Chapter 376: Big customers come to your doorstep, market segmentation
Before Jian Ziyan could say anything, Xu Haitao, Yanlord's marketing chief, continued:
"Mr. Jian, all the apartments in Building No. 5 are large, and the basement is also large. The built area is 80 square meters, 40% of the public space, and the apartment is 48 square meters. It is barely enough. It is a gift!"
Jian Ziyan was silent again: "..."
Such a price is such a discount!
An ordinary parking space costs RMB 250,000 each, and a combined parking space costs at least RMB 400,000.
The result for Jian Ziyan was that based on 300,000 yuan, it was only 50,000 yuan more than an ordinary parking space, and with a 20% discount, buy one get one free, and get a combined parking space!
As for the basement, the shared area is larger than the house, but the price is not cheap, usually 40% of the house price.
In other words, the house price is more than 30,000 yuan, and the basement is more than 10,000 yuan.
Eighty square meters of basement, another million!
How much of a discount is this?
Didn't we agree on a 10% discount?
This account cannot be settled!
If she hadn't known the truth, Jian Ziyan would have suspected that she had encountered a pig-killing plate!
"Mr. Jian, are you satisfied?" Xu Haitao said with a smile.
The person in front of me is just a secretary on the surface, but he is Director Wang’s secretary, and he is the kind of person with real power!
It is not an exaggeration to say that he is the great steward of Xingyi Technology.
And what is the value of Xingyi Technology?
Although it is a rising star on the Internet, its development speed is astonishing, not much worse than BAT, or even worse!
Even real estate giants like Yanlord are nothing compared to Xingyi Technology.
I, the marketing manager of Yanlord, am not worth mentioning in front of the great housekeeper Jian Ziyan.
No matter what, we must give you the highest discount, or even an exceptional discount.
Even when I get to the chairman, I have done everything right and I have to praise him!
Anyone who can do marketing in general is a talented person.
Ever since Xingyi Technology released Xiaoai Audio and launched Xingyi Smart Home, he has been eyeing the smart home market.
In the current real estate field, first-tier big-name developers such as Longfor, Vanke, Yanlord, Greentown, Evergrande, Jinmao, and Yuexiu are in constant competition.
If you want to crush your opponents and stand out, you have to show strong special skills.
Real estate executives may not be sensitive enough to these things, but their marketing efforts are always very sensitive.
For example, the Guangqu Jinmao Mansion under construction is planning to introduce capillary radiation terminal technology to create the country's first Sanheng mansion with "constant temperature, constant humidity, and constant oxygen"!
It is conceivable that once the Sanheng system comes out, Jinmao's brand power will definitely further improve.
The residences in the Sanheng system are definitely more expensive, but the most important thing in the imperial capital is rich people.
Similarly, if Yanlord wants to stand out, it must come up with unique skills.
The Sanheng system was preempted by Jinmao and lost its chance. However, if the smart home system is won by Yanlord, it will have a bright future.
In the current smart home field, BAT will not be launched until a year later. Only Xingyi Smart Home is developing the fastest and it is starting now.
If Yanlord can cooperate with Xingyi Technology and fully introduce its top luxury homes into the Xingyi smart home ecosystem, then Yanlord's product strength and brand strength will be raised to a higher level and it will stand out.
It is even more powerful than Jinmao's Sanheng system.
After all, the Sanheng system also has many disadvantages.
For example, the wall of the Sanheng system is full of pipes. If users want to decorate or DIY, it is a problem. They cannot smash randomly or decorate at will. Even when smashing a nail, they have to be careful and find a good position to prevent it from being damaged.
When the hammer goes down, the wall becomes a fountain!
The smart home is different. It can also implement the Sanheng system to achieve comprehensive intelligence, and there is no need to worry about the trouble of decorating too many wall pipes.
Originally, Xu Haitao was still worried about how to contact Xingyi Technology, but now, Jian Ziyan came to the door on her own!
If he misses this opportunity, his surname, Xu Haitao, will not be Xu!
"That..." Jian Ziyan opened her mouth and already figured out the discount.
The original price of a 150-square-meter house is 4.8 million, the original price of two parking spaces is 800,000, and the basement is 80 square meters, which is 1 million, totaling 6.6 million.
