Chapter 62
KITA
The Obsidian record player is currently Shirakawa Electric's guaranteed product. Although its sales volume is not very good, I don't know what the future will be after the upgrade.
But at least everyone is familiar with it, and we are most certain to get it done.
According to Shirakawa Kaede's estimate, as long as it does not lose money and can maintain the normal operation of Shirakawa Electric, that is its greatest contribution.
Once the factory stops production, not to mention the impact on the confidence of its own employees, the customers, sales channels, etc. that were barely maintained in the past will be quickly lost.
If you want to pick it up in the future, you will need to invest more manpower and material resources.
This is also the reason why many manufacturers have to maintain production even though they are losing money. As long as the factory is still running, there is hope. Once production stops, it is all over.
At the end of the meeting, Shirakawa Kaede introduced Yamashita Daiharu to Yasuda Masaaki.
Yamashita Daiharu is a student in the Department of Mechanical Information Engineering, and Yasuda is also good at mechanical design, so there is a ready-made master.
Moreover, Shirakawa Electric is currently in short supply of talents and has no extra money to recruit people.
A school student like Yamashita Daiharu would be perfect. It would be perfectly fine for him to draw drawings and help Yasuda Masaaki.
A pleasant sound came from the piano, the sound was smooth, natural, and a little soft.
Panasonic is neither the Roman pronunciation of Panasonic nor its English translation. But when people see Panasonic, the first thing that comes to mind is Panasonic.
Among them, Oharu Yamashita was the most enthusiastic about taking photos. After all, it was the first product he participated in, and he felt a sense of accomplishment.
Although at this time Shirakawa Electric was just a little-known small company with no sense of existence.
The current aesthetics of Yasuda and others are really disturbing. Maybe in their eyes, things just need to be passable and usable.
To be low-end, you must have the awareness to be low-end. If you have a clear market positioning, you will naturally have its audience.
"Okay!" Bai Chuanfeng laughed happily.
But everyone saw in him a rare quality that only an industrialist possesses: not giving up easily, strong mobility and ambition.
Most of the time, a "weak intellectual property protection system" is still implemented, which limits the scope of patent protection and adopts the patent application principle of "first to apply" rather than "first to invent".
Everyone came forward to take a closer look at "KITA".
The equipment is operated by Kazuo Yamaguchi himself. He has been working in the industry for decades and has rich experience.
This is the same record that Shirakawa Kaede used in the conference room last time, and there is no more hoarseness and vibrato. The sound quality has been significantly improved by human ear recognition alone.
"Don't search in Neon, put the target range abroad." Seeing that she was confused, Bai Chuanfeng added, "Mainly Europe and the United States, no need to ask about others.
After leaving the conference room door, Bai Chuanfeng stopped Assistant Komatsu again. "Komatsu, let's check who owns the patent for the Walkman later?"
This is the best time to talk about authorization. If you miss it, it will not be so easy to get it again in the future.
Seeing that everyone was confused, he explained, "Panasonic's turntables are all made of copper-zinc alloy. We don't have such a high cost budget, but surface plating is still possible."
If you find it, try to ask about the patent authorization. Be sure to emphasize to the other party that we are a small company and are only trying to promote it."
Shirakawa Kaede didn't know who specifically invented the Walkman, but he knew it was definitely not Sony.
As for the obsidian record player, it's made of plastic. Without it, it's just cheap.
It’s really unclear who will sue whom at that time.
From today on, this place truly belongs to him, and this place truly becomes Shirakawa Electric.
In fact, this kind of difficulty is nothing to Yasuda and the others. But the president, Shirakawa Kaede, participated in the whole process, and he ate and did everything with everyone for a few days.
Just look at RB’s so-called patent law now. The “pro-patent” policy was promulgated just a few years ago.
When Bai Chuanfeng said this, everyone understood. It’s just superficial work, but it’s okay to do it.
"In addition, our logo also needs to be changed." After saying this, Shirakawa Kaede took out a pen and brushed down a few letters on the paper.
Sony is at best the number one manufacturer, not the inventor of the Walkman.
The unanimous voices of everyone echoed in the small workshop. They answered his vision with the purpose of Shirakawa Electric that Shirakawa Kaede had previously proposed.
But if you want to compete for the market, appearance cannot be ignored. Especially for consumer electronic products, after all, the first thing customers see is not the performance of the product, but whether its appearance is attractive.
However, the transparent acrylic turntable is a bit out of place in the middle. He can even see the internal parts through the turntable. It is too low and feels cheap at first glance.
You see, Shirakawa Electric is not fully responding to the government's call and seriously "learning" from Sony.
