592. Chapter 592 Scene 592 Christmas Eve Premiere
In this real-name forum, filmmakers from six major companies expressed their surprise to varying degrees.
Disney producer Phoenix Williams said in surprise: "What magic did Li Xiaole use? Did Black Pearl Lianmei release the first film? He got 4100 screens? Is this a new record? I remember that no distribution company can get so many screens for the first film~!!"
The legendary Hollywood producer Jerry Brookheimer also commented in a rare manner:
"What exactly is it? Did Black Pearl Alliance acquire the Century Cinema Alliance? Otherwise, unless they go crazy, how could they give 40% of the theaters a movie? Will their shareholders agree to this ridiculous decision?"
Originally, everyone thought "Iron Man" would be a farce, but unexpectedly, Black Pearl Alliance was coming in such a fierce manner. This made the people who were in the six major films feel a little uneasy, and many people began to feel a little worried.
This atmosphere also affected the top leaders of the six majors. Sony's new North American president Haan Leather personally called Lorenzo Debonnawintura, the head of the production department of Warner's Warner, to remind him.
"Lorenzo, the situation this time has exceeded our estimates. Although it is unlikely that Black Pearl United States will recover its costs, we must also be prepared to counterattack. We are ready to increase the publicity investment in "007 Casino Royale" from 60 million to 96 million...What do you think?"
"We Warner's idea is the same as you. We will increase the cost of "Happy Big Foot" promotion and media PR by 30%. "Lorenzo de Bonaventura expressed the same attitude.
Within almost three days, Disney Company's "Revelation" and Fox Company's "Museum Night" also added promotional expenses to varying degrees.
People all over the United States suddenly discovered that on this Christmas eve, advertisements for several movies appeared everywhere. Turn on the TV and the gap between football matches was a cartoon penguin dancing, promoting "Happy Big Foot".
On the highway from Illinois to Maryland, you can see huge billboards along the way. The original NBA star Kobe Bryant portrait was replaced, and replaced by the cold face of the new 007 Daniel Craig.
In downtown Los Angeles, on the battle stand at any bus stop, the changing dynamic billboards, comedy star Ben Stiller and a monkey funny poster subtly reminds people that the comedy "Museum Night" will be released soon.
After entering mid-December, people across the United States began to busy purchasing Christmas supplies, buying Christmas trees, and Christmas gifts for their children. When the annual Christmas craze was ushered in, major shopping malls took advantage of this opportunity to discount.
In the square in front of various large shopping malls in Los Angeles, New York, and Chicago, actors wearing real-person one-to-one Iron Man mark3 armor suddenly appeared, performing various action performances. When everyone was surprised to see the special effects light emitted from Iron Man's palm and overturned a prop car, both children and adults screamed in surprise.
This is an outdoor promotional event jointly produced by Black Pearl United and Marvel. All the "special effects" are simple light and shadow effects, produced by props, just like a small stage play, but this amazing visual effect still makes everyone attracted by this Iron Man mark3 armor.
Of course, this small outdoor advertisement was also written by the genius director Li Xiaole.
After these large-scale promotions in the early stage, although the movie "Iron Man" has not been released yet, the new Iron Man mark3 armor developed by Marvel and Black Pearl United States was the first to be launched and pre-ordered. This one-to-one luxury toy costing $0 was booked in just 3 days.
Americans who drink too much can feel an unusual atmosphere on this Christmas eve. It seems that this Christmas holiday, all the wonderful movies have been made and appeared collectively. For comic fans, this is a long-awaited day, because the most investment superhero movie "Iron Man" will be released soon.
After touching the soul of "Life Remote Control" and shocking the nerves of "The Walking Dead", although the name of director Li Xiaole is far inferior to Spielberg and James Cameron, the long-standing Hollywood directors, his influence has begun to gradually take root in the minds of movie fans.
Especially in the eyes of young movie fans, compared with Spielberg, who looks vicissitudes of life and serious James Cameron, this genius young man who emerged from the technology and film and television industry has more idol temperament and is naturally the most popular among young people.
