The concept of a big platform was the first time that Li Rui proposed, and it is probably the first time that someone in the entertainment industry in Xiaguo proposed a similar concept.

This concept was learned by Li Rui from steam.

Not only to be an artist in a company, but to integrate resources across the network to form the largest cluster effect, relying on income sharing to support yourself.

Before, no one wanted to do such things, but to build such a platform, you must have the strength, resources and a steady stream of job opportunities. People who really have these conditions only want to have a circle monopoly, while people who want to do these things do not.

This condition.

Now that Li Rui is here, he has both conditions and ideas.

Then break the original rules and systems and let the circle operate according to the new rules.

If you succeed, just like Steam, all major game manufacturers have to look at his expression.

If there is a failure, if there is such a failure in the industry, it will fail. Li Rui doesn’t care much about it.

Besides, how could it be possible to fail? Li Rui holds so many copyright IP projects in his hand and a prophet about the market trend in the next decade. If he still fails, he will kill him by finding a piece of tofu!

Li Rui's big platform will not sign brokerage contracts with any artist, but will only sign cooperation contracts based on a single project, share risks according to proportional proportions, and share profits.

This new model and the previous model have pros and cons.

Signing a brokerage contract means deep binding between artists and companies, prospering and losing. The company is willing to provide artists with more and better resources. If you make more money, everyone will have points. Artists do not need to consider food, clothing, housing and transportation.

A variety of chores and concentrate on singing and performing.

The disadvantage is that if you encounter an unscrupulous company and sign a contract, no job opportunities or resources will be provided, and the artist can only receive a guaranteed salary. Once a conflict occurs between the company and the artist on the development route, the artist's little arm will not be able to twist the company's big arm.

Thick legs!

Mango's Invincible Series, players must sign brokerage contracts as long as they enter the top 50, otherwise they will be eliminated. Signing a contract cannot guarantee promotion or future work. They also have to do everything they don't like according to the company's requirements.

This also led to many contestants hoping to terminate the contract after the show ended.

It is easy to sign a contract, but it is not that easy to terminate the contract. It would be fine if it was a little transparent player, but the company would not be embarrassed and terminate the contract directly.

Similar to the second place in 2005, champion in 2006, champion in 2007, if you want to terminate the contract, you have to pay a sky-high termination fee. Especially the termination lawsuit of champion in 2007 caused a lot of controversy, and Mango Taiwan claimed 2000 billion yuan.

The news is still vivid in my mind, and it has become a laughing stock for a moment...

If the large platform model is adopted, when the program team of "Xia Guo Haoshou" needs to hold 32 concerts nationwide, it will sign a certain number of cooperation agreements with the students, or pay the fees according to fixed remuneration or share the income in proportion, and the cooperation will end

The relationship will be terminated until the next cooperation will continue.

This model also has its drawbacks.

For the platform, it lacks control over the artists. If other competitors hold concerts at the same time and give higher prices, students may go there.

There is a lack of long-term protection for artists and may fall into a situation where they have a job today and drink the northwest wind tomorrow.

Therefore, the platform must be able to provide a large number of job opportunities and lock in a group of fixed partners in order to continue operating this model.

Li Rui happens to have a lot of job opportunities. In the next decade, he will create a lot of film, TV series and variety shows, and only a few job opportunities will be numerous.

He also happens to have a fixed partner, so let’s not talk about the production of Blue Platform Mars. Flower Film and Television Tang Dynasty Film and Television Star Rui Entertainment currently has many artists, plus celebrities such as Wang Huan, Yang Feier, who have cooperated with them.

He has the confidence and ability to support the platform.

Set up the stage first and then perform. Li Rui’s goal is to star in the sea of ​​stars, not to tie the dreams of young people by relying on contracts.

If you make too much money, you will be retribution.

After Li Rui analyzed his big platform strategy, everyone was unaware of it.

Xu Xiaoyang said: "Why do I feel like we run a supermarket?"

Li Rui said: "It's almost the same. When you build a supermarket, you will find that if you ask you to sell single products, you will sneer at it no matter how much money you can make. Always remember that mastering the platform and channels is more important than mastering the products!"

Everyone was thinking.

The first problem is solved. The subsequent promotion competition will use mentor choice and Credit Suisse voting to decide the outcome, especially Credit Suisse voting accounts for a larger proportion and give more choices to the audience.

Next is the second issue, the broadcast of "Step by Step".

Long before Li Rui invested in "A Step by Step", the drama signed Mango, and it is tentatively scheduled to be launched on Mango Channel's Mango exclusive theater at 22 pm on September 10.

At present, some satellite TV stations and local channels are communicating with Tang Chao Film and Television, hoping to buy the second round of broadcast rights, but the price given is not high.

Cai Chun himself was unsure of his own and hoped that Li Rui would help him with some advice.

"The price is too low, so don't consider it." Li Rui directly rejected the proposal to sell the second round playback rights in advance.

Cai Chundao: "In fact, the price given by Mango is already very high. With the patch advertising, we can recover 80% of the cost. If we sell the second round playback rights and online playback rights now, we can make a small profit after we make a profit after we make a profit.

.”

Li Rui said: "Mr. Cai, don't be so short-sighted? If the premiere is popular, the price of the second round will not be as low as it is now, at least it can be increased several times."

Cai Chun smiled bitterly: "I don't have as high confidence as you."

"So that. If you are worried about investment, sell the online broadcasting rights to Kuliu first. Didn't Youku give you five million? Kuliu gives you ten million." Li Rui said.

"Really!" Cai Chun was very surprised.

Li Rui said: "Ten million, we will sign the contract tomorrow. But I have something to say first. If "Peak Step by Step" becomes popular in the future, don't blame me for taking advantage of you."

Cai Chun was happy: "No, no, we are all our own people. You take advantage of me, I'm not happy yet!"

As soon as these words were said, everyone felt that something was wrong. Xu Xiaoyang was the first to cover his mouth and laugh, and the others could not help laughing.

Cai Chun looked puzzled: "Why are you laughing at?"

Xu Xiaoyang waved his hands repeatedly: "There is nothing but nothing. Anyway, they are all their own people. You can take advantage of it and not take advantage of it. As long as the fat water doesn't flow outside."

"Hahaha!" Everyone couldn't help it anymore, and they laughed and leaned back and forth.

Li Rui was also speechless and thought to himself, Sister Cai, can you pay attention to your words in the future? The whole company thought that I had a special liking for mature women, and it would be even worse for you to do this!

The problem of "Step by Step" has also been solved, and the next is the last issue.

The planning of "Running" was put on the agenda. At present, the candidates for the seven regular hosts have not been determined. Only Wang Sunlan and Tang Shi can participate 100%, and the rest are under negotiation.

According to the needs of the program, the seven hosts need to have distinct personal characteristics, atmosphere, rhythm, strength, and popularity. However, at present, there are not many candidates who meet the conditions, and even if they meet the conditions, they may not be willing.

Participate in the program.
Chapter completed!