Chapter 0952 idol culture
After leaving the cafe, Li Rui and Zhou Lin set off for an advertising design firm.
The three models for the advertisement have basically been decided, and now we need to determine the shooting team.
Li Rui’s idea is to do the best if he wants to do it. The team must be professional enough and be able to shoot the effect he wants.
Zhou Lin found the firm again. This guy has a wide connection in the island country. There is nothing he doesn’t know about all kinds of religions. No wonder he can be a broker.
"The boss of this company is from Hua, named Peng Shaoming. He has been in the island country for many years. At first, he specialized in advertising for Hua country's products, but later the office became bigger and bigger. Gradually, some local enterprises from the island country were looking for him, and last year he followed him with him.
Sony and Panasonic have worked together, and their level is quite good." On the way, Zhou Lin introduced the other party's situation.
"If you are a man of Hua, it will be easier to communicate." Li Rui nodded.
When I arrived at the place, Li Rui saw that the name and logo of the firm were very simple, both of which were the word "Ming" in the Huawen. The font is elegant and very bone-like. Just from the logo, you can see that the boss's aesthetic taste is quite good.
Not bad.
After meeting, it was true.
Peng Shaoming is a graduate of the National Academy of Arts and Crafts, which is now the Shuimu Academy of Fine Arts. After graduation, he came to the island country and has been floating and rising for almost twenty years. According to his words, he has filmed both third-rate films and the top 500 films in the world.
All the bottom and top layers have been mixed.
The two sides had a great conversation. Li Rui read some of Peng Shaoming's works and was quite satisfied with his style.
Peng Shaoming knew that Li Rui had several large companies in the field of culture and entertainment in China, and also knew that his investment in the island country this time had great potential, so of course he also recruited with care.
After hitting it off, Li Rui first showed the photos of three advertising models to Peng Shaoming, and explained his shooting ideas.
Peng Shaoming looked at the photo and said, "Mr. Li, you have only been to the island country for a few days and have found these three beauties. If you have the ability, you should be a scout!"
Li Rui smiled and said, "I also think I have eyes that are good at discovering beauty."
After hearing Li Rui's thoughts, Peng Shaoming nodded: "Be creative, through three beauties of different ages, identities, and preferences, they show the different lifestyles of women and the role of software in various lifestyles. They have feelings.
, There is also content, the advertising traces are light, but it is very clear. I doubt that Mr. Li, you have also advertised before."
Li Rui coughed lightly: "To be honest, I am an advertising dog."
"Hahahaha!" The sad and happy laughter of the advertiser spread throughout the office...
After chatting and laughing, Li Rui happily signed a contract with Peng Shaoming and handed over the advertising shooting business to him.
After signing the contract, Peng Shaoming insisted on fulfilling his friendship with the landlords and invited the two to a nearby club. This time Li Rui experienced the charm of ol.
To be honest, it's really good.
...
When he returned to the hotel in the evening, Xu Xiaoyang came up.
"Li Rui, I went to the theater of akb48, which is really interesting. And those fans are too fanatical. It feels like it is no longer a star chasing, but a kind of faith." Xu Xiaoyang told the story of watching a performance in Akihabara during the day. Finally,
He concluded with great emotion, "For the first time, I learned that the entertainment industry can still do this. The islanders are indeed very good at this."
"What have you done?" Li Rui asked with a smile.
Xu Xiaoyang said: "To be honest, just looking at the superficial operation of others is so comprehensive and so meticulous, every performance can motivate the emotions of fans. I think I can't learn well. Maybe I'm not doing this professionally, or maybe it's because of others
I can't see what's behind it. If you insist on me doing this project, I can still do it, but I'm afraid that it will mess up your business and delay your industrial planning."
Li Rui looked at him deeply and said, "Xiaoyang, I'm very happy that you can be so honest. Actually, I asked you to help me, not to let you be responsible for a specific project, but to let you make overall planning. You will always
Remember that you are not a general who charges and does not have to do everything yourself. You should be a marshal who plans and controls all resources. I am very optimistic about this project. Since you have also visited it, I will talk to professionals next.
, let professionals do professional things.”
Xu Xiaoyang said: "What do you mean?"
"Tomorrow you go to see Akimoto Yasuhiro and talk to him about the AKB48 branch in Wahguo." Li Rui said.
The development of the idol industry in Huaguo in the next ten years can be described as four stages: turbulent, high and high, big waves wash away, and great prosperity and decline.
The popularity and rise of akb48 in the island country will naturally attract the attention of domestic entertainers. Not only Li Rui, but also many people have also set their sights on this cake, hoping to replicate the success of akb48 in the Huaguo country.
In the next few years, many idol groups will spring up like mushrooms after a rain, attracting countless young girls to join this industry, hoping to gain the sought after of a fan overnight and become the most dazzling star on the stage.
In just one Haizhou, there are more than a dozen girl groups including AKB48, idolschool, Atf and Trainee18, competing.
The competition on the starting road is very difficult, and the bigger problem is that the market is too small.
The domestic idol culture soil is not as fertile as that of the island country. At first, idol groups had almost no chance to perform, and of course there were no fans and income. The girls who ran to big cities to be idols with their dreams of celebrities were surprised to find that they only had one every month.
One or two thousand salary, you can't even guarantee a basic life.
Even if you have enough food and clothing, how can you dream?
Many investors who invest in girl groups lost all their money, which once made people think that the idol industry could not succeed in Huaguo.
But as time goes by, a group of new young people in China have grown up. They have been influenced by idol culture and have a strong demand for star chasing, which has led the industry out of the trough.
With the popularity of Penguin's "Innovation Camp" series, Kiwi's "Youth" series, and various idol talent show variety shows launched by major video websites and TV stations, the boys and girls who are still in this industry have finally become mother-in-law for many years.
The day to make a comeback.
During that period, many idols were enthusiastically sought after, such as basketball singing and dancing and Yang Koi, which were the most brilliant peaks of the idol industry in Huaguo (the generation of Super Girls was just a talent show, not an idol).
The idol style swept the young people, but it had a negative impact due to some unfair propaganda and promotion. After three years of glory, it suffered heavy blows and fell into a trough again.
A big dream in ten years, looking back on the coldness.
Except for a few idols who have successfully gained a foothold in the entertainment industry, this idol wave seems to have left nothing behind.
The path to localization of the idol industry seems to be a failure, but ultimately it is the result of the practitioner's eagerness for quick success and the fanatical and extreme fandom.
Li Rui wants to change this situation.
Let Xiaguo fans have high-quality idols that are truly worthy of liking.
Chapter completed!