"One hundred million new users in four hours! Fakes must be fakes, and it cannot be so many."

"It should not be fake. If you work with the Spring Festival Gala, you will endorse CCTV. If Xingyi Technology dares to fake it at this time, it will be a death sentence."

"That's right, Xingyi Technology dares not make fakes on CCTV Spring Festival Gala. It must be real data."

"Oh, the more real the data, the more terrifying it is. The Douyin Mall users have reached 200 million, and the sky has collapsed! Taobao and Tmall are both in danger."

"More importantly, this is just the beginning. Just as the 3 billion Spring Festival Gala red envelopes ended, Xingyi Technology has arranged another 7 billion red envelope activity for seven consecutive days. Even if there is only a small part of the cash red envelope, the full red envelope reduction is full of temptation. How many users will Douyin Mall increase in the next seven days?"

"Xingyi Technology is crazy. Could it be that it will surpass our Alibaba in one fell swoop? Let Douyin Mall successfully surpass Taobao and become the number one e-commerce giant in China? This is impossible!"

"How is it impossible? On the contrary, it's very likely!"

"The Spring Festival Gala will add 100 million new users in four hours. In the next seven days, even if the effect is poor, there will be no problem with adding 100 million new users in seven days."

"Now 200 million, plus 100 million, won't the number of users in Douyin Mall reach 300 million? It's directly caught up with our Alibaba!"

"It's so troublesome!"

"It's okay. Even if the number of users in Douyin Mall reaches 300 million, it's not very meaningful to catch up with Taobao. They have fewer products, few merchants, and fewer orders for users, and they can't compare to Taobao!"

"Haha, why do you think Douyin Mall is not as good as Taobao?"

"There are few products? There are few merchants? The number of users in Douyin Mall has exceeded 200 million. Believe it or not, I guess the investment calls of Douyin Mall have been blew up. From China to abroad, countless brands and merchants are queuing up to contact Douyin Mall, and they need to cooperate, settle in, open stores, and put them on the shelves!"

"This is for sure. Next, a large number of brands and merchants will enter the Douyin Mall every day."

"As for the few orders users place? That's even more nonsense."

"At present, many express delivery has been shut down during the Spring Festival, and most of our Taobao merchants are closed and they cannot ship at all. What about Douyin Mall?"

"I have my own Xingyi Logistics! It will be operated continuously during the Spring Festival and ensure high timeliness!"

"We stop shipping on Taobao, and logistics will not resume after the seventh day of the lunar month. The Douyin Mall is not stopped during the spring, and it is also shipped at high speed, and even delivered the next day like JD.com! What will this cause?"

"This will lead to a large number of Taobao users giving up Taobao and choosing Douyin Mall during the Spring Festival!"

"Yes, if we don't ship the goods, consumers will flow to the Douyin Mall."

"And once this matter begins, even if Taobao logistics gradually recovers after the eighth day of the lunar month, will those lost users come back?"

"Especially, they are used to the continuous operation of Douyin Mall during the Spring Festival, and are used to the next day or two-day delivery, and can they adapt to our Taobao three-day delivery and four-day delivery?"

"I'm afraid I can't adapt!" Everyone shook their heads.

"That's right, many of our Taobao users will become loyal users of the Douyin Mall because of this. At that time, our Taobao will be in trouble."

"In addition, Douyin Mall has more than 300 million users and merchants and brands are constantly entering, which is likely to threaten Taobao's status at that time!"

Listening to these words, Jack Ma looked pale:

"Xingyi Technology, such a big deal!"

"No wonder I've done another 7 billion red envelope activity, which is completely aimed at our lives!"

"Yes, Chairman, we must deal with it, otherwise it's over."

"Yes, we must deal with it, but how should we deal with it?"

"We will also push for a full red envelope of 7 billion yuan. No, we will make a total of 8 billion yuan!"

"It's useless. 10 billion is useless, and 20 billion is useless!"

"Why!"

"Why do you think? Don't forget that during the Chinese New Year, many logistics on Taobao have been shut down, merchants are on holiday, there are no one in the warehouse, and at most some customer service is still online."