Even if the teacher gives me a 10% discount, it will still cost 5.94 million.
But now it only costs 4.08 million!
How much discount is this? 0.618 discount!
Broken bones directly!
This is not a discount, this is a bribe!
Jian Ziyan is not a low-spirited girl who fantasizes about pie in the sky every day. On the contrary, she knows very well that what she pays for is what she will gain.
We understand very well that there may be things in this world that are bad for no reason, but there will never be things that are good without reason, let alone things that are too good!
If there is a 10% discount, it is for Professor Mo's sake and Professor Mo is returning the favor.
20% off, for the sake of her reputation as the head butler of Xingyi Technology, she also had to owe him a favor.
But this 40% off is outrageous, a complete gray deal!
Jian Ziyan waved her hands decisively: "Mr. Xu, it doesn't have to be like this. Let's deal with the price at 10% off. We only need a parking space and don't want the basement. This is a 10% discount. I can afford it."
Xu Haitao's expression changed slightly. He finally found an opportunity to contact Xingyi Technology. Can you draw a clear line?
How can it be?
I have been a marketing manager for so many years, and there is no discount that I can’t give out!
That's right, ordinary people buy a house, beg their grandfather and grandma, find connections, and send red envelopes, just to get the discounts from the marketing boss.
And when some people buy a house, the marketers always ask for half-sale and half-free, which is a ridiculous price!
Essentially, it depends on who asks for whom.
"Mr. Jian, don't get me wrong, I have no other intentions. I don't want you to do anything, I just want to make friends with you!"
Xu Haitao said with a smile: "You can ask me about someone's reputation in the industry. He must be upright and sit upright. You can rest assured. This gift is also an internal special price for VIPs, and it is all in compliance with the laws and regulations."
."
Jian Ziyan was speechless, 'If I believe even one more word, my legal studies will be in vain!'
"Dr. Xu, if you have any concerns, you can just say it. This house really doesn't need to be like this. I would be very grateful if you gave me a 10% discount."
Xu Haitao was a little helpless and had to say: "To be honest, I just want Mr. Jian to do a favor and make an introduction. We at Yanlord want to make smart homes, so I would like to ask Mr. Jian to get in touch with Director Wang and see if we can
We cannot reach a cooperation. We at Yanlord want to fully introduce Xingyi Smart Home in high-end residences!”
"That's it?" Jian Ziyan was very surprised.
I thought Xu Haitao was doing half-sale and half-free for some gray deal, but it turns out it was just for cooperation!
This is totally fine.
If Xingyi Smart Home wants to develop, it must be combined with real estate.
As for our own Xingyi Real Estate, it is currently only in the land hoarding stage. It is developing technology parks, office buildings, commercial buildings, etc. The residential buildings will not start construction until a few years later.
In recent years, Xingyi Smart Home has only been able to cooperate with other real estate developers.
Originally, Jian Ziyan was planning how to lobby real estate developers, but now, a big first-tier brand developer like Yanlord has jumped in and begged for cooperation.
I can't ask for it.
"Yes, that's it." Xu Haitao said sincerely: "Mr. Jian, to be honest, whether I, Xu Haitao, can go further depends on whether Yanlord can be the first to introduce Xingyi Smart Home. If it succeeds, I will do marketing this year
President, next year at least the group vice president!"
"Please, sister, you must help me introduce Director Wang. No matter whether it succeeds or not, this house is only at this price. If you pay more, I won't take it. Please!"
"When the work is done, I will give you a big thank you!"
Jian Ziyan understands, this guy is doing it for his own development, to go further!
What a familiar scene. Isn’t this how Ark, China Unicom’s Lu province, operates?
With the popularity of Xingshen Card and Xiaoshen Card, China Unicom's users have increased by millions. Duan Fangzhou has made outstanding contributions and will be promoted to Vice President of the Group next year. It is certain!
Now Xu Haitao also has this idea, creating his own opportunity to win the cooperation of Xingyi Smart Home first!
I can only say talent is a talent!
No wonder he became the chief marketing officer. When his friends and businessmen were still watching the show and thought smart homes were out of reach, Xu Haitao already had an idea and took action!
You deserve your promotion!
