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214. Chapter 214 Scene 214 Crazy Box Office

Regardless of the unprecedented investment of 250 million in a large-scale production like "Hero", "Crazy Stone" is a comedy with a relatively small investment and no stars! It actually defeated Chen Long, Zhang Ziyi, and Jackman Hugh.

...This is so reasonable!

The entertainment news from various TV stations and major newspapers focused on the exciting scolding battle between "Crazy Stone" screenwriter Ning Hao and the producer of "Hero".

Many directors in the industry have also been innocently affected, such as Huayi Film Director Feng Xiaogang and China Film Director Huang Jianxing. I remember that when he was interviewed and asked relevant questions, they all laughed and shook their heads and refused to express their opinions. They were quarreling in the distance? Two cultural figures?

Do you want to be scolded like a street shrew in the media? This is the favorite topic of ordinary people who love gossip, but only these ordinary people will believe it.

However, people in the film industry will not be stupid enough to take the initiative to expose such things. After all, they may have to "scold each other" for publicity in the future. Exposing them is the same as exposing yourself. Who has a bad brain and will destroy the industry?

rice bowl.

However, there are still some independent producers who have not followed suit. A TV producer who specializes in documentaries revealed in the media:

"It is impossible for New Picture and China Film to publicly compete. Zhang Yimou has deep feelings for each studio. Despite Zhang Weiping and Ning Hao's scolding, they are actually just acting, using this method to attract others' attention and add two movies.

The exposure may be unintentional or it may be negotiated, who knows~"

Although everything the TV producer said was true, no one cared about the news at all. Common people who love gossip are eagerly looking forward to the two cultural figures coming to the ring to fight. The news media is in desperate need of such hot topics. The two movies

The company is in urgent need of publicity points, and the three parties involved in this incident are very enthusiastic. What is the truth? In fact, it is not that important anymore.

For true movie fans, this period is as lively as a Chinese movie festival.

"Make the audience laugh." This sentence appears frequently in many movie reviews about Crazy Stone. The big title on the entertainment page of "Southern Weekend" is "Entertainment Feast". The reporter who wrote this article said with great excitement

:

"The weird jokes of "Crazy Stone" and the rain of arrows in "Heroes" made the audience go to the cinema to see it. Many viewers watched "Heroes" once and marveled at the gorgeous scenes, while another person watched "Heroes" several times.

"Crazy Stone", I am still laughing so hard. Let's watch the American movies of the same period that are not popular. During the interview, an audience member actually told me, "American movies? Aren't there no American movies on the market now?" I really don't know.

, what kind of thanks would the directors of "A World Away" and "A Little Spy" hear this? The aloof Hollywood would actually suffer this kind of treatment in China. I think there must be many Chinese filmmakers following this at this moment.

Like me, I have the urge to go to the movies with a glass of champagne to celebrate~~"

Sohu.com editors who are good at studying data also commented in a review article: "Look at the historical data. In his mainland film debut, Li Xiaole has become the director with the highest box office in the first two weeks. This achievement surpasses

Already, Zhang Yimou, Feng Xiaogang, Chen Kaige. Statistics show that the box office of Zhang Yimou's first movie "Red Sorghum" in the first two weeks was 5.7 million, and Jiang Wen's "The Sun Is Still Shining" was 6.1 million. Even the box office guaranteed by Feng Xiaogang's "Party A and Party B",

This data cannot be compared with Li Xiaole."

What is even more unexpected is that the tidbits about "Crazy Stone" even appeared on the life interview program of Chuzhe TV Station. The female host broadcast a report on the screen: "After the recent hit of "Crazy Stone",

"Stone language" has become a common dialogue among many white-collar workers. Even when colleagues wear new clothes, they will say "I am a brand-name product, Baleno!". Let's take a look at what happened to Mr. Zhang on Huaiyin Road."

The camera switched to Mr. Zhang, a young white-collar man with a grimace on his face. He said helplessly on the screen:

"During the discussion at the department's regular meeting on Monday, I accidentally said, 'I'll slap your lungs out,' and the boss's face immediately became angry. Not only did I receive a 'verbal warning' from the boss, but my promotion was ruined..."

The camera switched to the female host: "It is understood that there are not a few white-collar workers like Mr. Zhang who speak stone words in silence. In forums such as Tianya and Maopu where white-collar workers gather together on the Internet, related posts are always at the top of the list, and some even

The reply rate is as high as more than 400, and even the "special words" used by white-collar workers such as "like" and other irritating replies have been changed to classic "stone language" such as "quality, pay attention to your quality". Let's listen to business executives

How do you feel about this incident?"

