Chapter 107 If you want to shoot, shoot a blockbuster!(1/2)
Chapter 107 If you want to make a movie, make a blockbuster!
Author: Gratiao's Ambition
Chapter 107 If you want to make a movie, make a blockbuster!
Improving China's film industry and revitalizing the market are one of China Film Group's top priorities.
One of the businesses Han Shanping is responsible for in the group is to focus on the group's production.
The burden was heavy, but he had no choice but to bear the brunt.
"Pei'an, this time you gave our Chinese director a hard time.
Whenever news about you comes from abroad, especially at the box office, I feel so honored!"
Han Shanping lit up a cigarette, and amid the smoke, the middle-aged man with a crew cut had a smile on his face.
What does Jiang Peian's limelight have to do with him, Han Shanping?
Yes, but not very relevant.
At least it was proven from the side that his vision was correct.
This strengthened his determination to recruit Jiang Peian.
"Director Han, you also know the situation of my two movies.
They can exceed 100 million overseas, but in China they may have trouble even passing the review.
There is a clear rating system abroad, and there are always audiences who buy tickets for various types of movies.
But it’s different in China. They would rather kill the wrong than let go. One-size-fits-all has caused many excellent films to miss out on audiences.”
Jiang Peian said calmly.
It is impossible for domestic films to adopt a rating system at this stage and for many years to come.
Once the rating system is implemented and censorship is abolished, it means that a large number of pornographic and violent films will have legal channels for distribution.
China's film classification system has been delayed for a long time, and the reason behind the difficulty is not only the game of various interest groups.
There are also factors that are not directly related to movies and the industry.
These reasons are very complex and cannot be solved in a short time.
Han Shanping's face gradually became complicated. He had experience as a film studio director twice and was a man of action.
He already knew the problem pointed out by Jiang Pei'an, but he still insisted:
"I firmly believe that even if China does not have a rating system, domestic films can still flourish.
It just takes time and an excellent filmmaker like you.
We need to take this difficult first step and clear the water before our feet can find a way forward."
His eyes were fixed on Jiang Pei'an. He needed help for the first step he took!
Jiang Pei'an still agreed with Han Shanping's words. In later generations, the Chinese film market became the fastest growing film market in the world.
Both in terms of content and production, they can basically compete with imported blockbusters.
This is a train that is developing extremely rapidly and has great benefits, and it is currently at the first station.
Now that Jiang Pei'an has obtained the ticket for this train, it depends on his choice whether to get on the train or not.
Jiang Peian thought for a while and said:
"I am very willing to contribute my modest efforts to the Chinese film industry."
Hearing this, Han Shanping was stunned for a moment, then burst into laughter.
"Okay, okay! I knew Pei'an won't disappoint me.
I have always paid attention to your actions abroad, and I also know that you have a heart to contribute to Chinese movies!"
Han Shanping's hearty laughter echoed in the office.
This was one of the few happy moments he had since sitting in this position.
"Director Han, you have promoted me."
Jiang Peian smiled, he was just a movie businessman who wanted to make some money.
It seems good to make money while building a false reputation.
Han Shanping stood up and poured tea for Jiang Pei'an. Jiang Pei'an wanted to do it himself, but Han Shanping insisted and asked:
"Pei'an, regarding the next movie, what are you planning to make?"
The two of them had discussed this issue last time.
However, Jiang Peian still wanted to listen to Han Shanping's advice.
Han Shanping picked up the tea cup, skimmed off the foam with the cup lid, and slowly spit out two words:
"Blockbuster!"
The concept of blockbusters can be divided into two parts, one is the early stage:
Big director, big names, big investment, big scene, big cast.
Another perspective is from the results after the release.
Take the hit "Titanic" in the past two years.
It won 11 awards at the 69th Academy Awards, including Best Picture, Best Director, Best Sound Effects, and Best Cinematography.
The global box office revenue was 1.8 billion U.S. dollars, including 600 million U.S. dollars in North America.
It ranked first among the highest-grossing films in history in the world and North America at that time.
This record remained for many years until it was broken by another James Cameron movie, "Avatar."
This is called a top blockbuster.
Hearing this, Jiang Pei'an nodded. Director Chen had aroused Han Shanping's addiction to "blockbuster movies".
"Jing Ke Assassins the King of Qin" was a box office hit, but its production cost was among the highest in the country.
From the planning stage to the final shooting, a total of 1.28 billion was spent.
In 1998, if you had 10,000 yuan in your savings, you would basically be considered a millionaire.
Overall, this movie probably cost 80 million, and it also set a record for the highest investment in a film in the country that year.
As for the other 1.2 billion, this is something that makes Director Chen scratch his head when he mentions it.
Director Chen wanted to build a dream Qin Palace, for which he was severely criticized by investors:
"Although we are rich, we are not stupid, so just dream!"
But Director Chen did not give up. He always felt that if he wanted to have good works, he must have large investments.
Coupled with the popularity of the God of Death in "Farewell My Concubine", Director Chen felt that he still had a slight chance of winning.
Unable to win over Director Chen's investors, he finally decided to compromise.
This compromise amounted to 1.2 billion, and they spent 1.2 billion to build the Qin Palace described in history books.
After the Qin Palace was built, everyone thought the movie would be a hit, but it turned out to be a surprise.
Not only did it get a lot of bad reviews, but the box office was only about 10 million.
1.2 billion investment, 10 million box office.
Director Chen's head was scratching his head. It would be an understatement to say that he was at a low point in his career.
Although the box office of "Jing Ke Assassins the King of Qin" was ridiculously poor.
But many years later, the Qin Palace unexpectedly brought great benefits to Director Chen.
The Qin Palace he built later became a famous film and television shooting base, and there were many tourists every day.
Director Chen started a large-scale palace rent collection model, which basically brought in about 1 billion every year.
Just like this, Director Chen became even more unscrupulous.
The title of "making a movie and building a city" is immediately valid.
Later, when filming "Legend of the Demon Cat", he did not hesitate to invest 1 billion to build the Tang Dynasty Film and Television Base.
The movie didn't make much money, but he became a big boss in the tourism industry, probably only Director Chen.
…
Jiang Peian reminded with a smile:
"Director Han, making a blockbuster film means big production costs and big investments."
Han Shanping waved his hands magnanimously and said:
"Money is not an issue, as long as the audience is willing to buy it."
China Film Group is not short of money, and Han Shanping doesn't care whether it makes a profit or not.
To be continued...