Let’s take a look at the screenwriters of “The Walking Dead”... The film purchase managers turned around and found a name, but there was only one person! That was Li Xiaole himself who is also the chief director... Isn’t this a joke!?

You know! TV series are not movies, they are one-time deals that rely on protracted battles. Even if the first two episodes are wonderful, Li Xiaole used his popularity to attract die-hard fans, but the final income still depends on the quality of subsequent series.

, maybe you wrote the first two episodes for a whole year, but later on, you were writing while filming, relying on a one-person writing team. This is simply crazy...

You know, even if it is a first-class production with a writing team of more than a dozen people, American dramas often have plots that are written down by the screenwriters under high-pressure conditions while broadcasting and filming, and there is no way to escape the unfinished ending, such as "Lost" and "24"

This happens to all kinds of top dramas. Whenever the TV station discovers that the plot begins to go out of shape, the only remedy is to change the screenwriter to continue the plot. However, "The Walking Dead" has a series of roles from investors, decision-making bosses, to producers, to directors, and supervisors.

, the screenwriters are all written by Li Xiaole, which means that no matter how exciting the first two episodes are, the probability of this series collapsing is almost 100%...

Considering the above reasons, who would acquire such a series?

The news that CBS gave up the acquisition of rebroadcast rights reached the Publicity Department of Pirates TV Company, which made everyone in the office feel chilly. Although everyone thought the quality of the series was good, there were still no famous actors in the series, and the subject matter was not flattering.

, without the support of a major channel like CBS, which has a viewership of 3 million, it would be impossible for them to recover their investment...

Even though the hundreds of thousands of dollars spent by CBS to acquire rebroadcast rights is just a drop in the bucket, as long as CBS acquires the rebroadcasts of dramas from its affiliated TV networks, it will play the program schedule on its trailers and dozens of TV trailers.

Seconds of trailers are so important for the promotion of TV series. Without CBS and relying on small TV stations like Pirate Channel alone, no matter how you advertise on TV, it will be useless.

Everyone thought that they could win the favor of CBS with this wonderful drama, but they didn't expect that a bucket of cold water poured down on them... This also made Mina, as the deputy director of the drama, depressed for several days.

After becoming the director of "The Walking Dead", her previous spirit of not being afraid of the sky or the earth gradually disappeared. Instead, she developed a gradually increasing sense of responsibility and crisis in her heart.

Mina once made a simple calculation in private. The first two episodes of "The Walking Dead" invested 24 million, and each subsequent episode also invested about 4-5 million. One episode is broadcast every week, while Pirate TV operates every month.

The cost is 8 million US dollars...

In other words, "The Walking Dead" needs at least 6 million in advertising fees per episode to avoid losing money, and only then can it hope to make a profit.

Mina also asked many colleagues about this, and found out how the advertising costs of American TV series are calculated. In fact, there is nothing fancy, it is just dead numbers. Every 30 seconds of advertising, the calculated age range of the show is 18-49.

The total number of viewers in each age group is then divided by 30, which is the cost of advertising per 30 seconds. For example, the previous HNP drama series "The Law Firm" has a viewership of around 80,000. According to Nielsen's survey, its audience aged 18-49 is 6

Ten thousand, then divide 60,000 by 30, which is 00 US dollars per 30 seconds. According to the advertising fee of 15 minutes of a TV series, that is 60,000 US dollars in advertising revenue per episode...

And "The Walking Dead" has to reach more than 100 times this value before the TV station can start to make a profit... Otherwise, Pirate TV Station will be forced to go bankrupt by the bank at the end of the year. Mina suddenly discovered that this is simply an impossible task.

Mina fully woke up from the ecstasy of being a director. When she thought about the heavy burden she was carrying, she felt her palms become cold... Thinking back to the time when she led her employees to cause trouble, and brazenly believed that as long as the upper-level policies changed, the TV station would come back to life, she felt like this

It was so naive that it caused her to suffer from insomnia for several days in a row.

Contrary to the reaction of others who learned the inside story, Li Xiaole felt very happy. Fortunately, CBS did not buy the rebroadcast rights now, otherwise he would have to argue with those people again. 300,000 per episode is like buying the rights to "The Walking Dead"

Rebroadcast rights? What the hell are you thinking about? If you want to sell rebroadcasts, there is no need to sell them to CBS. After "The Walking Dead" is aired, there will be many people rushing to buy it. As for publicity, he himself

There are many ways, why rely on Sony's CBS?

