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Chapter 201 Relying on a Mao Xuan to Do Business

PepsiCo has consumed all its funds in the bag.

Even owes a lot,

But this wave is worth it.

Since it has been acquired, he will go to see the factory.

Many valuable recipes of Pepsi are factories, technology and channels that have been opened.

He brought Charles and several Pepsi executives,

I went to several states in a row, and the situation was not optimistic.

The market share has been declining repeatedly,

Many factories are in a semi-open state and have to maintain workers' wages.

The company can make money, but it is not as much as I imagined.

No wonder they sold it collectively and didn't even keep it.

It's not that easy to take advantage.ъìqυgΕtv.℃ǒΜ

Jiang Hua said:

"The production line is adjusted first, and all the spare ones are produced in Red Bull and Gatorade."

This is the benefit of acquiring Pepsi, which has factories throughout Europe.

And it's very automation,

Even if PepsiCo's sales are declining now, they can seamlessly connect to the production of Red Bull and Gatorade.

This is the real takeoff.

Red Bull is already well-known in Europe and has good sales.

The situation of PepsiCo is much worse than expected.

But it would not be difficult for Jiang Hua to go back to the road they have walked again.

Pepsi Headquarters!

Gatorade, Red Bull and Pepsi.

One week after Jianghua's successful acquisition,

Finally got together, this is the third week after the New Year.

The supervisor of Gatorade is the honest man arranged by Jiang Hua last time.

The two weeks after Gatorade was handed over to him, the output increased.

In Florida, he is still famous.

This person is a talent.

In terms of Red Bull, all Chinese are not conducive to Jiang Hua's global plan.

You should know that this is in Free America, if there is a false crime,

The world's number one company is going to be ruined.

"I decided to set up a separate operation department for three companies. Comprehensive management, event planning, advertising, etc. are all under the responsibility of the operation department, and other production, sales, and transportation are still managed by you."

Jiang Hua only revoked the operation rights and returned the other rights to them.

He tried to reduce his influence on the three companies.

The environment is different. This is not Xiangjiang, he can do whatever he wants.

"Boss Pepsi, how are you going to promote it!"

Charles was still a little worried. After the operation rights were handed over, he only had production and sales.

"We should focus on the market for young people and promote youth with all our might. There is no unreasonable concept. It is different from the promotion of Coca-Cola for all ages. When these young people get old, we will modify the advertisements and focus on all ages. By that time, it will be the time for us to lay the victory."

Jiang Hua’s idea is very simple, to catch this group of young people,

Do differentiated marketing and find Beatles to endorse.

There are young people every year!

Young people will grow old. When most of them grow old, we will change the slogan.

It takes decades to establish the brand impression of PepsiCo.

It's worth it,

Scar said in broken English: "What about us Red Bull?"

"We use two promotional slogans to sponsor racing, sponsor extreme sports, etc., and in Asia, we use Red Bull when we are tired and we are tired, and in Europe, we use your energy beyond your imagination."

Anyway, it’s all the paths our predecessors have taken, can’t we copy them yet?

“Where is Gatorade?”

"Sponsor sports competitions, such as football, and NBA, use the slogan to quench your thirst and quench your thirst!"

You go down and arrange it, we may place more advertisements.

We will meet frequently in the next six months and everyone will be very busy.

Jiang Hua left a scar alone.

"Scar, I want you to step down from Red Bull CEO."

Scar said indifferently: "Big Boss, how big a thing is, don't have to talk to me alone."

"Do you care nothing? Don't you talk about the conditions?"

Scar smiled: "Big Boss, you must have your arrangement."

"Okay, have you watched "The Selected Mao" I asked you to watch?"

"I read it, and I remember it, but is this related to doing business?"

Jiang Hua was speechless, this is a classic,

Many of the above methods are used in commercial use, and they are always unfavorable.

"For example, the countryside surrounds the city, which is also applicable in Europe. There are many rural areas in Europe, and what should I do if the investment is too large?

We will explode more often, and we will engage in wall painting advertisements at major intersections, and we will send our advertisements to the countryside."

Jiang Hua continued:

"The mass line is the soul of the great man's thoughts, and we must also follow the mass line! How to go, let's hold a lottery event or card collection event, collect and exchange it for whatever, go deep into the masses, give them benefits, and find someone they like to endorse."

"Respecting the masses is the fundamental requirement of the mass line. How to respect them? We let them speak out and hold a Red Bull Music Festival or a similar event for Pepsi Music Festival every year to make them unite closely around us."

These are the classic theories of "Selected Mao" and you actually say that they are useless.

Scar was confused, are we reading a book?

Do your mother know that you are so awesome?

He asked again: "Emancipate the mind and seek truth from facts?"

Jiang Hua looked at him like an idiot:

"We have already operated this in Xiangjiang. I've found a few professors to talk about the advantages of our products and what are the benefits? This is not exaggerated. It's a matter of fact. This is a time when our product sales are already very high. Don't do it now."

They have not yet gained a foothold, and this operation will allow the opponents to copy the past.

It is still possible to interpret it like this if you seek truth from facts!

Scar felt that he was reading a fake book.

Jiang Hua patted his shoulder and said, "I will leave the operation director here to you. As long as you understand and thoroughly read this book, you are a dad-level person here."

Scar was confused, the operations director, he was still one year away from graduating from junior high school.

He became the operation director of three companies at once.

"Big Boss, I'm not good enough. Otherwise, it's good for me to go back to Asia if you change someone."

"Nonsense, you've done a good job in Xiangjiang, it's enough to get that set here."

In terms of advertising, he has at least 50 years of experience leading the world.

"Okay, do it well. I'll find you a wife at the end of the year, so I can rest assured that the authentic college student."

Scar's eyes lit up: "Big Boss, can you find Sister Mei?"

Damn, this guy is so terrible,

Meili didn't like him, what could he do?

"Let me change me. Beautiful and strong are not suitable for you. I will introduce you to the junior girl, with her long legs and watery big eyes. If I don't get married, I will chase you."

"real!"

"More than real gold!"

Under the temptation of beauty, Scar hardened his teeth and agreed.

Every day, I just study with books,

He really lets him see some tricks.

This is a later story.

Jiang Hua has a last purpose here.

That's a superhero!

......
Chapter completed!
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