Chapter 552 Autumn new product launch conference, Kunpeng 902 is invincible! (Please vote for me)
Seeing his subordinate's arrogant operation, Jacob laughed angrily: "I picked up the sesame seeds and lost the watermelon!"
"What a talent!"
The subordinate explained: "Chairman, I am worried that if we directly launch the 10-watt fast-charging chip, the 5-watt slow-charging chips in stock will not be sold and will rot in the warehouse, so I am waiting to clear the inventory!"
"Wait a minute, wait any longer. Those Xia customers have all bought Kunpeng 902 from Xingyi Technology. How can we still have anything to do with our Snapdragon 800?" Jacob said angrily:
"idiot!"
"A bunch of idiots!"
Nowadays, mobile phone manufacturers are increasingly trying to save trouble. Basically, whose SOC chip they use, they will use their charging chip and power management chip.
This configuration of the same brand has better compatibility.
Similarly, whose fast charging chip is used will also use its SOC chip.
Especially in the face of Kunpeng 902, Qualcomm's Snapdragon 800 has no advantage. In addition, Xingyi Technology's fast charging chip is ahead of Qualcomm's slow charging chip, which naturally leads many large customers to choose Xingyi Technology.
This year many brands are Kunpeng 702, Kunpeng 700+ Xingyi fast charging chip set.
If Qualcomm does not launch fast charging chips, many brands will continue to choose Kunpeng 902 + Xingyi fast charging chips.
Then Qualcomm's Snapdragon 800 is useless.
"A penny wise and pound foolish! A bunch of idiots."
The subordinate continued to explain: "Chairman, we have done this before, giving priority to inventory..."
"Trash, in the past we had a monopoly advantage, so we dared to squeeze out toothpaste. Now that we are lagging behind, aren't we looking for death if we continue to squeeze out toothpaste?" Jacob yelled.
Times have changed.
Without Xingyi Technology, Texas Instruments is dead, Nvidia is dying, MediaTek is not worth mentioning, and Qualcomm will be fine even if it squeezes out toothpaste or keeps rolling over, and you can rest easy.
But now with Xingyi Technology, which has powerful performance and advanced architecture, even if Qualcomm goes all out, it is still unable to compete, and it is really trying to kill itself by squeezing out toothpaste.
"Release the Qualcomm fast charging chip as soon as possible, and be sure to grab those big customers!" Jacob shouted sharply.
"Yes!" The subordinate remained silent, not daring to say anything more.
"Next month... no, Kunpeng 902 will be launched next month. If the performance is too powerful, many customers will rush to place orders. We have to advance! Before the end of the month, Qualcomm fast charging chips will be released immediately and major brands will be invited.
Attend the meeting and get the chance to sign the contract before Xingyi Technology!"
"yes!"
Everyone at Qualcomm responded and immediately started taking action.
Things have been going wrong for Qualcomm recently, with both revenue and profits declining, and Jacob is almost angry.
If we don't make a turnaround, it will really be over.
That night, Qualcomm officially announced the news:
[Qualcomm’s fast charging chip strategy conference will be held on August 30. Mobile phone manufacturers and strategic partners are sincerely invited to attend!]
This news has little fluctuation on a global scale.
Most users are paying attention to the prism door, not many people care about a fast charging chip.
Only some digital enthusiasts pay attention to this.
The others are major manufacturers.
It was difficult for them not to pay attention. Qualcomm not only arranged news, but also sent invitations to major brands.
In particular, major domestic mobile phone manufacturers have received invitations from Qualcomm.
It's just that major mobile phone manufacturers are hesitant about whether to attend or not.
Firstly, the schedule was too tight and we had to book a flight to Laomi.
Secondly, Xingyi Technology's fast charging chip has been used for a year and it is very easy to use. I don't care much about Qualcomm's fast charging chip.
Similarly, Wang Yi also learned the news and laughed dumbly:
“Qualcomm’s fast charging is finally ready, it’s not easy.”
Zhu Changlin nodded: "It is one year later than us, which is fast enough. However, it has only been released now, and the launch will have to be postponed. Moreover, this node release has invited many manufacturers, and it is clear that they want to compete with us for customers."
"This is for sure, but Qualcomm will not succeed. Our Xingyi Technology's fast charging version 2.0 will also be launched!"
Wang Yixiao said: "As for the time, it will be released on September 1st, at the autumn new product launch conference, together with the xphone 3!"