Jian Ziyan waved her hand: "If you have any other thanks, forget it. I will talk to Director Wang about this."
"Thank you, thank you so much!" Xu Haitao was in a good mood, and decisively asked someone to finalize the contract: "Mr. Jian, this house is at this price, and it complies with the law!"
"Isn't this bad?" Jian Ziyan still felt that the 6.18% discount was too much and was suspected of bribery.
Xu Haitao smiled: "Well, Mr. Jian, tell Director Wang this and see what he wants. If Director Wang thinks it's okay, don't refuse anymore."
"This..." Jian Ziyan thought for a while: "Okay, I'll ask Director Wang before talking."
Jian Ziyan walked to the side and dialed Wang Yi's number:
"Chairman, I come to Yanlord to book a room..."
Jian Ziyan explained the process again, and Wang Yi smiled: "Yanlord wants to cooperate with Xingyi Technology and introduce Xingyi Smart Home. We also sold a house, parking space, and basement worth 6.6 million, half of it, and half of it."
Give it to you?"
"Yes, I don't dare to accept it, he is..."
Wang Yi interrupted Jian Ziyan: "It's okay, just accept it, it doesn't matter. As for the cooperation between Xingyi Zhijia and Yanheng, there is no problem at all if you accept it directly. This small discount will be used as an intermediary fee for your matchmaking.
"
"Ah? This..." Jian Ziyan was in disbelief: "Chairman, isn't our company always anti-corruption? I am suspected of crossing the line, and the amount is too large!"
But Wang Yi didn't care: "If the water is clear, there will be no fish. If we really check it out, there are not many who are completely clean. Our company's anti-corruption campaign also targets those worms who don't generate much revenue for the company but are greedy."
Or executives with excessive appetites. Others, as long as they generate more revenue for the company, contribute more, and get a little benefit, they will turn a blind eye."
"This cooperation with Yanlord can create hundreds of millions of profits for the company. With the face of Professor Mo and me, it is normal for you to get a 20% discount. The difference of one million won't matter."
Cooperating with Yanlord, we won big customers and brought hundreds of millions of profits to Xingyi Smart Home. Jian Ziyan played a leading role and naturally made outstanding contributions. She saved more than 1 million yuan in buying a house, which was only a hundredth of the profit. Wang Yi
How could there be a chance?
Wang Yi's principle is that if he creates a profit of 10 million for the company, in addition to salary and performance, he can get another 100,000.
Otherwise, who would work hard?
"Is this appropriate?" Jian Ziyan still found it difficult to accept.
Wang Yi nodded: "It's okay. You will be responsible for the subsequent cooperation with Yanlord. If the project is done well, everything is appropriate. If the project is not done well, I will deduct it back to you."
"okay!"
Jian Ziyan breathed a sigh of relief, then responded and walked back to the conference room.
"How is it?" It's about the future, Xu Haitao is full of expectations.
"Director Wang believes that cooperation with Yanlord is possible, and I will be responsible for this project. Next, Xingyi Technology will launch a series of smart home products. Yanlord can set up a business department. The two parties will contact each other and strive to make a decision before the end of the year.
Sample room."
"Before the end of the year? So efficient!" Xu Haitao was shocked.
"What? Mr. Xu wants to advance more slowly?"
Xu Haitao waved his hand decisively: "No, the sooner the better! I'll go find the chairman in a minute!"
"good!"
After signing the house purchase contract and applying for the loan, Jian Ziyan hesitated.
In her hand, she had 3 million lent by Wang Yi and 300,000 raised by herself and her family, for a total of 3.3 million.
Now after a 6.12% discount, the total price is only 4.08 million. It is a loan of 1 million. How about borrowing less from Wang Yi?
Or still borrow 3 million and only borrow 780,000?
After a little hesitation, Jian Ziyan chose to lend Wang Yi 3 million!
'Well, I've already borrowed so much anyway, so there's no point in borrowing hundreds of thousands less. The worst I can do is give him a child!'
Thinking of this, Jian Ziyan directly made a down payment of 3.3 million and a loan of 700,000, and bought her first flat in her life!
In Imperial Capital, a large apartment with an area of 150 square meters is definitely a flat floor!