As soon as the camera turned, Manager Yu, a career consultant from Zhaopin Recruitment Network, appeared on the screen. He said with a serious expression:

"Whether you can say 'lines' during working hours, you should still respect the corporate culture of each company. As a professional professional, he not only represents the individual employees, but also represents the image and quality of the entire company. If you blindly pursue 'mouth pleasure', you will

Bring negative impact to the company."

The influence of "Crazy Stone" continues to grow with various reports, but there are still many movie fans across the country who cannot see this movie, which makes everyone feel very surprised. What about piracy? Why is there no piracy now?

Faced with this kind of achievement, some people at China Film were excited, and some were anxious and angry. Han Sanpin was once again eager to promote it nationwide, but Li Xiaole still said that it was not yet time. In the evening, Li Xiaole actually received a call from the first producer.

Yan Fusheng called, and the conservative representative shouted angrily on the phone:

"Director Li, what do you mean? Don't you understand the group company's order to make more copies for nationwide distribution? This is not a request, it is an order! I really don't know what Director Han is thinking and why he would let you

You are responsible for everything in the distribution process. Do you think that just because you made this movie, you can do whatever you want? Let me tell you! This is China Film Group, not your little shabby company. No matter how popular your movie is, it is still the responsibility of the group of more than 6,000 people.

Don’t try to keep all the benefits in your own hands! Copies are not your private property!”

Li Xiaole put the phone far away and plucked his bangs. He could still hear the roar of the director of Yan Da. After he received the investment, the director of Yan Da had been talking coldly and coldly, as if it was nothing to do with him.

His own attitude, but the box office of "Crazy Stone" soared, so he joined in, and even took the initiative to improve the copy and expand the promotion. If an ordinary director heard this, he would definitely be flattered, but Li Xiaole does not understand everything.

The newcomer, of course he knows exactly what Factory Director Yan Da wants to do.

Although there are so many studios under China Film Group Corporation that are losing money every year, it does not mean that Yan Fusheng and others are not making money. On the contrary, these people are making a lot of money.

What's the reason? Many people can't think of it. It's actually very simple, just two words - piracy.

Why are there so many pirated copies of mainland movies? People think they are filmed in theaters, or leaked from theaters. In fact, although the gun versions shot in theaters are pervasive, they are not very harmful to the movie itself and really have an impact on the box office of the theater.

is a high-definition copy version.

And if it is a copy that leaks out of the theater, then piracy will usually take over the market a week after the movie is released. But the real problem with mainland movies is that usually a high-definition version will be leaked before the movie is released, and everyone will watch the disc for a month.

, the movie was not released until now, which is what makes the filmmakers sad.

This kind of high-definition pirated copies that leak out in advance actually come from the main copy department of the film studio, and it is not done by one person alone. It is a group of people who work together to sell the copies privately to pirates. In the sluggish film market,

In most cases, this profit is far higher than the profit from the box office.

People who sell copies to pirates are called "rat heads" in the industry. If you want to prevent your film from being released to the market in advance, you must take care of the studio's "rat heads" in advance.

Li Xiaole knew in his heart that Yan Fusheng was China Film's "rat head", so he almost always personally supervised the copying process. The copies were also taken away on the spot without leaving any data to prevent them from taking advantage of them.

opportunity.

Yan Fusheng may have thought that no pirates would want "Crazy Stone" before, but the situation is completely different now. Judging from the 5 million yuan offered by pirates in Southeast Asia for the hero, the pirated price of "Crazy Stone" should be between 50 and 500,000 yuan.

Between 1 million.

This is not a small amount of money. Han Sanpin repeatedly urged him to go to the country to promote it. He must be afraid that he would not be able to withstand the pressure. Depending on the situation, if he waits for a few more days, Yan Fusheng will probably talk to him. Will he be able to do it?

Unable to resist the temptation and switch sides in battle, this is what Han Sanpin is worried about.

Li Xiaole couldn't help but sneered in his heart, "Zhang Weiping and you guys want to settle with me. You really think you are trying to pick the weakest. After weighing it, he finally decided to increase the intensity of copy management again, from 70 copies to 108, and the security personnel will be proportional to the number of copies."

Correspondingly, the theater chain has expanded from the original 12 theaters to 52 theaters in eight cities. This is the limit of piracy that he can control, and it is difficult to say how big it is.

Under the vigorous publicity, more and more people who did not go to the cinema began to enter the cinema. The third week passed. After "Hero" had begun to show weakness and won 5233 box office, "Crazy Stone" continued to have a weekly high box office.

It earned a box office of up to 9.7 million!!

Crazy!! Now it is the only word in the industry that can describe this comedy.

Both the senior management of China Film and the employees involved in the filming were completely crazy. Yan Jie even rarely held a separate commendation meeting for the second studio and personally read out the congratulatory letter written by Xie Yang in the hospital.

, a passage from "Crazy Stone" was used to praise Li Xiaole.
Chapter completed!
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