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917. Chapter 917 - Scene 917: A Despicable Genius

"This is impossible..." Han Xiaoli opened his mouth and was stunned for a long time after listening to this number, then shook his head fiercely, thinking that this Director Li Xiao said this time, it was simply too unreasonable...

What is the concept of a 3D screen of 10,000 yuan? Ordinary people can think it is just a number, but in fact, 3D screening is just a replacement of the projection machinery and digital screen. It does not require much engineering and almost does not affect the normal business of the theater. However, this does require real money to make it...

Currently, among the more than 10,000 non-3D screening halls across the country, 8,000 are newly added digital screens in the past two years. To upgrade to 3D screens, each one costs about 200,000 yuan, which means that the overall cost is 1.6 billion... The remaining 2,000 screens are traditional screens. First, each one needs 500,000 to be upgraded to digital screens, and then it can be upgraded to 3D screens. In other words, if you want to upgrade to 1,000 screens, it will take 700 million to transform into 3D screens...

"Director Li, do you know, how much does it cost to add 8,000 yuan to 3D screen?" Han Xiaoli asked at Li Xiaole with wide eyes.

"It's about 2.3 billion." Li Xiaole replied without expecting it.

"You know you dare to say this?" Han Xiaoli shook his head with laughter and cry, looking at Li Xiaole and asked, "Are you going to treat our China Film Group and those theater bosses as suckers?"

"Uncle Xiaoli, I think this matter is worth it." Li Xiaole stood up with a smile, and analyzed with a calm face:

"Think about it, although the entire Chinese theater is invested 2.3 billion, it also means that we can get 50% more box offices in each movie in the future. With the similar number of viewers, why is the box office of "Slam Dunk" so much higher than "Let the Bullets Fly"? To put it bluntly, this is the ticket price of 3D screens, and it earns more income. If "Let the Bullets Fly" was released in 3D conditions, then its box office would have been more than 1 billion."

In fact, cinemas like Wanda and Yinxin have made a lot of money over the years. It is not a problem to spend hundreds of millions of dollars to upgrade the screen. The problem is that they think it is only a good deal.

"That's right...but are there really so many 3D movies coming out?" Han Xiaoli looked at Li Xiaole with a skeptical face and said, "Apart from animated movies, there are no 3D movies at all. Even if you upgrade to 3D theaters, you will be a decoration most of the time..."

Although everyone knows that 3D is good, the technology is not mature after all, and not many movies can make 3D shooting so shockingly. Without a source of film, it would be useless to have a cinema. If you invest 2.3 billion rashly, how long will it take to make the money back? Five years? Ten years? For businessmen, this may be too long.

"If you are worried that the cost will not be recovered, I think this should not be a problem." Li Xiaole calmly expressed his reason: "I think that 3D will be a trend in the future. Even if you don't upgrade the theater now, this step will be inevitable in the future. The sooner the better. Besides, I think that when "The Legend of the Great Sage" and "Avatar" are released at the end of this year, one-third of the cost should be recovered..."

Han Xiaoli gasped and said, "It will take 1/3 to recover by the end of the year. What does this mean? In other words, Li Xiaole expects that the total box office of these two movies will exceed 3 billion. If this is true, this is amazing ^ Han Xiao ideally comes here and looks back at Han Sanpin, who has been silent.

"Uncle Han, what do you think?" Li Xiaole certainly knew whether all this could be done. He had to read the words of this Han Sanye. Although the eight major theaters in the country seemed to be scattered, they are now dominated by China Film Group. In the eyes of domestic theaters, China Film, which controls the merchandising, is the big brother among them and the decision-maker.

"I think what you said makes sense." Han Sanpin pondered for a while, then nodded, looked at Han Xiaoli in surprise and waved his hand when he wanted to say, then looked at Li Xiaole and said with a serious expression:

"But, Xiaole, you are taking the lead in the ugly words. Although our China Film Group is indeed capable of promoting the reform of theaters across the country, we are not a one-man show. We have to convince other theater bosses. People from Wanda and Yinxin are not allowed to be directed by me, Han, just like me, I believe you, but it does not mean that they will believe you..."