"Even if you complete 10 billion red envelopes, no one will ship the goods in the merchant warehouse, no one will receive the goods in the logistics industry, and only customer service is there, what's the use?"

"this……"

Everyone was silent.

Yes, what's the use!

Douyin Mall has Xingyi Logistics support, and it will not stop running during the Spring Festival, so there is naturally no problem, but Taobao merchants do not!

Douyin Mall has long planned a big promotion for red envelopes during the Spring Festival. Not only have warehouses across the country reserved enough supplies, but major brands participating in the event also prepared supplies, so naturally someone shipped the goods! But Taobao merchants did not!

It’s all the New Year holiday, so Taobao wants to copy homework from Douyin Mall, but it can’t copy it!

This made Jack Horse furious, but helpless.

"Made! Xingyi Technology is really bad. It's fine if you make a move quickly, accurately and ruthlessly. You also choose special time points like the Spring Festival, and we can't fight back even if we can't fight back!"

"It's so terrible!"

Others were also furious:

"It's true that if it's not the Spring Festival, our Taobao merchants have not had a holiday and logistics have not stopped running, we can fight back in time."

"But now, it's over, everything is over. It's all on holiday, and there's no need to fight back."

"Yes, it's too difficult. The only Tmall supermarket has too few goods and is expensive. It's not enough to have a delivery fee of 59, which is not very meaningful. Many merchants in the Douyin Mall are open and ship as usual, without delivery fees!"

"So in this wave, we can only watch the Douyin Mall become bigger and stronger, while we can only stand and get beaten by passively?"

"Although I don't want to admit it, it's true. Even if I fight back, it's still after the eighth day of the lunar month."

"The problem is that it's only the first day of the New Year, and there are seven days left! How many more will happen between these seven days? Is it still time for us to fight back in seven days?"

"this……"

Silence, silent silence.

Everyone was silent about this issue and the current situation.

In the next seven days, the four-way and one-way service will be suspended. The merchant will be on holiday and there will be no one in the warehouse. There will be no counterattack. We can only watch and passively be beaten.

But after seven days, the situation has changed a lot.

By then, even if Alibaba fights back strongly, is it still too late?

"Made! Social networking has not been done, but has been stolen by Douyin Mall in the e-commerce field, and it is critically hit!"

"Wang Yi is so awesome, so tall, so tall!"

"I, Jack Horse, have never been convinced, but this time, I'm so convinced!"

Jackma said, looking extremely sad.

People die more than others.

Facing Wang Yi's move this time, he really wanted to die.

There is no counterattack!

The failure to attack Xingyi Technology's social networking was caused by Xingyi Technology's own e-commerce base!

It's really amazing!

Unlike Alibaba's bleakness, netizens are collectively excited:

"Xingyi Technology is amazing, it has another 7 billion red envelope, invincible!"

"I snatched a cash red envelope of 30 yuan in the Spring Festival Gala, bought an Xphone 3 plus for a 200 yuan discount coupon, and bought a Xingyi fresh air conditioner for a 100 yuan discount coupon. There is no way, it's too cold to have no collective heating in my hometown."

"When buying air conditioners during the Chinese New Year, will anyone give them? Is anyone installing them?"

"Most of the Douyin Malls are owned by Xingyi Logistics, which are not stopped during the Chinese New Year. And they are shipped from the Xingyi flagship store warehouse in the county. I just placed an order tonight and will be pressed tomorrow."

"Damn, so fast? I place an order from Tmall, and it takes three days to arrive. I have to make an appointment for installation. When the installation is finished, I will go to work in the eighth day of the first day."

"That's right, it's Douyin Mall, Xingyi Logistics, Xingyi After-sales Service, it's Dingguagua."

"The delivery of the warehouse near the self-operated products in Douyin Mall is really invincible, it's too fast. The Xphone 3 I ordered has arrived. The Ele.me rider just arrived."

"Oh my God, on New Year's Eve, aren't the rider resting?"