Xingyi Technology’s Quick Charge 2.0 has already been developed, and Quick Charge 3.0 is also under development, but it has not been released yet.
Now that Qualcomm is going to release Qualcomm Quick Charge 1.0, Xingyi Technology will directly launch Xingyi Quick Charge 2.0!
The main goal is to lead from generation to generation and specialize in Qualcomm!
"Then should we invite mobile phone manufacturers to attend the press conference?" Zhu Changlin asked.
Wang Yi waved his hand: "No need, the focus of our release is xphone 3 and xphone 3plus, Xingyi Quick Charge 2.0 is just an add-on, there is no need to invite major manufacturers to witness the power of xphone 3 and xphone 3plus, it will easily kill people."
"Hahaha, yes, xphone 3 and xphone 3plus are too powerful, and we have to take into account the feelings of our friends."
Zhu Changlin said with a smile: "But this time, Qualcomm's fast charging version 1.0 will directly achieve 15 watts?"
Wang Yi shook his head: "Unlikely, from 5 watts to 15 watts, cross-generation improvement, the technical difficulty is relatively high. Qualcomm has not accumulated fast charging technology before, and it is related to the safety of mobile phones, so it should not be so radical. This time Qualcomm fast charging
The high probability of 1.0 is 10 watts, which is our level last year. Or slightly higher than our level last year, which is 12 watts."
"It is possible that we will catch up with our 10-watt fast charging last year by a slight advantage, but we are also making progress and developing faster!" Zhu Changlin said with a smile.
On the same day, Xingyi Technology also officially announced a new product launch conference:
[On September 1st, the Xingyi Technology Autumn Strategy Conference was held at the Jeju Meiyou Exhibition Center! 】
In addition, there are several paintings, which are a chip, a mobile phone, and a pair of headphones.
As soon as this news came out, it immediately caused an uproar:
“Xingyi Technology’s autumn conference is here, it’s finally here!”
"There must be an xphone 3. It's specially marked as chip, mobile phone, and headset. Does that mean there's a new flagship processor? A new headset?"
"Holy crap, the improvements in the Kunpeng 702+XOS system are already invincible. If we release a new generation of flagship chips, it will really not leave any way for our friends to survive."
"That's how it should be. No matter whether it's iPhone or Android, all our friends have backdoors, so they're not reliable. Xingyi Phone is the most reliable."
"I burst into tears. I bought it too early. I just bought an xphone 2pro and the xphone 3 is coming soon."
“Looking forward to xphone 3, I don’t know how big the improvement will be, but I will definitely be pleasantly surprised.”
"I guess the xphone 3 is a 4G phone with a new 28nm Kunpeng flagship chip."
"Looking forward to it, the money is ready, just waiting for the release tomorrow."
"I'll go to the Xingyi flagship store to queue up tomorrow morning."
"I'll go tonight!"
"So hard work? Xingyi mobile phones are fully stocked. They should all be in stock, right?"
"This is not necessarily true. After the Prism Gate, Xingyi's new flagship sold so well that it may be out of stock!"
"Yes, I am studying abroad in Laomi, and the price of parallel imports of xphone 2pro is sky-high."
"It is estimated that the sales volume of Xphone 3 this time will break the record, completely breaking the record!"
Looking at these public opinions and the heat, everyone at Qualcomm has lost their temper.
Jacob was even more angry: "No one paid attention to our Qualcomm official announcement conference. Xingyi Technology's official announcement conference was not suppressed by the prism door, and it even became a hot search. It's really hard to compare one person to another!"
"There is no way. Xingyi Technology is the biggest winner of Prism Gate, with higher sales and higher attention to the new flagship."
"Oh, there's no comparison. We'd better take care of our current press conference. Are all the brands from Xia Guo coming?" Jacob asked.
"At present, Lenovo is sure to come, but I haven't responded to others yet..."
"I urge you again, the Xiaguo market is very important. We at Qualcomm are counting on these Xiaguo brands to buy our chips."
"yes!"
The subordinate responded and decisively arranged for someone to urge him again.
Xiaomi headquarters.
Lao Li approached Rebus: "Director Lei, Qualcomm has invited us again to attend their fast charging conference. Shall we go?"
Director Lei waved his hand: "I'm not going, it's just a fast charging conference, what's there to see?"
Another president frowned: "What if Qualcomm's fast charging is more advanced?"
"How advanced it can be, up to the level of Xingyi Quick Charge 1.0, is not worth mentioning. Besides, how do you know that Xingyi Technology does not have a second-generation fast charge?"
