Chapter 172: Endorsement Invitation
Chapter 172 Endorsement Invitation
Author: Waist38D
Chapter 172 Endorsement Invitation
After returning to working days, the single-day box office of "Those Years" on September 7 suddenly dropped to 103 million.
And on September 8, the box office fell below two levels in a row, dropping directly to 84.12 million.
This drop was shocking, and various cynicism and negative voices began to appear on the Internet. Fans and fans also began to fight back, and the two sides started to quarrel.
However, Yang Rui himself was extremely calm, because all this was expected.
To be honest, the current box office results of "Those Years" not only exceeded outsiders' expectations, but also exceeded his and the company's expectations.
The original goal he set was to work towards one billion. If he could achieve it, it would be better. If he couldn't, it would be normal.
Because of the DNA of this film, its upper limit cannot be higher.
The audience for this kind of subject is inherently limited. If it weren’t for the Liu Zhou incident that happened to be a factor, and the ZZZQ issue that happened to cater to the “love promotion” issue and the official media’s exposure, it would have been impossible to have the current topic.
heat.
Coupled with the seamless interactive cooperation with Hongmeng, which feeds back each other's popularity, this is how we achieved our current box office results.
These factors complement each other, and without any one link, we would not be able to reach our current heights.
But this is essentially a process of killing the goose that lays the golden egg, squeezing out all the potential for movie viewing in a short period of time.
In addition, the plot structure of this film is inherently simple. Unlike "The Stone", which is worthy of deconstruction, this is a one-time fast-moving movie with basically no potential for multiple viewings.
So once this explosive wave of enthusiasm passes, a cliff-like decline is foreseeable.
But...except for those crazy people who suffer from pinkeye, will anyone think this is a failure?
The total box office has exceeded 1.5 billion. In the remaining time, even a chicken can peck at rice for hundreds of millions. In all likelihood, it will still stumble up to the threshold of 2 billion...
For a movie that costs only 80 million, what is the return on investment?
Many senior directors looked at this number and their eyes almost burst into flames.
In their entire life of making movies, they have never made such a big noise!
And Yang Rui, who created this miracle single-handedly, entered the 4 billion club in just over a year...
This achievement is not only unprecedented, but may even be unprecedented!
And just the dividends from these two movies are enough to increase Yang Rui's personal assets by tens of millions.
If you add in the unconfirmed original stock of Xingqing... it's already impossible to calculate.
Apart from the second generation who were born with a silver spoon in their mouth, who else can be more awesome than Yang Rui at this age?
Many "fairies" with gleaming eyes have already begun to excitedly formulate strategies, vowing to win over this super rich and handsome man with a bright future!
Countless articles and posts praising Yang Rui have also begun to appear on the Internet. Many of these authors and public accounts have followed the trend and ridiculed Yang Rui before, but now they are not ashamed at all to hold a Frisbee in their mouth.
Compared with popularity, what are integrity and integrity?
What did you say, bound volume?
Does that thing have traffic? Can it realize profits?
cannot?
Then you say Goba!
There are rainbow farts everywhere outside, but Yang Rui himself is very sober.
Seeing that the box office of "Those Years" began to drop rapidly, he also took the initiative to ask the company to reduce its promotional efforts.
The potential has been basically squeezed out, and continuing to bombard it will only make people disgusted.
Just give it up if it's good. Anyway, after entering the chicken pecking mode, the daily box office revenue may not be able to cover the promotional expenses.
Ding Lan didn't say anything and just asked people to do it.
By now, everyone in the company has vaguely understood that even if the company's surname is not Yang in the future, at least half of the say will still be in the hands of Yang Rui.
And Ding Lan is basically determined to be a big housekeeper.
From now on, when Yang Rui speaks, everyone should just listen to it as an imperial edict!
After the publicity bombing was withdrawn, the box office began to decline at an accelerated pace, falling below 50 million in just three days.
But Yang Rui doesn't care at all. He has already set his sights on the next market-Southeast Asia.
With the joint efforts of Han Ye and Liu Tianwang, the company has begun to connect with the channels there. Once the intention is reached, "Those Years" will be successfully launched in Southeast Asia.
Yang Rui is very clear about the level of idol films in Southeast Asia.
To put it nicely, there's a lot of room for improvement, but to put it bluntly, it's so bad that you can't even see it.
In the original time and space of the earth, "Meteor Garden" became an instant hit after it entered Southeast Asia. F4's visit there could even alert the royal family to personally come to receive it...
Yang Rui is very confident that once "Those Years" enters Southeast Asia, it will definitely be a scene of violent killings!
Everything is just waiting for the result of the negotiation between the two parties!
With the successful release of "Those Years" and the smooth completion of "Fist of Heroes", Yang Rui finally got a chance to breathe and took a rare break.
But he didn't dare to be a salty fish, so he immediately started a supplementary music theory course after two days of training.
I have been busy filming for the past two months, but I have missed a lot of lessons.
The "Ruiyang" vest may be exposed at any time, so we must seize the time to fix the loopholes!
However, before I had a few days of leisure, Ding Lan's call came in.
"If you have time, come to the company."
"What's the matter?" After staying at home comfortably for a few days, Yang Rui didn't want to go out.
"A lot of endorsements have come to my door in the past few days, but I have stopped them all here." Ding Lan smiled and said, "If you have time, come and take a look?"
Probably thinking of something, she added: "Don't worry, this time it's not some low-quality endorsement. At worst, it's the top names in the industry."
Isn't this just to give money?
Tell me earlier!
After taking a shower and changing clothes, he immediately rushed to the company.
Employees in the company would still greet him respectfully when they saw him, but there was a hint of fear in their eyes.
After all...the identity is different!
In the past, no matter how awesome he was, he was just a high-end wage earner, but now... he is already the boss of the company!
When he entered Ding Lan's office, he didn't even need to give any instructions. A secretary immediately brought him coffee.
"Tsk tsk, you've got some fat on your face." After looking at it carefully, Ding Lan smiled and said, "Looks like you've had a good rest these days?"
Upon hearing this, Yang Rui immediately became alert and said, "You're not going to get me any more work, are you? I finally have a few days of leisure!"
"What are you talking about?" Ding Lan said angrily: "What status do you have now, can I still make my own decisions and help you get work?"
As he spoke, he threw a thick stack of endorsement invitations over, "See for yourself!"
After taking a sip of coffee to refresh himself, Yang Rui opened the pages of these endorsement invitations.
He was secretly surprised by the brand he was invited to for the first time.
Armani?
This well-known luxury men's clothing brand has almost become synonymous with high-end suits in novels and TV series for a while!
However... after taking another careful look, Yang Rui simply threw the invitation aside.
Brand friend?
WTF.
As we all know, brand endorsement also has an ecological chain.
Brand Spokesperson>Brand Image Ambassador>Brand Friend...
Among them, different levels can be subdivided according to regions, but no matter how you calculate it, brand friends are basically at the bottom of this ecological chain!
To put it more bluntly, in most cases, there is no money to be paid to serve as a brand friend, and it is even possible to pay the price to the brand...
And the benefit you can get is just one or two sets of clothes for free when you attend the event!
You think you’ve earned enough attention by appearing in a free top-notch luxury brand, but you don’t know that your exposure has been wasted by the brand...
Although some people enjoyed it, Yang Rui was not interested at all.
The spokespersons for all lines and all regions are white men with blond hair, blue eyes and a high nose. They clearly covet the huge domestic market, but they are only willing to give money to one of the lowest brand friends?
hehe!
He could even imagine the arrogant look on the other person's face when he gave the invitation.
Go to hell!
Chapter completed!