Chapter 481 Internal and external troubles! Give it a try

America.

Fantasy Engine Technology R&D Company.

CEO Carter Walker was ranting angrily:

"If this were the result today, then I would not agree to their aggressive price adjustment plan!"

Walker is going crazy.

You know, when Cornick came to him on behalf of Vivendi, both parties had wonderful dreams!

Yunwei was able to use his own power to launch the most famous blockade of Golden Wind, putting them in a difficult situation without Qing available.

They dream that they can also use Vivendi's financial resources and influence to further expand their market in the gaming industry.

At the beginning, their Fantasy Engine’s market share in the game market was approximately 45%.

Although it is not a monopoly, to a certain extent, it is only one step away from monopoly.

If you take the express train of Vivendi.

With more than half of the global market share, it is simply within reach.

However!

What no one expected was this!

The desperate embarrassment unexpectedly inspired the development potential of Golden Wind!

After experiencing the trough of having no available engine for one work, they immediately started the project of developing their own engine!

Oh no!

No no no!

That game, which has no engine and is played entirely by hand, is not the low point of Golden Wind!

But their highlights!

According to the summary statistics from some time ago, the global sales of "Minecraft" have now exceeded 30 million units!

One of the top 3 best-selling somatosensory cabin games in the world!

What is this concept?

A game that has been released for less than a year!

Relying on its own gameplay and huge, even huge creative workshop module library, it has successfully ranked among the top three sales of somatosensory cabin games in the past ten years!

And this terrifying sales volume is still expanding as the market share of the two major somatosensory cabins, Yiyou and Polar Bear, increases!

"World's No. 1 Game" is just around the corner!

Stuck in the throat of the golden wind?

ridiculous!

Walker couldn't help but sneer secretly whenever he thought of Cornick's complacent tone!

You're the one who's stuck! Stupid pig!

Of course!

It doesn't actually matter to his fantasy what the sales volume of whose game is.

No matter how impressive the sales volume of "Minecraft" is, let alone 30 million, 300 million will have little impact on him.

After all, this thing is made by GW purely by hand and does not use an engine at all. The sales volume will not affect the market share of Fantasy.

but!

"Battlefield: Rise", which was launched immediately after "Minecraft", is going to die!

After just six months of "no engine predicament", Golden Wind brazenly spent more than 200 million U.S. dollars, led a team of 2,500 people in the Chinese Super League, and actually developed an engine by itself!

Prior to this, Vivendi had always placed high hopes on the battle royale game "Conflict Land", which was built with the Fantasy 5 engine and produced by Comella Group. It was actually unable to fight back in the face of "Battlefield".

No!

Pure unilateral crushing!

Walker doesn't care whether Comella dies or not.

But this is a blow to the Dream Engine!

It was also from that time that their Dream Engine's market share began to plummet!

Not to mention that the market share that was once full of confidence and thought that it was within easy reach has accounted for more than half!

now!

Among Fantasy's two main engines, the market share of "Fantasy 5" has shrunk to 33%, a 12% drop in less than a year!

The other "Fantasy 3", which focuses on the mid-range market and serves small and medium-sized games, is even worse!

Due to the weaker technical barriers in the mid-range market, market competition is more intense!

Their "Fantasy 3" market share has been cut in half from the original 38% to 18%!

Now, Walker wouldn't even dare to take a second look at his own market share statistics unless absolutely necessary!

I'm afraid it will explode if I take one more look!

After all, such a "dive"-like halving of market share will bring about an immeasurable loss in market value!

The dream that once occupied half of the global engine industry and commanded the heroes.

Now it has become the target of constant encroachment by competitors.

There are powerful enemies outside, and investments are wavering inside.

Amid internal and external troubles, Walker was one head and two heads high.

Now he can no longer care about his dream of domination.

He just wants to stop this horrible nightmare of losses as soon as possible.

The most direct way is to break up the "golden engine" industry alliance.

As the CEO of Engine Technology Company, Walker knows very well what the "Golden Engine" is!

That's not a fucking engine! It's a platform!

If their industrial alliance is not dismantled in time, this thing will be like a black hole, sucking in all the cutting-edge engine technologies!

In the end, I couldn’t run away!

What?

You ask me why I don’t cancel the original price adjustment policy and reopen the supply to China’s game industry?

I want to, but it doesn't work.

There is no turning back when the bow is drawn.

Although this price adjustment policy is the culprit that has caused the current sharp decline in market share, from another perspective, it has indeed increased the revenue of the Fantasy series engines.

And it has improved a lot.

So much so that today, the reason why Huanmeng can still stabilize its revenue despite the collapse of the basic market is all due to this price adjustment policy.

Just like a patient who relies on Maffei for pain relief to maintain vital signs, of course I also know that this thing is extremely addictive and a poison.

But removing it will only cause the entire company to collapse in an instant, and there will be no recovery.

"so……"

Taking a deep breath, Walker managed to calm down his emotions and asked:

"Have you found out the capital flow of Golden Wind? Is there anything fishy about it?"

Golden Wind's financial condition.

Walker has always had the strongest doubts about Golden Wind's financial situation——

Where did this ghost company get so much money???

If we look at the current situation, it starts after they issued the price adjustment policy and blockade ban.

Golden Wind has developed a total of one engine, released four games, invested in a movie, acquired part of the equity of an engine company, and united with a self-developed engine game company to upgrade its technology.

This is all money!

The golden engine cost $200 million; "Minecraft" cost $50 million; "Payday" cost about $70 million; "Battlefield" cost $3.5 billion, "Dark Souls" $200 million; investment in the movie "John Wick"

40 million U.S. dollars; 1.8 billion U.S. dollars for the acquisition of Phoenix equity; and 50 million U.S. dollars for jointly upgrading the engine with Aurora Games.

Even if we don’t count their publicity, daily expenses, old project maintenance, expansion pack updates, etc.

All of them add up to a total of 2.6 billion knives!

Less than a year!
To be continued...