Chapter 75 The rapid spread of Quora (please read it!)

Even people like Robin can't help but write answers, let alone other users.

After Quora was launched, it quickly became popular throughout Silicon Valley.

Silicon Valley is looking forward to Newman's new products, and of course Zhongguancun is even more looking forward to it. For China's Internet companies, they have a model they can learn from.

After the launch of the Riot Electronics Community, NetEase, Sina and Sohu all successively copied the Riot Electronics Community model and launched their own game forums.

This time Sohu was at the forefront. As a Ph.D. in physics from MIT, Zhang Chaoyang's Internet career was a compromise for life. According to his personality, he prefers to be a teacher.

After Quora was launched, his classmate from Massachusetts gave him a verification code for account registration. After registering, Zhang Chaoyang cursed: "Zhou Xin really doesn't follow the ordinary path.

Whether it is a game community or a so-called question and answer community, registration rights are not open on a large scale.

The Riot Games community only needs to spend money to get the verification code for registering an account, but Quora has a higher threshold and is only invitation-only."

Now is the period of content accumulation. Quora only needs high-quality answers and has not yet reached the stage of pursuing the number of users.

Therefore, Zhou Xin did not have large-scale open registration rights. They sent some registration verification codes to student organizations in various universities and professors in various universities.

At the same time, verification codes were also sent to engineers and entrepreneurs in Silicon Valley.

After these people register their accounts, they will receive three verification codes. They can choose to give the verification codes to anyone.

However, users who registered accounts through others giving verification codes will no longer be able to obtain account registration verification codes.

This has also led to Quora being very popular in Silicon Valley, and not everyone can speak on it.

So much so that on Ebay, a Quora verification code can be sold for $50 to $100.

“Why is quantum mechanics so difficult to learn?”

What's so difficult about quantum mechanics? Isn't it very simple? Zhang Chaoyang thought to himself.

Then click on the questioner's homepage and see that he is a student at Massachusetts State University. No wonder.

So he replied below: "Because you have not realized the beauty of quantum mechanics. When you can experience the subtleties of the quantum mechanics system, you will feel that learning quantum mechanics is a kind of enjoyment. I recommend you to start with"

“How would you rate the Quora product?”

“It can only be said that this is another typical Newman-style victory, fully understanding and exploring the needs of users, and meeting their needs through Internet products.

Let's put aside the two games "Angry Birds" and "Plants vs. Zombies" because video games meet complex needs, and they have many differences from Internet products.

In this question, I mainly talk about Quora, and by the way, I talk about NewPay and the gaming community.

Newman has always had a magic, that is, he is able to realize what users want. Traditional paper electronic game magazines only tell players their opinions on each video game and are a single output of information.

In major forums, players spontaneously organize discussions about video games, and they are scattered in different forums, unable to form a synergy.

There is a barrier between the two. Even if there are paper video game magazines that realize that the Internet is a good promotional platform, they just mechanically move the content to the Internet, which is just one more website.

No one has thought of connecting these two needs. Players have the need to know the quality of a game, the need to communicate, and the need to know what other players think of the game. Riot Electronics Community is perfect

The ground brings it all together.

The same is true for NewPay. Electronic payment has always been a demand, but only NewPay has made payment so simple. The verification code has been applied to the extreme by Newman.

And Quora is the ultimate expression of Newman's keen insight. I guess he found it through the Riot Electronics community, where the most question posts are the most active and the most active. Through this association, I thought whether he could make a special answering program.

Because everyone has questions and everyone has the desire to answer questions, combined with a whole set of mechanisms such as likes, rankings, and following users, an excellent product is formed.

My questions focus on a certain field, then I can follow the experts in this field. For example, if I have questions about programming or operating systems, I can ask Dennis Ritchie. If I have questions about physics, I can ask questions in that field.

expert questions.

At the same time, I can also follow some users who have contributed a lot of high-quality answers in this field and see their answers as soon as possible.

This whole mechanism is so perfect. Compared with search engines, Quora is far ahead. His answers are the most professional and timely.

The approval mechanism allows excellent answers to appear in front of you as quickly as possible.

I think this is the best Internet product this year or even in the past decade, and Newman’s product insights are worth learning from every Internet person.”

Zhang Chaoyang was skeptical about this answer at first, but after two days of experience, he deeply agreed with it.

Compared with Quora, other forums have become boring.

Every morning he would check Quora for a while to see if there were any questions he could answer. Then he would see how many likes the question he answered before going to bed yesterday had and how many new people were following him.

Is there any cool person paying attention to him?

Zhang Chaoyang's most active sectors are physics and the Internet.

After three days of experience, he called Gu Yongqiang over and said, "Yongqiang, please study Quora carefully, and we will follow suit and create a similar knowledge question and answer community."

Sohu is known as the Whampoa Military Academy in the Internet world. Koo Yongqiang, who later founded Youku, was Sohu’s first executive.

"Okay, I'll arrange this right away." Gu Yongqiang has never heard of Quora, but this does not prevent him from agreeing to this matter.

There are still too few entertainment options in this era, and Quora is expanding much faster than Zhou Xin imagined.

They sent out a total of 30,000 verification codes, and these 30,000 verification codes can be used to issue next-level verification codes, which means that a maximum of 120,000 users can be registered in total.

Zhou Xin originally thought that it would take at least a month for these 120,000 user registrations to accumulate, which meant that they had a month to accumulate content.

The most important thing about a Q&A community is the content.

The content retains users, and the mechanism allows users to express their desire to generate content. This is a positive cycle.

As a result, there were 80,000 users in the first week, and more than 80% of these 80,000 users logged in to Quora every day.

By the second week, the number of users had exceeded 110,000.

The entire Silicon Valley is discussing the Quora product.

When NewPay came out before, everyone was not very impressed. Electronic payment is a product with a long history, but NewPay has been optimized under the original model.

But the knowledge question and answer community is a brand new product, and every user who has experienced it knows how attractive it is.

It's like a nuclear bomb detonating in the center of the world's internet.

If there is no Zhihu, I have to create one so that I can write answers! This is the stubbornness of Zhihuers.

But now Zhihu is no longer good, the answers are too watery, and its incentive mechanism has led to a bunch of people making up stories. As one of the earliest users, I don’t like to play anymore.
Chapter completed!