Chapter 187 How can Zhang Sheng swallow his temper?

Author: Yuan Le

Chapter 187 How can Zhang Sheng swallow his temper?

Can't pay?

It is said that your movie has already made money.

Making money without showing it is not counting film and television copyright income.

There is already a surplus just from the cost of advertising placement.

Of course, this is also due to the fact that several leading actors do not receive salary, only dividends.

Otherwise, based on Zhang Sheng and Gu Sisi's current quotations, it is estimated that they cannot be supported by the advertising placement fees.

Gu Sisi is a popular little flower.

Zhang Sheng is even comparable to the top class.

Can the pay be lower?

Naturally, this question is inevitably asked by media reporters.

"How is that possible! If you don't count the publicity fee, it's almost the same." Zhang Sheng denied this.

Publicity fee?

What are the promotional fees for the movie "Nightclub"?

The popularity is so high, what kind of publicity fee is needed?

The scolding has been made known to everyone.

The popularity is comparable to the blockbuster "Infernal Affairs".

The momentum of "Prison of Gods" is so great, the publicity and distribution expenses are obviously very staggering.

However, reporters quickly reacted.

The five million base prize for the "Prize-Based Betting" is probably included in the publicity and distribution expenses.

I have to say that with this 5 million publicity fee, it can create such a huge momentum, which can definitely be said to be a classic publicity case.

Besides, the five million has not been spent yet.

That money not only has a promotional effect, but also stimulates movie fans' desire to watch movies.

After all, if you want to share the money, you have to have seen the movie to be eligible.

And, that’s just the base.

The "Prize-Based Guess" will ultimately give out how much money will be spent to "give back" to the movie fans.

That depends on how the box office goes.

If it exceeds 100 million, then there are two million more.

If it exceeds 500 million, it will be tens of millions.

There is also a base of five million.

This is higher than the lottery winning rate.

Of course, no one thought that a bad movie like "Nightclub" could have a box office of over 100 million, let alone 500 million.

Even if there are two popular stars, Zhang Sheng and Gu Sisi, starring.

And there’s Dong Zheng, an old drama star.

In addition, it is said that there are many celebrity guest appearances.

But what they don't know is that no matter how high the "bonus" is in the end, the wool comes from the sheep.

No!

The wool should come from the cow.

Those "bonuses" ultimately fall not on the producers, but on the advertisers.

Changsheng Entertainment is purely borrowing flowers to offer to Buddha.

In addition, the higher the box office, the higher the cost of advertising placement.

Changsheng Entertainment makes money at both ends.

This movie can be considered a trick of advertising placement.

As for those advertisers?

There are no complaints at this time, but full of expectations.

Look how hot it is.

Even if it’s the heat of scolding.

What's more, it's the movie they're criticizing, not the merchant where they placed the advertisement.

Their merchandise is guilt-free.

Prize-winning betting is simply a god-like operation.

In this way, the effect of advertising placement is overwhelming!

In the eyes of advertisers, the creator of "Nightclub" is a conscientious filmmaker!

"Many advertisers contacted me and asked if I could add a product placement." Lu Wenhua said with a strange expression.

As soon as the "wonderful prizes" campaign came out, they became famous among advertisers.

I just never thought that at this time, there are still people who want to insert advertisements.

"What were you doing earlier?" Liu Yuan curled his lips and said.

It took a lot of effort for him and Lu Wenhua to solicit sponsorship.

If it weren't for Zhang Sheng's name, and Zhang Sheng was a very hot topic and was in the limelight at the time, it might not have been so smooth.

After Gu Sisi decided to join, it became much easier to attract sponsorships.

"It definitely won't work this time. The film has already been submitted for review." Lu Wenhua said, "There will be opportunities in the future."

"The next movie can't come like this." Zhang Sheng shook his head and said, "Let's prepare to make two well-received movies first, and then consider this."

Lu Wenhua and Zhou Zhao nodded.

Liu Yuan had no objection.

This kind of thing is fine once.

If this continues, it will only damage the reputation.

Not only directors and actors need word of mouth, but the company also needs it.

"Has the film schedule been released?" Zhang Sheng asked next.

"Um!"

Lu Wenhua nodded and then briefly explained the situation.

The big-budget film "Infernal Affairs" received 31% of the film schedule.

It can be said to be a brilliant ride.

"Crime" followed closely with 23 percent.

This is also extremely good.

After all, it is the Spring Festival period.

The appeal of Hong Kong films is obviously not as good as before.

Although there is no shortage of good films.

Hong Kong stars' box office appeal is also far behind what it used to be.

The romance film "You Are Mine" scored 17% of the film rankings.

And what about "Nightclub"?

It's higher than what Wang Xing promised.

Won 12% of the film schedule.

This is probably related to the popularity of "Nightclub".

If the "bad movies" weren't too loud, the film schedule would probably be as good as the romance movie "You Are Mine".

The remaining films will share 17% of the film schedule.

Among them, there is also an animated film that takes away 5% of the film schedule.

In this world, domestic animation has not yet risen.
To be continued...