Chapter 220 Direct confrontation

The emergence of Redmi note products has completely broken the defense of the entire smartphone market, especially some brands that focus on mid-to-low-end products. They have no room to fight back under the iron heel of Redmi phones.

Of course, this time's changes in the smartphone market will make the entire industry gradually pay attention to the next development, and many brands will undergo transformation in the next competition.

The time has gradually reached the end of October.

The end of October is a very crazy period for most consumers.

Many netizens who have enough funds are now focusing on the Double Eleven Shopping Festival in November, hoping to get enough benefits from this shopping festival.

Of course, during this year’s Double Eleven carnival, Jingtian also officially added its new logistics system to the mall.

In the entire domestic high-end logistics field, SF Express has been firmly occupying the high-end logistics industry market.

When most consumers purchase some expensive products, they will choose to have merchants send SF express to ensure the safety and speed of the products in logistics.

This also allows some e-commerce brands to become the most watched merchants on the entire e-commerce platform as long as their products are sold with SF Express free shipping.

The development of SF Express has also caused dissatisfaction with Jingtian E-commerce.

After all, Jingtian E-commerce's requirement in its own development process is to gradually combine the current logistics field with the e-commerce platform, and ultimately achieve the integration of sales and transportation.

Use this method to ensure your position in the industry.

It is a pity that SF Express has been staying away from the Jingtian e-commerce platform during its development process, and has always been hostile to the strategies issued by the Jingtian e-commerce platform.

This also makes the current Jingtian e-commerce company always more or less put some obstacles in the dark to restrict the development of the other party, so as to ensure the development of its own company's cooperative logistics company.

At the same time, in the process of development, Jingtian E-commerce also spent about 4 billion to establish its own logistics system.

Different from traditional logistics companies, Jingtian E-commerce adopts the most extreme transportation method at the overall transportation level.

And during this period, it also established its own dedicated air transport system.

At the same time, it is fundamentally similar to the current SF Express in terms of transportation.

Jingtian E-commerce established a specialized logistics system this time, relying entirely on its own large amount of funds. Through crazy money burning, it finally achieved a logistics system that can compete with SF Express.

Of course, the logistics system has been completely established. Logistics employees are basically directly hired from within the company and are employees hired by the company.

This is fundamentally different from the traditional domestic logistics system.

Now that the logistics system has been established, the next step is to frantically seize the market occupied by SF Express and transfer more customers to your own company.

In order to make his company's logistics system truly become a giant in the industry, Xu Cong, as the helmsman of the company, made a determined effort to spend a lot of money this time.

"In order for our logistics system to truly defeat SF Express and become the king in the field of high-end logistics systems, this time it is time for us to engage in a price war with Shunfeng!"

In order to firmly occupy its due market position in the next market competition, Jingtian E-commerce has invested a lot of money this time.

Even in the subsequent development, it has begun to end directly and now SF Logistics has begun to face it head-on.

"Jingtian Logistics Card: One express delivery only costs 4.9 yuan per month."

On the premise that the costs have not been fully recovered, Jingtian E-commerce has begun to directly compete with the current SF Express Logistics.

The price of SF Express can be said to be very expensive. If ordinary users use SF Express, the price of each order will be at least 30 yuan or more.

Of course, SF Logistics is not a fool. In order to attract more e-commerce companies, it chose its own logistics platform and made some choices in terms of logistics prices.

For example, a specialized logistics card.

Through the monthly settlement method, logistics costs are reduced to users, which makes the cost for some merchants using SF Logistics only about ten yuan.

Even after some particularly large companies have reached cooperation with SF Express, the cost of SF Express can even be as cheap as seven yuan or even less.

For example, the current rice company basically relies on SF Express for its own logistics and transportation, and the price quoted by SF Express for each order given to the rice company is only about RMB 6.5.

Now, in order to retain certain advantages in the next market competition, Jingtian Logistics has actually lowered the price to such a low level.

The company has dedicated managers to conduct relevant statistics. If the company wants to make back its capital within five years, the logistics cost for each order must be at least eight yuan.

After all, it requires a lot of money to establish specialized logistics stores, logistics warehouses, specialized transportation teams and courier boys.

