"This kind of Facebook interaction on the Internet is a kind of psychological publicity, and every step must be correct. For the first time, you must arouse the interests of netizens first, attract them like a TV series, let them stare at you quietly, and always look forward to the answer." Li Xiaole carefully explained this publicity method:

"You have to give netizens room to imagine, throw puzzles one by one and release some clues. Only those netizens who think they are smart will take the bait, be curious about what you are selling, start to challenge you and expose you continuously. This interaction will make the topic more and more influential.

For example, we want to promote iPhone, but we can send the rover first, just post a vague picture, and then write a Weibo post 'Guess if ours is Apple's new product in May'. I'm sure countless netizens will forward this message immediately, saying that Apple's guess about inventing a new era of cars, and the discussions in the online community will make your Facebook's popularity explode~~

Then you are launching a clear picture of the rover, which makes those who are guessing suddenly realize it, and those who are not guessing will also be amazed. Then you will post a second item, such as the unmanned aerial vehicle, and follow this mode. You must maintain the rhythm within this month, release all the technology products that appear in my movies, and also mix them with the iPhone. Remember one requirement, and the product functions are not mentioned...

It is absolutely impossible to think of its functions just by looking at the appearance of the iPhone. Everyone will ignore it. Then you announce that these technological products will appear in my movie to create momentum for the movie. If you hold your press conference a week later, you will give everyone a surprise, and both of us will get unexpected publicity effects..."

After hearing Li Xiaole's words, Jobs couldn't help but frown frequently. He is a marketing expert in the industry and has always been known for his courage to speak and do things. However, he did not think that Li Xiaole's publicity plan was of any use. Instead, he felt that this was a heavy burden for him. Finally, he thought about it again and again, but shook his head:

"Li, forgive me, I don't understand this method very well. This way, as long as you can strictly keep the iPhone information confidential, I will not be exposed, I am willing to give you my Facebook account and you will carry out this promotional plan."

"This is best." Li Xiaole shrugged. He also saw that Jobs thought that this method was bad. It cannot be blamed for his rigid mind, because in this era, no one has realized how powerful the online community is in publicity. Although Facebook has triggered a big trend now, most people still regard him as a tool for making friends and chatting, and have no idea of ​​his commercial value at all.

And Jobs would definitely not know that in a few years, a company called Xiaomi will appear in China, and a person named Lei Jun will appear. He will play this set of Weibo marketing so badly that he even defeated the sales of iPhones in a short period of time (in a certain month). Weibo is not yet mature in China, and this set of marketing cannot be done, but its influence on Facebook has been deeply rooted in people's hearts. This is also the most critical basis for Li Xiaole to promote Weibo.

Well, since that's the case, let me do it myself. After closing the video, Li Xiaole quickly opened the Facebook and looked at the interface... Well, although there were some differences, the core functions were actually similar to Sina Weibo. However, after logging in, he couldn't find where the following and number of fans were displayed for a long time.

"What are you looking for? I'm familiar with this, you can ask me." Scarlett saw Li Xiaole being at a loss for a long time and finally spoke out.

"Didn't you say it earlier?" Li Xiaole glared and rolled her eyes.

"Do you know how to be polite? You'll tell you if you want me?" Scarlett said with his hands in front of his chest, looking ignoring his mind.

"If I make trouble, I will post your nude photos on Weibo..." Li Xiaole narrowed his eyes and looked at Scarlett's tall breasts wrapped in a slutty wool sweater.

"How dare you..." Scarlett turned his head and looked at him angrily, and suddenly he turned to a charming smile on Li Xiaole's shoulder and said, "Oh, is it just a joke? Why do you have to be so serious? No, click with the mouse and see if the number of followers is here? It's only more than 5,000 people, which is far worse than mine 30,000 people~ I thought this sloppy man was so amazing~"

Li Xiaole looked at the account information and couldn't help but shake his head. Jobs registered in August last year and didn't say a word. No wonder no one followed him. Li Xiaole thought for a while and typed a few words on the screen and sent it: "Hi, I'm Steve Jobs, I'm here."