"What are you resting? Mr. Wang gave all riders three times the subsidy, plus order rewards, and running for eight days during the Chinese New Year, you can directly earn an extra month of money!"

"Yes, I have to listen to those miscellaneous packages when I get home. It's better to take advantage of the triple delivery fee and get a few more orders."

"Brothers, even if you place an order, we will give it to you as soon as you place an order."

"It's better to celebrate the New Year. There are few cars and few people on the street. The orders are delivered smoothly, and they are all big orders."

"I ran for one day today, earned 500, and finished work."

"Damn it? Five hundred a day? I only earn 500 a week!"

"Brother, are there people in short supply? I want to go too."

"Come on, Mr. Wang is very conscientious to the rider brothers. The delivery time for each order is relatively loose, so there is no need to worry about timeout. Moreover, even if the newcomer takes the wrong path and timeout, he will not deduct money. The company pays the customer."

Regarding Ele.me riders, Wang Yi has also thought of many ways to improve their treatment.

I even want to pay them five insurances and one fund.

However, after an internal investigation, many riders do not like five insurances and one fund.

Once you pay five insurances and one fund, not only will the company pay the money, but Ele.me riders will also deduct part of their salary every month.

For example, riders who earn 3,000 a month will need to deduct about 600 yuan of five insurances and one fund every month, and only get 2,400!

Many riders oppose this.

There is no way. Many of the people who come out to takeout these days are urgently using money and don’t want to deduct so much.

To this end, Wang Yi delayed his plan to pay five insurances and one fund, and instead increased the limit on delivery time.

Let riders give orders more time and orders more calmly.

There is no need to race against time and race against life like in the past life.

This leads to the high incidence of traffic accidents, which harms oneself and society.

Sure enough, this regulation was deeply loved by the majority of riders.

For riders, extending the delivery time is the first priority.

As for the five insurances and one fund, that is the second urgent need that some riders oppose.

The most important thing is that the five insurances and one fund are limited to full-time riders, and there will be a series of restrictions, and you have to go to and get off work on time every day.

At least it is impossible to do it like a part-time rider, and do it whenever you want and rest when you want. This is impossible.

Wang Yi decided to further study in the future and see the launch of a new set of five insurances and one fund standards for full-time riders to choose for themselves.

Or, directly contract all of Ele.me!

All the five insurances and one fund paid by the rider personally were contracted.

This will cost a little higher, but the rider will have no worries!

Of course, then, there may be people who will say that the wool comes from the sheep.

They will say that even if Ele.me bears all five insurances and one fund, it will eventually be deducted from the rider's salary. The rider loses the salary increase he should have... It is better to give up the five insurances and one fund and give this part of the money to the rider's salary increase directly...

Wang Yi was speechless about this.

No matter how you do some things, there are problems and cannot be correct forever. But some things are very particular about how they work.

For example, if you directly launch five insurances and one fund, there must be many riders who are clamoring that the wool comes from the sheep, and don’t have five insurances and one fund, but you need to directly raise your salary.

The passive one will be Ele.me.

However, when the friendly companies also start to make takeaway, they will have average benefits, without five insurances and one fund, and Ele.me’s similar benefits, and the five insurances and one fund company, it will show that Ele.me is good.

There is a gap only if there is comparison.

At that time, not many people would say that the wool comes from the sheep, and would say that there would be no five insurances and one fund, and that the money would be increased directly.

For this reason, the five insurances and one fund must be slowly promoted.

When the friendly competitors take action and let the riders know that the capital is dangerous, Wang Yi will launch the company's full five insurances and one fund, which will be the effect of the king.

If it is launched now, the effect will be average and even the opposite will be counterproductive.

In his previous life, JD Takeaway was a king-killing effect when Meituan and Ele.me did not have five insurances and one fund.

Wang Yi had a conspiracy in his mind, so he slowly made arrangements for this matter.

This year's Thousand Group Battle has reached the finals, and the winner will be decided by the end of the year.

The group buying giants who survived will inevitably enter the takeaway field, which is certain.

For example, Baidu Nuomi and Alibaba’s word-of-mouth website will do takeout.

