Chapter 197 The Divine Weapon Explodes
On the night after the launch of Shenbing, it was in the office of a car commentator in Lujiazui, Shanghai.
"Hello, who are you? Why are you so late?"
"..."
"Magic weapon? I've heard about it. I saw the launch of this car. They broadcast it on the prime time of the TV station. This is the first time I've seen this format. It's very creative, and their cars are really good.
.”
"..."
"Objective evaluation? I think what I said is very objective. This car fills the gap of low-end cars in the current market. Moreover, it cancels all the fancy configurations of a car.
"They are also focusing on third- and fourth-tier cities. I think they have a very long-term vision..."
"..."
"So that's what I mean. To be honest, you are not the first person to come to me to do this. I think I can't be unconscionable..."
"..."
"One hundred thousand objective reviews? Our magazine has always been objective. Please rest assured about this."
After hanging up the phone, the commentator happily turned on his computer. He was going to write an article about the magic weapon.
...
The next day's newspapers and magazines had front-page headlines.
"Shenbing Auto, the Shame of Domestic Production": The flashy press conference is full of malicious slander against friendly companies. Do our domestically produced cars really want to use such despicable means to win the favor of the market?
"Shenbing, show off or low cost": Shenbing equates showmanship with high cost performance. This kind of argument about whether to pay in advance is really not the magnanimity of a dignified car manufacturer.
"Magic Soldier, Murderer!": Cheap interior texture, unattractive exterior design, and a displacement of 1.5 is comparable to a motorcycle. The most important thing is that this car actually disappeared after the DV experiment.
Direct listing. This is not selling a car, this is murder!
...
Chen Yazhi was awakened by a call from Marketing Director Liu Yuchan.
Chen Yazhi sat up from the bed. Peng Lei had already gotten up and was working at the desk in a silk pajamas. When she saw him wake up, she looked at him with concern.
Liu Yuchan: "Mr. Chen, I think this is a premeditated smear campaign, and the entire media made abusive comments at the same time.
"Is their comment objective? It's not objective. It must have been paid. Mr. Chen, if he hadn't been paid, the market wouldn't be so unanimous in smearing it."
Chen Yazhi: "Don't worry, why are you panicking? Help me check the order status of major 4S stores. A few media reports won't make a difference. Just keep an eye on the sales data and do your job in the marketing department."
After hanging up the phone, Chen Yazhi called Xu Ruodong, director of the marketing department, "Ruodong, have you contacted the media here? Didn't you take care of it in advance? Why are they all negative reviews?"
Xu Ruodong said: "We have only contacted a few big media at the top. I didn't expect that these small media would smear them all. Mr. Chen, I am already doing urgent public relations here. I will contact the top media.
Give good news as soon as possible.
"If the order data given tonight is not in the thousands, I will contact the marketing department and provide discounts as soon as possible."
Chen Yazhi said: "Preferential activities are not allowed. Contact the leading media as soon as possible, and also find the court media and ask them to speak for us."
Xu Ruodong agreed and hung up the phone.
Chen Yazhi got up from the bed, stood by the window sill without wearing any clothes, and let himself be bathed in the sunshine.
Prices must not be lowered now. If prices were lowered, not only would the market for Shenbing collapse in an instant, but it would also create inertia.
Even if this car fails, it can be attributed to the lack of experience in the first car.
Yes, prices must be stabilized.
Have confidence in the entire market.
Thinking of this, Chen Yazhi unconsciously clenched his fists until his knuckles almost turned white.
There was a sudden warmth on his shoulders, and Peng Lei put on a pajamas for him.
Peng Lei said: "I have confidence in you, don't worry."
Chen Yazhi smiled at her, kissed her on the forehead and said, "Little fool."
...
In a certain prefecture-level city, in front of the Ruyi Automobile 4S store.
A middle-aged man about forty years old had a weathered look on his face, which was red from the cold due to the cold weather. He rubbed his hands and looked at the huge banner advertisement in front of the 4S store.
Guan Shuming's image of Guan Gong, holding the Qinglong Yanyue Sword, stands next to the Shenbing car.
The salesman came up to me with a polite smile and said, "Hello, sir, how can I help you?"
The middle-aged man said: "Let me take a look."
As the first customer after opening the door today, it is also the first day after Shenbing Auto was launched.
The entire sales team of the 4S store does not feel the joy of launching a new car.
They also experienced a sleepless night yesterday and were so excited that they could not fall asleep all night. However, when they read the newspaper in the morning and saw the overwhelming comments, they instantly felt a chill.
The magic weapon is probably cold.
But where the responsibility lies, the salesperson still greets customers with a polite smile.
The middle-aged man said: "I want to buy a car for my wife. She usually has to go to the city to buy goods. It's winter and she drives a tricycle. I feel bad."
The sales professional introduced: "Shenbing is our latest model..."
The middle-aged man said: "I know, we received the flyer half a month ago. We also saw Guan Erye's advertisement a few days ago.
"We still know Mr. Guan. We didn't have a TV at home before, but later we bought a TV. The first TV series we watched was Mr. Guan's TV..."
The salesperson listened patiently to the middle-aged man's chatter. There weren't many customers anyway, so he just treated it as chatting to relieve his boredom.
While I was listening, I suddenly heard a group of middle-aged aunts coming in from the door. It could be seen from their clothes that they were business people in the city.
They were chatting and said: "Damei, let me tell you, this car is definitely a bargain. It looks like a sedan, and it can also haul goods. In this winter, your old Lin is riding a three-wheeler to get clothes.
Don’t feel bad..."
This chapter is not over yet, please click on the next page to continue reading! When the salesperson came to his senses, the middle-aged uncle was asking: "Does this car really only cost 28,880?"
The salesman smiled and raised his voice: "Yes, uncle."
There were six aunts nearby, and their voices were loud and loud as they discussed the car, and the entire 4S store suddenly became lively.
The middle-aged uncle said: "Okay, then I want one."
The salesperson was a bit unresponsive. Within ten minutes, one car was sold.
Just as the order was placed, another four or five waves of people walked in at the door of the store.
There was not enough sales at the moment, and we were busy greeting customers all the time.
A young man in his twenties looked extremely eye-catching among a group of middle-aged people.
A little girl walked up to receive her and said: "Hello, sir, would you like to see the car?"
After saying this, I felt disapproval in my heart. This kind of car is mainly priced at a low price, and young people will definitely not be proud of it if they drive it.
The young man said: "I want a red Zongheng version. Where can I pay for it?"
The little girl was stunned for a moment, and then happily took the young man to pay the bill. On the way, they chatted: "Sir, our magic weapon is very cost-effective and is very suitable for young people to drive."
The young man said calmly: "Well, I just like the low price and it can be used as a means of transportation. It is also convenient for me to transport goods and other things."
When I got to the place to pay, I didn't expect there to be a queue.
The uncle who came in earlier and the aunts behind also paid for the car. A total of three of them bought the car.
One of the aunties was an old acquaintance of the middle-aged uncle, and she joked: "Old Li, are you here to buy a car for your sweetheart?"
Lao Li's face turned red from suppressing his emotions, and he laughed and cursed: "Xiaohong, you're just talking nonsense, you're not afraid of going to the 18th level of hell. Are you here to buy a car too, are you buying it for the crazy old man in the village?"
The aunt named Xiaohong said fiercely: "I'll buy it for him, and it's none of your mother's business."
The quarrel here cannot cover up the din in the entire hall.
The manager of the 4S store is also on hand at this moment, busy greeting customers.
His heart was full of passion at the moment.
Chapter completed!