Although the overwhelming publicity and Li Xiaole's arrogant remarks have aroused the disgust of traditional media and some people, his distinctive personality of "revolutionary" has become a vivid symbol.
Whether it is scolding or praising, you cannot ignore this young man who dares to challenge the entire Hollywood film industry alone. Unless you don’t care about the movie at all, the name “Li Xiaole” is an unavoidable hot topic.
Whether it is someone who wants to see this arrogant and ignorant young director fallen while making a bad movie, or someone who expects Li Xiaole to change the situation in the American film industry, everyone has to go to the cinema to see this movie with their own eyes to meet their psychological needs.
Especially released on Christmas Eve, the slogan "Iron Man" is "The birth of Jesus brings light, and Iron Man protects light", which has also become one of the reasons why many children want to choose this movie as an entertainment event after Christmas Eve dinner.
On the other hand, for the frontline people in traditional entertainment media with 90% of the traditional entertainment media, their Christmas Eve did not have the slightest joyful atmosphere. They all took instructors from their superiors and had already brewed vicious words in their hearts for many days, preparing to curse various details of "Iron Man".
This Christmas Eve, "Casino Royale" premiered at the same time, and "Happy Big Foot" and "Museum Night" will also premiere tomorrow on Christmas Day, with various companies holding grand premieres.
At the premiere of "Iron Man", Li Xiaole arranged for the premiere of the famous "China Theater" in this 90-year-old theater. It was once a scene that appeared countless times in his dream. This time, he finally set foot here as he wished.
Of course, the most famous thing about the Chinese Theater is that the pedestrian roads in the two blocks at the entrance are engraved with the names of billions of famous contemporary actors. This is the world-famous Hollywood Walk of Fame.
In front of the huge Iron Man billboard, media reporters and thousands of movie fans had already squeezed the place out of nowhere.
At 9 o'clock this Christmas Eve, not only the crew of "Iron Man", Li Xiaole, Tom Cruise and Stallone will appear on the red carpet, but also the actors identified in the "Avengers" series, George Clooney, Black Widow Scarlett Johnson, and Captain America, will also be invited to come. There are even two handsome guys starring in the crew of "The Walking Dead" who came to support, Andrew Lincoln and Wu Yan.
Fans over thirty can see the legendary superstar Stallone here, while fans of 25 will be attracted by Mesozoic superstars such as Tom Cruise and George Clooney. The remaining young people in their 10 or 20 will be fascinated by the sexy stunner Scarlett Johnson and the handsome muscular man in "The Power of Evil".
Even comic fans who are not interested in movie actors will be surprised by the arrival of Marvel comic master Stan Lee. This old man, who is still childlike, also made a guest appearance in "Iron Man".
This premiere fully demonstrated the connections and strength accumulated by Li Xiaole during her struggle in the United States. Not only the American media were surprised, but even Sina, which was broadcast online, many Chinese movie fans who once opposed Li Xiaole's trip to the United States were amazed.
"Wow... Li Fengkuan turned out to be so awesome in the United States x^ so many celebrities but he supported him. This style is too big..."
"Who said that Li Crazy is almost unable to make money in the United States? Look at them~ Scarlett, Stallone, George Clooney, Tom Cruise, who is not a character who comes to Chinese movie fans to cry so much that they are excited!? These are all fucking with Li Xiaole~ It's really a fucking face for Chinese people~!"
At this time, on the red carpet, as the stars from all walks of life passed, countless fans who were interviewed were screaming desperately, flashing and banging, and dozens of media were interviewing each other around different stars.
When Li Xiaole and Scarlett got off a black Mercedes-Benz together, it finally triggered the biggest cheers and screams in the audience. What makes people feel even more cool is that twelve security guards got off from the three cars behind, all wearing Iron Man mark3...
Although Li Xiaole felt that using movie props to participate in the premiere is a waste, the powerful visual impact of a row of mighty Iron Man as a security guard still makes everyone's hormones rise rapidly. Many movie fans holding "Li Xiaole's poster" were hoarse and "Director!", "Li!", "Li! I love you!"
Most of the people who shouted the loudest and the craziest were female movie fans in their teens and twenty years old.
Chapter completed!