He has already thought about how to promote this zombie-themed drama... Think about it, he has several major resources, mobile Internet terminals such as iPhones, and Apple store app download arrangements. These are closely related to the promotion of "The Walking Dead"

What's the connection? Li Xiaole quickly thought of an excellent idea. He called Jonathan, Apple's iPhone designer, and asked with a smile:

"Jonathan, how are iPhone sales recently?"

"It's not bad. Alas, there are too few apps that support our iOS. Software and game developers can't keep up with our progress. There are no top apps to enhance the appeal of the iPhone. We can only wait for them to slowly develop it." Jonathan was there.

Somewhat helplessly, Li Xiaole, the chief designer, almost never returns to Apple, which makes him very dissatisfied.

"Jonathan, I have a way to solve this problem." Li Xiaole smiled and before he finished speaking, he heard Mina knocking on the door and making a "it's time to eat" gesture. He could only say to Jonathan, "Let's talk in detail tonight.

"Then take up the line.

"Why don't you order takeout..." Li Xiaole asked strangely.

"I have something to say to you, boss... Let's go to the cafeteria to eat together today and chat while we're at it." Mina lowered her head and said in frustration.

"Yes." After Li Xiaole nodded, he and Mina went to the TV station's cafeteria to eat.

In the brightly lit and bustling cafeteria, as soon as you enter the door, you can see the pirate channel's logo hanging on the wall, "Only the best stories can move the audience." "The soul of any program is people, and we must use

"Cameras record the most shining moments of the soul." slogan posters, hundreds of employees sitting at their respective tables to eat enthusiastically.

Seeing Li Xiaole come in, many people looked at him in surprise. In order to maintain a high sense of status and distinction, the company's top executives rarely come to the canteen to eat with employees. What happened to this new boss today?

Li Xiaole went to prepare the meal in a gentlemanly manner. As soon as Mina sat on her seat, people kept coming over to say hello to her. People from different departments smiled and encouraged him:

"Mina, we watched the trailer on the stage. This drama is really well done. You are really capable."

"Mina, our TV station is really saved this time, thanks to you. Your protest was effective."

"I told everyone I know that on the day our TV series is broadcast, everyone will switch to the Pirate Channel~~The ratings will definitely be high."

Facing the compliments from everyone, Mina just smiled reluctantly, feeling very touched in her heart. She could feel that the atmosphere of the company had completely changed. Whether it was old employees or newcomers, everyone had a look of hope in their eyes. Everyone

From the bottom of her heart, she believed that Pirate Station would get better and better. This feeling made her very excited, but also made her panic at the same time.

Li Xiaole helped Mina buy pasta and bread, while he took a portion of curry rice. He walked to the table where Mina was sitting and sat down. When the employees surrounding him saw him coming, they quickly dispersed in fear.

, Li Xiaole also saw Mina lowering her head glumly and looking depressed.

"What's wrong? You're not in a positive mood at work." Li Xiaole smiled and handed the plate over and asked, "Do you blame me for driving away all your fans?"

"No..." Mina shook her head with a complicated expression and looked at Li Xiaole who was eating for a long time before she mustered up the courage to ask:

"Boss, I want to ask a question."

"Tell me." Li Xiaole picked up the water glass and drank some water.

"These colleagues used to hate me and thought I was on the same team as you. Why are they treating me so well now?" Mina asked, looking at the smiling employees chatting and eating next to her.

"It's simple, because they see hope." Li Xiaole wiped his mouth and smiled: "Before, they thought I was a conspirator who came to destroy them, but during this time, they saw us working day and night,

The clips leaked from the editing room also allowed these people to see the results of our efforts. They are not blind. Of course they can feel that we are trying our best to revitalize Pirates Channel. They feel that there is hope for the future, and they naturally believe that these changes are due to us.

So you have such a good attitude, Mina, you have to get used to these treatments and keep a distance from the employees below, because you will help me take care of daily affairs in the station..." Li Xiaole wanted to train Mina to help him manage.

She does chores on the Pirate Station, so I usually give her some tips on management methods.

"But I'm scared..." Mina took a deep breath and said.

"Afraid?" Li Xiaole asked strangely.

"Boss...Actually, I lied to you..." Mina's blue eyes flashed with pain, she lowered her head and admitted her mistake: "Actually, we didn't spend so much money to film "The Walking Dead", we never recovered the cost...

"She invited Li Xiaole to have dinner here today just to apologize. If it weren't for such a crowded place, she wouldn't be able to say it.

"Are you afraid that your impulsiveness will cause the TV station to go bankrupt?" Li Xiaole smiled softly and said, "If so, it proves that you are beginning to mature, Mina." He can now try to test Mina. See
Chapter completed!