After all, housing prices in the imperial capital are too high, and every inch of land costs a lot of money. Most people buy a house for 80 square meters, or even 70 square meters...
What surprised Jian Ziyan was that not only did she win the big flat today, but she also picked up the Xingyi smart home introduced by Yanlord, which was a double happiness!
iFlytek Headquarters.
Wang Yi and a group of shareholders and executives of iFlytek held the first shareholders' meeting.
One shareholder spoke first:
"Director Wang, iFlytek and Xiaoi Robot have conflicts in many businesses. One is your wholly-owned acquisition, and the other is your investment as the largest shareholder. How do you plan to balance these conflicts?"
Hearing this, everyone looked over.
This is very important.
The resources of the two are integrated and strong cooperation is achieved.
But business conflicts can also be fatal.
How Wang Yi weighs the balance is related to the development of the two companies. After all, Wang Yi plays a very important role in both companies.
“Not only does iFlytek conflict with Xiaoi Robot, but the iFlytek input method also conflicts with Sogou input method!”
Someone spoke again.
Wang Yi waved his hand and said: "Let's talk about it one by one. As we all know, there are two major development directions of AI at the moment, intelligent speech and intelligent semantics."
"iFlytek is the leader in the field of intelligent speech. You have absolute advantages in speech recognition and speech synthesis. Even dialect recognition is no problem."
"And Xiaoi Robot is a leader in intelligent semantics, that is, natural language processing."
"In this way, the AI technologies of iFlytek and Xiaoi Robot are two dimensions."
"Even Xiaoi Robot has developed intelligent speech recognition and speech synthesis, but in the field of speech technology, it is far behind iFlytek."
"Most directly, the Xiaoi robot can recognize Mandarin, and dialects close to Mandarin, but not dialects from other provinces. This is also the current pain point of Xiaoai Audio. And you, iFlytek, can handle it."
"Similarly, iFlytek has also made achievements in the field of semantics (natural language processing), but it is far behind Xiaoi Robot."
Everyone nodded.
As Wang Yi said, iFlytek and Xiaoi Robot are two development directions, each with its own strengths.
Wang Yi continued: "But the competition in the AI field is comprehensive. A single iFlytek or a single Xiaoi robot can only crush its opponents in the field of speech or semantics. But combined, it is easy to be defeated by BAT and others."
The rising star is defeated!”
Everyone nodded again, this was indeed the case.
"This is also the reason why I acquired Xiaoi Robot and made a strategic investment in iFlytek!"
"You each have your own strengths. One is good at pronunciation and the other is good at semantics. It can be said that you are two excellent students with partial subjects. If things continue like this, neither of you will be able to get into a good university."
“But the advantages complement each other!”
"If we integrate technology and databases, iFlytek can also achieve rapid breakthroughs in semantics and natural language processing."
"The Xiaoi robot can also develop rapidly in the fields of speech recognition and speech synthesis."
“Cooperation benefits both sides!”
Hearing this, everyone fell into silence.
This is indeed a good idea, technology sharing and database sharing.
With Xiaoi Robot’s semantic recognition technology and database support, iFlytek’s semantic shortcomings can also be filled.
Similarly, with iFlytek's language recognition technology and speech synthesis technology, the Xiaoi robot can also recognize more dialects!
This is an excellent opportunity for both parties.
Originally, the two parties were competitors and it was impossible to cooperate, let alone share databases.
But now, because of the emergence of Wang Yi, a wholly-owned acquisition and a company with the largest shareholder can be regarded as a community of interests and can fully cooperate.
But then, someone else asked: "Director Wang, once we share technology and database in this way, it will indeed make a qualitative leap for both of us. But the technology will also be the same, and there will only be more business conflicts in the future."
Wang Yi waved his hand: "This is also not a problem. In terms of business, there is a big difference between the two. Xiaoi Robot is mainly for B-side enterprise users, while iFlytek is for C-side individual consumer users."
"Instead of letting Xiaoi Robot and iFlytek enter each other's fields, fight with each other, and eventually be swallowed up by competitors, both lose miserably. It is better to concentrate on shining in their respective fields, defeat other rivals, and finally meet at the top!
