After that meal, Lee Hyun-cheol and Lee Soo-man were walking in the backyard of their villa.

Although S..M was located in Gangnam District at that time, Lee Soo-man's wife, Lee Hyun-cheol's mother, was not a person who liked to be disturbed.

And considering that I have established S.M, I have been constantly launching boy and girl groups for so many years. Although I have been doing well in the industry, I have also offended many people at the same time.

For the safety of his family, Li Xiuman, who fled to the United States, took out a very hidden villa in the western suburbs of Los Angeles for temporary residence.

While enjoying your spare time, you also don’t forget to pay attention to the changes in the domestic entertainment industry in South Korea.

In other words, at that time, Li Xiuman had never thought of retiring from now on and living a life after retirement with peace of mind.

He thinks he is in his golden age and his energy is no worse than that of young people.

And S..M hasn't even been through his hands for ten years, and living an ordinary life like this is not what he wants.

Maybe it was because he felt bored that Li Xianzhe was summoned from China.

It is rare for the father and son to walk the dog together to enjoy the warmth brought by the sunshine above their heads. Lee Hyun-cheol looked at BoA who was chatting with his mother in the distance, and naturally talked with Lee Soo-man about the movements of the RB idol circle during that period.

"During this period, RB's idol circle also fell into an ice age.

A super idol girl group that once dominated Gongxinbang for 38 weeks in one year and was in full swing, quickly disbanded after only more than a year of popularity."

"Kitten Club, this girl group implements a graduation system.

Introduce new members at different times to maintain the freshness of the entire group.

Senior members choose to graduate due to various factors such as age. At the same time, Akimoto Yasushi will introduce fresh blood through the selection of new members."

He handed the rope in his hand to Lee Hyun-cheol, and Lee Soo-man pushed the lens and sighed.

“Like a school, Akimoto Yasushi and his group play the role of the principal and the teacher.

And the first and second stages of the Kitten Club are equivalent to students of different grades.”

"It's true. After the disbandment of the Kitten Club, a group of girls born in the pattern of the Kitten Club appeared on the ground in Tokyo.

But none of them can reach the heights and achievements set by the Kitten Club.”

Li Xianzhe was holding a bag of dog food in his hand, squatting down and pouring some into the palm of his hand.

The puppy was very happy to eat, and the constantly swaying tail was enough to show how it was when eating.

Both father and son were silent. The reason why dogs are called human favorite animals is that they are human and gentle by nature.

Even the shepherd dog, which looks very scary, will put away its fangs when facing its closest owner, and make a whimpering sound to seek caress.

However, in comparison, the artists of S..M, or the artists trained by firms in the entertainment industry.

Some are far less likely to be able to support a dog than a dog. They are troublesome and they can't stop the fate of the group from breaking up and leaving.

Li Xiuman has never given up on the girl group. He is exploring just like Akimoto Yasushi in the same period.

But he was unable to find the reasons and methods for a long time, but Li Xianzhe's ideas made him a little interested.

"What do you think is the reason?"

Lee Hyun-cheol was silent for a moment, and his eyes fell on BoA, who was still a young man like him at that time.

BoA, who was chatting with his mother, seemed to notice his sight and responded politely.

Major companies also seem to know that during that period, the launch of girl groups was replicated with the style route of disbanded senior girl groups, and it was completely unattracting the public's attention.

So boy bands and solo singers became the darlings of that period.

Lee Hyun-cheol thinks that Lee Soo-man and Akimoto Katsu definitely have a common language in this regard.

If these two people can meet each other in life, sit down and have a drink to talk about their opinions on idol packaging, the emotion of "I regret meeting too late" will definitely arise in both of them.

"I think it's caused by the sense of gap and freshness."

Come back to BoA's delicate face, Lee Hyun-chul restrained his somewhat formulaic smile and said in a deep voice.

"Oh?" Li Xiuman's eyes lit up behind the lenses, "Speak!"

"From the beginning to the end, the idols of Japan and South Korea are basically following the same development path and changes.

Of course, the essence of idols in both countries is that Korean idols have both appearance and strength, while RB only focuses on vitality, which was changed only after Akimoto Yasushi appeared."

After putting all the dog food in his hand on the ground, Li Xianzhe stood up.

"Compared with RB's idols, who had already existed when people like Yamaguchi Momoe debuted, RB's public's understanding of idol singers was that they were outstanding in appearance and first-class in strength.

Their career is no longer like the folk singers in the past who did nothing but sing.

Acting, drama and variety shows are all in full bloom, which is exactly the same as the current kpop idols.

However, the emergence of the Kitten Club not only broke this pattern, but many firms that smelled business opportunities rushed to imitate and create too many idols.

Just like the idol group in the 1990s, the spring rain came out like bamboo shoots, leaving behind a few popular songs that suddenly disappeared, and the combination is staged every day. If this continues for a long time, the market will have an idol fatigue."

"Idol fatigue?"

“Yes, this is my summary of the idea.

"Faced with Li Xiuman's questioning, Li Xianzhe nodded slightly.

When Lee Hyun-cheol is expressing his own opinions and is in a serious mode.

He will use his hands to match his language and let the other party agree with his ideas to the greatest extent. This is the condition that the orator must have.

Confident and ostentatious, loud but lacking makes people feel their ears buzzing, and every move exudes convincing brilliance.

At that time, it was also the first time that Li Xiuman saw a little bit of his shadow on Li Xianzhe, and he concluded that Li Xianzhe would definitely take the same path as himself in the future, but he did not stop him.

"Whether it is a boy group or a girl group, or the girl group's own money-making ability, its lifespan is far less than that of a boy group.

The degree of loyalty among fans is not high, which is usually caused by the high proportion of male fans among the female group fans.

Although I am a man, I have to say that the money men spend on chasing stars is far less than that of girls.

A girl can chase a male artist for decades without wavering. Similarly, male artists may not be able to chase a female artist for decades. It is probably over the most beautiful age of the other party. If the freshness is gone, they will seek a young female artist, and this will be repeated over and over again."

As he spoke, Lee Hyun-cheol turned the topic to the original direction.

"Besides, many firms have defined idol groups as fast food products from the beginning, and flashy is their biggest feature. Once there are more such products, the public will find that their quality cannot be guaranteed or satisfied, and they will feel disgusted.

So, after the millennium, the status of idols became lower and lower, as was South Korea and RB.
Chapter completed!