The man's expression changed drastically: "Chairman, are you saying that Xingyi Technology may release Xingyi Quick Charge 2.0?"
Rebus nodded: "It's very possible. Moreover, we have used Kunpeng 700 chip and Xingyi fast charging set, and the sales are very good. There is no need to choose Qualcomm. Jumping left and right is not a good thing!"
"That's right, I think so too, so I'll decline?" Lao Li said.
"Refuse politely. Take a look at this press conference. If Kunpeng 902 is very powerful, we will place an order. We will develop Xiaomi 4 as soon as possible and use Kunpeng 902 as our first-generation 4G mobile phone. It will be launched in April or May next year!"
"That's okay. The current sales of Xiaomi Mi 3 equipped with Kunpeng 700 are pretty good, and I can still buy it for more than half a year."
Similar scenes occurred in many places.
Several major domestic manufacturers declined Qualcomm's invitation again.
This made Qualcomm very angry, but there was nothing they could do.
How has the majestic Qualcomm, the chip giant, ever been treated so coldly?
I've been invited repeatedly and still don't come to participate. It's really disrespectful!
"These short-sighted guys really think that Qualcomm is not as good as Xingyi Technology?"
Jacob was furious: "When we release Qualcomm Fast Charge and Beyond Xingyi Fast Charge, you won't regret it after watching them!"
The vice president agreed very much: "Those Xiaguo brands just have no vision. Do they really think that our Qualcomm fast charge is the same as Xingyi fast charge, only 10 watts? They underestimate us Qualcomm, and they will regret it soon!"
"that is!"
Everyone nodded one after another, feeling very angry in their hearts.
"It's okay, wait until the 30th, release Qualcomm fast charge, surpass Xingyi fast charge, blind them!"
"Yes, just do it! If they want to buy it then, they will have to pay more!"
"In order to reward Samsung and LG for supporting Snapdragon 800, I suggest that their supporting slow charging chips should also be upgraded to the latest fast charging chips?"
"This doesn't work, the fast charging chip is the price of the fast charging chip, the slow charging chip is the price of the slow charging, there can be no confusion!"
On August 30, Qualcomm officially held a press conference and released Qualcomm Quick Charge 1.0!
Contrary to what everyone thinks, Qualcomm Quick Charge 1.0 is not 10W!
But 12 watts!
Jacob stood on the stage, beaming: "Our Qualcomm Quick Charge 1.0 has reached an unprecedented 120,000-speed fast charge, which is 240% times that of the previous generation! It is 120% times that of competitors' fast charge!"
“It is truly the world’s number one and well-deserved fastest charger!”
"Yes, we have redefined fast charging!"
There was a round of applause.
“Our flagship processor this year, Snapdragon 800, fully supports Qualcomm Quick Charge 1.0 and fully supports 12W ultra-fast fast charging!”
"Qualcomm will work with major partners to open a new era of 12-watt fast charging!"
Later, Qualcomm boasted about how powerful, fast and safe Qualcomm Quick Charge 1.0 is...
The press conference came to an end.
Subsequently, there was overwhelming publicity that 12W fast charging was the first in the world...
But unfortunately, the majority of users don't care much about this.
It’s only 2 watts more than Xingyi Technology’s 10-watt fast charger.
Qualcomm, on the other hand, is confident.
Jacob even arranged for people to negotiate with the mobile phone manufacturers who came to attend the conference, and facilitated them to place orders...
There was no way. Qualcomm chips had a monopoly advantage before and there were no rivals. Major mobile phone brands rushed to use them and give them a platform.
But now that Qualcomm's chips have languished and been overtaken by Xingyi Semiconductor, they have to take the initiative to push forward or even force orders!
To this end, Qualcomm also prepared a five-star hotel and a grand dinner to entertain representatives of major mobile phone manufacturers.
I just hope that the mobile phone manufacturers will stay for two more days, sign an order, and purchase Qualcomm processors and Qualcomm fast charging chip sets...
Until the next night, all the major manufacturers left one after another.
Jacob came to the marketing department with a smile on his face: "How is it? With the 12-watt fast charging chip, our Snapdragon 800 chip sales have been much better, right? These brands have placed a lot of orders, right?"
"This..." The marketing director opposite was speechless for a moment, with an ugly face as if all the stocks he bought had been cut in half!
Jacob's heart skipped a beat: "What? Didn't it sell well?"
"Not very good..." the marketing director said helplessly.
