This phenomenon is the result of statistics from various viewership survey companies. Whenever a strong-bodied male protagonist takes a bath, it is usually the highest ratings for female audiences. Therefore, in later TV series, as long as the male protagonist has a good figure, the first three episodes will definitely give him a field to take a bath and let him show his figure. This has become a ratings law.

"So, are there any shots of them nude photos of their upper body training on your TV?" Lei Ting suddenly realized and looked at Li Xiaole and said contemptuously: "Are you asking the actors to betray their bodies?"

"What's the point of such a healthy shot? Sister Tingting is you thinking too much~" Li Xiaole laughed, Lei Ting could only be speechless, thinking that she had pushed Li Xiaole down again and again, and there was really no room for refutation on this topic.

"Contact Xu Zhen and ask him to help us pick a beautiful one from the photos of naked upper body to make a poster. Remember to tell him not to take Wang Baoqiang well, and then post it to the website.

"Don't take Wang Baoqiang well?" Lei Ting looked at Li Xiaole in surprise.

"Well, he and I are promotional targets." Li Xiaole smiled bitterly.

"I understand, it's interesting." Lei Ting smiled coldly and immediately contacted Xu Zhen to start deploying various tasks... The handsome guys praised Yue and this ugly guy, Wang Baoqiang, would it be strange if the female audience didn't scold him to death when they saw it.

The next morning, the latest poster of "Soldier Assault" was hung on the website of Zhongying. In the sun, wearing camouflage pants, Wen Zhang, Hu Ge, and Sun Honglei, naked bronze upper body, letting sweat flow happily on his body, holding a gun and laughing with his arms around the training ground.

This dazzling photo was quickly reposted by movie fans. In the Tianya Forum Film and Television section, this post posted a new poster of "Soldier Assault".

Most of them think this promotional photo is cool. Netizen "Micell Contraceptive" replied in anger: "Li Fengzi is going to do a big production. The photos are a bit like American production. It is much better than those local military films. These men are cool and terrible~"

Anonymous netizen replied: "It's so good. These men are so handsome. I'm going to watch this TV series for this photo. I'm saliva~"

However, a considerable number of people complained, and a post called "The Thirteenth Young Master" replied sarcastically: "Where is the fucking soldier assault? This is obviously "The Dwarf and the Seven Snow White". Wang Baoqiang is really too inconsistent, and he even puts him in the middle, with Sun Honglei on the side, this is a typical dark side~!"

Most of the netizens who participated in the reply had the same views as the "Thirteen Young Masters" netizens. The other actors were very surprising, but Wang Baoqiang was really out of place.

At the same time, Li Xiaole also asked Lei Ting to spread a video online, which was filming a group of naked upper body sweating profusely filmed by "Soldier Assault". The whole video was filled with a strong masculine smell. It seemed that just by watching the video, you could smell the male hormones evaporating, making the woman look at Mu Xin intoxicated.

Of course, this video does not have any pornographic factors, it is completely healthy and masculine.

The websites that Li Xiaole asked Lei Ting to spread are also very clear. They are all idol drama forums such as the Korean wave empire, Pig Paradise, and Korean drama community. All registered netizens are mainly young women.

Not many people participated in the discussion on the post, they all replied with a smile and said that the host was hosting the poster, but the number of videos downloaded far exceeded that of other posts of the same type. When various long-haired and beautiful men were popular on the screen of Chinese movies, a large number of masculine men suddenly appeared, which was obvious to the visual shock of female audiences.

However, while the exposure rate of "Soldier Assault" has increased significantly, the negative news about Li Xiaole's appointment of Wang Baoqiang and nepotism has revived and has once again become a topic of everyone's meal.

"Southern Weekend" even published relevant photos on the entertainment version on the genuine page, and the famous commentary Jiang Chusheng wrote:

"Li Fengmeng Kuang once again created an unexpected work, military theme, and a combination of a shocking old-fashioned male protagonist. In no matter who he thinks, this is a waste of acting resources to win the male protagonist. In this way, normal people may still appreciate those nouveau riche outsiders who invest for their confidantes."

The production team of the variety show "Kangxi is Coming" that was far away in Taiwan, perhaps because of the inspiration from this incident, also produced an episode of the discussion program "Who is the best male star with the best naked body in the circle", allowing a group of female artists to openly discuss who is the most beautiful male star with the most beautiful upper body in the circle. The program also intentionally or unintentionally inserted the poster of "Soldier Assault" with great visual impact.

In this era when the TV series is still on the rise and promotion, TV series "Soldier Assault" that is popular before it is broadcast is still very rare. This eye-catching exposure has made many TV series planners suddenly realize, damn... This is really a good trick. I quickly secretly recorded this case in my small notebook, thinking that in future publicity cases, the male protagonists must also be shirtless as the focus of publicity.

