Following Qiao Hui back to his residence, Fu Jingtao was dumbfounded after listening to his appeal. It is said that there is a mountain in the distance. If you ask a warrior to draw up a plan to make a fortune that is sure to make money without anyone else, isn't that forcing someone to do something difficult? Even if he has rich experience,

The giants in shopping malls with great connections all fall into disgrace sometimes, let alone rookies like them?

Qiao Hui looked at Fu Jingtao's expression, and his heart skipped a beat: "Third brother, are you even helpless?"

Fu Jingtao spread his hands and said: "It's easy to come up with ideas, but don't you know how difficult it is to turn an idea into a practical business plan?"

Qiao Hui sighed: "Of course I know. It's precisely because it's difficult that I hope to complete it beautifully and impress everyone."

Fu Jingtao carefully recalled all the events in his previous life, especially those bombarding advertising routines, and said slowly: "With your current status and authority, I don't think it's appropriate to do two things at once. You'd better focus on the Shenxianzui business first.

Big, reach a height that others cannot reach."

Qiao Hui perked up: "How to do it?"

Fu Jingtao raised his fingers and said: "I would like to make three suggestions. The first is to open a Shenxianzui store in Kaifeng Prefecture, Tokyo, and adopt a strategy of limited sales and raising the unit price. The higher the price, the better. The second is to go through Shenwu.

If you have connections with the battalion, change the label of the purified wine and sell it to the commander of the Forbidden Army. You can name it 'Fire and Heroic Wind Wine'. The third one is to try to send the Immortal Drunk to the palace and make it a royal tribute wine. With this three-pronged approach, you can

The profit from selling wine can at least double."

Qiao Hui frowned and said: "Why do we need to raise the price significantly when selling wine in the capital? The price is set too high, who will buy it?"

Fu Jingtao smiled and said: "Lao Wu, do you know how big the capital is? Do you know how many princes, nobles and wealthy families there are in the city? Do you know how many taels of gold some rich people spend on a meal? In the eyes of the top wealthy families

Here, what does it mean to sell a jar of wine for one hundred taels of silver? They don’t care about money, they care about the feeling of being different and superior. What’s more, once the immortal drunkenness can become a royal tribute wine, you still have to worry about no one paying for it.

?"

Qiao Hui scratched his head and said, "How easy is it to become a royal tribute?"

Fu Jingtao laughed and said: "Let me tell you, Princess Zhao has become her master and is currently practicing at Lingyun Peak. As long as she is willing to nod, it will be easy for Shen Xian Zui to enter the royal family."

Qiao Hui's eyes flickered: "Are you so sure that she will nod in agreement?"

Fu Jingtao said: "What about the princess? Isn't the princess short of money to spend? If Jubao Pavilion is willing to give her 10% of the net profit from the wine business, I guarantee that Princess Zhao will definitely agree."

Money and silk move people's hearts, and this has been true since ancient times.

For the sake of gold and silver, Zhao Liu would definitely go out of his way to speak out. With her as his backer, wouldn't it be easy to make money with the golden name of "Royal Tribute Liquor"?

This kind of advertising routine has been used too much in the past, and if it is slightly changed and used, it will have miraculous effects.

Especially those wealthy people and the rich second generation who spend money like water, most eager to be tainted with a little bit of the royal dragon spirit. If you don't make money from them, it would be an injustice to the conscience of the world.

Fu Jingtao now explained one by one how to design packaging, how to promote publicity, how to sell in limited quantities, and how to cooperate with Zhao Liu. Qiao Hui kept it in mind, asked if he didn’t understand, and then digested and absorbed it based on the actual situation. The two talked freely.

It took me a whole night to basically sort out my thoughts.

The next day, Qiao Hui was allowed to enter the chamber again to discuss matters.

Sun Taili laughed and said: "Qiao Hui, have you thought clearly about what you ordered yesterday?"