"
"In the future, Xiaoi Robot will continue to focus on corporate customers, continue to conduct in-depth research and development in the field of natural language processing, and continue to use AI to provide AI customer service services for operator platforms and e-commerce platforms, smart city services for the government, and smart finance for banks.
, providing smart medical care for hospitals..."
"iFlytek will continue to focus on C-end customers, continue to work hard in the fields of speech recognition and speech synthesis, and become the first in the industry, or even a monopoly!"
"In addition to continuing to make iFlytek input method, we can also launch iFlytek Translator, iFlytek Hearing (speech to text)..."
"Of course, Sogou can also make input methods and speech-to-text. However, Sogou can't make translators, and neither Xiaoi Robot nor Xingyi Technology can make translators. The entire translator market has been ceded to Xinxun.
fly!"
"Director Wang, is this serious?" Liu Yifeng became interested, and everyone else also looked forward to it.
Once Xingyi Technology builds a translator, the iFlytek translator will be useless.
Even if they are better, they can't beat Xingyi Technology.
Wang Yi nodded: "Of course, Xingyi Technology has made Xiaoai Audio, and all the translators will be given to iFlytek. Moreover, Xingyi Technology can help iFlytek develop and produce translators. At that time, you will submit your needs and hardware research and development
Xingyi Technology will take care of it, you will do it yourself at the algorithm system level, both parties will cooperate, and finally the iFlytek brand will be put on all channels of Xingyi Technology for distribution!"
These days, the market for translators is huge, and iFlytek, with its powerful speech recognition and speech synthesis technology, can make simultaneous translation translators!
There is definitely a market!
Wang Yi's investment prevented iFlytek from making AI speakers, and giving the entire translator market to iFlytek was considered compensation.
Liu Yifeng beamed with joy: "This is the best. In this way, there is Xiaoi Robot in the AI audio field, and iFlytek is in the translator market. They each sweep their respective fields, and finally meet at the top!"
"That's right, that's it."
Wang Yixiao said: "Of course, this is just a broad-level strategic division. It does not mean that iFlytek will not do anything on the B-side, nor does it mean that Xiaoi Robot will not do anything on the C-side. But the premise is that each of them will
We should work hard in our respective fields and try not to have direct business conflicts and fight to the death."
"The C-end consumer field is mainly the market of iFlytek. Xiaoi Robot has only launched a few C-end products such as Xiaoai Audio."
"As for the B-side business field, it is mainly the market of Xiaoi Robot, but iFlytek can also offset competition and focus on certain blank areas. For example, in the field of AI + education, if Xiaoi Robot does not do it, leave it to iFlytek!"
"No problem, Director Wang, iFlytek will focus on the consumer side and AI education!" Everyone readily agreed.
With Wang Yi's split, everyone was happy at this shareholders' meeting.
Both Xiaoi Robot and iFlytek have clearly defined their future development direction.
Share technology, share databases, join forces, and then work together in different fields to conquer other competitors!
Xingyi Ecology is a complex ecosystem, and it is impossible to do everything.
Professional people do professional things, and iFlytek is the best at things like translators.
Xiaoi Robot is currently engaged in business services, smart customer service, smart cities, smart banks, and smart medical care.
As for smart education, we also leave it to iFlytek.
In its previous life, iFlytek did very well in the education field, and after Xiaoi Robot became popular, it also took over Xiaoi Robot’s intelligent customer service for operators, smart cities, banks and other commercial markets.
But this time with Wang Yi, Xiaoi Robot will only develop better, and iFlytek cannot capture these markets.
As for Sogou input method and iFlytek input method, it all depends on their ability. Obviously, the latter is no match.
Sogou is invincible in the input method field!
Xingyi AI, on the other hand, is at a higher level, mainly developing core AI algorithms, autonomous driving algorithms, and large model algorithms.
In the previous life, ten years later, Baidu's driverless carrot taxi was very disruptive.
There are also Meituan’s unmanned food delivery vehicles and SF Express’s unmanned express delivery vehicles, which are both disruptive.
The emergence of these unmanned vehicles has greatly squeezed the living space of ordinary people.
The takeaway trucks are okay, but if you want to deliver them upstairs, you need a rider.
But driverless taxis are really terrible!
Chapter completed!