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Extra Story: Chapter 063 The Origin of the AKB48 Project

"The kitten club created by Akimoto Yasushi was disbanded for various reasons. The negative news that this group was exposed greatly impacted the concept of the word "idol" in the eyes of the public at that time.

This huge psychological gap that was like falling from the top of heaven into the abyss of hell, led to the public's verbal abuse and boycott of any group born in Tokyo's land in the past years.

Over time, many people in the firm realized that launching idol girl groups at this time would be like destroying their future. Therefore, idol girl groups have become a minefield that many people in the entertainment industry do not want to touch.”

After taking a look at BoA, who was a little confused when he heard it, Lee Hyun-cheol blinked and smiled helplessly.

In any case, although BoA is much older than him, he is essentially a teenage girl.

Although she worked hard in RB, S..M did not completely leave her alone and care about nothing.

Many times, there are professional brokerage teams sent by S.M when contacting itineraries.

In other words, BoA's current understanding of some dark rules in the entertainment industry is far less experienced than that of her famous singers in Japan and South Korea when she was appointed as an unconventional director.

After taking a sip of the juice made by my mother, Li Xianzhe continued to moisten his throat.

"So, in this environment, no matter who it is, the combination that is launched without jumping out of the "Kitten Club" framework will fail without exception.

Unless among these firms, a second Johnny, who is specialized in making girl groups, can be born."

However, RB does not have a firm known for its expertise in building girl groups. There are three major societies in South Korea, and RB only has Akimoto Yasushi.

However, Akimoto Yasushi has not yet ushered in his second heyday.

"Father, I want to borrow your connections in RB and send Akimoto Yasushi."

Li Xiuman raised her eyebrows, "Do you want to get involved in this muddy water in the RB idol market?"

To be honest, if this kind of thought and request was something else, he would refuse without hesitation, and would also mock the other party for being a little arrogant.

However, the seriousness, confidence and the concept of even having to admit vision in Lee Hyun-chul's tender face prompted him to push the lens.

“Just you said, creating idols that can be met is indeed different from those idol groups in RB in the past.

Even in South Korea, there is no girl group that takes this route. But... how can you guarantee that this plan will not fail?"

"It won't fail." Lee Hyun-chul blinked.

"Because the executor of my plan is Akimoto Yasushi.

I think he must be in a state of great anxiety now. The Kitten Club has experienced frequent failures and has owed a lot of debts to the outside world. Major companies that he has previously recruited sponsorship have also begun to lose confidence in him one after another.

It can be said that during this period, he only had ideals and ambitions but lacked financial support. I can satisfy him."

At the same time, in order to get Li Xiuman to support him, Lee Hyun-cheol directly expressed the plan he had conceived and the core of "Idols that can be met".

The so-called idols that can be met are those who can only be seen on TV and VCD. From then on, they put down their unattainable attitude and talked face to face with fans in person.

For example, selling albums, peripheral products, etc.

These methods that later blossomed among RB's ground and underground idols and even all artists have never appeared at the moment.

Fans only need to spend money to accept their idols up close. At the same time, a seemingly sincere encouragement from their idols can allow fans to pay for them again.

In this process, fans will witness their idols gradually grow from unparalleled newcomers to top superstars.

Among them, the handshake meeting was mixed with the concepts of writing and handshake coupons in the album. Li Xiuman's eyes were even more lit up when he heard it, and his eyes were all green when he looked at Li Xianzhe.

Even BoA was frightened by Lee Hyun-chul's wild idea, but after thinking about it for a moment, he felt that it was very practical.

The opportunity to meet idols will be born in the form of a handshake coupon and sold with the album. Now, as long as the artist who is slightly famous, his own album sales can be really guaranteed.

"Are you just considering borrowing my connections in RB? How do you solve the funds?"

After calming down, Li Xiuman raised a question that made Li Xianzhe's eyelids twitch.

Just like the AKB project he mentioned, Lee Soo-man has created so many idol groups by himself.

In this regard, how much money it costs to build a new group, he definitely has a more professional voice than him.

Recalling the fact that AKB48 has gone from launching a plan in the early stage to carrying out first-stage student selection, auditions, second-stage selection, and then to the final final selection.

Although there are many applicants, most of them have a "playful" mentality.

There are even many who don’t know what company the organizer is and what the final group looks like after participating in the selection.

Moreover, the quality of the general people who participated in the selection at AKB48 was uneven, which was completely incomparable to the selection site of Nogizaka 46 later.

It can even be described as "car accident scene", but it was Akimoto Yasushi selected the first backbone of AKB from such a group of people.

That's it, there is no big venue, no big publicity investment, and no big firm signs to attract firepower.

Until the sales volume of Seijun and the first single came out, Akimoto Yasushi invested far more money in this group than he had before him to tinker with the Kitten Club, and it was even less than Nogizaka 46's group cost.

The so-called "five billion" proposed in some news is just a rough data.

Of course Lee Hyun-cheol knew that Akimoto Yasushi definitely didn’t spend so much money on AKB.

At best, I wanted to add a layer of whitewash to this starting point that was not glorious at the time.

"My friends from DuPont family are very interested in my plan, and he will spend some of the funds to support me."

"It seems you have made plans long ago, right?"

Li Xiuman believed in his son's mind. Although he was young, the amount of returns he earned in many industries in the past two years had long exceeded the actual dividends he received when he was operating S.M.

A girl group with an unknown future but extremely pioneering future is indeed worth investing in.

What's more... Li Xiuman has also heard of Akimoto Yasushi's ability to produce a girl group.

I am also more curious whether he can fight back in such a big environment.

"Whether success or failure, the emergence of some combinations is inevitable.

The entertainment industry in any country will not hesitate repeatedly in an era. It is an eternal truth that the elderly step down and the emergence of new people.
Chapter completed!
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