"It's just this one? Don't you talk about it, post a photo or something?" Scarlett looked at him contemptuously. This guy just said one by one, but he didn't know the rules of playing Facebook at all. Netizens like intuitive revelations like photos.

Li Xiaole leisurely picked up the water cup at hand and took a sip of the water and said, "Wait."

"Are you expecting someone to follow this kind of unnutritious message... Wait, there are really people~?" Scarlett said halfway through, and suddenly found that the number of followers on Facebook began to increase, and then he saw someone reply below:

"Steve Jobs actually came to Facebook~~!" "Oh my God, Steve, why did you come here? I thought you were so busy that you didn't even have time to drink water~" "Jobs... is this true?" "This must be fake." "Idiot... is authenticated by real name."

The comments below are almost refreshing at a speed of several times per second. Many real-name certified Facebook celebrities, such as Microsoft designer Mike Hill, and Google North American promotion manager Joe Hart, all responded below, attracting more attention.

And in Scarlett's stunnedness, in just five minutes, the fans of this account broke through the 10,000 mark.

"Damn... only 10,000?" Li Xiaole looked at the number and cursed very depressedly. He remembered that when Huang Zhang, the Meizu company posted the first Weibo post, it reached the attention of 50,000 fans in five minutes. How could Steve Jobs be the only one... Damn~ Huang Zhang must have bought zombie fans...!!

"What is this sloppy man...?" Scarlett watched the number of fans on Jobs' account constantly refreshing, and he was completely unaware of the situation.

"Top ten of you." Li Xiaole turned his head and looked at her calmly.

From that day on, Li Xiaole began to carry out his Weibo promotion plan. First, he asked Lei Ting to create an official website of "Life Remote Control". The structure of the website is very simple, basically some introduction text and pictures, and some trailers. It is not promoting "This is a new product sponsored movie by Apple." There is no information at all. Not to mention promotion, the website does not mention any related topics about Jobs, mobile phones, and future machinery. Everything is basic movie information.

The focus of the website is actually that trailer. The trailer uses high-speed editing to completely include Apple's domestic technology products, but it is difficult to find out just in the background without careful observation.

This matter sounds stupid. Both MGM and Sony believe that at least a well-known actor like Scarlett is used as a promotion center for making movie websites. This is true. The website has been set up for a few days and there are very few people who have viewed it.

The promotion of "The Lion Enters the Mouth of the Sheep" is in major film graphic media, and the posters at the entrances of various theaters are blocking the publicity and offensive. At the same time, it is almost second only to the advertising radiation intensity of "Impossible 3". The popularity of "Life Remote Control" can be described as pitiful.

At this time, Li Xiaole calmly started to use "Jobs" to start making all kinds of "mysterious" things on Facebook. First, he posted a hazy picture of a Mars rover, which made netizens fascinated by it shout: "The Qiao Bang mainly changes the automotive field~~" Then he released a four-wing aircraft in two days to make everyone stunned.

"Can you guess which one will be our upcoming new device? Please forward this message, I will draw fifty of the forwarders, and on the day I release this product, I will give each person one for free."

As soon as this question on Jobs' Facebook and the information about the lottery were sent out, it immediately became a message forwarded by countless people. Although the hope was slim, everyone dreamed that they could get a rover, a four-wing aircraft... one of these things.

In fact, Apple has developed these things for a long time, but high-tech transformation of civilians can use daily devices is a completely different concept. Netizens have begun to guess what new device Apple is about to release, and many anxious netizens have even started to verbally abuse Jobs' Facebook.

"Jobs, this bastard~! What else can you keep in touch? Just say it just right? Who the hell has the time to play guessing games with you!" Netizen "Spad A" left a message, feeling that he was fooled.

"I think Jobs is going to release a new ipod. At most, it is to add a camera function or a waterproof and scraper. My ipod fell and the glass screen broke!! It is better to promote new products, it is better to do the old version of the ipod service~!" Netizen "Cobra Commander" left an angrily message.
Chapter completed!