"How could this happen? How many brands have placed orders?" Jacob was puzzled.
"At present, only Samsung and LG have each added 5 million Snapdragon 800 units and 5 million sets of fast charging modules, which means they have sold 10 million sets."
"No more? So few?" Jacob was in disbelief.
"Yes, just that little."
"HTC didn't place an order? Sony didn't place an order? BlackBerry didn't place an order? Sharp didn't place an order?"
"No!"
"Where's Lenovo?"
“No, I haven’t placed an order yet!”
"Impossible!" Jacob's face turned extremely ugly: "Our fast charging chips have caught up and surpassed Xingyi Technology. How can we only sell 10 million sets? This is unreasonable."
"I can't help it, Chairman. They said that our 12-watt fast charging and Xingyi Technology's 10-watt fast charging have limited improvement and the gap is not big. HTC, Sony, Lenovo, and Sharp have not placed orders. Samsung uses its own processor baseband
The problem is that some countries are not compatible, so we have to purchase our Snapdragon 800. We also have LG, they are all old customers."
"How could this happen...the improvement is not big..." Jacob's eyes darkened with sadness, and his originally expectant eyes became dull.
There is a huge gap between this and what he thought!
"Only 10 million... Our Qualcomm produces more Snapdragon 800 chips every month than this! We are in big trouble."
Jacob was extremely melancholy, but he didn't know how to solve it.
Those mobile phone manufacturers that didn’t come were just fine. Those that came, Qualcomm served them with good food and wine, but in the end they didn’t place any orders!
This is really a disaster for Qualcomm.
The vice president sighed: "There is no way, Chairman, our Qualcomm 12-watt fast charging advantage is not great, far less than the 64-bit advantage of Kunpeng chip. If these brands don't place orders, that's probably what they think."
"The 64-bit chip is so damned!" Jacob was furious: "Xingyi Technology has beaten us to death with its 64-bit processor. The day after tomorrow, they held a press conference and released a new model, and also added 4G.
Shortcomings. It’s a pity that the Snapdragon 805 we will release next year will still be 32-bit! Alas!”
The results from Qualcomm were quickly transmitted to Xingyi Technology.
"Chairman, Qualcomm Chip indeed released a 12-watt fast charging chip, but major customers didn't buy it and not many orders were placed. It is said that Jacob was so angry that he almost vomited blood. Hahaha."
Seeing Zhu Changlin gloating about his misfortune, Wang Yi burst into laughter:
"Our Kunpeng 902 is directly on sale, so Qualcomm really has nothing to do with it. Even those manufacturers who are still waiting to see will probably choose our Kunpeng 902!"
"Yes, Kunpeng 902 has been upgraded to 28nm process, upgraded to 4G baseband, and comprehensively improved. Qualcomm Snapdragon 800 is no match for it."
Wang Yi nodded: "Qualcomm's skills are at its wits end and there is no hope of success. It's our turn to perform next."
"I have a feeling that both xphone 3 and xphone 3plus can set records!" Zhu Changlin was full of confidence.
The next day, Wang Yi set off and headed straight to Jeju.
I spent a wonderful night with Song Sining and came to the press conference on September 1st.
The media gathered and there were many fans. Fortunately, Wang Yi entered the exhibition center directly from the internal passage.
At ten o'clock in the morning, the autumn conference was officially held.
Wang Yi walked onto the stage amidst applause: "Welcome everyone to come to Xingyi Technology's autumn conference despite your busy schedule."
"Today's press conference is full of surprises. Basically everything everyone wants is available!"
Thunderous applause resounded throughout the audience again, and both the audience and netizens watching the live broadcast were looking forward to it.
"First of all, the first blockbuster product, our Xingyi Technology's annual flagship processor - Kunpeng 902 SOC!"
"Last year's Kunpeng 702 SOC is still invincible. Especially with the support of the XOS system, it can crush the next generation processors of competitors, and one generation will beat the three generations!"
"Hahaha!" Everyone at the scene laughed.
Qualcomm Chairman Jacob, who stayed up late to watch the press conference, turned pale: "!!!"
This is very hurtful and insulting!
It’s just that the Kunpeng 702 is so good that even the Snapdragon 600 and Snapdragon 800 are not selling well!
Wang Yi continued: "Although our friends and businessmen are not strong enough, we cannot fall with them!"
"Fake!" Jacob was so angry that he dropped the cup.
This is so disgusting to say.
Nvidia's Huang also twitched the corner of his mouth: "Are we depraved? It's just that we don't have enough strength!"