Dianping, which is invested by Tencent, may also take action.

As for Meituan, let alone, if it weren't for Xingyi Technology being the major shareholder of Meituan, Wang Xing would have started making takeaways long ago.

But even so, Meituan still wants to make takeaway, but Wang Xing hasn't figured out how to explain to Xingyi Technology.

After all, takeaway is the big brother's business, and Meituan is able to compete with the three major group buying giants supported by BAT with the support of Xingyi Technology, and even slightly better.

Without the support of Xingyi Technology, Meituan may not be able to last long in the face of BAT's support.

Meituan could not hold on in her previous life, so she shook hands with Tencent to make peace. Then Alibaba was eliminated, Meituan and Dianping combined into one and became the Goose system.

But it is hard to say how it will develop this time.

However, both Baidu and Alibaba are considering the takeaway business and have even begun to make arrangements.

Wang Yi could not stop this, nor would he stop it.

With such a large takeaway market, Xingyi Technology cannot monopolize it, and it will inevitably have one or two competitors.

This is true whether it is in the past or present.

Alibaba’s reputation takeaway and Baidu’s glutinous rice takeaway are all good competitors.

Well, weak strength and poor future can prevent Xingyi Technology from monopolizing, which is simply perfect.

But if Meituan comes, it is hard to say. Meituan's strength can far exceed Baidu Nuomi + Alibaba's reputation.

Of course, it doesn’t matter even if Meituan really does takeout. Now, with the support of Xingyi Technology, Ele.me has won most cities in the country and has almost monopolized the market.

Even if Meituan enters the game, it can only be others and cannot make up many waves.

In addition, paying five insurances and one fund for riders is a big gift that Wang Yi prepared for them!

But when this happens, all takeaway companies have to face a serious problem, whether to follow?

Follow! The five insurances and one fund are not a decimal, and the cost of enterprises will soar.

If you don’t follow! If you can be scolded to death by the public, you can’t bear it even if you can’t bear it.

Of course, Xingyi Technology also faces a problem. Once you pay five insurances and one fund to Ele.me’s full-time riders, then the full-time drivers of Gaode online car-hailing have to pay five insurances and one fund, right?

A bowl of water must be flat!

In this way, the cost will be much higher.

But it doesn't matter. Wang Yi doesn't expect how much money he can make in takeout and online car-hailing businesses.

As an entrepreneur, while making profits, sometimes you have to think more about giving back to society and benefiting society.

It is really not easy for online ride-hailing and riders to give back more.

In addition, once you pay five insurances and one fund to online car-hailing drivers, it will also be a critical blow to your competitors.

Currently, Baidu and Tencent are all planning online car-hailing, so they must get a share of the pie.

Especially Tencent, after this year, it has integrated the underlying data of the four-dimensional map. The brand new Tencent map has been transformed and surpassed the previous Baidu map.

Not only do the underlying data have underlying data, but also the upper-level navigation.

Tencent has invested such a large cost, and it is a bit unreasonable not to take advantage of the opportunity to make efforts in 020, not to take taxis or takeout.

As for the time node, it is likely to be this year.

It may even be that the online ride-hailing business department is already being established within Tencent!

There is no way, the map business has spent so much money, and I’m sorry for these investments if I don’t actively cash out!

Seeing that the Douyin Mall users exceeded 200 million, Wang Yi felt relieved and Meimei fell asleep, but the Douyin Mall business department was extremely busy.

"President Chen, the hotline has exploded, and they all have to apply for cooperation with brands and merchants."

"President Chen, his email address is full, and he is also a brand and merchant applying for cooperation..."

Chen Chuanqing smiled: "Okay, very good! Mr. Wang really predicts things. Just after 12 o'clock, major brands and merchants couldn't sit still and were rushing to enter the Douyin Mall!"

Other senior executives were also overjoyed: "Yes, we were worried about the Douyin Mall that had users, no orders, no merchants, and no brands. Now, the users have doubled, the orders have exploded, and merchants and brands have also settled in one after another. Some are busy next."

"It's not just that some people are busy, they're so busy! I don't plan to spend this year."

