the whole society, so the number of advertisements will be very high, which will help the audience get to know themselves and increase their visibility.

As a result, more than 50% of the contracted artists in the film and television department signed up to participate in public service announcement projects.

The remaining people did not sign up because there were time conflicts between advertising shooting and other work they were doing.

Otherwise, they will never miss participating in this public service announcement!

In this way, the public service advertisement project progressed smoothly——

The group did not spend much money on the entire shooting, but it was able to achieve the desired effect.

When the commercials are officially aired, celebrities familiar to the audience can be seen in each commercial video.

After each advertisement ends, it can make people think deeply.

In the end, whether it is the feedback from the TV station or the survey conducted by offline reporters among the masses, the results illustrate the success of this series of public service announcements!

The actors who participated in the public service advertisements also gained more audience popularity.

…

The Yunshu clothing brand's "poisonous clothes" incident that caused allergies changed the minds of viewers after the commercial aired.

Many people are thinking about the phrase ‘Don’t believe rumors, don’t spread rumors,’ in advertisements.

They believe in the quality and reputation of Yunshu clothing brand for more than ten years.

I believe in the heroic companies that donated materials vigorously during flood relief.

Such a brand will never harm ordinary people!

Coupled with the official quality inspection report subsequently published in the newspaper by Lan Gu Group, hundreds of clothes, fabrics, and dyes of their Yunshu clothing brand were inspected one by one, and nothing substandard was found.

This makes the general public finally feel at ease, believing that Yunshu clothing brand clothes can be purchased with confidence!

…

Kyoto, on the top floor of the Langu Group building, in the president's office.

Lan Shu was very satisfied after receiving the latest one-month sales performance report of Yunshu clothing brand.

It seems that the issue of "poisonous clothes" that caused allergies has passed.

During this time, the group's public relations department has also been established.

Even after the public service announcement was aired and in the later stages of the "Poisonous Clothes" incident, public opinion that changed the audience's impression of the Yunshu clothing brand was guided by the group's public relations department.

Lan Shu is very optimistic about this department, which is temporarily in charge due to being far away.

…

On the other side, Gu Cheng, who is now settled in a small third-tier city in the south, saw that his previous rumor was easily settled by Lan Shu and Gu Jue's subordinates, without the two of them even having to come forward in person!

This made Gu Cheng truly feel how capable the people under Lan Shu and Gu Jue were.

At the same time, Gu Cheng also envied Lan Shu for being able to find such talents.

On the other hand, I don’t have anyone under my command who can take charge of the situation and carry out the tasks on his own.

Although this time there was no fatal blow to the careers of Lan Shu and Gu Jue!

But it doesn’t matter, there’s a long way to go——

Gu Cheng thought like this and asked his men to do another thing...

…

A few days later, there were bugs crawling out of the sanitary napkins produced by the Yunrou toilet paper factory. The TV series shot by the film and television company of Langu Group was shoddy. In the early broadcast of the Xianxia drama, there were staff and telephone poles infiltrating, and other news reports continued.

It was in the newspaper——

This situation is exactly the same as the previous ‘poisonous clothes’ incident!

Before the 'poisonous clothes' incident, the departments involved under the Lan Gu Group might have been in a hurry.

But now, the group has a specially established public relations department to deal with these matters specifically.

Although this department has just been established and the employees in the department have no experience in handling emergencies, these people are selected from various departments of the group and are flexible-minded and adaptable employees.

Faced with these emergencies, the public relations department took immediate action to find solutions to the problems.

Regarding the sanitary napkin bug incident, the department sent special personnel to the place where the incident occurred to find out the truth.

Spreading rumors all depends on one word. If the other party does not have real evidence and useful witnesses, the public relations department will directly call the police in the name of the company and hand the matter over to the law enforcement team for investigation.

The rumor maker originally did this kind of thing just to make some money, but now she finds out that she is about to be arrested and interrogated. Before she is sent to the law enforcement team, she has already revealed all the truth!

In the film and television department, there were staff members infiltrating the scene, and there were telephone poles in the distance. The original crew directors and creative staff came out to express their apologies in newspapers. They said they would pay attention to it and make corrections when filming again in the future.

In addition, the original crew members were interviewed by the newspaper and revealed the various difficulties they encountered during the filming process.

After reading the newspaper, many people can feel how difficult it was for the crew and creative staff.

Later, some reporters interviewed ordinary passers-by and said that when these dramas were aired, they waited with anticipation every day. This was their youth, and even if it had flaws, it did bring them happiness!

Now, the sincere apology and feelings immediately suppressed those comments that the TV series was shoddy.

Many old viewers said that even though there were indeed scenes of gangbusters in the play, they were only minor flaws and did not affect the viewing.

And if the film and television company doesn’t make the show, they won’t even have to watch it~!

So they don't care about the small flaws at all, but instead want to thank the crew and creative staff for their efforts to present them with a good-looking TV series.

When the TV stations re-broadcast those old dramas from previous years, the audience will watch more seriously!

Some people even want to try to see if they can find tiny flaws in the show.

Finally, the comments that criticized the TV series for being shoddy disappeared, and everyone began to spontaneously play the game of "finding fault" with the TV series.

Nowadays, a few local TV stations have seen this situation and immediately bought the renewal broadcast rights of TV series, and arranged a full schedule of various TV series to be broadcast on TV in turn.

The film and television department of Langu Group also received a wave of copyright broadcast fees.
Chapter completed!