Nvidia Tegra 3 is inferior to Snapdragon 600, let alone compared to Kunpeng 702.
It's simply a lack of strength.
The reason is also simple. Nvidia is used to squeezing out toothpaste, and it refuses to change when it comes to mobile chips. As a result, the Tegra 3 GPU is too stretched and the overall performance is inferior to the bottom five.
After all, mobile phone chips only eat GPUs!
The press conference continued: "To this end, we have developed a new generation of flagship chip, Kunpeng 902, a proper high-end chip!"
"Kunpeng 902, the process technology has been upgraded from the previous 40nm to 28nm!"
“The CPU part is still a 64-bit A53 architecture, but it has been upgraded from the 4-core Kunpeng 702 to a new 6-core design! The main frequency has been increased to 2G Hz. The overall performance is better than the CPU of this year’s strongest flagship Snapdragon 800 from a competitor.
Much more powerful.”
"The GPU part has also been upgraded from the Mali-T604 of the Kunpeng 702 to the Mali-T658 mp4! The performance has increased by more than 50%!"
"The CPU performance of Kunpeng 902 is 140% of the previous generation Kunpeng 702! The GPU performance is 150% of the previous generation Kunpeng 702 CPU! The overall improvement is more than 45%!"
"With such a terrifying improvement, it can be called a performance monster!"
"As for how strong the performance is?"
“A quantitative comparison is 185% of Qualcomm’s annual flagship processor Snapdragon 800!”
Screams resounded throughout the audience, and the barrages exploded:
"185% of Snapdragon 800, invincible! This is another two or even three generations difference."
"Kunpeng 702 beats the third generation of Qualcomm by a dozen, and the same goes for Kunpeng 902."
"Poor Qualcomm has become the background board for Kunpeng chips!"
"The paper data may only be 25% more powerful than Qualcomm Snapdragon 800, but coupled with the 60% improvement of the XOS system, it is much more terrifying."
"Yes, when a 64-bit processor faces a 32-bit processor, it's a dimensionality reduction attack."
Qualcomm's chip R&D director was furious and yelled:
"What 185%! It is at most 25% better than us, and the remaining 60% of the improvements are all improvements to the 64-bit XOS system! Wang Yi's comparison method is unfair! It's too bullying."
Jacob sighed: "The 64-bit architecture is also a real improvement, and it is also a kind of strength!"
"I..." the R&D director quickly shut up.
Yes, Kunpeng 902 and Snapdragon 800 are processors of the same generation, and their paper performance is only about 25% better, but the 60% improvement in architecture and system is also a real improvement.
Wang Yi continued: "Kunpeng 902 has such powerful performance, but its power consumption is lower. Thanks to the advanced 28-nanometer process and 64-bit advanced architecture, Kunpeng 902 has more powerful performance, but its power consumption is higher than
Kunpeng 702 is 30% lower and 40% lower than Snapdragon 800!”
"In addition, Kunpeng 902 also integrates the Wing Loong 4000, a 4G full network baseband independently developed by our Xingyi Technology!"
"Supports LTE FDD, LTE TDD, WCDMA, CDMA1x, EV-DO, TD-SCDMA and GSM4 Gobi 4G LTE Advanced CAT4 with carrier aggregation for speeds up to 150 Mbps!"
"It is a truly global network chip!"
"It can be said that Kunpeng 902 is a 28nm advanced process with high performance, low power consumption, and 4G full network. It is the best U of the year!"
Thunderous applause resounded throughout the audience again.
Both fans and viewers are excited:
"28nm process, integrated 4G full network baseband, performance is 185% of Snapdragon 800, just ask, who else?"
"Kunpeng 702 still has shortcomings in 3G and 40 nanometers. With Kunpeng 902, there are no shortcomings at all."
"4G has not yet arrived in China, but Xingyi Technology's 4G chips have come out, and they are far ahead."
"Such a powerful Kunpeng 902 and xphone 3 are worth looking forward to."
Looking at this scene, Qualcomm Chairman Jacob closed his eyes in despair: "Kunpeng 902 is too powerful, Qualcomm Snapdragon 800... is useless, and it is impossible to compete."
Nvidia Chairman Lao Huang also sighed: "I thought our biggest rival at Nvidia was Qualcomm, but unexpectedly, it turned out to be Xingyi Semiconductor!"
"It can't be done, it can't be done at all."
"Give up, the mobile phone chip can't be used anymore!"
Chapter completed!