"Director Li, are you really planning to sell the exclusive copyright of the first broadcast?"

In the spacious and bright cafe, there are not many guests. At the table in a quiet corner by the window, Wang Fu'an, the promotion manager of China Film TV series, carried the coffee and drank it, his mouth was as bitter as his heart.

This 44-year-old elegant man wore black-edged glasses and his hair was combed back without any confusion. If it weren't for the obvious frown at the corner of his eyes, others would probably think he was thirty-five years old at most.

Wang Fu'an used to be a voice actor and has worked as a filmmaker for many foreign translators. He has worked in Beijing Film Academy for 20 years and has been working in all kinds of TV industries. He is usually famous for his new TV people who are used to open up new ideas.

But today, he was really a little overwhelmed by Li Xiaole from this second studio.

"Well, yes, we adopt the 1+n method, but we must make a split contract for this broadcast TV station for us. I want one-third of the advertising fee, and I ask them to make short series videos and roll the promotion all day in the channel." Li Xiaole, who was sitting opposite, also took a sip of coffee and said frankly:

"I know there is no precedent for this kind of contract, but I think we can try to talk to the TV station about the accounting division agreement. Rules are dead and people are alive."

"Director Li, you just came back from South Korea, and I'm afraid you don't know what's going on here." Wang Fu'an explained to him patiently:

"Maybe in your mind, in weekly dramas like South Korea and the United States, the advertising accounting producers make more profits, but their TV stations are only concentrated in a few, but the situation in our mainland is a little different...

Our TV stations have more than 100. Except for CCTV, no TV station has absolute advantages. If you sell them exclusively with the premiere, I would like to give an example. Even if it is a top 10,000 yuan per episode, according to the international advertising amount, you will only recycle 400,000 yuan per episode. After 30 episodes in the first round, you will only recycle 16 million, and it is very likely that you will not reach this number, right?"

"Yes." Li Xiaole nodded calmly, the premiere advertisement definitely cannot reach this number.

"But if you buy out separately, so if you face other TV stations, even if each buyout is only 50,000 yuan per episode, you sell a TV station directly, then your income per episode will be 1 million. The 30 million yuan recycled in this way will be more and more insurable. The buyout contract actually protects the interests of the producer, not the TV station. Do you understand what I say?"

Wang Fu'an's voice was very magnetic and convincing, but Li Xiaole was unmoved and calmly put forward his argument:

"That's how I think. If this subject is bought out and sold directly, it may not be able to sell its true value. Only after the advertising fee is premiered can his buyout price be increased."

"Director Li means that you are confident that after the premiere, the second round of buyouts of other TV stations will increase?" Wang Fu'an asked.

"Yes." Li Xiaole nodded. He just wanted to convince Wang Fu'an to say such a reason. In fact, he also felt that the first broadcast's share was also the big profit.

Wang Fuan looked at Li Xiaole's expression and knew that his idea had been decided. In Wang Fuan's opinion, Li Xiaole's idea was very naive. If the advertising share was signed at zero price, the buyout TV station could be broadcasted in a period without advertising revenue. No matter how it was broadcast, the TV series basically didn't cost much money.

Moreover, this accounting sharing model also has many problems in mainland operations, and no one supervises it at all.

But when facing Director Xiao Li, the big celebrity in the group, Wang Fu'an had no room for rejection. Anyway, the money was also digested by the second producer himself. Not only the overall interests of the group, Wang Fu'an nodded when he thought of this, and after saying goodbye to Li Xiaole, he went to contact the relevant TV station.

When they learned that China Film was going to sell TV series with split accounts, all major TV stations were amused and crying. So many of their satellite TV stations belonged to government units and the system had strict regulations. How could the rules be changed just because of a TV series?

After watching the sample, everyone thought it was very good, but the subject matter was very problematic. Although the conditions for the first round of exclusive broadcasts were very attractive, the TV series could be divided into accounts, and this concept was indeed too unprecedented.

Most TV stations basically just asked about the situation and stopped asking. As for CCTV, Wang Fuan didn't dare to contact him.

In the end, only two showed interest. The first one was Hunan Satellite TV, which had a cooperative relationship with Li Xiaole, and the second one was Jiangsu Satellite TV, which was lukewarm in China and was facing a reform period.

Hunan Satellite TV's film purchasing department has always been known for its unique commercial vision and can always grasp the pulse of the market. After watching the sample of "Soldier Assault", a deputy manager named Zheng from the film purchasing department finally agreed to sign the contract according to the contract proposed by Li Xiaole. However, since several strong films including "My Girl" and "My Fair Princess 3" have been arranged during the summer season, it will not be broadcast until the end of the year.
Chapter completed!