Li Xiaole nodded. Even if Han Sanpin trusts him, he would not be able to do this with just a few words. He took out the USB flash drive from his bag and inserted it on the Ibox on the wall of Han Sanpin, and then handed two 3D glasses to Han Sanpin and Han Xiaoli.

"Uncle Han. You can take a look at this."

Han Sanpin and Han Xiaoli were confused, so they put on their glasses. At this time, they saw Li Xiaole playing the video on the USB flash drive with the remote control. They were stunned when they saw it. Isn’t this "Let the Bullets Fly"? Why are the bullets in this movie...the trains are all 3D? The soup poured from the sky of the hot pot is three-dimensional...

"What's going on?" Han Xiaoli turned his head and asked in surprise, "When did you make this film into 3D?"

"There was no shot, I just used the post-processing process." Li Xiaole shrugged and explained.

"You mean that if we replace the screen with 3D, then even 2D movies can be made into 3D with ordinary effects to sell them for money?" Han Sanpin immediately understood Li Xiaole's idea, but immediately frowned and pointed out the problem: "But the cost of reproduction of each frame in the later stage is too high. I'm afraid that each movie will cost more than 50 million yuan?"

All filmmakers know that this is not a real 3D movie, but a "pseudo-3D" with post-production layers and depth of field.

This kind of "pseudo-3D" is actually a way to produce an animation film. Because the animation film is made on a computer, it can directly produce 3D effects in the post-production, which saves time and effort and has good results.

Li Xiaole's method is similar to the production method of 3D animation movies, and ordinary 2D pictures are created through the post-set to create a "3D" effect.

In fact, this idea is not new. In fact, someone has thought about it before, but it is quite risky in actual operation. It is mainly because the characters in animated movies are rendered in different layers, which saves time and effort when making them. However, it is not that simple to turn the original 2D picture into 3D. It is necessary to modify 24 frames per second, one frame at a time. This project is not only time-consuming and labor-intensive, but also the cost of post-production soars, which will cost tens of millions of dollars alone... and the production effect cannot be compared with real 3D shooting, at best, just a half-baked one.

"You continue watching the video below." Li Xiaole pointed to the TV screen in response to Han Sanpin's doubts. Only then did Han Sanpin and the others see the behind-the-scenes process of the CG teachers of Heifan Studio playing behind.

Han Sanpin and Han Xiaoli were surprised to find that the CG teacher at Heifan Studio did not foolishly modify each frame of pictures, but used a set of 3D software to 3D production of one frame in 1 second, and its color tracking system would automatically cover the other 23 frames. This greatly reduced the production time...

"If you use the previous method, it would take more than one year to install a 2D movie into 3D, but using this software for 2 months is enough. Moreover, the cost of a tyrannical ordinary movie only costs 5 million to 8 million yuan, and the box office revenue brought is much greater than this number." After Li Xiaole said that, he emphasized with a dry cough:

"And this software is the patented technology of our Heifan Studio. Even Vita Digital cannot be used. So if any video enters the Chinese market, we can convert 3D by ourselves and capture the profits in our own hands."

When Han Sanpin heard this, his eyes couldn't help but lit up. He quickly realized what future Li Xiaole's technology would bring to them, that is to say... When American blockbusters are introduced in the future, they can improve the box office by processing them themselves and then turning them into this "pseudo-3D"...

Oh my God... This kid is not only a movie genius, but also the number one profitable businessman in the film industry~ This not only divides the profits of the American film company, but also allows Heifan Studio to receive countless businesses in the future... It is very clever from a realistic perspective... but from a conscience perspective, it seems a bit despicable...

Han Sanpin is a little swaying, but if you think about it carefully, this is definitely a good thing for the entire Chinese film industry. The larger the industry, the greater the investment in movies, the more talents will come in, and Chinese films will have the opportunity to slowly catch up with Hollywood...

"Okay... I think I can try this." Han Sanpin hesitated for a moment, and finally nodded.

"Thank you, Uncle Han~~" Li Xiaole stepped forward and shook hands with Han Sanpin, showing a satisfied smile. Is this way of making "pseudo 3D" to cheat viewers of money despicable? It is indeed a bit despicable, but he knew that even if Li Xiaole didn't do it, the Sixth Hollywood major will do it in the future, and they called it the so-called "Chinese special films".
Chapter completed!
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