"So too. My family has arranged everything. This year I will fight with the brothers in the Douyin business department!"

Like Alibaba’s Lai Lulu Business Department, this New Year’s Eve and this Spring Festival, the Douyin Mall Business Department also worked overtime together, and all staff were on duty!

There is no way, now is the critical period of the explosion of the Douyin Mall business unit.

The parent company invested 800 million yuan in cash to link up with the Spring Festival Gala to fully support the Douyin Mall business unit. If the Douyin Mall business unit is not successful and cannot handle this wave of traffic, it will be useless.

Therefore, even if all the staff work overtime, there is no resentment.

No one knows that this is an opportunity!

A huge opportunity!

As long as this wave of traffic is caught, Douyin Mall will definitely be transformed and will become an SSS-level business unit comparable to Changcha!

By then, everyone's salary and performance will reach a great level and have a bright future!

What is it about working overtime during the Chinese New Year for this?

Other departments want such good things, but they don’t have a chance!

There is even a saying within Xingyi Technology that if any department can work overtime during the New Year, this department will inevitably have great development!

This is true for the chat department last year and the Douyin Mall department this year.

Chen Chuanqing looked at the high morale of everyone and nodded with satisfaction:

"Very good. Everyone is clear about it. They can understand the development of the group and the future of Douyin Mall! This is very good."

"I, Chen Chuanqing, can express my opinion here. On the contrary, those with vision can know how great, what is important and what is the key to the current opportunity!"

"People who want to develop and those who want a future know how to seize this rare opportunity, do their best to make Douyin Mall bigger and stronger! Let the order volume and transaction volume of Douyin Mall surpass Tencent online shopping, surpass JD.com, and compete with Taobao!"

"Only when the Douyin Mall is done well can each of us develop better and the treatment will be higher."

"Everyone knows this. Now, if you pay a little more, the year-end bonus will definitely be higher, but that will happen a year later. Just talk about the nearest performance, this month's performance! I can guarantee that as long as the Douyin Mall has good performance, everyone's performance will be much higher than last month! Double, twice, or even triple. But how many times the performance can be achieved depends on everyone's efforts!"

"The CEO is mighty!"

Everyone was very excited, and the people who were originally a little distressed suddenly became energetic.

In the R&D department, the R&D cycle is relatively long, and it often takes half a year or even several years to produce output. The incentive strategy mainly depends on the year-end bonus.

However, the Douyin Mall business department is more inclined to market nature, and the incentive strategy depends on the performance awards every month and quarter.

If the performance is outstanding, I will get high performance this month. If the performance is poor, I will get the northwest wind.

Only in this way can we best motivate everyone.

Chen Chuanqian nodded:

"Okay, in the next few days, everyone will work harder. Immediately start the merchant's fast review mechanism. Merchants will submit their own information according to the system prompts. We will conduct the review and directly approve compliance, so that they can open a store and decorate the store."

"The same is true for brands. Major brands submit their own information. We review it according to batches and then sign the contract in a centralized manner. After the review, the authority can be opened in advance, so that the brand can decorate the store first, so that it can be put on the shelves in advance."

"Yes!" everyone responded.

The entire Douyin Mall business unit was brightly lit and began to get busy quickly.

Even though other office buildings in Meiyou Technology Park are dim, the office buildings where Douyin Mall are located are still brightly lit.

There are so many brands, merchants submit information and apply for cooperation overnight, and the Douyin Mall Business Department can only review, approve and arrange subsequent cooperation overnight.

For this reason, the entire business unit was divided into three, and it was directly in three shifts, and it was reviewed day and night.

For Douyin Mall, time is everything.

We must seize more brands and merchants before the eighth day of the lunar month and before Taobao makes a big move to counterattack, so that they can move into the Douyin Mall and open a store.

As long as this strategy is realized, it will be a bit too late for Taobao to fight back after the eighth day of the lunar month!

By then, Douyin Mall has become the second largest e-commerce giant. Even if Alibaba wants to force some merchants and brands to take sides, it will be too late to choose one of them.
Chapter completed!