It can be said that in order to truly defeat SF Express in the high-end logistics market, Jingtian has already begun to devote its energy to the price point without sparing any effort.

The new logistics system has also attracted e-commerce platform merchants. When many e-commerce platform merchants know that this logistics is the product of the e-commerce platform's deliberate competition with SF Express, they also have new interest in the new logistics platform.

Through their understanding of the new logistics platform, many merchants have found that the operation method, transportation method and even transportation time of this logistics platform are directly comparable to SF Express.

Of course, the monthly card system of the new logistics platform is more favorable than the current monthly card system of SF Express, which has also made most e-commerce companies become interested in the new logistics platform.

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After all, the main purpose of today's businesses is to make money. If you can save some money elsewhere, it means you are making money.

Now if we abandon SF Express and choose the new Jingtian Logistics, we can save nearly four to five yuan per order.

Although it is only a small amount, the difference will become bigger and bigger after the little is added up.

This has also led many e-commerce merchants to start consulting Jingtian Logistics, preparing to take advantage of this opportunity to apply for a special e-commerce logistics monthly card.

In addition to spreading new logistics platform news between e-commerce platforms and merchants, Jingtian E-commerce also started to crazyly introduce and promote Jingtian Logistics to netizens on the Internet.

"Jingtian Logistics: The fastest logistics platform in China! The safest logistics platform in China!"

After such publicity on the Internet, netizens also know that there is such a powerful logistics platform in China.

Of course, this move was noticed by SF Logistics.

To be honest, he did not expect that the current Jingtian e-commerce company would start to steal from him, and it seemed that he wanted to rely on his own money-making ability to drive it out of the high-end logistics market.

"Jingtian E-commerce, this is disrupting the market! This is a naked provocation!"

It can be said that SF Express is very angry about this current incident. After all, it has finally managed to gain a foothold in the domestic high-end logistics market, but now a guy suddenly appears and starts a price war with itself.

You must know that it took the company almost five or six years to establish a high-end logistics system.

Now it has taken the other party less than a year and a half to catch up with their own company, and they are directly clamoring to overthrow themselves.

Is it tolerable or intolerable!

This is naked hooliganism.

But the next news made the current SF Express collapse a little bit.

"Jingtian E-commerce: It will officially announce that one company will be divided into three, and Jingtian E-commerce Company, Jingtian Logistics Company, and Jingtian Group Buying Company will be established respectively!"

This news is extremely shocking in the Internet circle and the technology industry.

You must know that Jingtian E-commerce can completely rely on its current e-commerce group purchasing business to become the largest company in the Internet lifestyle category, and even develop into a domestic unicorn company.

But now the split will reduce the overall strength of the three parts of the company.

"Jingtian Holding Company was established and became the current controller of the three major companies in Jingtian!"

This series of changes in Jingtian Company can be said to have allowed the development of the entire company to gradually move towards a group-like and large-scale development.

The holding company is fully in charge of three companies that have unlimited potential in their respective fields.

Of course, the three companies all have certain independent rights and performance-related management rights. The holding company only needs to manage some large affairs and projects.

Xu Cong chose to do this so that it would be easier for him to manage his own business, and at the same time, it would also help his company gradually form a group-sized company.

The occurrence of this incident instantly caused a huge shock in the entire Internet field. Of course, some people who are sensitive to the economy also discovered some clues.

Among them is Wang Wei, the current head of SF Express!

Jingtian Logistics, after the unpacking of the company this time, is no longer part of Jingtian E-commerce, but a brand new independent company.

This also means that in the next development, Jingtian Logistics can completely implement the method of capital injection, and smoothly have more funds to expand the company's scale.

As expected, new news soon spread throughout the capital field.

Sequoia invested RMB 1 billion in Jingtian Logistics and obtained 4.6% of Jingtian Logistics’ shares.

Jingwei Company invested 560 million in Jingtian Logistics and obtained 2.45% of Jingtian Logistics’ shares.

Wanxiang Technology Company invested 2 billion in Jingtian Logistics and obtained 9.2% of Jingtian Logistics' shares.

IDG invested 820 million in Jingtian Logistics and obtained 3.7% of Jingtian Logistics shares.

Shenzhen Venture Capital invested 690 million yuan and obtained 3.3% of Jingtian Logistics
Chapter completed!