At this time, the machine tool in front of me was cutting the base and turntable of the record player. With the participation of Daiji Yamashita, the upgraded drawings were completed in just one night.
Assistant "Hai" Komatsu became more and more confused as she listened, but she still carefully wrote down the president's special care.
"KITA, taken from the abbreviation of kaitakusha, the Roman sound of "pioneer".
Wearing goggles, Yamaguchi carefully removed the processed parts, rinsed and wiped them, took them aside and assembled them on site.
"Wait a minute." Bai Chuanfeng frowned and looked at the record player in front of him. He always felt that it was not so pleasing to the eye.
From now on, KITA will be Shirakawa, and Shirakawa will be KITA. Just like Panasonic and Panasonic, there is no direct connection between the two.
Now that he has decided to imitate, Shirakawa Kaede is naturally not worried about Sony's future attacks, but it is better to stay safe.
In Shirakawa Kaede's imagination, the mysterious elegance of piano black is matched with a dark golden round turntable in the middle. Gee, the grade can be upgraded to one or two levels at least.
"Electroplating?" Yasuda was stunned, "That's fine, but what kind of material does President Shirakawa want to electroplat?"
In the next few days, Shirakawa Kaede and Yamashita Daiharu basically stayed in the workshop, working with Yasuda and others on upgrading the obsidian record player.
Everyone's brows were uncrowded, and their tired expressions were slightly relaxed. But everyone held their breath and waited until the record was finished playing before taking a breath.
But in the past few days, Shirakawa Kaede has proven to everyone with his actions and determination that his ambition is not just ambition, but he is putting it into practical action.
Although he is President Sang, he was also a science and engineering student in his previous life, so Shirakawa Kaede still knows a little bit about technology.
Shirakawa Kaede touched the base of the record player, and it felt okay. Although the material was made of plastic, it was baked with a layer of piano black, and the surface was smooth and bright. It looked very mysterious and elegant.
The bases of higher-end vinyl record players are basically made of metal or heavy walnut, which is good for shock resistance and ensures the smooth operation of vinyl records.
This surging enthusiasm infected everyone invisibly, even though he was wearing a workshop uniform at this time, his hair was a little messy, and there was no trace of the president's posture.
It is now 1979, and the development of RB's electrical appliance industry is still at the end of the reckless era and is still full of wildness.
"Imitation gold" Bai Chuanfeng said neatly.
"Eh?" Assistant Komatsu was a little confused. Of course it was Sony.
If that's the case, let's do it!
"Let go of your imagination and keep making progress!"
As for if Sony dares to accuse Shirakawa Electric of infringement in the future, believe it or not, Shirakawa Kaede will slap him in the face with a foreign authorization letter.
Shirakawa Kaede took off the transparent turntable and fiddled with it twice. He turned to look at Masaaki Yasuda, "Yasuda-san, can the surface be electroplated?"
"Hey" everyone was confused. Hasn't the transformation been completed? There is nothing wrong with it.
The Sony Walkman has just been released, and not many people know about it now.
"Wow~Wow~" Yasuda and the others also clapped their hands together with excited expressions. A success is worth celebrating.
I hope that Shirakawa Electric can always maintain its pioneering spirit and that one day people will think of Shirakawa Electric when they see KITA.
To put it bluntly, it is to encourage RB companies to "learn" from abroad to achieve technology diffusion and enhance the competitiveness of local companies.
"Well done" Bai Chuanfeng raised his hands and clapped.
In addition to being earthquake-resistant, the metal turntable also looks very beautiful. With the yellow-orange metallic color and the transparent acrylic plate, which one is higher and which one is lower, consumers can clearly see at a glance.
President, you just said that this is Sony's revolutionary product.
I hope that one day KITA will become synonymous with innovation and reliability." Bai Chuanfeng looked at everyone with burning eyes, and he made no secret of his ambition.
This drive to do practical things alone deserves their respect. Maybe he is younger, maybe he is not that experienced, but he is worthy of the responsibility of president.
"President Shirakawa, are you going to officially start production now?" Yamaguchi shouted and the president was convinced.
After installing the motor, belt, turntable, and counterweight one by one, Yasuda turned on the switch and put on the record.
Shirakawa Kaede's idea is very simple. The logo must be simple, easy to remember, and catchy. KI~TA~, he has even thought about the future advertising slogans.
The upgrade of the Obsidian record player has been basically completed, and the next work is trial production, which is handled by Kazuo Yamaguchi.
Masaaki Yasuda and Daiharu Yamashita have already started thinking about a copycat of Walkman...well, it's a reference.
As for Bai Chuanfeng, he has another thing to do today.
——
Three updates tomorrow
thanks for your support!
Chapter completed!