Qiao Hui was very confident. He rattled off the three suggestions in one breath, and then focused on how to implement and advance these three points. He also spoke eloquently, clearly and meaningfully.

The more Sun Taili and others listened, the more shocked they became. They looked at each other in confusion. They had never heard of such new words as "exclusive franchise", "limited price increase", "luxury packaging" and "royal quality". The key was that the sales model proposed by Qiao Hui was different from the one they were familiar with.

They are completely different, and their business concepts are even more different.

Jiang Xinfeng couldn't help but said: "It's obviously the same kind of wine, but you have to sell it with different labels. Doesn't this violate the ancient saying of 'honesty is the basis'? It's obviously a bottle of wine worth five taels of silver, how dare you

Isn't it deceiving buyers by selling fifty-two jars? No, absolutely not! Jubao Pavilion adheres to the principle of fairness and fair trade, so how can you do such evil things?"

Liu Guishou continued: "Profit only lasts for a while, and doing business requires long-term success. Jubao Pavilion's brand has been built with many years of hard work, and it cannot be destroyed in your hands!"

Qiao Huiru was poured on the head by a basin of ice water, and all the excitement disappeared. He defended in a low voice: "I didn't say that I wanted to sell fake wine! If Shenxianzui is very popular, a jar of wine can be sold for fifty

Why do we only sell five taels of silver? Isn’t it good to make an extra forty-five taels?”

Jiang Xinfeng sneered: "Do you think others are fools? Who is willing to spend an extra forty-five taels of silver to buy a jar of wine for no reason? Impossible!"

Liu Guishou said: "Qiao Hui's proposal is too ridiculous, I oppose it!"

Qiao Hui looked gloomy and slowly lowered his head to look at his toes.

Pan Yuanhu said: "Qiao Hui, the two shopkeepers just thought that your approach is not feasible. What do you have to say?"

Qiao Hui raised his head suddenly, his eyes brightened, and said word by word: "Disciple firmly believes that if we follow this plan, we will be able to double the profit of the wine!"

Pan Yuandao: "Do you dare to issue a military order?"

Qiao Hui said: "Why don't you dare?!"

Pan Yuan smiled and said: "Okay! Shopkeepers, let me vouch for Qiao Hui and give him a chance to prove himself."

Jiang Xinfeng advised: "Shopkeeper Pan, why do you risk your decades of reputation for a junior? It's too risky and not worth it!"

Pan Yuandao: "I recommended this guy to Jubao Pavilion. If I don't help him, who will help him? If he really has the ability to turn the immortal drunk into royal tribute wine, it will be of great benefit to Jubao Pavilion and his employer."

Jiang Xinfeng shook his head and said: "How many jars of fifty-two jars of wine can you sell? It's meaningless if the quantity is small."

Sun Taili raised his hand to signal the two of them not to argue, and asked pleasantly: "Qiao Hui, if you are asked to take charge of this matter, how many jars of wine can you sell in Tokyo City in a month?"

Qiao Hui gritted his teeth: "A thousand altars!"

The total selling price of one thousand jars of wine is 50,000 taels. After deducting the cost and other expenses, it is conservatively estimated that the profit can be 30,000 taels. The net profit in one year will be 360,000 taels.

Sun Taili said: "Since Shopkeeper Pan is willing to come forward as a guarantee, I will give you half a year. As long as you build a reputation as the 'Royal Tribute Wine' and earn enough 150,000 taels of silver, I will allow you to preside over the Tokyo branch of Jubao Pavilion! But if

If you can't do it, how about you find another job?"

Qiao Hui pondered for a moment and asked: "How should we deal with the initial investment in purchasing the original wine, leasing the store in Beijing, manpower deployment, etc.?"

Sun Taili said decisively: "All the investment and manpower arrangements for renting and opening a store will be taken care of by Jubao Pavilion. You only need to be responsible for clearing the royal door and selling the wine well."

Qiao Hui clenched his fists and said loudly: "I agree!"
Chapter completed!